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White Label Agency is a specialized WordPress development company built for marketing agencies looking to scale capacity without operational overhead.
Founded in 2013 by Einar Rosenberg in Williamstown, Massachusetts, White Label Agency has grown to over 150 team members and delivered more than 20,000 WordPress websites for more than 600 agency customers across the US and worldwide.
White Label Agency acts behind the scenes as an extension of internal teams, providing transparent communication, strict confidentiality, and predictable project delivery under the customer brand. Every agency customer works with a personal technical account manager who ensures single-point-of-contact clarity and steady project momentum from start to finish.
White Label Agency provides four core white-label services tailored for marketing agencies:
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White-Label WordPress Projects: Fixed-price custom web development to expand agency capacity when needed.
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Dedicated WordPress Developers: Full-time developer added directly to agency workflows with one month notice and no long-term contracts.
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Dedicated WordPress Designers: Figma to WordPress focused designer who integrates seamlessly into the agency team.
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WordPress Maintenance Plans: Ongoing security, updates, and site monitoring to keep client environments safe and running smoothly.
By specializing exclusively in WordPress, White Label Agency combines over a decade of technical expertise with scalable delivery, averaging 3,000 website projects annually. This operational model allows agencies to deliver work under their own brand, eliminate hiring bottlenecks, and maintain total control over project profitability.
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Min project size
$1,000+
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Hourly rate
$25 - $49 / hr
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Employees
50 - 249
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Locations
Boston, MA
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Year founded
Founded 2013
2 Locations
- Boston , MA
- Lidköping , Sweden
Service Lines
- Web Development
- 30%
- Web Design
- 15%
- UX/UI Design
- 5%
Select Focus Area
- CMS Focus
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- Adobe Experience Manager CMS
- 50%
- WordPress CMS
- 50%
- E-commerce Systems
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- WooCommerce
- 100%
- User Experience Focus
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- UX Strategy
- 70%
- User Research
- 10%
Industries
- Advertising & marketing
- 85%
- Information technology
- 15%
Clients
- Small Business (<$10M)
- 50%
- Midmarket ($10M - $1B)
- 40%
- Enterprise (>$1B)
- 10%
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Our Story
In 2013, our founder Einar Rosenberg started the White Label Agency while living in the little town of Williamstown, nestled in the Berkshires in Western Massachusetts. Since then, we have grown to include over 150 team members and served 600 marketing agencies. Our customers are spread across the United States, and even some across the world.
What Sets Us Apart
Great communication
Good code is not enough. Clear communication is what makes projects succeed. When you work with us, you get a personal White Label Agency account manager who listens, responds, and keeps your projects moving forward smoothly.Specialization
We focus exclusively on WordPress at White Label Agency. It’s how we got our start, and we’ve stuck with it. Our team has successfully delivered more than 20,000 custom WordPress site builds since 2013.Scalability
White Label Agency has an in-house team of 150+ WordPress developers and designers, allowing marketing agencies to take on more projects by instantly expanding production capacity. We make it easy for you to scale up or down as needed.Locations (2)
Contact White Label Agency
If you’re not seeing exactly what you need here, send this company a custom message. You can talk about your project needs, price, and timeline to get started on your project.
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