Verz Design

BACKGROUND

Please describe your company and position.

 I am the Founder of an office furniture e-commerce company 

Describe what your company does in a single sentence.

We sell high-end office furnitures

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Verz Design to accomplish?

• Improve our Shopify conversion via shopify revamp implementing high converting design strategy for best CRO
• Improve organic visibility in Singapore for its Herman Miller and office furniture e-commerce store, increase qualified organic traffic, conversions and online sales,
• increase repeat purchases through ongoing Klaviyo email marketing.

SOLUTION

How did you find Verz Design?

Referral

Why did you select Verz Design over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Verz Design were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Verz Design provided comprehensive SEO and email marketing services to enhance our online visibility, drive organic web traffic, and generate high-converting customer leads. Search Engine Optimization (SEO) Technical & On-Page Audits: Conducted thorough website health checks, optimized site structure, canonical tags, and metadata. Content Strategy & Keyword Targeting: Implemented a targeted keyword strategy and published high-quality, SEO-optimized blog articles to improve Google search rankings. Off-Page Optimization & Link Building: Built authority backlinks and internal linking structures to boost search rankings. Email Marketing Campaigns Strategy & Segmentation: Developed tailored email marketing workflows and audience segmentation to target high-intent prospects. Content & Design Creation: Designed mobile-optimized, high-converting email templates and promotional graphics. Automation & Optimization: Set up automated triggers, flow sequences, and continuous A/B testing to maximize open and click-through rates. Key Results & Impact Search Engine Visibility: Achieved top-page Google rankings for key industry keywords, leading to a substantial increase in organic search traffic. Revenue & Lead Growth: Generated a significant surge in qualified inbound leads, conversions, and direct sales revenue from email automation and organic channels.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

shopify conversion rate increase by 37%, AOV increased by 10%

95% of the target keywords (19 of 20 kws), reached page 1 of Google search results in Singapore. During the 12-month SEO engagement, organic traffic grew by 249% year on year, online purchases increased by 378%, and e-commerce revenue rose by 185%

53% Revenue from emails in first 60 days 500%↑ Increase in Total Store Revenue in 60 days 78% Open rate within 60 days 250% Increase in email conversions within 60 days

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They deliver on time and respond very fast.

What was your primary form of communication with Verz Design?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Efficiency and helpfulness

Are there any areas for improvement or something Verz Design could have done differently?

No. Thank you