5 Top Custom GPTs for Marketing in 2025

Albert Einstein once said, "Imagination is more important than knowledge. Knowledge is limited. Imagination encircles the world." But what if we combine knowledge and imagination?

That is when great ideas come to life.

Human imagination and creativity, augmented by AI tools, have enabled us to develop software that automates or optimizes our personal and business lives. For instance, tools like Generative Pre-training Transformers(GPTs) have allowed marketing teams to enhance their workflows.

Currently, there are over 3 million custom GPTs on the GPT store since its opening last November 2023. In the US alone, 67.7 million individuals and businesses utilize ChatGPT daily. Moreover, about 25% of these US companies, according to Statista, reduced their expenditures by up to $70,000 by utilizing GPTs.

So maybe you're thinking, what are some of the best custom AI tools in the market today? This article will guide you to the top GPTs for marketing in 2025. But first, here are some selection criteria to keep in mind.

Criteria for Selecting Top GPTs for Marketing

The GPT store already ranks the best GPT for each category. If you have to pick different choices, here are some criteria to filter the best ones:

• Accuracy and Language Fluency: Ensure the GPT generates factual and human-sounding content. It's recommended to pick tools with at least 3.5+ community ratings.
• Customizability and Industry-Specific Adaptability: Look for options that enable you to personalize outputs to your marketing goals. It's an excellent idea to check if ChatGPT already has tools available in certain categories.
• Integration Capabilities: Chat GPTs that allow you to easily integrate your marketing software and strategies are preferable. Tools backed by authority websites (at least 25 domain ratings and 1k traffic) are also a plus.
• Customer Support & Community Interaction: Opt for custom GPTs with reliable support and active communities. Tools with at least 250K+ conversations are a great start.
• Data-Driven Insights & Analytics: Optionally, the tool should offer analytics to track key performance indicators and guide you in adjusting your strategies.

Now that we have some basic criteria let's explore the unique features, benefits, and applications of the five top GPTs for marketing in 2025.

5 Top Custom GPTs for Marketing

There are plenty of choices in the GPT store, each with its unique perks. The top picks below are some of the top choices within each category. Each of them achieved the highest rating or usage within the community. 

GPT Tool #1. Video GPT

In the 2025 Video Marketing Statistics presented by Wyzowl, 93% of marketers said that video content has given them a good return on investment. While 37% of those who do not use video marketing said they don’t know where to start. Custom GPTs can aid these.

For instance, the VEED video editor has released two GPTs, one of which is the video GPT. Video GPT allows users to easily generate video using text-to-speech/video solutions. Its unique perks include:

Conversational Video Creation

Even those without video-making and editing backgrounds can start creating quality videos through this tool. You will only need your imagination and creativity. Then, create a script for how your video will go. You can then use this script to run as a prompt that describes your vision for the GPT tool. Just like working with a video editing professional, you may need to have a back-and-forth conversation with the tool to refine your video project.

Integrated, End-to-End Workflow

Aside from generating videos from text prompts, Video GPT also integrates VEED’s video editing solutions. It enables users to collaborate and optimize their videos using advanced AI features like subtitle generation, eye contact AI, and stock footage libraries. After the GPT creates a draft video (typically up to 2 minutes long - short videos are best for social media), you can further personalize it using VEED’s built-in video and audio editor to match your brand’s style.

GPT Tool #2. Consensus

Poor quality data drives poor results. It may even cost you an average of $12.9 million. But, no need to worry; Consensus GPT is specifically developed to provide research insights on every user query. 

Using its AI search engine for research, the GPT outputs evidence-based results. What sets it apart from other research and analysis chat GPTs?

Evidence-Driven Answers

Compared to other GPTs, Consensus searches high-quality scientific research papers to find popular Consensus on a user query. It is also noticeable that the tool fetches data and statistics on articles from authority websites, usually from primary or secondary sources. It guarantees that industry experts mostly review the answers you receive.

Automatic Synthesis of Research

The tool leverages advanced AI to quickly synthesize complicated data from various research sources. It analyzes and summarizes extensive literary papers into easily digestible content with direct citations. It is particularly valuable for academics and marketing professionals who like to find scientifically based data.

GPT Tool #3. Canva

Did you know that articles with high-quality visuals drive 94% more organic views? This also applies to social media posts. And if we’re speaking about social media content, one of the best tools that comes to mind is Canva.

Recently, Canva integrated with ChatGPT to develop their Canva GPT. This tool allows users to create marketing materials with just simple prompts. Commonly, it generates a list of templates from Canva's libraries that users can pick and edit. It also features:

Integrated Creative Tools

Once you’ve decided to pick a template for your marketing material, Canva GPT will guide you to Canva’s visual dashboard. There, you can brainstorm more or start to edit your visual marketing projects. Using Canva’s built-in image editing tools, you can optimize the marketing materials to your brand's style and image.

Smooth Collaboration

With Canva’s collaborative features, Canva GPT enables users to work on projects remotely. The tool lets you comment on pages and whiteboards for all teammates to see. It is now easier for teams to brainstorm ideas, polish presentation slides, or optimize social media posts.

GPT Tool #4. ScholarGPT

ScholarGPT, developed by Sider.ai or formerly known as awesomeGPT.ai, is another GPT tool in the research and analysis category. 

Similar to Consensus, it is customized to assist users in searching for queries that involve academic or scientific evidence. Below are some of its features:

Deep Academic Integration

As described in the ChatGPT store, this tool searches over 200 million scholarly resources, including Google Scholar, PubMed, JSTOR, and Arxiv. It guarantees you get high-quality and credible research materials. 

Built-In Critical Reading Skills

Unlike general-purpose customizations, ScholarGPT includes comprehensive functionalities to critically analyze scientific papers, PDFs, or marketing research. This enables it to extract essential insights and quickly summarize them. It can aid users looking for answers to complex questions regarding specific topics.

GPT Tool #5. Presentation and Slides GPT

This last tool on our list will be one of the marketing team's favorites: a custom GPT for slides and presentations.

You just need to input a basic prompt, which automatically creates slides for you. Like most GPTs, you may need to converse back and forth to optimize your prompt and aid the tool to understand your needs better. Why try it?

High-Quality, Editable Designs

The tool provides several design themes (such as white and purple). It generates captivating presentations (up to three at a time) that are readily editable in PowerPoint, Google presentations, and PDF formats. What’s unique about this custom GPT is its proactiveness to ask if you want to include data and statistics in your slides. It also automatically adds supporting images to your presentations.

Speaker Notes and Professional Touch

This GPT generates slides and incorporates speaker notes for each slide. It can be valuable for curating enticing sales pitches or catchy educational presentations.

Bonus GPT. DALL-E

As discussed above, it’s recommended to try ChatGPT-owned customized GPTs first because of their credibility. 

One of these GPTs is DALL-e, which is now in its third version. Engineers put a great deal of effort into making this tool generate images that are highly comparable to what users try to describe on their prompts.

You can request revisions on the output to match your marketing needs. Moreover, you can request to include text inside the generated text, which is challenging for other models.

Bonus GPT. Data Analyst

A data analyst in a box. This custom GPT is another feature built into ChatGPT. The tool uses its familiarity with the Python language and runs codes to analyze user data. 

Marketers can use this tool to synthesize their complex data into simple or summarized insights.

Again, using Python code, the tool can translate your data into valuable visuals(graphs) that you can use to make data-driven decisions and actions. 

Although it uses programming language, you do not need to have knowledge in coding or prompting to use these tools. Clear and concise prompts and your raw data are the only things needed.

Level Up Your Marketing with GPT Tools

Chat GPTs are learning exponentially, and there might come a time when they will be much more integrable and personalized. You can expect GPTs to become vital to your CRM, marketing automation, and analytics platforms. 

Again, here are the top five custom GPTs for marketing in 2025:

• VideoGPT by VEED.io
• Consensus by Consensus.app
• Canva by Canva.com
• ScholarGPT by Sider.ai
• Presentation and Slide GPT by SlidesGPT.com

As a marketer, it's the best time to leverage these tools and boost your results. Don’t hesitate to try ChatGPTs that match your brand’s needs and style. As a guide, you may filter some note-worthy tools by assessing their accuracy, customization, integration capabilities, community support, and analytic features.

About the Author

King Conrad Fanoga Search Engine Optimization Specialist at VEED.IO

King Conrad Fanoga is a professional who is passionate about SEO, web development, cybersecurity, and AI. He's outside, hiking, and spending time with his family and friends when he's not contributing articles or tinkering with websites.

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