UX studio

BACKGROUND

Introduce your business and what you do there.

TruckIN develops digital products for the trucking industry in Europe. We are based in Berlin and Budapest. I’m CEO and cofounder.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with UX Studio?

We wanted to prototype our MVP for both mobile and web applications. We did not have a UX designer in-house so we needed to work with UX Studio to improve our frontend UI/UX.

SOLUTION

What was the scope of their involvement?

They did MVP prototyping including research, creating user profiles, and conducting usability tests. We sat down and did a workshop together to understand our needs and our customer group. They provided us with wireframes for both the mobile and web applications. The development of the apps was performed by our internal team.

The first 10 months of our partnership were intensive: we talked to them every day. We also met with them once a week face to face. We used Zeplin to communicate on each design. They did everything from the mockups to the beta version product. Currently, some of the products they helped us with are on the market. Based on user feedback and our requirements, they are now modifying the design. They are always trying to find the best possible solutions to our problems. They continue to perform testing with our users. If there is a problem, they do a new usability test with the different customer groups. We draw up a hypothesis of how the solution could work and they validate it. If it looks good, they design it and we implement it. There were 3 team members working with us on our project.

How did you come to work with UX Studio?

I had worked with UX Studio in 2014 and I really liked their approach and how they work. I didn’t really look for any competitors; I just selected them again.

How much have you invested with UX Studio?

We have spent between $60,000 and $70,000 over the course of our relationship.

What is the status of this engagement?

We started working with them in July 2016, and the work is ongoing.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate productivity, quality of work, or the impact of the engagement?

All the feedback has gotten better over the course of our relationship. We launched our product two months ago and haven’t completely set up the metrics to measure how effective the design is. On the prototyping phase, I have a feeling they’re performing well and user feedback shows that as well. The users and investors have given good feedback that the design looks really professional.

How did UX Studio perform from a project management standpoint?

They were excellent and really proactive. There was one person leading the design element of the project and another person did the user research, usability tests, and user feedback.

What did you find most impressive about UX Studio?

They were really focused on delivering solutions and listening to our needs. Since I’ve been working with UX Studio, I really trust them and am happy with their work. I’ve worked with 5 or 6 different digital suppliers who were hard to communicate with. There were misunderstandings with these other companies, but with UX Studio, that never happened. They are really outstanding compared to others in this industry.

I like their approach of a flat organizational structure. If they get a project within the company, a team of designers and researchers take all the responsibilities to satisfy the customer. It’s like a mini-corporation within the corporation and I think this approach is very effective.

Are there any areas UX Studio could improve?

No. I got everything I needed.

BACKGROUND

Introduce your business and what you do there.

We offer an influencer marketing platform on which fashion bloggers or Instagrammers collaborate with brands they like. It’s like a matchmaking system. The brands get an opportunity to choose the best influencer for their campaign. I founded StyleLike with my husband this year. Right now, there are 5 people in our company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with UX Studio?

We didn’t know which functions our platform should have. We already knew what we wanted to offer, but we didn’t know how we were supposed to do it. We’d heard about user experience before so we started to look for companies that could help us deliver this platform. We wanted to offer features like influencer analytics so that users can create reports about the success of the campaign. That’s what UX Studio is helping us do.

SOLUTION

What was the scope of their involvement?

UX Studio designed the website and the platform. Many of the ideas for the functions came from UX Studio, and the way that they are displayed makes them different. They were responsible for the user experience, all the functions, all the process that customers have to go through during the campaigns, everything, the whole website. They also conducted user personas and user testing. They helped us solve some problems and made our platform unique.

How did you come to work with UX Studio?

My husband was looking for user experience companies on the Internet. He just contacted one of UX Studio's employees, and they reacted very fast. UX Studio even came to Germany. We had a kickoff meeting here.

How much have you invested with UX Studio?

We spend $9,000 to $10,000 per month.

What is the status of this engagement?

UX Studio worked on the platform from June to September 2016.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

We’re very happy with the design. We haven’t launched yet as we are still programming. You can already see the website design, but the functions are not there yet. That’s why we haven’t gotten any feedback yet. Some people we know have asked for the contact information of UX Studio.

How did UX Studio perform from a project management standpoint?

They were very flexible. Every week, we planned what had to be done with UX Studio. They put 2 colleagues on our project. They were working on the project full-time and they were always available. I really enjoyed the communication.

What did you find most impressive about UX Studio?

UX Studio came here to Berlin; I don’t know if other companies do that, but that impressed me. It was nice because then we could meet them personally. It’s my first time to work with a user experience company and I really like the approach that they have. There’s that balance of being professional while having a warm personal relationship. From the beginning, I really enjoyed working with UX Studio.

Are there any areas UX Studio could improve?

No, not really. I cannot think of anything wrong or anything they should improve right now. Everything worked perfectly with them, to be honest.

BACKGROUND

Please describe your company and position.

I am a director at  iPon Computer Kft.

Describe what your company does in a single sentence.

We are an online etailer, and magazin.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire UX studio to accomplish?

• Refactoring the product data sheet

SOLUTION

How did you find UX studio?

Referral

Why did you select UX studio over others?

• Good value for cost
• Company values aligned

How many teammates from UX studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The complete redesign of the product page was based on current trends and competitors.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since this is a product specification page with given parameters and technical information, it had to be modernized, and since it was successful and we liked the result, it was a successful project.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, everything went smoothly and fine.

What was your primary form of communication with UX studio?

Virtual Meeting

What did you find most impressive or unique about this company?

They solved what we needed with quick and efficient communication.

Are there any areas for improvement or something UX studio could have done differently?

No, all was good.

BACKGROUND

Please describe your company and position.

I am the Climate Change Adaptation Coordinator of National Institute for Environmental Studies

Describe what your company does in a single sentence.

Environmental research

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire UX studio to accomplish?

• Conducing a UX review of an online platform

SOLUTION

How did you find UX studio?

Online Search

Why did you select UX studio over others?

• High ratings
• Pricing fit our budget
• Company values aligned

How many teammates from UX studio were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

UX studio conducted a comprehensive review of our online platform, delivering a detailed report on what the main issues are, and how they can be affectively addressed.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Concise but detailed report of the UX review findings, and concrete suggestions on how the main issues (such as cluttered interface and suboptimal information architecture) can be effectively addressed.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The whole process was very smooth and items (report, hand-over meeting) were delivered on time. UX studio made sure to understand the background of the website and the industry, as well as our main concerns and needs, and reflect them in the UX review process.

What was your primary form of communication with UX studio?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their friendly approach and professionalism were impressive.

Are there any areas for improvement or something UX Studio could have done differently?

None

BACKGROUND

Please describe your company and position.

I am the Strategic Development Director of the University

Describe what your company does in a single sentence.

University.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire UX studio to accomplish?

• Create a design system for our renewed website
• Design the MVP

SOLUTION

How did you find UX studio?

• Referral
• Other

Why did you select UX studio over others?

• Pricing fit our budget
• Referred to me
• Company values aligned

How many teammates from UX studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of the contract was to create a design system and renew the user experience and user interface of our website.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The first version of the design system and the website has been delivered on time.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were professional and flexible. They deliver on time and in good quality.

What was your primary form of communication with UX studio?

Virtual Meeting

What did you find most impressive or unique about this company?

That user-centeredness is not only a buzzword for them, but an enthusiastic approach.

Are there any areas for improvement or something {provider_name} could have done differently?

Clearer project documentation at the end.

BACKGROUND

Please describe your company and position.

I am the Marketing Manager of MultiSoft Ltd.

Describe what your company does in a single sentence.

Microsoft ERP implementation and add-on development

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire UX studio to accomplish?

• Updating an existing add-ons user interface to match today's trends in look and usability

SOLUTION

How did you find UX studio?

Other

Why did you select UX studio over others?

Referred to me

What was the size of UX studio’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

UI/UX review of a mobile app: We wanted to create a new look for the app while keeping the main strengths of the app, and needed some guidance to execute it.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Review summary

What was your primary form of communication with UX studio?

• Virtual Meeting
• Email or Messaging App

Describe their project management. Did they deliver items on time? How did they respond to your needs?

During the project, they responded quickly and showed a flexible attitude. The final outcome was beyond expectations.

What did you find most impressive or unique about this company?

Some of the participants from our side were a little bit skeptical at first, but after the expert sessions, they were convinced that the outcome would help to improve our application.

Are there any areas for improvement or something UX studio could have done differently?

Everything was great. Well done!