Expert design & development for FinTech and SaaS ⚡
We're a product design & engineering agency helping growth-stage tech companies turn digital experience into a scaling advantage.⚡️
Since 2016, we've built digital products, websites, and brands across fintech, health & wellness, eSports, and emerging tech, providing strategic support, 🔍 market intelligence, 🧑💻 UX/UI design, custom 🛠 development, and AI expertise.
OUR ACHIEVEMENTS IN NUMBERS:
👥 5M+ users across products ⏰ 10 years in business ✅ 100+ projects delivered 🗣 79% of clients recommend us 🏆 15 international awards
Check our work: https://goodface.agency/work
WE BUILD OUR PRACTICE AROUND THESE STRATEGIC TIERS
1. Solutions 💳 for fintech
We help financial companies reach the next growth milestone. New products, new markets, new regulations, and customer expectations all impact how financial companies build digital products. We design fintech websites, product apps, and brands that support those changes without forcing teams to start over.
2. Product 📈 experience
We design products people want to return to. You know every corner of your product. Your users don't, and that gap only widens with each release. We connect research, design, and code into product experience to close it before it costs you a customer.
3. Brand 💫 experience
We connect products with brands behind them. Products evolve faster than websites, messaging, and visual identity. We rethink positioning, craft brand systems, and redesign digital touchpoints so every interaction reflects the company you build.
4. Websites 💻 for tech
Your website has one shot to explain a complex product and convince the right person to reply. We partner with teams across positioning, messaging, design & development to make that shot count.
Let's turn digital experience into a scaling advantage 💫
AI DevelopmentCustom Software DevelopmentUX/UI DesignWeb DesignWeb DevelopmentNodeJSReact
Pricing Snapshot
Min. project size
$10,000+
Avg. hourly rate
$50 - $99
/hr
Rating for cost
4.9
/5
What Clients Have Said
Goodface agency offers competitive pricing with a strong value for cost, as indicated by multiple clients. Project costs vary, with some engagements exceeding $70,000. Clients appreciate their adaptability, structured communication, and effective project management, often leading to timely and high-quality deliverables.
Goodface agency is widely praised for its technical proficiency across various domains such as web development, UX/UI design, and custom software solutions. They have demonstrated expertise in industries like fintech, e-commerce, and digital marketing, consistently delivering high-quality technical solutions.
Innovative Use of AI
The agency's unique approach of integrating AI orchestration in their development process has impressed clients, enabling parallel workflows and reducing rework. This innovative methodology has been pivotal in meeting project goals efficiently.
Creative and Unique Design Solutions
Goodface agency is recognized for their creativity and ability to deliver unique design solutions that align with clients' brand identities and market needs. Their designs are often described as stylish, modern, and effectively tailored to enhance user experiences.
Challenges with Complex Projects
While Goodface agency excels in many areas, some clients have experienced challenges with complex projects, particularly involving new or untested features. These issues have occasionally led to project delays and additional costs.
Effective Project Management
Clients frequently commend Goodface agency for their structured and organized project management. They maintain clear communication, deliver projects on time, and are responsive to client needs, ensuring a smooth workflow and successful project outcomes.
Responsive and Client-Oriented
The agency is known for its client-centric approach, maintaining open lines of communication and being highly responsive to client feedback and requirements. This attentiveness has led to strong client relationships and successful collaborations.
"They are the professional experts in the development industry."
Jul 29, 2022
CEO, CREO
Vitalii Valkov
Verified
Education
Kyiv, Ukraine
11-50 Employees
Online Review
Verified
Goodface agency provides custom software development services for an edtech platform. They are building the platform using the design provided by the client.
Goodface agency has created the client's platform MVP and continues working on it, adding more features. The team worked in Scrum and is doing well so far, and their development expertise impresses the client.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
We have been educate people from Ukraine in digital professions for over 4 years and helping them to work on freelance. Not so long ago, I decided that I want to create my own E-learning platform in order to develop the design community. So I came to create a startup and a platform.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Goodface agency, and what were your goals?
We started looking for a team with experience in developing platforms in Edtech domain and found Goodface. We met at the office in Kiev, started discussing my idea and made a plan of action. Previously, I spoke to 5 other teams, but all of them gave ambiguous figures and no specific terms of reference. But Goodface immediately appealed to me. Their comprehensive advice and deep understanding of the process of creating such products helped me figure out the project plan.
SOLUTION
How did you select this vendor and what were the deciding factors?
When choosing a company, I felt that the Goodface team was imbued with my idea and was able to easily get involved in negotiations and discuss specific plans - I liked their approach and involvement, so I chose them.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
Since we have expertise in design, we created the design of the platform on our own, however, a lack of understanding of the technical implementation was a problem for us. The Goodface team helped us with art-direction, creation of the project documentation and the full technical implementation, as well as advising us on the best ways to develop the product, it was very valuable.
How many people from the vendor's team worked with you, and what were their positions?
The project was implemented by 2 of our designers, from Goodface we involved 2 developers, business analyst, design lead and a product manager to manage the process.
RESULTS & FEEDBACK
Can you share any measurable outcomes of the project or general feedback about the deliverables?
At the moment, we have completed the MVP+ version and continue to actively develop the product. Now we are considering additional implementations of the business model and are looking for additional ways to scale the product.
Describe their project management style, including communication tools and timeliness.
Very clear work. We work with scrum system which created a very clear understanding of the state of the project. It also felt like the product manager — Dima wanted to develop the product by bringing in new ideas and best implementation strategies.
What did you find most impressive or unique about this company?
They are the professional experts in the development industry.
Are there any areas for improvement or something they could have done differently?
I would like to have more communication with the whole team in order to understand the processes more, but I understand that this is superfluous in outsourcing. Everything else was just great.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
UI/UX Design for Web Dev Company
UX/UI DesignWeb Design
$10,000 to $49,999
Mar. 2017 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Their experience matches our vision perfectly."
Jun 10, 2022
Founder & СЕО, INTERTECH
Serhii Zanizdra
Verified
Other industries
Kyiv, Ukraine
11-50 Employees
Online Review
Verified
A web development agency partners with Goodface agency to refresh their platform's design by developing their design system and individual brand style. They've also created all types of content and animation.
Goodface agency has delivered a unique design system that is attractive and memorable for the client's customers. The client is impressed with the vendor's design expertise, project immersion, and excellent communication. They also commend the vendor for their fresh ideas and on-time deliveries.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I'm Founder and CEO of Intertech. We are a Ukrainian development company that provides outsourcing and staff augmentation services to create complex technological solutions.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Goodface agency?
We hired a Goodface to help us present our services in a more detailed and attractive way, as well as refresh the design in line with current trends. We wanted the product to have an individual design and our site to be recognizable and remain in memory because this is very important for attracting customers.
SOLUTION
How did you select this vendor and what were the deciding factors?
We were looking for a reliable partner with deep design expertise, so we looked at many agencies and their work. The Goodface experience was the best option and they showed the value they could provide us.
Describe the project in detail and walk through the stages of the project.
Goodface helped develop the design system and individual style of the brand and created a full-fledged design with the development of all types of content and animations.
How many resources from the vendor's team worked with you, and what were their positions?
The project involved a team of three people, including two designers and a project manager.
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
Goodface experience helped them to create a unique design system that is attractive and memorable for our customers.
How effective was the workflow between your team and theirs?
They were excellent communicators. All deadlines were met and the team brought a lot of new ideas to our project by delving deeply into the needs of the project. Their experience matches our vision perfectly. The tools and interactions allowed us to keep a close eye on the work at all times.
What did you find most impressive or unique about this company?
Their deep design expertise and immersion in the project were invaluable.
Are there any areas for improvement or something they could have done differently?
It would be helpful if we could rent a design team to our staff, but we understand that this would not bring so much innovation to the work on the project.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Web Redesign & Development for Financial Services Provider
Web DesignWeb Development
Less than $10,000
Apr. 2021 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"I am impressed with their personalized approach."
Jan 18, 2022
Head of Account Management, Financial Services Provider
Anonymous
Verified
Financial services
Barcelona, Spain
11-50 Employees
Online Review
Verified
Goodface agency was hired to upgrade a financial services provider's website. Their responsibilities include expanding the site's structure, refreshing its design, and optimizing it for inbound marketing.
Goodface agency has delivered the site on time and according to the client's specifications. Leading an agile approach, the team leads daily meetings and is quick to resolve issues. They impress with their personalized approach and strict adherence to the established plans and schedule.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
We are a Financial services provider and my role is head of sales and account operations. For this project, I was also the Project Manager
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Goodface agency, and what were your goals?
The project was creation a new version of the corporate website with the expanded structure, refreshed design and better prepared for the inbound marketing. The goals were create fast, multilingual website, SEO friendly but dynamic and interactive.
SOLUTION
How did you select this vendor and what were the deciding factors?
The vendor was selected based on the experience, test work, project approach.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
How many people from the vendor's team worked with you, and what were their positions?
The main persons were CEO, Project manager, Lead designer and financial manager.
RESULTS & FEEDBACK
Can you share any measurable outcomes of the project or general feedback about the deliverables?
The project was done in the agreed time frame and in accordance with the requirements, all communications were agile and all issues were resolved with the maximum priority.
Describe their project management style, including communication tools and timeliness.
We had key steps meeting with the participation of CEO and our project manager, in the design phase also Lead Designer was included, during some stages ie design creation we were maintaining daily catchups with the project manager.
What did you find most impressive or unique about this company?
I am impressed with their personalized approach.
Are there any areas for improvement or something they could have done differently?
The only improvement could be in their DevOps team as we had some minor problems during the website migration, however al of them were resolved promptly and did not affect the agreed timeline.
RATINGS
5.0
"Glad we picked them fro this project. No regrets."
Quality
5.0
Service & Deliverables
"No issues"
Schedule
5.0
On time / deadlines
"All agreed schedule was followed and goals achieved in time w/o any delay"
Cost
5.0
Value / within estimates
"The cost of service aligned with the quality of work."
Willing to Refer
5.0
NPS
"Indeed yes and already suggested to some.
Web Design for E-Cigarette Distributor
Custom Software Development
Less than $10,000
June - Aug. 2021
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Clients love the new design, and they now have a good understanding of our services."
Oct 19, 2021
Project Manager, U-POD
Khrystyna Pronyk
Verified
Retail
Ukraine
1-10 Employees
Online Review
Verified
Goodface agency had been hired by an e-cigarette distributor to create a new website for them. The WordPress platform was expected to increase their traffic by the end of the year.
Goodface agency saw a 70% increase in traffic since the beginning of their engagement. Their incoming monthly leads also increased thanks to their new landing page. In the end, they have created a professional platform that's easy to update.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
U-POD are official distibutor of e-cigarettes, that import 5 different brands to Ukraine. I am working here like Project-manager.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Goodface agency, and what were your goals?
We didn't have in-house developers to create a new website, we hired this team to design and develop a WordPress site for us. By doing this, we were hoping to increase our traffic substantially by the end of the year.
SOLUTION
How did you select this vendor and what were the deciding factors?
We searched online for web developers in our area and shortlisted 5. After interviewing them, we chose this vendor based on their past- projects, design skills, and cost estimate.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
We had a kick-off meeting to discuss our goals and objectives. From there, the team delivered mock-ups and wireframes for our site. After a few iterations, their team designed and developed an informational WordPress site. They updated the content to reflect our compary's services and created a landing page with a contact form.
How many people from the vendor's team worked with you, and what were their positions?
A project manager was our main point of contact throughout the process. There were also 2 full stack developers and a designer working behind the scenes.
RESULTS & FEEDBACK
Can you share any measurable outcomes of the project or general feedback about the deliverables?
After launching our site, we saw a 70% increase in traffic, and incoming leads doubled month over month thanks to the landing page. Clients love the new design, and they now have a good understanding of our services.
Describe their project management style, including communication tools and timeliness.
We had daily stand-ups with their project manager, who communicated with the rest of the team. If there were any delays, they let us know ahead of time so that we could prepare. We used Slack, Jira, and GitHub to coordinate, and they worked well with our team.
What did you find most impressive or unique about this company?
They gave us a professional site that's easy to update. My team had never worked with WordPress before, so they took the time to teach us how to update the content ourselves.
Are there any areas for improvement or something they could have done differently?
When we first launched, there were some minor bugs on the contact form. We let them know, and they were quick to fix the issues.
RATINGS
5.0
Quality
5.0
Service & Deliverables
"This agency has a great communication, professional team."
Schedule
5.0
On time / deadlines
"Great"
Cost
5.0
Value / within estimates
"I think it`s a good price for this job."
Willing to Refer
5.0
NPS
Website Redesign for Medical Diagnostic Center
Web Development
Less than $10,000
Feb. - May 2018
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"I was most impressed by the quality of their design and their responsiveness."
Jul 14, 2021
CEO, Likarska Praktika
Denis Krivolapov
Verified
Other industries
Kyiv, Ukraine
11-50 Employees
Online Review
Verified
Goodface agency redesigned the old website of a medical diagnostic center. The vendor improved its UX and added new features and functionalities, including a CMS.
The delivered site became more user-friendly, meeting the client's expectations. Goodface agency led an efficient workflow, impressing the client with their project management skills, responsiveness, and extensive design expertise. The team also adhered to all deadlines and was open to feedback.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
Medical diagnostic center Líkars'ka praktyka CEO Denis Krivolapov
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Goodface agency, and what were your goals?
Our previous website was old and uncomfortable. The main request was to redesign the old site, improve the UX, change old solutions and make a new stylish site.
SOLUTION
How did you select this vendor and what were the deciding factors?
I met the CEO of Goodface agency at a business conference. At first, the guys offered me an audit of the site, after which I saw many weaknesses that require improvement. After the work was done, we understood that this is what we need. We felt Goodface was responsive, the team was intelligent, and understood our vision which allowed us to make the selection. We were looking for a team that would give our project special care and attention and we got that from the Goodafce team.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
The first step was an audit. We saw what works poorly or does not work at all. We saw a lot of problems in the content and the design and code needed to be fixed. The second step was UX research, prototyping and design. After that, the final stage was the front-end and integration with CMS. We built a website that can connect doctors with patients and provide them specialized medical services.
How many people from the vendor's team worked with you, and what were their positions?
Our project manager was with me from start to finish. As we worked through design and development, we also worked with a team lead on both of those sides as well. And also there was QA. Maxim (CEO, Goodface) got involved at times to make sure that everything was moving smoothly.
RESULTS & FEEDBACK
Can you share any measurable outcomes of the project or general feedback about the deliverables?
As a result, we got a new site that corresponds to our high level. The site has become more user-friendly and intuitive. We also got a convenient CMS for further work with the site.
Describe their project management style, including communication tools and timeliness.
They were very efficient at project management. We communicated through email. If I had feedback, PM communicated it to the team. They were attentive to even the smallest details and listened to all of our thoughts. They did everything on time.
What did you find most impressive or unique about this company?
I was most impressed by the quality of their design and their responsiveness. If I ever reached out to my project manager, I always got a response. There was no delay or lack of responsiveness from their end. Goodface team is trying to deeply understand the customer's business. They give their strategic input on projects and contemplate different ways of doing things.
Are there any areas for improvement or something they could have done differently?
No, I was happy from start to finish.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Brand Redesign for Vitamins
Web Development
Less than $10,000
Dec. 2020 - Mar. 2021
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Their approach to work, attentive attitude towards consumers, and engagement were impressive."
Mar 23, 2021
CEO, Uvitme
Igor Chernovskyi
Verified
Other industries
Kyiv, Ukraine
1-10 Employees
Online Review
Verified
Goodface Agency provided branding services for vitamins. The team was tasked with creating a new logo, identity, WordPress site, and stylish packaging.
Goodface Agency completed all the stages of the workflow on time and clients were very happy. Everything was completed at the highest level and they were professional in marketing, design, and development.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I’m CEO of Uvitme company Igor Chernovsky. We are the official representative of the Hepart AG company. Our team selects individual vitamin complexes from Switzerland based on the blood tests and health goals of our clients.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Goodface agency, and what were your goals?
The main aim for Goodface agency was to complete a full redesign of our brand: logo, visual identity, website, packaging. We needed to top up our visual communication (brand new level). We knew that Goodface agency was perfect for this task.
SOLUTION
How did you select Goodface agency and what were the deciding factors?
I did a lot of research to find a great WordPress-focused development agency. Googface popped up in a lot of different websites, and I looked through their portfolio and found that they were working with a few companies that we were familiar with.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
It was important for us to get started quickly, so the first step was to design a new website. At the same time, Goodface agency redesigned our brand and packaging for vitamins. As a result, the new site they created for us is intuitive, thought out for our target customers and has user-friendly cms. We also received a new logo, identity, and new stylish packaging for vitamins
How many people from the vendor's team worked with you, and what were their positions?
It was convenient for communication, 5 team members worked on the project: PM Art Director Designer two Developers
RESULTS & FEEDBACK
Can you share any measurable outcomes of the project or general feedback about the deliverables?
At this moment we are launching advertising campaigns on our new website. Already at this stage, the difference between the new and the old websites is obvious. We have no doubts that the result will not be long in coming. We plan to cooperate with Goodface agency on the principles of design thinking: to track results, to improve the approach and the site so that the feedback from advertising grows all the time
Describe their project management style, including communication tools and timelines.
The Goodface agency team was constantly in touch. We held several personal meetings - strategic sessions, and also communicated via Telegram. They made a convenient presentation of the design, showed design inFigmaa, and also prepared special documents with explanations of details.
All stages of work were completed on time, which made us very happy
What did you find most impressive or unique about this company?
Their approach to work, attentive attitude towards consumers, and engagement were impressive. They made sure that the brand and the site were clear and user-friendly. Their designs were in-tune with what our readers and users wanted to experience.
They even made technical specifications for our photo sessions so that the design turned out to be of high quality. They consulted us a lot and also invited a consultant from our field who helped rethink our business model.
Are there any areas for improvement or something they could have done differently?
Everything was at the highest level! These guys are real professionals in marketing, design, and development
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Web Dev for Jewelry Company
Advertising
Less than $10,000
Aug. 2019 - Mar. 2020
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"They were affordable, flexible, and great at what they do."
Mar 22, 2021
Director of Marketing, Geoma Ukraine
Olesya St.
Verified
Advertising & marketing
Kyiv, Ukraine
1-10 Employees
Online Review
Verified
Goodface agency created an e-commerce website for a jewelry company. They were responsible for developing project presentations, an online store, and an online jewelry constructor.
Goodface agency created a modern website with non-standard functions. This helped to increase the brand's credibility with customers. The website was adaptive and great even on mobile devices. They communicated competently and their professionalism was impressive.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
GEOMA Jewelry is the first jewelry brand in the world with children figurines. We offer to create an individual design of your jewelry. I am the Marketing Director of GEOMA Jewelry
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Goodface agency?
We had a landing page. Later, we had to develop a new presentation website + e-commerce. We also had an idea to create an online jewelry constructor, but we weren't sure if it was possible.
What were your goals for this project?
We also had an idea to create an online jewelry constructor, but we weren't sure if it was possible.
SOLUTION
How did you select Goodface agency?
We started cooperation with Goodface agency after referral of our friends, to whom they made a beautiful e-commerce project. We saw realization of this project and we really liked it.
Describe the scope of their work in detail.
We conducted a strategy session with the Goodface agency team and filled in the brief with our wishes. In a few days Goodface agency back to us with the concept and a list of ideas for a new website for us. They offered to create three-part website:
Project presentation
Online store
Online jewelry constructor.
We liked the idea and Goodface agency started to work on the website design. As a result, we got a very stylish and modern design. Then the programming stage has started.
What was the team composition?
We worked directly with Max Yakubovich (Art Director). The team for our project consisted of a Project Manager, Designer, Front-End Developer, Back-End Developer, and Tester.
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
Now the website looks very modern, with non-standard functionality. This gave us an advantage over our competitors and we were able to increase the credence of our customers. It was especially difficult to adapt this functionality for the mobile version, but Goodface agency coped with this task perfectly. The new site is adaptive and looks great on mobile devices. The site is advertised and every day we get orders to sell our products.
How effective was the workflow between your team and theirs?
Communication with the team was built very competently. We were constantly in touch via telegram, mail, and video calls on Skype. Since the project was non-standard and they had to look for many new solutions, the deadlines shifted a little. We understood this and accepted it normally since we were warned in advance that this can be
What did you find most impressive about this company?
We were impressed by the professionalism of the team and the way they treated every detail. It is easy to work with them. Even when we did not have a clear idea of what we want, they came up with different offers and gave us exactly what we need.
Are there any areas for improvement?
No. They’re affordable, flexible, and great at what they do. You’ll feel like you’re their single client.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Web Dev for Equipment Supplier Company
Web Development
Less than $10,000
May - Aug. 2019
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Goodface agency's speed was outstanding."
Feb 26, 2021
Marketing Manager, OmniLink
Gleb Chernik
Other industries
Ukraine
11-50 Employees
Online Review
Goodface agency redeveloped the website of an equipment supplier company. The team was responsible for providing visual style, including key elements of the identity, making a layout, and site programming.
Based on the feedback they received in the first few months, the site refreshed the external image of the company and made a convenient tool for finding technological solutions for third party clients. Goodface agency and the client communicated effectively.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I'm marketing manager in Omnilink, wich is a specialization provider of telecoms possession and high-tech solutions for operators of communication and Internet providers in Ukraine.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Goodface agency, and what were your goals?
OMNILINK has been operating in the telecommunication network equipment market since 2009. The main customers are telecom operators and Internet service providers.
At the beginning of its development, the company focused on a wide range of products, where the site primarily solved the problem of an assortment presenter, striving to meet customer demand in all directions - from large nodes (backbone routers, switches) to small paraphernalia (patch cords, cables).
The main task was to demonstrate the wide range of supplied products in the main directions and give their description and characteristics so that the customer could choose the optimal solution. Today the company has won the trust of all key players in the telecom market.
Due to the constant personal interaction of the company's sales managers with customers and the individually developed preparation of prices and offers for clients, the function of the site as a product catalog has disappeared today. The company has grown from a supplier of goods (equipment) to a supplier of solutions.
At the same time, the need arose to transform the site, placing a key emphasis on the company's services, which today consist in a qualified selection of "hardware" (completeness of the order; selection of the most optimal positions in terms of price and functionality), which allows customers not only to purchase a pool of goods, but to get a thoughtful and planned combination devices for a particular task.
And the task is to transform the catalog in its pure form into a related equipment pick-up site based on the user's task.
SOLUTION
How did you select Goodface agency and what were the deciding factors?
We were looking for a partner who can make a beautiful and functional website. With its full-cycle production. We proceeded from the assessment of the team's portfolio.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
Despite the fact that the company already had a website, it was outdated. Therefore, we needed the contractor to first develop a visual style for us, including refreshing the key elements of the identity. After that, the design, making layout and programming of the site based on the WordPress constructor, and preparation for SEO further promotion.
How many people from the vendor's team worked with you, and what were their positions?
All control over the project and the role of our liaison in communication on the project was carried out by the project manager.
We knew that part of the team was working on outsourcing, but given the first stages of communication and the quality of coordination of interaction, this did not have a fundamental task. Since we received the result within the agreed time frame, with high-quality implementations, sometimes exceeding our expectations.
RESULTS & FEEDBACK
Can you share any measurable outcomes of the project or general feedback about the deliverables?
The main goal of the site was to refresh the external image of the company and make a convenient tool for finding complex technological solutions for our customers. Based on the feedback we received in the first few months after launch, this is exactly what we were able to achieve. We consider this a merit of the Goodface team.
Describe their project management style, including communication tools and timelines.
During communication, we used email for formal communications, which had the character of status reviews and approvals. For operational discussions, we used messengers like Telegram. This made it possible to work quickly, conveniently and easily in a common group.
What did you find most impressive or unique about this company?
Probably, I would highlight the depth of immersion in the essence of the client's business and the task that the site should solve as a result. Goodface agency's speed was outstanding.
Are there any areas for improvement or something they could have done differently?
No, everything was great!
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Web Development for Online Cosmetics Retailer
Web Development
$10,000 to $49,999
July 2020 - Jan. 2021
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"They really worried about our project, they were involved in it completely, and gave us reasonable solutions."
Feb 23, 2021
BDM, EKABEAUTY
Alexandra Tkachuk
Other industries
Kyiv, Ukraine
11-50 Employees
Online Review
An online cosmetics retailer partnered with Goodface Agency in order to develop a new website and e-commerce solutions.
The company has only begun to use the new platform and is yet to collect measurable data. But their internal team is satisfied with the work provided by the Goodface Agency team. The company appreciated how the team took ownership of the project.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
Business development, service improvement and marketing
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Goodface agency, and what were your goals?
To develop new web-site, including all our necessities, web design trends and e-commerce solutions. In process, Goodface advised to make restyling and we approve it, so that we have received more outstanding web-site than we expected.
SOLUTION
How did you select Goodface agency and what were the deciding factors?
it was personal contact, but nevertheless we studied their portfolio and their previous e-commerce experience and believed in it.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
Goodface has made all stages from design to web-development and launch with our database.
Website creation was divided into stages: Briefing Technical requirements creation Design creation Site development QA and Testing Website launch Using technologies: Design Washington created in Figma, web-development - Wordpress
How many people from the vendor's team worked with you, and what were their positions?
Head of agency=owner, project manager, web-developer, 2 designers
RESULTS & FEEDBACK
Can you share any measurable outcomes of the project or general feedback about the deliverables?
We have just started using new website and don't have any measurable results. In general, we completely satisfied with our new site, because previous one was very old.
Describe their project management style, including communication tools and timelines.
Flexible approach: The guys did their best, were fast in solutions, advised us experts like seo-
What did you find most impressive or unique about this company?
They really worried about our project, they were involved in it completely, and gave us reasonable solutions. Like it was their own web-site.
Are there any areas for improvement or something they could have done differently?
no
RATINGS
5.0
"we are completely satisfied with results, process and GF-team"
Quality
5.0
Service & Deliverables
"Goodface did all their best"
Schedule
5.0
On time / deadlines
"Goodface gave real terms and were flexible when we need more time for restyling and terminated project's terms"
Cost
5.0
Value / within estimates
"coast is normal for Ukrainian market"
Willing to Refer
5.0
NPS
"Already advised Goodface to several companies, who asked where we made our web-site
Website Dev for Educational Company
Web Development
Less than $10,000
June 2019 - Sep. 2020
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"We were impressed with how easy to update and maintain the site."
Dec 24, 2020
CEO & Company Director, English Point
Clint Vella
Verified
Education
Ukraine
1-10 Employees
Online Review
Verified
An educational company hired Goodface agency to create a new website. The team utilized WordPress, Figma, and Time Doctor for the project.
Goodface agency was able to launch the site and it was able to increase the client's traffic immediately. The team communicated the project management clearly to make sure that all deliverables were correctly met.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I am the owner of an Educational Company
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Goodface agency, and what were your goals?
Our old website was outdated and we decided to create a new one so to keep our company look fresh.
SOLUTION
How did you select Goodface agency and what were the deciding factors?
We srearched for web companies on the web, but Goodface was recommended to us and after the prelimenary interview we understood that for us with their young and already experienced team it what we need so that we get the result wanted.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
We ahd our first meeting and after that we were offered a couple of designed sites were we could choose from. The following step were a couple of meetings so that their team could understand our market and the type of business we are in. The technologies used WordPress, Figma, and timedoctor.
How many people from the vendor's team worked with you, and what were their positions?
A project manager was our main contact which in each and very step was of great support and had the patience to explian in detail what was required from our side so that the project led to success.
RESULTS & FEEDBACK
Can you share any measurable outcomes of the project or general feedback about the deliverables?
After launching the site we saw an increase in our trafic and our clients were happy with our updated site.
Describe their project management style, including communication tools and timelines.
We had a lot of meetings with the project management so that they make sure that they deliver the infromation on the site re our educational service company correctly. We were also updated with the timeframes and what was need next if any input was requested from our side.
What did you find most impressive or unique about this company?
We were impressed with how easy to update and maintain the site.
Are there any areas for improvement or something they could have done differently?
At the launching of the site there were some bugs which were imediately and effectly fixed.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Showing 21-30 of
53 Reviews
Packages we offer:
UX/UI & product design
We believe that the main asset of any business is the customer.
The love and loyalty of the client to the business — are a reason why we need to create the perfect user experience. Our design UI/UX service allows you to create impressive products, enjoy users, and achieve business goals.
Small
Basic package – best for startups who want to test a hypothesis. Or SMBs who would like to present their service to the market.
$7,200
/total
Number of pages: Up to 6
Additional Pages: $500
Workshop
Competitors Research
Environment Research
4
week
delivery
Medium
Smart package – it's a full-fledged design solution for advanced product presentation and business scaling.
$13,500
/total
Number of pages: Up to 10
Additional Pages: $700
Workshop
Competitors Research
Environment Research
7
week
delivery
Large
Pro package – it's a product-oriented design solution, based on deep research and analysis. For companies who want to become high-performing and market leaders.
$21,600
/total
Number of pages: From 10
Additional Pages: $1000
Workshop
Competitors Research
Environment Research
10
week
delivery
Features
Small
$7,200
/total
Medium
$13,500
/total
Large
$21,600
/total
Number of pages
Up to 6
Up to 10
From 10
Additional Pages
$500
$700
$1000
Workshop
Competitors Research
Environment Research
Product UX Research
–
–
User Journeys map
–
Wireframes (Low / High fidelity)
Design Ideas & Moodboards
Design Concept
Full-fledged UI design
UI-Kit (Style Guide)
Interactive prototypes
–
Design system
–
Project specification
–
–
Interactivity & Animation
–
–
Custom icons
–
Custom illustration (optional)
From $100 by one
From $100 by one
From $100 by one
Logo and brand identity (optional)
From $2000
From $2000
From $2000
Working hours
160 hours
300 hours
From 480 hours
Small
$7,200
/total
Number of pages
Up to 6
Additional Pages
$500
Workshop
Competitors Research
Environment Research
Product UX Research
–
User Journeys map
–
Wireframes (Low / High fidelity)
Design Ideas & Moodboards
Design Concept
Full-fledged UI design
UI-Kit (Style Guide)
Interactive prototypes
–
Design system
–
Project specification
–
Interactivity & Animation
–
Custom icons
–
Custom illustration (optional)
From $100 by one
Logo and brand identity (optional)
From $2000
Working hours
160 hours
Medium
$13,500
/total
Number of pages
Up to 10
Additional Pages
$700
Workshop
Competitors Research
Environment Research
Product UX Research
–
User Journeys map
Wireframes (Low / High fidelity)
Design Ideas & Moodboards
Design Concept
Full-fledged UI design
UI-Kit (Style Guide)
Interactive prototypes
Design system
Project specification
–
Interactivity & Animation
–
Custom icons
Custom illustration (optional)
From $100 by one
Logo and brand identity (optional)
From $2000
Working hours
300 hours
Large
$21,600
/total
Number of pages
From 10
Additional Pages
$1000
Workshop
Competitors Research
Environment Research
Product UX Research
User Journeys map
Wireframes (Low / High fidelity)
Design Ideas & Moodboards
Design Concept
Full-fledged UI design
UI-Kit (Style Guide)
Interactive prototypes
Design system
Project specification
Interactivity & Animation
Custom icons
Custom illustration (optional)
From $100 by one
Logo and brand identity (optional)
From $2000
Working hours
From 480 hours
Discovery phase Packages
The foundation of any incredible product — is discovery phase. We can help you improve the perfect user experience, create awesome UI get the project plan correct, and avoid mistakes in the future.We believe that every great house starts with a foundation, and every successful project starts with a discovery.
Small
Basic
$5,900
/total
Workshops
Brainstorming
Wireframes (Low / High fidelity)
Environment Research
Competitor Research
3
week
delivery
Medium
Smart
$8,500
/total
Workshops
Brainstorming
Wireframes (Low / High fidelity)
Environment Research
Competitor Research
4
week
delivery
Large
Pro
$17,900
/total
Workshops
Brainstorming
Wireframes (Low / High fidelity)
Environment Research
Competitor Research
8
week
delivery
Features
Small
$5,900
/total
Medium
$8,500
/total
Large
$17,900
/total
Workshops
Brainstorming
Wireframes (Low / High fidelity)
Environment Research
Competitor Research
Moodboards
Design concept
–
Product UX Research
–
User Journeys map
–
Feature map
–
Prototypes
–
Project specification
–
UI-kit (Style Guide)
–
Full-fledged UI design
–
–
Goal-tools matrix
–
–
Non-functional requirements
–
–
Traceability matrix
–
–
Working hours
120
190
360
Small
$5,900
/total
Workshops
Brainstorming
Wireframes (Low / High fidelity)
Environment Research
Competitor Research
Moodboards
Design concept
–
Product UX Research
–
User Journeys map
–
Feature map
–
Prototypes
–
Project specification
–
UI-kit (Style Guide)
–
Full-fledged UI design
–
Goal-tools matrix
–
Non-functional requirements
–
Traceability matrix
–
Working hours
120
Medium
$8,500
/total
Workshops
Brainstorming
Wireframes (Low / High fidelity)
Environment Research
Competitor Research
Moodboards
Design concept
Product UX Research
User Journeys map
Feature map
Prototypes
Project specification
UI-kit (Style Guide)
Full-fledged UI design
–
Goal-tools matrix
–
Non-functional requirements
–
Traceability matrix
–
Working hours
190
Large
$17,900
/total
Workshops
Brainstorming
Wireframes (Low / High fidelity)
Environment Research
Competitor Research
Moodboards
Design concept
Product UX Research
User Journeys map
Feature map
Prototypes
Project specification
UI-kit (Style Guide)
Full-fledged UI design
Goal-tools matrix
Non-functional requirements
Traceability matrix
Working hours
360
Full cycle website development
We believe that the website of any brand or company is not only the face of the company, but also a set of essential tools for managing customers, services and reputation.
We will help you make a face card website.
Small
Simple. An ideal solution for simple projects, suitable for presenting yourself on the market.
The minimum required level of expertise to test a product hypothesis. Suitable for MVP.
$11,250
/total
Workshop
Brainstorming
Wireframes
Environment Research
Competitors Research
8
week
delivery
Medium
Smart. A complete smart solution that will allow you to present yourself and clearly show your services, advantages and highlight your key differences from competitors.
A high-quality level of preparation and analysis that allows you to launch the product together with the client's team.
$18,900
/total
Workshop
Brainstorming
Wireframes
Environment Research
Competitors Research
10
week
delivery
Large
Pro. Individual style, high performance and a wide range of tools. "PRO" Website is a complex business solution that looks amazing.
A full-fledged discovery phase that allows you to predict and launch a high-quality successful product.
$22,500
/total
Workshop
Brainstorming
Wireframes
Environment Research
Competitors Research
12
week
delivery
Features
Small
$11,250
/total
Medium
$18,900
/total
Large
$22,500
/total
Workshop
Brainstorming
Wireframes
Environment Research
Competitors Research
Moodboards
Interactive prototypes
–
Design concept
–
UI kit (Style Guide)
Full-fledged design
Front-end development
Back-end development
CMS development (Admin panel)
Connecting integrations
–
QA service
–
–
Website speed optimization
Basic
Middle (75+)
High (90+)
Security settings
–
–
SEO (basic settings)
–
Deploy and configure servers
–
Support Period
–
Working hours
250 hours
420 hours
500 hours
Small
$11,250
/total
Workshop
Brainstorming
Wireframes
Environment Research
Competitors Research
Moodboards
Interactive prototypes
–
Design concept
–
UI kit (Style Guide)
Full-fledged design
Front-end development
Back-end development
CMS development (Admin panel)
Connecting integrations
–
QA service
–
Website speed optimization
Basic
Security settings
–
SEO (basic settings)
–
Deploy and configure servers
–
Support Period
–
Working hours
250 hours
Medium
$18,900
/total
Workshop
Brainstorming
Wireframes
Environment Research
Competitors Research
Moodboards
Interactive prototypes
Design concept
UI kit (Style Guide)
Full-fledged design
Front-end development
Back-end development
CMS development (Admin panel)
Connecting integrations
QA service
–
Website speed optimization
Middle (75+)
Security settings
–
SEO (basic settings)
Deploy and configure servers
Support Period
Working hours
420 hours
Large
$22,500
/total
Workshop
Brainstorming
Wireframes
Environment Research
Competitors Research
Moodboards
Interactive prototypes
Design concept
UI kit (Style Guide)
Full-fledged design
Front-end development
Back-end development
CMS development (Admin panel)
Connecting integrations
QA service
Website speed optimization
High (90+)
Security settings
SEO (basic settings)
Deploy and configure servers
Support Period
Working hours
500 hours
Our Story
We’re Goodface — a Kyiv‑born design & development team (est. 2016) that blends business insight, design thinking, and modern engineering. We've completed 90+ projects for startups and businesses worldwide (FinTech, SaaS, and eSports), have earned international awards, and have high client referrals. We prioritize user‑centered collaboration, clear product outcomes, clean, scalable code, and continuous improvement.
Meet the Team
Max YakubovychCEO
What Sets Us Apart
1️⃣ People first
Humans are at the heart of everything we do. Simply put: we`re people, working with people and for people.
Results that matter
We always focus on the result that the product brings to the business. For us, it is not only about aesthetics but also about efficiency. We understand that entrepreneurial creativity must bring profits.
Everyday improving
We are constantly evolving, analyzing user feedback, and always seeking fresh ideas. We call this the process of continuous improvement.
Premier Verified means Clutch independently confirmed Goodface agency is a legally registered business, financially sound (Creditsafe: Moderate Risk), and backed by 49 verified client reviews averaging 4.9 stars.
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