Way Creative

BACKGROUND

Please describe your company and position.

I am the Food and Farm Marketing Specialist

Describe what your company does in a single sentence.

We are a professional services firm that provides business and marketing consulting to farms and food-related businesses.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Way Creative to accomplish?

• Create a logo for a newly merged company.

SOLUTION

How did you find Way Creative?

• Referral
• Other

Why did you select Way Creative over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Way Creative were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We worked with this team to get a new logo for a recently merged company. Final deliverables included one primary logo (in several colorways) as well as 3-4 secondary/alt logos/logo graphics. The final deliverables also included primary, secondary, and tertiary brand color pallets as well as a well-executed style guide that shows practical and industry-appropriate applications and uses for these colors. 

Final logo also included versions and without our tagline, and were delivered via several different file types.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We worked with Way Creative after working with another agency that delivered inferior logo options. Sucess is measured by the fact that we have received a logo that we love and plan to use whole-heartedly.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The Way Creative team was very timely. It felt like our project was a top priority; emails were answered very quickly, and they kicked off design process promptly after our first meeting. Overall, the process was quicker than we expected.

What was your primary form of communication with Way Creative?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The quality of design work and the degree to which it fit our exact needs and expectations. From the initial logo designs presented to us to the final iteration, we were impressed with each deliverable.

Are there any areas for improvement or something Way Creative could have done differently?

Nothing to note here. Excellent experience working with Way Creative, and would highly recommend the experience.

BACKGROUND

Please describe your company and position.

I am the Managing Member of Studio Marchant

Describe what your company does in a single sentence.

Graphic Design & Creative Business Consulting

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Eye Like Design to accomplish?

• Logo
• Brand Style Guide
• Guidance for Visual branding

SOLUTION

How did you find Eye Like Design?

Referral

Why did you select Eye Like Design over others?

• Great culture fit
• Referred to me
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

I approached Eye Like Design for a simple logo design and ended up being so happy with the exceptional quality of the work that I wished I had hired them for my website. They gave me a style and color guide for my web designer and several versions of my logo for use on different platforms. They were open to my ideas and really were able to translate my intension into a brand identity that I am thrilled with.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

They always delivered the graphics work I requested on time. For some of the work there were tight timelines and they performed beautifully within the time constraints. Eye Like Design elevated the profile of my business with the sophistication of their visual communication. What I liked most was their ability to bring to my attention things about my company visual branding that I had not considered. They asked great questions and I felt strongly that they were invested in my project.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were very responsive and I always felt that my project was a priority for their team.

What was your primary form of communication with Eye Like Design?

Virtual Meeting

What did you find most impressive or unique about this company?

It can be difficult to find a company as creative as Eye Like Design that is also committed to professionalism in their business practices. I feel very lucky to have been referred to this company and had the opportunity to work with them. I've received lots of positive feedback about my visual branding.

Are there any areas for improvement or something Eye Like Design could have done differently?

I can't think of anything that I would want to be different.

BACKGROUND

Please describe your company and position.

I am the Creative Director of a design company

Describe what your company does in a single sentence.

The Long Time Texas is a one of a kind, sandlot baseball themed, event space.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Way Creative to accomplish?

Brand Development

SOLUTION

How did you find Way Creative?

Mississippi

Why did you select Way Creative over others?

• Great culture fit
• Company values aligned

How many teammates from Way Creative were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Graphic Design, Branding, Web Design, Merchandise, Strategy

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Big Money

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Honest, Friendly, Efficient. Always on time , usually ahead of time. Often under budget .

What was your primary form of communication with Way Creative?

In-Person Meeting

What did you find most impressive or unique about this company?

They just nailed the entire project.

Are there any areas for improvement or something Way Creative could have done differently?

I can’t think of anything.

BACKGROUND

Please describe your company and position.

I am the Founder of a Restaurant

Describe what your company does in a single sentence.

Provides a unique culinary experience, rotating chefs monthly at privately hosted parties.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Way Creative to accomplish?

• Logo Design
• Project name selection
• Landing page

SOLUTION

How did you find Way Creative?

• Online Search
• Searched for creator of another logo

Why did you select Way Creative over others?

• Great culture fit
• Company values aligned

How many teammates from Way Creative were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Branding (logo design, naming) of a new restaurant in West Texas

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Truly subjective measurement, in that I had to like what they produced in their creative process.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Items were delivered in a timely manner. We went off-script and outside of our initial scope (at my request and direction) and they were incredibly accommodating and responsive.

What was your primary form of communication with Way Creative?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Way Creative is made up of incredibly talented, gifted, and caring people. Their design team has no equal!

Are there any areas for improvement or something Way Creative could have done differently?

It was a perfect experience from start to finish, so there's no area for improvement.

BACKGROUND

Please describe your company and position.

I am the Co-Executive Director & Founder of ATX TV

Describe what your company does in a single sentence.

Television Festival and Year Round community that celebrates TV through events (virtual and in person).

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Eye Like Design to accomplish?

• Redesign

SOLUTION

How did you find Eye Like Design?

Referral

Why did you select Eye Like Design over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Eye Like Design were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

I hate to say it, but so much has happened since then that I'm not 100% on the scope without looking at the AWESOME documents they provided. Key was a logo redesign.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Art deliverables.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They did -- great communication and delivery.

What was your primary form of communication with Eye Like Design?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The team itself and they way they worked together and spoke to us.

Are there any areas for improvement or something Eye Like Design could have done differently?

I want to be constructive, so I'm sure there was/is -- I'd love to work with them again, budgets were probable our breaking point.

BACKGROUND

Please describe your company and position.

I am the Senior Environmental Designer of Blackland Collaborative

Describe what your company does in a single sentence.

Ecological Restoration and Design.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Eye Like Design to accomplish?

• Logo Development
• Website Design

SOLUTION

How did you find Eye Like Design?

• Know them personally

Why did you select Eye Like Design over others?

• Great culture fit
• Company values aligned
• Want to support talented friends

How many teammates from Eye Like Design were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Worked with Eye Like Design team to develop vector based logos from our initial image files. They then worked with those concepts to develop color palette and website that allows clients to explore our work in terms of past projects, our process for ecological design, and means to contact our firm.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Great new website!

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Process was smooth and the project manger was always accesible.

What was your primary form of communication with Eye Like Design?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Great local business that understands local flavor. We wanted a unique site and they delivered.

Are there any areas for improvement or something Eye Like Design could have done differently?

We weren't as familiar with the initial branding process as this was our first time. However, as we went through the process they were patient and delivered a great product.