# Pen & Mug
Pen & Mug Reviews (43), Pricing, Services & Verified Ratings
- Premier Verified
- 5.0 out of 5 average review rating
- 7 connections joined Pen & Mug's Network

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**Caffeine-fueled graphic/web design studio**
**Pen & Mug** is a highly rated, highly motivated, highly caffeinated creative studio. We specialize in branding, website design and ongoing retainer partnerships—serving founders and marketing leaders as a fractional creative department that prioritizes great service just as much as great results.

## Company Information
- Minimum project size: $10,000+
- Hourly rate: $150 - $199
- Number of employees: 2 - 9
- 1 Locations:
  - Nashville, TN (Headquarters)

- Founded in 2015
- 1 languages: English
- 10 timezones: Australia Central Time (ACT), Australia Eastern Time (AET), Central European Time (CET), Central Standard Time (CST), Eastern Standard Time (EST), Eastern European Time (EET), Greenwich Mean Time (GMT), India Standard Time (IST), Mountain Standard Time (MST), Pacific Standard Time (PST)

## Services, Focus Areas, Industries, and Clients

### Service Lines

- 20% Branding

- 20% Graphic Design

- 20% Web Design

- 15% UX/UI Design

- 15% Web Development

- 10% Logo


### Focus Areas

- Programming & Scripting:
    - 100% HTML5

- User Experience Focus:
    - 100% UX Strategy

- Branding Focus:
    - 50% Corporate identity
    - 30% Brand strategy
    - 10% Brand messaging
    - 10% Product branding

- CMS Focus:
    - 45% Adobe Experience Manager CMS
    - 45% WordPress CMS
    - 10% Squarespace CMS

- Design Focus:
    - 40% Banner & Signage Design
    - 20% Merchandise Design
    - 10% Album Cover Art
    - 10% Annual Reports & Newsletter Design
    - 10% Postcard Design
    - 10% Presentation Design


### Industries

- 45% Hospitality & leisure

- 10% Non-profit

- 30% Arts, entertainment & music

- 15% Medical


### Clients

- 50% Small Business (<$10M)

- 40% Midmarket ($10M - $1B)

- 10% Enterprise (>$1B)


## Pricing Snapshot

Average rating for cost based on this provider's reviews: 5.0 out of 5


**What Clients Have Said** *(This summary is based on verified Clutch reviews.)*:

Pen & Mug offers competitive pricing that fits various budgets, as noted by clients across projects. Their services range from logo design to comprehensive website builds, often resulting in high client satisfaction and perceived value for cost, with many clients highlighting their responsiveness and quality.


**Most Common Project Size**: Less than $10,000 based on 31 reviews
*(Pricing information for this provider is based on reviews where the project size was available.)*

### Pricing by Service

- Branding: $10,000 to $49,000 based on 14 reviews

- Web Development: $10,000 to $49,000 based on 13 reviews

- Web Design: $10,000 to $49,000 based on 13 reviews

- Graphic Design: $10,000 to $49,000 based on 9 reviews

- Other Design: Less than $10,000 based on 6 reviews

- Logo: Less than $10,000 based on 2 reviews

- UX/UI Design: Less than $10,000 based on 2 reviews

- Other Digital Marketing: $10,000 to $49,000 based on 1 review

- Search Engine Optimization: $10,000 to $49,000 based on 1 review

- E-Commerce Development: $10,000 to $49,000 based on 1 review

- Advertising: $10,000 to $49,000 based on 1 review

- Other Marketing: $10,000 to $49,000 based on 1 review

- Packaging Design: Less than $10,000 based on 1 review

- Print Design: $10,000 to $49,000 based on 1 review

- Marketing Strategy: $10,000 to $49,000 based on 1 review

- Social Media Marketing: $10,000 to $49,000 based on 1 review

- Video Production: $50,000 to $199,999 based on 1 review

- Corporate Training & Coaching: Less than $10,000 based on 1 review

- Content Writing Services: $50,000 to $199,999 based on 1 review

- Event Marketing: Confidential based on 1 review

- Direct Marketing: Confidential based on 1 review



## Reviews

Clutch investigates each reviewer's identity and work history. Every review goes through a rigorous, human-led verification process to confirm the reviewer's identity, and reviews that we verify are visibly marked as 'Verified' so you can trust that they come from a real client. [Learn More](https://help.clutch.co/en/knowledge/how-clutch-verifies-reviews)


### Pen & Mug Review Insights

Overall Review Rating: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0



### Top Mentions

- Timely (22 mentions)

- Professional (12 mentions)

- Communicative (10 mentions)

- Easy to work with (8 mentions)

- Creative (7 mentions)

- Collaborative (6 mentions)

- High-quality work (6 mentions)

- Efficient (5 mentions)

- Exceeds expectations (5 mentions)

- Exceptional performance (5 mentions)

- Flexible (4 mentions)

- Great project management (4 mentions)

- Great team (4 mentions)

- Open to feedback (3 mentions)

- Patient (3 mentions)

- Personable (3 mentions)

- Team players (3 mentions)

- Detail-oriented (2 mentions)

- Trustworthy (2 mentions)

- Translate ideas into products (1 mentions)



### Review Highlights

**Seamless Communication and Workflow**
Pen & Mug excels in maintaining seamless communication and workflow with clients. Their proactive updates, clear communication channels, and efficient handling of feedback ensure smooth project execution and client satisfaction.

**Exceptional Client Service**
Clients consistently highlight Pen & Mug's exceptional customer service. Their willingness to go above and beyond, coupled with their friendly and approachable demeanor, makes them a preferred choice for many businesses.

**Successful Web Development Projects**
Pen & Mug's web development services have led to measurable improvements in client websites, including increased traffic, reduced bounce rates, and enhanced user experience. Their technical expertise and strategic design contribute to successful digital transformations.

**Lack of In-House SEO Services**
One client expressed a desire for Pen & Mug to offer in-house SEO services, highlighting an area where the company could expand its service offerings to better meet client needs.

**Minor Delays Acknowledged and Managed**
While generally timely, there were occasional minor delays noted in a few projects. However, clients recognized these were often due to their own constraints or external factors, and Pen & Mug managed them professionally.

**Positive Client Feedback and Results**
Clients report positive outcomes from projects with Pen & Mug, including increased brand visibility, successful fundraising campaigns, and enhanced brand reputation. Their work often receives praise from both internal stakeholders and external audiences.

**Comprehensive Marketing Support**
Pen & Mug provides extensive marketing support, from digital assets and social media content to print materials and event branding. Their comprehensive services help clients achieve cohesive and effective marketing strategies.

**Strong Creative Solutions**
Clients appreciate Pen & Mug's creativity and ability to translate ideas into impactful designs. Their innovative approach and attention to detail ensure that each project stands out, aligning with client goals and enhancing brand presence.

**Skilled in Handling Complex Projects**
Pen & Mug is adept at managing complex projects that involve multiple deliverables and tight deadlines. Clients appreciate their ability to handle challenging tasks with professionalism, ensuring successful project completion.

**Responsive and Client-Focused**
Pen & Mug is known for their responsiveness and dedication to client satisfaction. They actively listen to feedback, adapt to client needs, and often exceed expectations with their personalized approach and commitment to delivering tailored solutions.


### Pen & Mug Reviews

#### Branding & Graphic Design Services for Sports Event (Featured Review)
**The Project**
- Services: Branding, Graphic Design, Logo
- Project size: Confidential
- Project length: Feb. - Sep. 2025

**Project Summary**: Pen & Mug provided branding services for a sports event. The team created social graphics, digital signage, a logo, brand guidelines, and event signage.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 4.5
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Ops & Event Manager, Borchetta Bourbon Music City Grand Prix
- Industry: Sports
- Client size: 1-10 Employees
- Review Type: Online Review
- Verified

**The Review** — Sep 8, 2025

**Feedback Summary**: Pen & Mug successfully delivered high-quality outputs that aligned with the client's vision. The team managed the entire project well, ensuring a smooth and seamless experience. Moreover, their commitment to excellence was evident in every aspect of their work.
""I loved the culture of the team.""

**BACKGROUND**
Please describe your company and position.I am the Operations and Event Manager of Borchetta Bourbon Music City Grand PrixDescribe what your company does in a single sentence.We are the promoters for the Borchetta Bourbon Music City Grand Prix.

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Pen & Mug to accomplish?Event rebrand and establish clear brand guidelinesPromotional creative contentBold event branding and signage

**SOLUTION**
How did you find Pen & Mug?ReferralWhy did you select Pen & Mug over others?Great culture fitHow many teammates from Pen & Mug were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Pen & Mug helped create social graphics, digital signage, logo rebrand and brand guidelines, event signage. 

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?We had bold brand guidelines and logo and used creative content across socials, emails, and event signage that made the event look and feel like it was our venue. Describe their project management. Did they deliver items on time? How did they respond to your needs?The project management was very seamless and easy. There were a few times that items were behind whether it was on our end or theirs depending on different factors. Once we came up with a solid way to prioritize tasks and provide feedback in a timely manner we were able to churn out projects with ease. What was your primary form of communication with Pen & Mug?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?I loved the culture of the team. It felt like we were working with friends and the P&M team takes pride in the work they do and produces some really great content. Are there any areas for improvement or something Pen & Mug could have done differently?I think overall it was a really seamless experience aside from a couple of things being behind but with the short amount of time we had to get through projects the team killed it.


---




## Portfolio & Awards


### Borchetta Bourbon Music City Grand Prix
In 2025 the title sponsor and presenting sponsor of this race both changed—the event was now the Borchetta Bourbon Music City Grand Prix presented by WillScot. The name change inspired a logo redesign and a complete overhaul of the brand style guides, which presented our team with a few unique and exciting challenges: an extremely long brand name, and an extremely short turnaround window to reimagine the look for this massive, high-visibility event.
Our team sprinted to create new logo concepts and style guides that feel clean and exciting, making sure to tie in elements from the previous Music City Grand Prix brand as well. We ultimately landed on the versatile logo system below that conveys the desired blend of energy and class, boldness and sophistication. 
Once the new brand identity was approved, our work had only just begun.
From vehicle wraps to sales decks, billboards to handouts, social graphics to stage banners and more, our team lead creative design for everything from before the on-sale announcement to after the checkered flag.
View more shots from this project on our website -> penandmug.com


### SESAC Music Group
Fractional creative department supporting SESAC's internal marketing team on a wide range of graphic design & branding projects.


### Appalachian Voices: The Voice of a Region
We worked closely with the AppVoices leadership team to reimagine, redesign and rebuild AppVoices.com from the ground up, optimizing each and every detail in the process. The new website offers a more visually appealing and user-friendly front-end experience, created top-to-bottom with modern tools that make it vastly easier for their large team to manage.


### Live On The Green
Pen & Mug has worked closely with the team behind Lightning 100's Live On The Green music festival since 2018 (and a few of our team members have been avid fans of the festival long before that).
In our first year of partnership we were responsible for managing the festival's existing website and creating a wide array of graphic design work for all their communications – from event signage to social graphics, lineup announcement to sponsorship pitches, motion graphics to print ads, and more!
After a successful first year, the LOTG team brought us back to be part of something that we're still a little giddy about: completely reinventing the visual brand of the festival. In close collaboration with the producers of Live On The Green and the legend himself Andy Bird of Friendly Arctic, we designed the festival's revolutionary new look: something brighter, friendlier, and summer vibe-ier that still feels big and epic and exciting.
Once we had that, it was up to us to redesign everything that the visual brand touches to align with the new aesthetic.
Read more of the story and see more of our work for Live On The Green on our website:
https://penandmug.com/liveonthegreen


### Ambition's 2022 Sales Industry Scouting Report
We designed a detailed, 17-page "State of the Industry" eBook for an executive audience, and within a day it became Ambition's most downloaded piece for the month of December.
Learn more about this project and our work with Ambition at: https://penandmug.com/ambition
Download this book for yourself at: https://hub.ambition.com/state-of-the-industry-report


### Simply Golden Events
Simply Golden is one of the most highly-rated and sought-after event planning companies in Nashville, but in late-2022 their website still felt DIY and bland; a relic of humble beginnings that no longer represented what the business had become.
We partnered with Simply Golden on a complete website revamp, including rewriting website copy, refining their existing brand aesthetic, and improving + modernizing site features.
Experience their new website for yourself at https://simplygoldennashville.com/


### ZZA Pizza + Salad
We partnered with the ZZA Pizza + Salad team to create the fully-custom, new-and-improved zzapizza.com!


### True South Puzzle Company
Our partnership with True South Puzzle Company began with a brand identity refresh for their 10 year anniversary. We created a new logo and a full visual brand system (complete with custom illustrations, patterns and decorative elements) to elevate their visual identity while also staying true to their foundational roots and values. We worked closely with the TSPC leadership team to accomplish all this, and had a darn good time in the process!
…so much so, in fact, that they brought us back in to redesign their website from the ground up, and then their product packaging and a variety of other marketing materials.
Today we continue to serve as an extension of their team as a dedicated creative partner for all things brand + marketing + web.


### HCA Healthcare
Illustration and motion graphic design for HCA Healthcare's proprietary mobile applications and hundreds of affiliated social media accounts. 
Read more of this story and see a TON of motion graphics we've created for HCA Healthcare on our website here:
https://penandmug.com/hcahealthcare
 


### Emids Elements
We created this "Emids Elements" video to be a powerful mission statement / explainer video for the company worldwide.
We worked in close collaboration with the Emids team throughout the process to get this video just right. Emids provided the script and recorded the voiceover, and we created the visual concept, storyboard, illustrations, 2d animation, and finished video.


### The NashVilla
The NashVilla is a luxury bed & breakfast that has got to be the coolest house in all of Nashville. From the atmosphere and amenities to the two working recording studios and a backyard to match, this place is somehow luxurious, comfortable and creatively electrifying all at once.
We linked up with the NashVilla team early in their process of creating this business, around the time that renovations to the house were just finishing up. The team had the property and the business name ready to go, and they tapped us in to take things from there and build out the visual brand identity, website, merchandise, and more.
Read more of the story and see more of our work for The NashVilla on our website:
https://penandmug.com/nashvilla


### Hall Strategies
We partnered with the Hall Strategies team to create the fully-custom, new-and-improved HallStrategies.com!


### Empower.
We created the Empower. team's made-from-scratch brand identity and website, as well as branded print materials, trade show booth decor, social media campaigns, and custom iconography. See more at https://makingspacehappy.com/


### Riot House Entertainment
When the guy who's served as Director of Operations for major Nashville events like Live On The Green, Music City Grand Prix and more decides to create his own business under a new name, you can't help but feel excited to see what he's cooking up next!
We were thrilled to be the partner he trusted to create the new Riot House Entertainment brand identity + website. See more at:
https://riothouseentertainment.com/



### Clutch Awards

- [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/clutch_1000_2025_award.svg)

- [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_web_design_company_hospitality__leisure_united_states.svg)

- [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_branding_company_tennessee_2026.svg)

- [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/clutch_fall_champion_2024.svg)


### Industry Recognitions

- Top 100 of 2025 – Belmont Entrepreneur Awards

- Ranked Among Top 50 Firms (Multiple Categories)

- Netty Award Winner for Responsive Website Design

- CanvasRebel: Featured Founder's Story

- Pen & Mug: Local Business Spotlight

- Featured: Bold Journey

- 30 BEST WRITER LOGO DESIGN IDEAS YOU SHOULD CHECK

- List of the top Nashville Web Designers

- Meet Austin Schulenburg

- WINNER: Super Design Bowl




## Key Clients

- Music City Grand Prix

- SESAC Music Group

- Appalachian Voices

- True South Puzzle Company

- Friends of Radnor Lake

- LASSO


## Packages



## About the Team

### Our Story
Pen & Mug is a highly rated, highly motivated, highly caffeinated creative team.


### What Sets Us Apart

- Creative Alliances: We specialize in retainer partnerships—serving founders and marketing leaders as a fractional creative department that prioritizes great service just as much as great results.

- Event Expertise: We're passionate and experienced in delivering creative for large-scale events.


### Quick Facts

- 35 Verified Clutch Clients

- 10 years in business






## Verification

Clutch verification provides an additional layer of data to help you make the right purchasing decision of business services.

- Verified Client Reviews: 38
- Overall Review Rating: 5.0

Last Updated: 2026-07-12T09:12:37Z

### Business Entity
- Business Entity Name: Pen & Mug, LLC
- Source: Tennessee Secretary of State
- Jurisdiction of Formation: Tennessee
- Date of Formation: February 26, 2018
- Status: Active
- Last Updated: March 3, 2023
- ID: 000949106


### Credit Report Results
- International Credit Risk Assessment: Low Risk
- Source: Creditsafe
- Last Updated: March 31, 2023



## Locations (1)

### Nashville, TN (Headquarters)
- 517 Fairground Ct
- Nashville, TN 37211
- United States
- 6 - 9 employees
- Phone: 6158527201



## Connections

- Kirsten Purdue (Borchetta Bourbon Music City Grand Prix presented by OnlyBulls)

- Shalaka Teli (Gadre Infotech Pvt. Ltd.)

- Alex Chertihin (Solutions by Text)


## Contact Pen & Mug
[Send a message](https://clutch.co/profile/pen-mug)

### Connect on Social
- [LinkedIn](https://www.linkedin.com/company/penandmug)


- [Instagram](https://www.instagram.com/penandmug)
