Atomic Digital Marketing / Atomic Digital Labs

BACKGROUND

Please describe your company and your position there.

I'm the director and co owner of Redline Competitions. We provide online competitions to win modern classic cars, cash, tech, tools and more.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Atomic Digital Marketing?

We wanted to outsource the Facebook / instagram advertising of our business and after looking around, Atomic stood out as the company for us. We have also had Atomic optimise our website with outstanding results.

SOLUTION

How did you select this vendor and what were the deciding factors?

We looked for highly rated social media marketers in our local area. Atomic were top of the list. After an introductory phone call it became clear they were ideal.

Describe the project in detail and walk through the stages of the project.

Atomic audited our current marketing and identified several areas for improvement which they provided in a detailed report. We provide the images for them to design the creative with and that's all there is to it. They have achieved results and targeting that we never could.

How many resources from the vendor's team worked with you, and what were their positions?

We have worked with 4 members of Atomic. All providing an excellent service. Simon Thomas - Partner & Business Director Matthew Carter - CEO & Founder Jacob Smailes - Head of Digital Marko Yukov - PPC

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our ROAS for our Facebook and Instagram campaigns has averaged around 4-6 with highs of 15 during peak selling time. Previously we had been seeing 0.5-2 with our own marketing.

How effective was the workflow between your team and theirs?

The process of submitting the information is very straight forward. We update a shared google doc and upload to a drop box folder. It's as easy as that.

What did you find most impressive or unique about this company?

We were impressed with the way they really learnt to understand our business. Though it's likely different to any previous business model they have worked with.

Are there any areas for improvement or something they could have done differently?

The google doc we add information too wasn't tailored to suit our business as best it could. We advised them of this and our suggestions were taken on board and the document template amended. Making it easier to provide the correct information.

BACKGROUND

Please describe your company and your position there.

Handling Concepts is an industry leader in material handling equipment. I'm a marketing executive and wanted to improve the performance of the website.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Atomic Digital Marketing, and what were your goals?

We hired Atomic Digital Marketing for Google Page Speed Optimisation Service with the goal of decreasing our full load time to under 3 seconds and pushing out Google Page Insights score above 85+ for mobile and desktop.

SOLUTION

How did you select this vendor and what were the deciding factors?

We search for online site speed optimisers for Wordpress and Atomic Digital Marketing has both Google Ads and high organic ranking. Their website looked professional and very quickly pinpointed the key areas we want to work on. In particular it mention Google Page Speed Insights which is what we were looking to improve.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

I submitted an enquiry to Atomic Marketing and mentioned we wanted to improve our Core Web Vitals. They came back and instantly told us exactly what they could do for us and guarantee certain deliverables which was exactly what we were looking for. They very quickly sent across the invoice and got to work within a day or two of payment. They promised to deliver within 10 working days and completed the work under this.

How many people from the vendor's team worked with you, and what were their positions?

I communicated with Simon Thomas - Partner & Business Director

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our full load time was orginally 7.6 seconds and is now 1.9 seconds. GTMetrix was an F and is now an A. Google Page Speed Insight score for Mobile was 21 and 60 for Desktop these are now 91 for Mobile and 99 for Desktop. We have seen a 59% decrease in Bounce Rate and a 131% increase in session duration since the work was completed. We are very happy with the results and are already seeing the benefits.

Describe their project management style, including communication tools and timeliness.

Project management was only through email but we only needed a few emails back and forth to mange the project. We were told the project would be completed within 10 working days but they actually completed it before. and once they saw you I forwarded the invoice too they message them directly regarding anything payment wise.

What did you find most impressive or unique about this company?

Atomic Digital Marketing guarantees a certain result or your money back. This can be difficult to achieve and shows they have confidence in their skills. This sold the service to my directors immediately.

Are there any areas for improvement or something they could have done differently?

Everything was perfect and handled well. It would have been good to have a mid project update so we'd know if the project was going well.

BACKGROUND

Please describe your company and your position there.

I am the general manager of The Student Lawyer, a website for law students in the UK.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Atomic Digital Marketing, and what were your goals?

We have recently secured advertising deals with a major company who commented on the fact that the website was very slow, and that it would likely affect our Google rankings. We enlisted the help of Atomic to help speed the site up from the 4+ second load time. Our goal was to make the page load speed as fast as we could get it.

SOLUTION

How did you select this vendor and what were the deciding factors?

We have been using Atomic for several years and they are very responsive and cost-effective. Very nice too!

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

The page speed optimization service took less than two weeks to complete and all happened behind the scenes. There was no disruption to the site, they just let me know when it was finished (ahead of schedule I should add!). Very happy!

How many people from the vendor's team worked with you, and what were their positions?

Two.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After the page speed optimization service was complete (ahead of schedule I might add), our new rankings are 100% optimized on Pagespeed Insights and 99% optimized as per GTMetrix. The site loads completely in 0.8 seconds now which is a great improvement from 4 seconds+

Describe their project management style, including communication tools and timeliness.

We communicate via email mainly and they are very fast and responsive. I am pleased with their communication style overall.

What did you find most impressive or unique about this company?

I have the very limited technical knowledge and they always explain things very well so that I understand the issues and what can be done to fix/meet goals.

Are there any areas for improvement or something they could have done differently?

No

BACKGROUND

Please describe your company and your position there.

I am a retired IT professional who helps manage a local real estate website infrastructure.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire , and what were your goals?

We noticed that Google was going to start downgrading search results if a website did not measure up to core web vitals, which is a simple way of saying our site needed a fast user experience. Our site ranked a 4 out of 100 using the PageSpeed insight tool.

SOLUTION

How did you select this vendor and what were the deciding factors?

We turned to our local web development consultant but they really didn't have the optimization experience so referred us to Atomic. As we highly respected our local dev's recommendation we went with Atomic after some email discussions.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Our team is in the US while Atomic is in the UK so we communicated by email. I outlined what we were looking to achieve via the PageSpeed score and asked a series of technical questions. Atomic wrote up a proposal and work guarantee and was also able to make the project start smoothly due to their own interactive website.

The key deliverable was a minimum 90 PageSpeed score both on mobile and desktop after optimization. As this was a WordPress website, some new plugins were deployed but much of the work was manual optimization of the underlying code via FTP access to the underlying website.

How many people from the vendor's team worked with you, and what were their positions?

My point of contact was a single knowledgeable Atomic partner and business director who was able to translate the requirements to the Atomic development team as well as report back to me.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The new PageSpeed score is 94 on Mobile and 100 on desktop. The site is much, much faster and therefore more user friendly. Our business has a large dependency on our website so this is extremely welcome.

Describe their project management style, including communication tools and timeliness.

While this was a fairly simply project the first thing I noticed was how easily it was to get things started via their website management & payment system. Email was the primary communication tool and I found them very responsive.

What did you find most impressive or unique about this company?

What is impressive and even unique about the company is that they are able to specialize in the kind of website optimization that specifically targets the new Google approach coming May 2021 to website ranking.

Are there any areas for improvement or something they could have done differently?

As this was a short project I never really ran into any areas where I could see improvement might be possible of differently. As a former developer familiar with the development process but now retired, I'm very satisfied with the results.

BACKGROUND

Please describe your company and your position there.

Future Nail Store is selling a Dip Powder System via webshop, my position is an owner

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Atomic Digital Marketing, and what were your goals?

the speed of our website was just above 0 and we needed to spee it up for the oncoming google change that points down the slowly performing websites

SOLUTION

How did you select this vendor and what were the deciding factors?

did an online search in site speedup topic, Atomic came up, I told them what I wanted and asked what they could do. I had a good price for the job that was not easy at all

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

I had a time frame from them where the were analysing the site and evaluating the steps need to be taken. When time came they switched the optimisation on and corrected the issues came up.

How many people from the vendor's team worked with you, and what were their positions?

2 of them were in touch with me, as I understood, both of them were owners

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our speed index was 5 on mobiles, after the optimisation it went up over 90 consist

Describe their project management style, including communication tools and timeliness.

Before every action I was advised what to come and what to expect, they explained to me there would be issues due to the nature of the work, what they promised timeline wise the kept.

What did you find most impressive or unique about this company?

I was impressed by their teamwork and way of communication.

Are there any areas for improvement or something they could have done differently?

I can't think of anything

BACKGROUND

Please describe your company and your position there.

My name is Richard Sedden, Founder & managing director at BeautGenics.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Atomic Digital Marketing, and what were your goals?

The eyelash industry was in a bit of rut due to COVID and our previously profitable campaigns had dropped in performance as a result. We tasked Atomic with not only completely revamping our campaigns, ad account and branding, but also had them completely overhaul our website in accordance with new brand guidelines and look and feel to get us prepared for when the market opens up again.

SOLUTION

How did you select Atomic Digital Marketing and what were the deciding factors?

I found Atomic through Google Search initially and verified their legitimacy and performance through Clutch reviews actually.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

As mentioned above, this was primarily a PPC restructuring and revamp with a huge Web Design overhaul. I work a couple of jobs and so I let them know what I wanted to achieve and they simply cracked on, keeping me updated along the way. I was very happy with what they came up with on all fronts: branding, PPC and Web Design. The website now looks infinitely better, much more professional and core metrics like bounce rates, exit rates and time of page have improved significantly.

How many people from the vendor's team worked with you, and what were their positions?

There was around 4 in total I believe. The founder was heavily involved with his experience with Startups to help get our business off the ground and to provide a foundation. In addition to that, their graphic designer, PPC guy and web developers all helped out. My account manager however was fantastic whose name was Simon and managed everything for the most part.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The feedback from our existing repeat client base has been outstanding. They loved the new look and feel of the brand and I now feel ready to begin pushing this business once the market opens up again, hopefully after lockdown and people begin buying eyelashes again.

Describe their project management style, including communication tools and timelines.

They gave me full access to a platform for tracking tasks, project, time spent on tasks, and billing. It was extremely handy being able to see how much my monthly bill was going to come to.

What did you find most impressive or unique about this company?

Their personable approach, attention to detail and dedication to my business. I didn't think I'd ever get the dedication I received and assumed all agencies would do the bare minimum - this absolutely was not the case with Atomic.

Are there any areas for improvement or something they could have done differently?

Nothing that all. I can't wait for the market to open up and to begin investing into PPC heavily and having Atomic help out.

BACKGROUND

Please describe your company and your position there.

New Prosecco company which has launched. I am the Marketing Manager.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Atomic Digital Marketing, and what were your goals?

We required them to create a new website. They did everything in terms of creating website. The goal was to create something that look good and was engaging and they did this.

SOLUTION

How did you select Atomic Digital Marketing and what were the deciding factors?

We looked through web search to some web developers. We had come down to a shortlist of five. We chose atomic because they had good case studies and the price was very reasonable.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We numerous meetings so they could understand out image and what we want. It was a very collaborative effort and they did a great job.

How many people from the vendor's team worked with you, and what were their positions?

There was project manager see through everything. Everything went through him and there many great developers working and crafting the image we wanted.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The website had a great response from everyone in our team. Customers have been really attracted to the website and it is helping to cultivate the brand.

Describe their project management style, including communication tools and timelines.

Phone call were very effective. Atomic helped to ensure we could call them and the response time was amazing.

What did you find most impressive or unique about this company?

The thing I really like about this company is the collaboration. They suggest great ideas and they also were very responsive.

Are there any areas for improvement or something they could have done differently?

None.

BACKGROUND

Please describe your company and your position there.

We are a CBD, e-commerce business. I am one of the founding members.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Atomic Digital Marketing, and what were your goals?

We hired Atomic Digital Marketing to create us a bespoke and high-end looking e-commerce website. We wanted luxury branding and a quick, and easy customer journey.

SOLUTION

How did you select Atomic Digital Marketing and what were the deciding factors?

We selected Atomic Digital Marketing based on initial conversations with Simon Thomas. He took the time to really understand our business and what we wanted to achieve. His immense knowledge and expertise was evident and we felt immediately that we were in good hands.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We had an initial meeting with the team to discuss our requirements and our vision. We were quickly presented with some mock-ups reflecting what we'd asked for. The team at Atomic quickly got to work as soon as we approved these. They delivered us a fantastically presented and easy to navigate Wordpress website. Simon and Jane from the team took the time to provide training sessions on how to use the site so we were self-sufficient.

How many people from the vendor's team worked with you, and what were their positions?

We worked closely with Simon Thomas (Partner), Jane Pinfold (Account. Manager) and Matthew Carter (Partner)

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

As this website was created to specifically launch the business, the main outcome was the ability for us to streamline our sales and take them all online whereas they had previously been done offline. We have had positive feedback from customers about the look and feel of the website and how it successfully reflects our luxury branding.

Describe their project management style, including communication tools and timelines.

The project management style was great. Simon was our main point of contact and we always knew exactly where we were up to and what he required from us. Communication was a nice mix of formal Zoom meetings, emails and quick WhatsApp messages too.

What did you find most impressive or unique about this company?

They delivered the exact website we had envisioned from day one with the addition of their own creative ideas. We have never had a website before and so their training was thorough and ensured we all felt comfortable moving forward. Their ongoing patience with us is fantastic and reassuring when we need to clarify areas we are still uncertain of.

Are there any areas for improvement or something they could have done differently?

There have been some very minor issues with the site since launch but nothing more than teething problems. Any issue we have encountered has been dealt with swiftly and to the usual high standard.

BACKGROUND

Please describe your company and your position there.

I am CEO at Virtual Internships, which we started in 2018 after recognizing that the future of work was at our doorstep, and more students across the world would need to prepare for remote work experience as well as create a network of virtual connections to succeed.

We also recognized the importance of reducing barriers to internships to widen diversity and inclusion in internship participation.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Atomic Digital Marketing?

Atomic have helped Virtual Internships with various aspects of Digital Marketing and Web Design as we sought to grow and scale up in line with increasing demand.

What were your goals for this project?

We had the overarching goals of implementing holistic tracking, generating leads through PPC channels, refining our current website and streamlining digital processes for long-term success.

SOLUTION

How did you select Atomic Digital Marketing?

We knew some of the people at Atomic through their previous work with our affiliated companies. Their skill sets and offering was broad, all encompassing and professional.

Describe the scope of their work in detail.

Implementation of tracking with our CRM, utilising a variety of tools in preparation for deploying PPC campaigns across Google Ads, Facebook Ads, Bing Ads, Instagram etc.

Design and implementation of extensive lead nurturing flows to cater to the influx of leads from these digital channels. Optimization of the current website and the integrations with third party applications such as Zoho CRM, Ga Connector, SalesIQ, Lead Forensics etc.

What was the team composition?

We have a dedicated account manager who deals with all requests.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

An ROI exceeding several hundred % on PPC campaigns as well as implementation of processes that have made us highly and improved conversion rates.

How effective was the workflow between your team and theirs?

Perfect. They set us up on their project management system (Clickup) and all tasks were tracked, managed, quoted, invoiced through there.

What did you find most impressive about this company?

Their transparency on progress, results, and quotes is impressive.

Are there any areas for improvement?

N/A

BACKGROUND

Please describe your company and your position there.

At Whitehouse Real Estate , We provide a confidential, niche service to our clients whom are looking to either buy or rent luxury real estate. Having built up & maintained our network of contacts in the sale and acquisition market.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Atomic Digital Marketing, and what were your goals?

Whitehouse Real Estate don't have an in house Web team at the moment so I went to Atomic Digital Marketing to discuss my idea of. creating a real estate site which was a last minute thought of mine there fore no prep had gone into it from my end at all however Atomic took the idea on board straight away and within moment knew exactly what I wanted and delivered promptly.

SOLUTION

How did you select Atomic Digital Marketing and what were the deciding factors?

I have previously had bad experiences with other web developers ripping people off with stupidly high prices especially for start ups that don't have a massive budget initially plus they just didn't understand and take pride & joy in their work however at Atomic it is a different ball game - They ask your budget and tailor everything to that however produce all work with utmost quality and more.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

I had no clue with regard to the system/design or anything behind my idea of setting up a real estate site and I went to Atomic very last minute. After a couple of calls to discuss requirements. It was all hands on deck from the outset and they managed to create the best system with a flawless design in no time.

How many people from the vendor's team worked with you, and what were their positions?

I had a member of the web design team as my main contact however it was all hands on deck.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

I went to Atomic with the idea of setting up a Real Estate site (Whitehouse Real Estate). I had no clue with regard to the system/design or anything that was needed for it and I went to them very last minute.

It was all hands on deck from the outset and they managed to create the best system with a flawless design in no time - Dealing with a friendly team, hassle free, very creative and no cutting corners for a competitive price. After several bad experiences with other firms, I would highly recommend Atomic to anyone ?

Describe their project management style, including communication tools and timelines.

They kept me updated throughout the whole process and informed me of their ideas and any necessary change.

What did you find most impressive or unique about this company?

The fact that they take on your project as if it is there own , no cutting corners and are very creative

Are there any areas for improvement or something they could have done differently?

Absolutely nothing, couldn't fault them at all.