BFJ Digital

BACKGROUND

Please describe your company and position.

I am the SEO Specialist of an advertising & marketing company 

Describe what your company does in a single sentence.

We deliver high-quality, precision printing solutions for businesses and individuals, transforming ideas into standout results with craftsmanship and care.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BFJ Digital to accomplish?

• Implement and optimise HubSpot CRM for marketing and sales
• Automate lead nurturing and reporting workflows
• Train the team to use HubSpot effectively

SOLUTION

How did you find BFJ Digital?

Online Search

Why did you select BFJ Digital over others?

• High ratings
• Pricing fit our budget
• Good value for cost

How many teammates from BFJ Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

BFJ Digital delivered a comprehensive HubSpot implementation and optimisation project tailored to our business needs. Their team began by conducting an in-depth review of our existing marketing and sales processes to identify inefficiencies and opportunities for automation. They then managed the full HubSpot setup, including CRM configuration, contact segmentation, and integration with our existing digital platforms to ensure seamless data flow.

The project also included the creation of custom marketing automation workflows, lead scoring systems, and email nurturing sequences designed to improve conversion rates and strengthen customer engagement. BFJ Digital provided detailed dashboard reporting to track campaign performance and ROI, giving our team better visibility over results.

A key part of the scope was hands-on training for our staff. The team at BFJ Digital ran interactive workshops and provided documentation to ensure our marketing and sales teams could confidently use HubSpot’s tools and maintain best practices.

The key deliverables included a fully configured HubSpot CRM, automated marketing workflows, integrated reporting dashboards, and a trained internal team ready to manage the platform independently.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project delivered measurable improvements across our marketing and sales operations. Lead response times decreased significantly due to the automated workflows, while customer engagement increased through personalised email sequences and better segmentation. We achieved clearer visibility of campaign performance with HubSpot’s reporting dashboards, allowing our team to make data-driven decisions and allocate budgets more effectively. Our conversion rates improved, pipeline tracking became more accurate, and internal communication between marketing and sales teams strengthened. Overall, the transformation led to higher efficiency, stronger lead quality, and improved ROI on our digital activities.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

BFJ Digital demonstrated excellent project management throughout the engagement. Their team maintained clear communication from start to finish, providing regular updates and progress reports at every stage. All milestones were met on schedule, and any adjustments to timelines were discussed transparently. They used structured workflows and collaborative tools that kept everyone aligned and ensured no details were overlooked. When we raised questions or needed additional support, they responded quickly and proactively, often going beyond the initial scope to ensure we achieved the best outcome. Overall, their professionalism, responsiveness, and commitment to timely delivery made the process smooth and highly efficient.

What was your primary form of communication with BFJ Digital?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

What stood out most about BFJ Digital was their depth of expertise and genuine commitment to understanding our business. They didn’t just implement HubSpot, they took the time to align the platform with our goals, ensuring every feature served a clear purpose. Their ability to simplify complex digital processes and communicate technical concepts in plain language made the experience seamless for our entire team. The level of strategic thinking, attention to detail, and hands-on support throughout the project was truly impressive. It’s rare to find a partner who combines technical excellence with such a collaborative and down-to-earth approach.

Are there any areas for improvement or something BFJ Digital could have done differently?

Overall, our experience with BFJ Digital was extremely positive. If there’s one area for improvement, it would be to provide more ongoing check-ins after project completion to ensure we continue using the platform to its full potential. A structured post-implementation review or follow-up optimisation session would have been valuable as our team adapted to the new system. That said, their willingness to offer support whenever needed and their proactive communication made the entire process smooth and successful.

BACKGROUND

Please describe your company and position.

I am the Senior Manager Talent of a real estate company

Describe what your company does in a single sentence.

Real Estate

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BFJ Digital to accomplish?

• We engaged BFJ Digital to establish a polished online presence, successfully market our real estate listings, and offer a user-friendly platform so that potential customers could learn more about our offerings.

SOLUTION

How did you find BFJ Digital?

• Online Search
• Clutch Site

Why did you select BFJ Digital over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from BFJ Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Targeted landing pages for certain properties, an interactive property listings gateway, and our corporate website were all designed and developed by BFJ Digital.  Integrated maps and photo galleries, a completely responsive website, a property search and filter feature, virtual tour assistance, and landing pages for special offers or new projects were among the main achievements.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Faster property searches, more queries from prospective customers, and a fully functional website were the outcomes of the project.  A greater online presence and increased customer interest were indicated by the noticeable increase in traffic to the property listings and the longer time spent by users perusing properties.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

BFJ Digital handled the project well, hitting all deadlines and providing us with updates at every turn.  They promptly addressed our needs, gave us clear instructions throughout the development process, and responded to our requests promptly.

What was your primary form of communication with BFJ Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The crew at BFJ Digital is highly personable and a pleasure to deal with, which is what I found most impressed.  They significantly improved our online visibility, and I heartily endorse them to anyone searching for a trustworthy digital marketing firm.

Are there any areas for improvement or something BFJ Digital could have done differently?

Nothing

BACKGROUND

Please describe your company and position.

I am the Managing Director of a website design agency.

Describe what your company does in a single sentence.

Web design

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BFJ Digital to accomplish?

• Automation
• Hubspot configuration
• Hubspot integration

SOLUTION

How did you find BFJ Digital?

• Online Search
• Clutch Site

Why did you select BFJ Digital over others?

• High ratings
• Good value for cost
• Company values aligned

How many teammates from BFJ Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

BFJ Digital offered an audit to help our businesses optimise our HubSpot setup across CRM, Marketing, Sales, and Service Hubs. The audit included a review of the CRM structure, marketing automation, workflows, email setup, integrations, reporting, and user permissions. We received a clear summary of findings, best-practice recommendations, and a list of quick wins to improve performance and streamline our processes. We also had a strategy call to walk through the results and next steps.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increased CRM efficiency with a reduction in duplicate contacts and unused properties
• Email engagement improved, with an increase in open rates and higher click-through rates after optimising segmentation and automation
• Lead conversion rate rose by 15%+ through better lead nurturing workflows and clearer lifecycle stage definitions
• Sales team saving 5+ hours per week through automation of repetitive tasks and improved pipeline visibility
   

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team at BFJ Digital demonstrated strong project management throughout the process. They delivered key items on time, maintained clear communication, and adapted quickly to our evolving needs. Any questions or requests were met with a quick, helpful responses, and they kept us updated at each stage of the audit. Their approach was proactive and very flexible, which made the experience easy to manage.

What was your primary form of communication with BFJ Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most about BFJ Digital was their combination of technical expertise & real care for our outcomes. They didn’t just deliver a generic audit, they took the time to understand our business and tailor their recommendations

Their expertise in HubSpot and ability to translate complex systems into clear, actionable improvements made a real impact.

Are there any areas for improvement or something BFJ Digital could have done differently?

Overall, our experience with BFJ Digital was very positive

BACKGROUND

Introduce your business and what you do there.

I’m the marketing head of a multi-location healthcare provider offering general practice, specialist referrals, and preventative health services across Australia.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BFJ Digital?

We needed help improving patient engagement through automated email and SMS communications. We also wanted to reduce missed appointments through reminder workflows and segment patient messaging based on service types and appointment history.

SOLUTION

What was the scope of their involvement?

BFJ Digital helped us redesign our email and SMS communication strategy for patient engagement. They reviewed our existing systems and developed segmented messaging workflows for appointment reminders, post-visit follow-ups, and preventive care notifications.The team also created email templates, built automation sequences, and integrated messaging into our existing CRM workflows. Over the engagement, they continued testing messaging frequency, subject lines, and segmentation rules to improve response rates. We received monthly performance reports and ongoing recommendations for optimization.

What is the team composition?

We worked with 3–4 teammates from BFJ Digital.

How did you come to work with BFJ Digital?

We found them through a referral. We chose them because their pricing fit our budget, they had a great culture fit, they offered good value for the cost, and their company values aligned with ours.

How much have you invested with them?

We spent around $20,000–$50,000.

What is the status of this engagement?

We worked together from February 2025–January 2026.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

After implementing the automated messaging flows, appointment confirmations improved, and missed appointments declined. Email open rates and click engagement also increased compared to our previous manual campaigns. The communication process is now far more structured and scalable. Appointment confirmations increased by approximately 35%–40% after implementing the automated reminder flows. Missed appointments declined by roughly 20%–25%, largely due to the SMS reminder sequence sent 24 hours and 2 hours before appointments.Email engagement also improved, with open rates increasing from around 22% to 38% and click-through rates improving by about 15%–18% after segmentation and campaign optimization.We tracked patient feedback through post-appointment surveys and internal support logs. Patients responded positively to the automated reminders, especially the SMS notifications sent before appointments. Many mentioned that the reminders made it easier to keep track of their schedules and reduced the chances of missing appointments.Internally, our front desk team also reported fewer manual reminder calls and fewer last-minute cancellations. Overall patient communication became more organized and convenient for both staff and patients.

How did BFJ Digital perform from a project management standpoint?

Communication was consistent with scheduled check-ins and performance updates. The team responded quickly to adjustments and generally delivered work within the agreed timeline.

What did you find most impressive about them?

BFJ Digital's ability to adapt marketing automation for healthcare compliance and patient communication standards was particularly valuable.

Are there any areas they could improve?

Occasionally, we would have liked more interim reporting between scheduled updates, though the team was responsive whenever we asked for additional insights.

BACKGROUND

Introduce your business and what you do there.

I'm the director of a custom home builder based in Wollongong. We design and construct tailored residential homes that suit each client's lifestyle, budget, and the unique characteristics of their site.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BFJ Digital?

We needed to conduct a digital marketing audit to understand how our business could attract more qualified inquiries online. As a custom home builder without an established website, we wanted guidance on the best digital strategy, including how to structure our future website, improve visibility in search, and generate consistent leads from people looking to build in the Wollongong area.

SOLUTION

What was the scope of their involvement?

BFJ Digital carried out a comprehensive digital marketing audit to assess how our business could improve its online presence and generate inquiries. This included reviewing our current marketing activity, analyzing the Wollongong market and competitors, and identifying the best channels for reaching people planning to build a custom home.They also provided clear recommendations for our future website, SEO opportunities, and lead generation strategy. The main deliverables included a detailed audit report, insights into our digital positioning, and a practical roadmap outlining the next steps for building a stronger online marketing foundation.

What is the team composition?

We worked with 2–5 teammates from BFJ Digital.

How did you come to work with BFJ Digital?

We found them through an online search and chose them because they offered good value for the cost.

How much have you invested with them?

We spent less than $10,000.

What is the status of this engagement?

We worked together in February 2026.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Since the project focused on a digital marketing audit, the main outcome was a clearer understanding of where our opportunities are online and how to approach digital marketing moving forward. BFJ Digital identified key gaps in our current approach and provided a structured strategy for launching our website, improving search visibility, and generating inquiries in the Wollongong area.The audit gave us a practical roadmap for our digital presence, including priorities for SEO, website structure, and lead generation channels, which has helped us move forward with much more confidence in how we invest in marketing.

How did BFJ Digital perform from a project management standpoint?

BFJ Digital managed the project in a clear and organized way. They communicated the process upfront, kept us informed at each stage of the audit, and delivered the final report within the timeframe they initially outlined. Throughout the project, they were responsive to questions and open to discussing our business goals, which made the whole process straightforward and easy to follow.

What did you find most impressive about them?

What stood out most was how focused the audit was on real business outcomes rather than just marketing metrics. BFJ Digital took the time to understand how our custom home building business operates and the type of clients we want to attract in the Wollongong area.Their recommendations were practical and tailored to our stage of growth, especially as we are still developing our online presence. Instead of generic advice, they provided a clear strategy that we can realistically implement as we build out our website and marketing channels.

Are there any areas they could improve?

The process was very positive. The only thing that might have been helpful was spending a bit more time walking through some of the technical recommendations in the audit, simply because we're not from a marketing background. That said, the team was always open to questions and explained things clearly when we asked, so it didn't create any real issues for us.

BACKGROUND

Please describe your company and position.

I am the Head of Marketing of a professional services firm.

Describe what your company does in a single sentence.

We're a mid-sized professional services firm providing strategic consulting, compliance advisory, and business transformation support to enterprise and growth-stage clients across Australia.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BFJ Digital to accomplish?

• Expand digital reach beyond paid search and social by targeting high-intent B2B audiences through programmatic display and retargeting.
• Improve lead quality by refining audience segmentation and reducing spend on low-converting traffic sources.
• Increase brand visibility within priority industries and geographic markets while maintaining efficient cost per lead.

SOLUTION

How did you find BFJ Digital?

Online Search

Why did you select BFJ Digital over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from BFJ Digital were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

BFJ Digital was engaged to plan, launch, and manage our programmatic advertising strategy as an extension of our existing paid media mix.

The work began with audience research and segmentation across key professional service verticals. Their team mapped out ideal client profiles and built targeted audience pools using third-party data and retargeting layers.

They handled full DSP setup, media buying strategy, bid management, and placement testing. This included display campaigns focused on brand visibility, mid-funnel engagement campaigns, and retargeting initiatives designed to bring back higher-intent users.

Creative testing was also part of the scope. Multiple ad variations were developed and rotated to assess performance across industries and geographic markets. Ongoing optimisation included adjusting frequency caps, refining audience exclusions, and reallocating spend toward higher-performing segments.

We received structured monthly reporting, performance reviews, and strategic recommendations based on campaign data. The engagement became iterative rather than static, with continuous refinement throughout the campaign lifecycle.

The deliverables included active programmatic campaigns across selected DSP platforms, audience targeting frameworks, creative performance analysis, and performance reporting tied to lead quality and conversion metrics.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We engaged BFJ Digital to manage our programmatic advertising after plateauing with search and social campaigns.

Their team helped us identify more refined audience segments within our professional services niche and structured campaigns across multiple DSP placements. They also supported creative testing and retargeting strategies that aligned with our longer B2B sales cycle.

Within the first quarter, we saw improved reach in priority markets and a measurable lift in qualified traffic. Cost per lead decreased modestly, but lead quality improved significantly.

Project management was organised, reporting was clear, and optimisation discussions were practical rather than overly technical.

Overall, a capable team that understands both targeting and performance.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We had clear onboarding steps at the beginning, including campaign timelines, audience mapping, and expected milestones.

Communication was consistent through scheduled check-ins and performance reviews. Reporting was delivered on time, and insights were explained in a practical way rather than just presenting raw numbers.

When adjustments were needed — whether budget shifts, creative tweaks, or targeting refinements — the team responded quickly and implemented changes without unnecessary delays.

Overall, it felt organised and proactive. We weren’t left wondering what was happening with the campaigns.

What was your primary form of communication with BFJ Digital?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most was their ability to simplify something that initially felt quite complex.

Programmatic can easily become technical and overwhelming, but BFJ translated the strategy into clear business impact. They weren’t just talking about impressions and reach — they tied everything back to audience quality and pipeline value.

Their attention to segmentation was also impressive. Instead of broad targeting, they built layered audiences that aligned closely with our professional services niche.

Are there any areas for improvement or something BFJ Digital could have done differently?

Nothing significant. Some initial optimisation periods required patience, but overall the engagement ran smoothly.

BACKGROUND

Please describe your company and position.

I am the Head of Marketing

Describe what your company does in a single sentence.

We are a growing automotive dealership group selling new and used vehicles across several metropolitan locations.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BFJ Digital to accomplish?

• Elevate the quality of our vehicle photography and video content to better showcase inventory across website listings, paid campaigns, and social media.
• Improve engagement and lead generation performance by replacing outdated creative assets with professionally produced automotive content.
• Strengthen our brand positioning across metropolitan locations through consistent, premium visual storytelling for new and used vehicle campaigns.

SOLUTION

How did you find BFJ Digital?

• Online Search
• Referral

Why did you select BFJ Digital over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Good value for cost

How many teammates from BFJ Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We brought BFJ Digital in to completely upgrade how our vehicles looked online.

They handled everything from planning the shoot days to actually coming on-site across our locations. They mapped out shot lists per vehicle type, helped position cars properly in the showroom and outdoors, set up lighting, and directed the filming.

Deliverables included professional vehicle photography for listings, detailed interior and exterior shots, walkaround videos, and shorter promo-style edits we could use for social and paid ads.

They also managed editing, color correction, and formatted everything properly so we could roll it straight into our website and campaigns without extra work on our end.

Basically, they gave us a full creative refresh we could actually use across every channel.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Once we started using the new photos and videos, the difference was pretty obvious.

Our social posts got more interaction compared to the old inventory shots. Website listings with the updated creative held attention longer, and we noticed more serious enquiries coming through.

Our paid ads also performed better after we swapped in the new visuals. CTR improved. Cost per lead softened a bit, too.

Nothing dramatic overnight. But steady improvement across the board. And internally, even our sales team felt more confident sending listings to prospects.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was actually one of the easier parts of the whole thing.

They gave us a clear schedule upfront for shoot days and delivery timelines, and stuck to it. We’re a busy dealership group with constant foot traffic, so timing mattered. They worked around showroom activity without slowing down operations.

Communication was straightforward. Quick responses. No chasing. If something needed to be adjusted, weather, vehicle availability, or last-minute swaps.  Edits came back on time, and small revision requests were turned around fast.

What was your primary form of communication with BFJ Digital?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most was that they actually understood automotive.

A lot of production teams can shoot nice-looking content. But BFJ knew how to position different vehicle types properly — performance models vs family SUVs, for example. The angles, lighting, even how they staged interiors. It didn’t feel generic.

They also thought about where the content would be used. Website listings, paid ads, social. Everything was shot with purpose.

Are there any areas for improvement or something BFJ Digital could have done differently?

There weren’t any major issues. If anything, tighter alignment on shoot schedules during peak dealership hours could help, but they were quick to adjust when needed.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of a Sydney-based boat rental company. We provide private charter experiences for locals and visitors, with well-maintained vessels, flexible hire options, and personalized on-water experiences for leisure, celebrations, and exploring Sydney Harbour and surrounding waterways.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BFJ Digital?

We needed to increase qualified booking inquiries, improve our online visibility in Sydney’s competitive boat hire market, and build a steady pipeline of high-intent leads that were more likely to convert into actual charter bookings rather than just general inquiries.

SOLUTION

What was the scope of their involvement?

BFJ Digital managed our end-to-end lead generation strategy, including paid search and social ad campaigns, landing page optimization, keyword targeting for the Sydney boat hire market, and ongoing performance tracking. They delivered campaign setup, ad creatives, audience targeting, reporting dashboards, and continuous optimization to improve lead quality and booking rates.

What is the team composition?

We worked with 2–5 teammates from BFJ Digital.

How did you come to work with BFJ Digital?

We found them through an online search and chose them because of their high ratings.

What is the status of this engagement?

We worked together from October 2025 to January 2026.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We saw a clear lift in qualified inquiries and more consistent weekly booking requests. The cost per lead dropped over time, and inquiry quality improved, with more customers ready to book rather than just browse. Overall, our charter calendar started filling faster, especially during peak periods.

Within the first three months, qualified inquiries increased by roughly 45%, while weekly booking requests grew by about 30%. Our cost per lead dropped close to 25%, which made a noticeable difference in our marketing spend and overall ROI.

We also tracked landing page conversion rates and saw them improve by around 20% after optimization. We monitored repeat customers and referral bookings as well, and both increased slightly, showing not just more leads but better quality customers coming through.

How did BFJ Digital perform from a project management standpoint?

BFJ Digital’s project management was organized and easy to work with. Milestones were clearly outlined, and deliverables were consistently provided on time. If anything needed adjusting, they communicated early and handled changes quickly, which made the whole process smooth and stress-free for our team.

We primarily communicated via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

What impressed us most was how focused they were on lead quality, not just volume. They really took the time to understand how our boat rental bookings work, seasonality, and customer intent, then built campaigns around that. It felt tailored, not like a generic agency approach.

Additionally, what stood out most was how they combined Google Ads and Meta advertising with detailed analytics and conversion tracking tools. Their reporting dashboards were especially useful because we could clearly see where inquiries were coming from and how campaigns were performing in real-time.

Are there any areas they could improve?

Honestly, the experience was very positive overall. If anything, we would have liked even more frequent proactive campaign insights early on. However, once everything was running smoothly, communication and reporting were strong and consistent, so it became less of a concern.

BACKGROUND

Introduce your business and what you do there.

I'm the owner of an electrical company. We provide residential, commercial, and light industrial electrical services, including installations, maintenance, and emergency call-outs across South East Queensland.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BFJ Digital?

We needed to design and develop a modern WordPress website that clearly presented our electrical services, improved our local search visibility in Brisbane, and made it easier for customers to contact us and request quotes online.

SOLUTION

What was the scope of their involvement?

BFJ Digital managed the full website build from start to finish, including strategy, UX and visual design, custom WordPress development, content structure, on-page SEO setup, mobile optimization, and testing. They also handled the site launch and provided training so our team could manage updates internally.BFJ Digital delivered several key sections and features, including a clear services structure for our electrical offerings, location-focused pages for Brisbane, conversion-focused contact forms, mobile-friendly layouts, and a fast-loading WordPress setup designed to perform well in Google search results.

What is the team composition?

We worked with 2–5 teammates from BFJ Digital.

How did you come to work with BFJ Digital?

We found them through an online search. We chose them because they were close to my geographic location and offered good value for the cost.

How much have you invested with them?

The project cost is confidential.

What is the status of this engagement?

We worked together from August–September 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

After the launch, we saw a noticeable increase in website inquiries, better engagement from mobile users, and improved visibility in local search results. The site loads faster, looks more professional, and customers now comment that it’s easier to find the services they need and get in touch with us.Within the first three months after launch, our website inquiries increased by around 35%, with mobile inquiries up by roughly 40%. We also saw our site move onto the first page of Google for several Brisbane-based electrical service keywords, which directly contributed to more consistent inbound leads.We tracked a few performance metrics after launch. Average page load time dropped to under three seconds, and our bounce rate reduced by about 20%, especially on mobile. Visitors are clearly spending more time on the site and moving through multiple pages instead of dropping off quickly.

How did BFJ Digital perform from a project management standpoint?

BFJ Digital’s project management was organized and transparent throughout the process. They communicated clearly at each stage, kept us updated on progress, and delivered the website on time as agreed, which made the whole project run smoothly with minimal back and forth.We communicated via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

They understood our business and translated that into a website that actually supported lead generation, not just design. Their technical knowledge, attention to performance and SEO, and willingness to explain things in plain language made them easy to work with and very reliable.

Are there any areas they could improve?

Overall, the experience was very positive. If anything, a slightly shorter turnaround on a couple of revision rounds would have been helpful, but it didn’t impact the final outcome. BFJ Digital was always clear and responsive when timelines shifted.