Adapting Social

BACKGROUND

Introduce your business and what you do there.

I'm the owner of The VO Strategist, a company that guides voice actors through the voice-over industry on a business and marketing level.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Adapting Social?

We needed SEO services to increase sales.

SOLUTION

What was the scope of their involvement?

Adapting Social has re-indexed existing web pages, created new pages, conducted keyword research, and written blogs.

OUR NEXT ACTIONS:
This month, our primary focus will be launching and fully optimizing the new AI Voiceover page. Once the page is live, we will update the focus keyword, meta title, and meta description, as well as ensure all images include descriptive alt text to strengthen both SEO and accessibility. We will also continue refining the core FAQ and Contact pages by expanding and improving their image alt text, building on the meta updates completed last month. In addition, we will be enhancing the Service and Work With Me pages by restructuring the accordion-style dropdown navigation to improve user experience and by adding more context-rich content to the remaining service pages to boost keyword relevance. Finally, we will begin preparing a Q4 SEO strategy to review together in October, while also revisiting Q3 deliverables and updating H1 tags across priority pages for consistency and improved search performance.

What is the team composition?

We've worked with one teammate from Adapting Social.

How did you come to work with Adapting Social?

Someone referred Adapting Social to me.

What is the status of this engagement?

We started working with Adapting Social in January 2025, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Adapting Social's work has increased our web traffic, bounce rate, time on site, and pages per session. In August 2025, the number of total users on our website increased by 97.8%, and the number of organic searches increased by 9.9%. The average engagement time increased by 168.8%, from 2 minutes and 12 seconds to 5 minutes and 55 seconds.
Our top organic search terms right now are "site:vostrategist.com" and "tom dheere." We are averaging on the top of the third page of Google with page 1 ranking for the search term "tom dheere" and "top-rated podcast streaming software." The pages with the most views from August were "Voice Over Actor & Coaching" and "Apollo.io."

How did Adapting Social perform from a project management standpoint?

Adapting Social has mostly delivered on time. We communicate via Google Meet.

What did you find most impressive about them?

Adapting Social's individual attention is impressive.

Are there any areas they could improve?

I can't think of anything for Adapting Social to improve.

BACKGROUND

Please describe your company and position.

I am the President of Restaurant Cleaners

Describe what your company does in a single sentence.

Restaurant cleaning services

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Adapting Social to accomplish?

• Build a reputable online presence
• Build a consistent stream of inquires and interest in our services via our website
• Validate our small business in a competitive market

SOLUTION

How did you find Adapting Social?

Online Search, Referral

Why did you select Adapting Social over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned

What was the size of Adapting Social’s team?

20

Describe the scope of work in detail. Please include a summary of key deliverables.

Built a brand new website from the ground up. Very modern and attractive site. Designed our online proposals to be in-line with our website graphics and design. Desiged our uniforms, business cards. Designed our google ads to reach maximum audience, built our other social media pages such as instagram, Facebook, Twitter, Linkdin, and more. They run emailmarketing campaigns.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increased traffic of potential customers to our website
• Increased number of proposals won as a result of re-designed proposals
• Increased overall revenue

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were active in communication, always addressed my needs, delivered items on time, always a positive work ethic and attitude. Go above and beyond for their clients.

What was your primary form of communication with Adapting Social?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The company culture and commitment to see their clients succeed.

Are there any areas for improvement or something Adapting Social could have done differently?

Nominate Ry the guy for Gladiator of the year!

BACKGROUND

Please describe your company and position.

I am the Marketing Manager of Boston Trust

Describe what your company does in a single sentence.

Boston Trust is a direct private lender of hard money loans dedicated to meeting the demands of time-sensitive transactions by financing investments for residential and commercial property, land, and construction projects in Massachusetts

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Adapting Social to accomplish?

• Marketing Leads

SOLUTION

How did you find Adapting Social?

Online Search

Why did you select Adapting Social over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Adapting Social were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Digital Paid Marketing Campaigns 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Adapting Social has been amazing to work with! They’ve been a huge help to us at Boston Trust Marketing — super knowledgeable, creative, and always willing to go the extra mile. Their guidance has really helped us run successful campaigns that bring in qualified leads and real results. The whole team is smart, friendly, and great at what they do. Couldn’t recommend them more!

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes

What was your primary form of communication with Adapting Social?

Virtual Meeting

What did you find most impressive or unique about this company?

Personable, hard working, accomodating

Are there any areas for improvement or something Adapting Social could have done differently?

No

BACKGROUND

Please describe your company and position.

I am the Director of sales and marketing of oasisVRX

Describe what your company does in a single sentence.

Location based virtual reality entertainment

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Adapting Social to accomplish?

• Branding
• Ad strategy
• Website

SOLUTION

How did you find Adapting Social?

Referral

Why did you select Adapting Social over others?

• Great culture fit
• Referred to me
• Company values aligned
• Other

Describe the scope of work in detail. Please include a summary of key deliverables.

• Ad strategy
• Website build
• Optimization
• Branding

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• CPC
• Conversions
• Page visits
• Social followers

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Excellent communication and timely responses. proofing process is simple and fast

What was your primary form of communication with Adapting Social?

Email or Messaging App

What did you find most impressive or unique about this company?

Culture!! Head down just a great group of go getters and doers.

Are there any areas for improvement or something Adapting Social could have done differently?

Improve conversion data