Xhilarate is a full-service branding, web design, digital, and content agency that helps organizations build and evolve brands. We create visual and verbal brand systems that engage audiences, strengthen perception, and drive measurable growth.
Who We Are We are a senior-led, full-service agency specializing in brand strategy, identity, UX/UI, web development, content, and digital storytelling. Our collaborative approach combines strategic clarity, creativity, and results across healthcare, pharma, finance, technology, hospitality, and education.
What We Do
Brand Strategy
Brand and Corporate Identity
Web Design & Development
Digital Campaigns
Content Creation
Photography & Video
Packaging & Environmental Design
Our Approach: The X Factor A brand is more than how it looks—it’s how it performs. We align brand promise, expression, and experience to create clarity, consistency, and long-term equity across every touchpoint.
Industries Healthcare & Pharma • Financial & Insurance Services • Technology & AI • Education • Hospitality • Arts & Media • Professional Services
Recognition Recognized by Communication Arts, Logo Lounge, The Addys, Webby Awards, Graphic Design USA, SXSW, Awwwards, and more.
Why Clients Choose Xhilarate Independently owned and boutique by design, we assemble custom teams of senior experts across strategy, design, content development and account management around each client’s needs. Our nimble, fully remote model eliminates traditional agency overhead, allowing us to stay flexible, move quickly, and deliver exceptional work at highly competitive pricing.
Clients AVMS (Land Rover), CB Brands (Boozibles), Certara, Comcast, Crystal Stairs, Devereux, Drexel/Temple Universities, Friends of the Delaware Canal, Incite Health, J&J, McCormick, Meadowood Senior Living, New Jersey Conservation Foundation, Pfizer, Polsinelli, Renaissance Pharma, Sandia National Labs, Sensenig Capital Advisors, TGR Foundation, Three 3’s Brewing Co, etc.
Xhilarate is perceived as providing good value for cost, with clients noting that their pricing fits budgets and aligns with project needs. Specific project costs range from $5,000 to $200,000, reflecting a variety of services and client sizes.
Clients consistently commend Xhilarate's project management, highlighting their ability to meet deadlines, communicate effectively, and manage complex projects seamlessly. Their organized approach and responsiveness make them a reliable partner.
Positive Client Feedback
Across various projects, Xhilarate has received positive feedback from clients, who appreciate their professionalism, creativity, and ability to deliver on promises. Clients are often impressed with the team's commitment and results.
Effective Communication and Collaboration
Xhilarate maintains effective communication and collaboration with clients, ensuring they understand client goals and provide solutions that align with their vision. Their willingness to listen and incorporate feedback is frequently praised.
Impressive Customer Service
Xhilarate is noted for their exceptional customer service, with clients appreciating their attention to detail, personalized service, and dedication to meeting client needs. They are described as transparent, open, and attentive.
High-Quality Deliverables
Clients report high satisfaction with the quality of deliverables from Xhilarate. Their designs and branding materials receive positive feedback from stakeholders and audiences, often exceeding client expectations.
Room for Creative Freedom
Clients suggest allowing Xhilarate creative freedom enhances project outcomes. While there are no significant areas for improvement, some clients encourage Xhilarate to explore more creative possibilities and push design boundaries.
Xhilarate developed design concepts for the packaging of a new line of health and beauty products.
They delivered attractive designs within a limited time line. Xhilarate’s speed, attention to details, and flexibility are hallmarks of their work.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I am the president and founder of a company that develops and markets innovative products for better living.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Xhilarate?
We hired them to create packaging designs for new brands.
What were your goals for this project?
We were looking for eye-catching packaging that resonated with our target market.
SOLUTION
How did you select this vendor?
I have a long history with Xhilarate.
Describe the project in detail.
For this project, they created 3–5 design concepts for new brands.
What was the team composition?
Direct communication went through one of their client relationship partners, but I was made aware there was a team on the project and met with them regularly during concept pitches.
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
We are ready to go to market with outstanding designs. I am very happy with the work they’ve provided over the years.
How effective was the workflow between your team and theirs?
I was always pleased to see the variety of concepts in such a timely manner. They were great communicators, thorough, and easy to work with.
What did you find most impressive about this company?
Their speed was impressive. They’re quick and flexible to changes, qualities that are very important to me.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
4.0
Value / within estimates
Willing to Refer
5.0
NPS
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31 Reviews
Our Story
Xhilarate began as a digital-first agency and has evolved into a full-service branding, design, and digital agency helping organizations build, grow, and transform their brands across every touchpoint. Independently owned and fully remote, we assemble custom teams of senior-level experts tailored to each client’s needs—allowing us to stay nimble, collaborative, and competitively priced while delivering strategic, creative solutions that engage, excite, and inspire.
Meet the Team
Russ NapolitanoPartner, Creator of Opportunities
Russ is endlessly curious, using thoughtful questions and experience to uncover insights, build trust, and inspire meaningful solutions. Many of his client partnerships span 30+ years—a reflection of collaboration, relationships, and results.
Michael McDonaldCo-Founder, Creative Lead
Michael is a Co-Founder and Creative Lead known for transforming strategy and insight into award-winning brand experiences. His work has earned industry recognition and client trust by turning complex challenges into compelling creative solutions.
Bobbie MorganProject Manager
Bobbie brings 12+ years of marketing and communications experience and has managed more than $15MM in creative projects. She is relentless about keeping projects on track, on time, and on budget while delivering effective creative solutions.
Ryan BonnerBrand Strategist
Ryan is a seasoned brand strategist and “brand wizard” who uncovers the magic in brands through deep research, insight, and storytelling. His award-winning work helps organizations build meaningful connections with diverse audiences.
Ryan SchlegelSenior Designer
Ryan brings 20+ years of experience creating impactful print and digital design solutions. He helps clients build, evolve, and refresh brand identity systems through thoughtful, strategic creative across a wide range of industries.
Adam NicholsLead Developer
Adam brings nearly 20 years of experience in web development, project management, and digital strategy. As Xhilarate’s web development lead, he delivers high-performing digital solutions for clients from startups to Fortune 500 brands.
Karen SeymourSocial Storyteller & Digital Strategist
Karen helps mission-driven organizations expand their reach through smart, story-driven digital campaigns. With 15+ years of leadership experience, she transforms complex ideas into clear, engaging messaging that builds connection and impact.
Rose KilbaneProduction Artist
Rose is a seasoned production artist and designer with 10+ years of experience transforming complex ideas into intuitive visual systems. With a user-first mindset and industrial design background, she creates polished, impactful creative solutions.
Luke RaffertyVideo Guru
Luke is an award-winning videographer and filmmaker known for compelling digital storytelling. He has created cinematic content for brands including 21st Century Fox, JetBlue, American Airlines, and National Geographic.
What Sets Us Apart
Senior Expertise. Teams Built for Your Needs
We assemble custom teams of senior-level experts based on each client’s specific needs, ensuring strategic thinking, creative excellence, and specialized expertise on every engagement.
Nimble, Flexible Approach
Our agile structure allows us to move quickly, adapt seamlessly, collaborate efficiently, and deliver exceptional value without the layers and overhead of larger agencies.
Strategy + Creativity + Execution
We combine brand strategy, design, digital, content, and development under one roof—creating integrated solutions that not only look great, but drive real business impact.
Premier Verified means Clutch independently confirmed Xhilarate is a legally registered business, has had its financial risk status checked (Creditsafe: Moderate Risk), and is backed by 29 verified client reviews averaging 5.0 stars.
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