Urtasker

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of a personal care brand and benefit corporation. Our flagship product is a patented menstrual cup. We do outreach in developing countries to help girls stay in school.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Urtasker?

We were looking to open a sales channel on Amazon. It’s challenging to navigate their platform from a seller standpoint, so I knew that once I started digging around, I would need to find someone with experience to help me flawlessly launch the product there. I also wanted to get the product listing to rank on the platform.

SOLUTION

What was the scope of their involvement?

It’s a multi-step process working with Amazon. We hired Urtasker to help out with everything from building out an optimized product listing and brand storefront, getting Amazon approval with our FDA registration, and helping with the trademark registry for the brand. Their team also worked with us on keyword optimization to implement keywords into all different aspects of content.

We provided them with a Google Drive and Dropbox full of our company brand assets, including logo, brand color, and photography. We also provided copy, messaging, and previous keyword research we’d done.

They run our ad and marketing campaigns. Their team is constantly running analytics and reporting for us while proposing new strategies to help us improve our ranking on the platform.  They’re currently launching a review strategy to help us build up reviews.

What is the team composition?

I work directly with three people, but there have been multiple people working there. They have design and copywriting services.

We have an account project manager that helps the communication flow between all of the other team members. The other two people are my technical points of contact. All of them oversee everything that’s outsourced to different members of the team.

How did you come to work with Urtasker?

After seeing the challenges of the Amazon backend and knowing that I didn’t have the bandwidth, I searched on Google to find freelancers or consultants to take care of it for me. Urtasker’s website popped up at the top, which showed me that they were skilled at keyword research and SEO when it came to their own business. That was a good indicator that they could do it for someone else’s business.

I filled out the inquiry form and then started vetting their services. After seeing they were a good fit within the right budget, we moved forward.

How much have you invested with them?

We’ve spent less than $5,000 so far.

What is the status of this engagement?

Our engagement with Urtasker started in January 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Every week, I can see our milestones, and it’s clear we’ve done a lot in three months. Through the analytic reports, I can see how we’re moving in the keyword rankings. Sales are also increasing. I look at keyword ranking, organic search ranking, and conversions.

Another part of the strategy is brand awareness. We want to see how many eyes are coming to our product listing on the platform. We measure those metrics month after month, and we can see gains there. We also have technical deliverables we look to accomplish every week. Urtasker is dedicated to hitting those deadlines and ensuring that we stay on track with the entire scope of work.

How did Urtasker perform from a project management standpoint?

From a project management standpoint, they’re amazing. Our account manager is one of the best I’ve ever worked with.

Because of Amazon’s detailed process, their team outlined key action steps and milestones for each week. They also provide an agenda before each meeting and a task list at the end of each meeting. We meet weekly to go over and chip away at them. We have overarching long-term and short-term strategies. It takes a huge stress off to know that there is an extra set of eyes looking over everything that we want to accomplish within the set timeline.

For communication, we use Microsoft Teams along with our weekly hour-long video meeting. Once a month, I connect with our account manager on a higher level to see how everything is going.

What did you find most impressive about them?

I don’t know if I can pinpoint one thing, but their level of expertise is impressive. Their team can translate their expertise into an effective work plan that helps us achieve business goals.

I like working with people that are consistently assessing and analyzing how they can improve system processes. I feel like that is being done with our meeting time, project work, and individual work, improving our efficiency.

Are there any areas they could improve?

I’m not sure. Urtasker keeps me on my toes. I get pulled in a lot of directions as a startup founder, but they’re very on top of things. I have to be mindful about how I invest my money, and Urtasker is incredibly economical and accessible.

Do you have any advice for potential customers?

If you’re a startup founder looking to launch on Amazon, just hire Urtasker. It is a full-time job that requires the right amount of time. It will take you years to acquire the expertise they have. For the cost, the value is also 100% there.

BACKGROUND

Introduce your business and what you do there.

I’m the director of operations at Osiris Organics Inc. We’re a small company with two brands.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Urtasker?

We were new to Amazon and wanted to promote our products through it. Amazon is a constantly changing environment. To be able to sell effectively on there, we really needed to understand all of the nuances of the platform. Our team brought on Urtasker to handle all of our day-to-day activities on Amazon.

SOLUTION

What was the scope of their involvement?

Our partnership is a consulting outsourcing agreement with a month-to-month contract. At the high level, their team is establishing the proper strategy for being successful to sell on Amazon and utilize the tactics to execute that strategy. We initially started working on launching and being effective with our initial products. Now, we’re optimizing those products and launching new products.

Upon the commencement of the engagement, Urtasker analyzed the market and products that we were selling into. They looked at other products that were successful in those areas and mapped out our strategy to better compete with those successful products. Then, they implemented tactics such as looking at effective PPC advertising and creating what Amazon calls enhanced brand content. Urtasker created different graphics and better videos to draw people to our brand.

Their team looked at pricing strategies with either specials or promotions to bring our products to the top. Urtasker has helped us make sure we ask our clients for reviews since Amazon is very reviews-centric. Beyond that scope, Urtasker is looking at new opportunities as we look at new products to develop.

What is the team composition?

Our initial discussions were with a salesperson but once we decided to move forward, we were transferred to an account manager. The account manager organized the team that includes two day-to-day team members and a supervisor.

How did you come to work with Urtasker?

They were recommended to us by someone we trust. They had worked with Urtasker for over a year and were very happy with their services. We contacted Urtasker and they got back to us right away. Our team looked at different programs that’d be a good fit for them and for us. I thought their pricing was very fair and that they were transparent with everything that was and wasn’t covered. If there was anything that we needed to adjust, they were very responsive.

How much have you invested with them?

We’ve invested about $4,000.

What is the status of this engagement?

Our ongoing engagement started in January 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve been very happy with their work so far. When we first engaged them, we were just starting to sell. In the first full month of our work with Urtasker, our sales increased by 50%. And then after the following month, sales increased by 100%. We saw very fast results. This month, we’re trending to increase about another 40%.

Urtasker really understands Amazon. While they’re helping us increase our Amazon sales, they’re also helping us to reduce our overall Amazon cost. Our overall Amazon cost has reduced by about 15% since we started working with them.

How did Urtasker perform from a project management standpoint?

Project management is very good. We’re set up on Microsoft Teams to be able to communicate back and forth; we usually talk daily. Our teams hold a weekly review meeting to go over what’s been accomplished and what’s scheduled.

Personally, I’m not a big fan of Teams but I can work with it. I’ve talked to Urtasker about that, and we’re probably going to change the tool for how we manage the project. It’s not Urtasker’s fault or mine, it’s just the tool. It can be a bit cumbersome to work with.

We use Zoom for the weekly call, and it’s always been pretty reliable. We’re going to be moving to Trello for more of the project and task management side of things. Our account manager is very organized.

What did you find most impressive about them?

I’m most impressed with their deep knowledge of Amazon. As I mentioned, Amazon is constantly changing so Urtasker is great at being on top of everything that’s involved. Having their level of expertise is super helpful. Secondly, I think they’re great at utilizing analytical tools with regard to Amazon. They look at markets, potential product sales, forecasting, and costing.

Are there any areas they could improve?

The overall experience has been good. The only area for improvement is that Urtasker tends to occasionally be overenthusiastic and too quick to commit to something. Then sometimes, that task doesn’t get done. From my point of view, it’s more important to commit to the task and time frame. They always finish tasks, but at times they’re too aggressive on the time frame.

That comes from wanting to make the customer happy, but I tend to rely on the saying of underpromising and overdelivering. I understand that things take time, and Urtasker should set the right expectation. If something is going to take a week, make sure the customer knows it’s going to take a week to complete it.

Do you have any advice for potential customers?

Spend some time to learn Amazon first so you can get a good idea of everything that’s involved. That way, you have a much better appreciation of what Urtasker is doing. On paper, it may seem like a task they complete isn’t hard to do but in actuality, it is hard to do. If you have a better understanding of Amazon going into the engagement, then you’ll understand what Urtasker is talking about as well as understand the challenges. You’ll appreciate the value of what they’re providing.

BACKGROUND

Introduce your business and what you do there.

I’m the national sales manager and soon-to-be owner of Unique Solutions. We sell a bio cleaner for swimming pools, hot tubs, jetted bathtubs, swim spas, dishwashers, and washing machines.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Urtasker?

I’m a salesman, I’ve never been incredibly technology–proficient. We sell our product on Amazon and several other platforms. Amazon is constantly making changes. In efforts to increase our brand awareness and allow our brand to succeed to the level we know it can, we wanted to hire a professional who’d dedicate their time solely to working on our online platforms.

SOLUTION

What was the scope of their involvement?

Urtasker optimizes our Amazon pages and product backend keywords. They help increase the ranking of our organic and non-organic sales as well as streamline our advertising process. Their team manages our new images for our Amazon pages as well.

What is the team composition?

We have two dedicated representatives, one for Amazon and one for Walmart, as well as an account manager.

How did you come to work with Urtasker?

My father found them on Google. We had considered other teams but ultimately, we decided to go with Urtasker because they provided the best value. That’s a key factor for a small business like us. Controlling costs is imperative. Also, I could tell that they had the mindset that our success was their success.

How much have you invested with them?

We’ve invested about $24,000.

What is the status of this engagement?

Our ongoing engagement started in September 2020.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’re hitting sales numbers that we’ve never hit before. Additionally, we’re continuing to make improvements month in and month out. Our ROI and sales metrics improve month-over-month and year-over-year. They bought into our product and are dedicated. Their team has been professional from the get-go. Everything was laid out, and there wasn’t any confusion as to what their job or our job was.

Our backend issues have also been resolved by Urtasker. Amazon suspends products for any number of reasons at any point in time. When we run into those issues, it’s nice to have people who know exactly what they’re doing and how to fix it. We had a major issue in January 2021 that almost shut the whole thing down. Urtasker was able to get us back up and running within 10 days.

How did Urtasker perform from a project management standpoint?

Project management is fantastic. We do a weekly Zoom meeting as well as communicate every day via email and Teams. They’re timely and follow through on commitments. Urtasker consistently meets deadlines, oftentimes ahead of schedule.

There’s not one thing I throw at them that they can’t do. If it’s something they can’t or shouldn’t do, they’re honest and let me know. Ultimately, they’ll still leave it to me but I appreciate that they provide honest feedback. We have a great rapport and oftentimes complete each other’s sentences.

What did you find most impressive about them?

It’s great to have a dedicated professional who solely works for us and doesn’t work for any other platform. Our Amazon representative strictly doesn’t work for any other account, he just works on ours. He handles our account full-time and has constant access to management. If it’s Saturday afternoon and I notice a problem, I can get ahold of someone and they immediately start working on it.

Are there any areas they could improve?

No, I can’t think of anything. We’re working with individuals who truly care about the success of our brand.

Do you have any advice for potential customers?

Know exactly what you want, not just for today but from six months from now, a year from now, and two years from now. Be cognizant that results aren’t going to show up immediately. Even when you bring in a company like Urtasker, the expectation shouldn’t be based on a 48-hour turnaround; that will lead to disappointment. Have a plan in place and present it to Urtasker. They’ll help parse it out to produce the most effective results possible.

BACKGROUND

Introduce your business and what you do there.

I’m the founder and owner of an organization that makes stuffed animals. I sell them and donate 100% of the proceeds to organizations in Africa and Asia that help rescue elephants.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Urtasker?

I hired them to manage my Amazon account after I decided to put one of my products on the platform.  

SOLUTION

What was the scope of their involvement?

Amazon is a large and complex platform that involves keyword searches, file uploads, inventory management coordination, and more. They’re working on all of those fronts daily while also aiming to distribute my products in Canada and Mexico. Their team is aiming to grow our presence with their daily updates to our pages. They also create banners and discount codes for products as well.   

How did you come to work with Urtasker?

I was trying to handle my Amazon myself, which was challenging. A friend had used their services in the past and recommended them. I didn’t know that much about them before I started the project but trusted the recommendation when I chose to hire them. 

How much have you invested with them?

We spend $1,000 each month with them.  

What is the status of this engagement?

We’ve been working together since November 2020.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

At this point, the sales aren’t great. That may not be their fault because I may have the stuffed animals priced too high. We’re currently not sure if Amazon is the right marketplace for products supporting charity. They’re trying their hardest to make sales work despite that.  

They have offices in New York and Pakistan. Their team in Pakistan is super smart, but there can be a bit of a language barrier that prevents them from understanding our branding and goals. My products do very well on other sites, so I’m not sure if our lower sales are because of the Amazon market or because they don’t understand my idea clearly. I enjoy working with them, but we may not be completely aligned.  

How did Urtasker perform from a project management standpoint?

They understand Amazon very well, and my team manager in New York is fantastic. Their delivery is generally good. However, because they’re coordinating our work with several offices, our timelines can get delayed. Sometimes that coordination time is frustrating because tasks wouldn’t be taking as long otherwise. We meet twice each month over Zoom. 

What did you find most impressive about them?

They’re thorough in their work and understand the Amazon market very well. Amazon is a complicated site that presents daily challenges. They’re very good at identifying new challenges and opportunities on the platform. I like working with them. They’re a kind, smart team. 

Are there any areas they could improve?

Our Zoom meetings aren’t very efficient because my project manager in New York oftentimes has to translate what their offshore team is communicating. It makes the meeting longer than it needs to be. At times, they may communicate too often for me. It’s nice that they want to send me frequent updates, but I don’t need to know when they’re leaving for the day, for instance. That just ends up cluttering my inbox. There are some instances where things aren’t done as efficiently as I want, which is my frustration in this relationship. 

Do you have any advice for potential customers?

Make sure to establish a good relationship with the project manager. They’re mostly focused on Amazon, so make sure Amazon is a worthwhile endeavor because it can be a lot of work. If your product isn’t right for Amazon, it may not be a good fit.

BACKGROUND

Please describe your company and your position there.

We are company that specializes selling satin lined apparel. I am the owner of the company

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Urtasker, and what were your goals?

We hired Urtasker to manage our Amazon Brands. The primary goal is to offload the work load on our team with experts in the field, increase brand presence and ultimately sales on the Amazon platform.

SOLUTION

How did you select Urtasker and what were the deciding factors?

I heard an interview with the CEO on the "Amazon Entrepreneur" podcast by Taz Ahsan and I decided to give them opportunity. They offered the primary services we needed. The primary thing we learned is during the time it takes to master what Urtasker does our returns are diminished.

Why we've kept them is I've found as they learn our company and what exactly are our goals performance increases. My account manager communicates with me very well and provides the reporting and a very organized and consistent manner. That consistency continues to build my confidence as the value of what the team provides is proven.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

1. A+ Content and storefront design
2. Pay Per Click
3. Customer Service
4. Listing key word optimization
5. Shipments
6. Research of logistical support
7. Product research and forecasting
8. Trouble ticket resolution with Amazon

How many people from the vendor's team worked with you, and what were their positions?

There is a hierarchy in the management that has visibility of the operations and performance; But I work directly with an E-Commerce specialist and my account manager

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

I have a well designed Store Front, Reviews have increased and the ROAS for my PPC was at a 4 this past Q4. In regards to the deliverables we have a weekly meeting. As the account owner its my responsibility to ensure the team is aware of the expectations.

Urtasker workers are human and mistakes may happen, but as you communicate during the meetings the team works hard to bring that to a minimum. I'm happy with the work that has been performed

Describe their project management style, including communication tools and timelines.

There is a measure of accountability. I believe thats one of the things I like most about the service.

• Daily Reports
• Weekly Video Call
• Monthly Meeting with the account manager

I believe its quarterly but the account managers management will also request a review of their performance

What did you find most impressive or unique about this company?

The accountability and reporting.

Are there any areas for improvement or something they could have done differently?

When dealing with accounts in multiple countries they could make sure to verify that its a positive ROAS in each country on a weekly basis. If there is any negative performance to ensure the account owner aware. Its easy to get focused on one marketplace

BACKGROUND

Please describe your company and your position there.

I work at momentum solar as a data analyst

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Urtasker, and what were your goals?

For amazon fba account management. My goal is to grow my account and generate passive income

SOLUTION

How did you select Urtasker and what were the deciding factors?

I have seen they have really good reviews

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

My full account has been managed by them from advertising, inventory management to supplier contact. We are in contact through teams and they discuss everything in the teams app

How many people from the vendor's team worked with you, and what were their positions?

4 of them 1 is the project manager and others help when required. I have 1 assigned associate who communicates and solves all problems

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

It's been positive

Describe their project management style, including communication tools and timelines.

Excellent

What did you find most impressive or unique about this company?

They always reply and give their 100%

Are there any areas for improvement?

Not that I know of as of yet

BACKGROUND

Introduce your business and what you do there.

I'm the owner of Voltum. We're a small business with a candle holder product, selling it through several channels such as Amazon.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Urtasker?

We needed help getting into Amazon and other online stores.

SOLUTION

What was the scope of their involvement?

I told them I wanted to get on Amazon, and they walked me through all the steps needed to do so. Following their consultation, I took on implementation. They assisted with associated paperwork for selling online as well.

What is the team composition?

They have a project manager in New York. I also worked with three people from Pakistan, including Jawad (Quality Assurance Manager) and Muhammad (E-Commerce Consultant).

How did you come to work with Urtasker?

I found them on the internet, through a search. Their price is the same as others, but I liked that they offered a month-to-month contract. That was fairly unique in our search.

How much have you invested in them?

We've spent around $3,000 so far.

What is the status of this engagement?

It began in October 2020, and the project is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

I am pleased. They've done everything I asked them to do. Their team offers great advice but, ultimately, does the project the way that we want. 

When looking at my ratings against other products, ours is significantly better. They helped us communicate the value of our product, especially during the times of the pandemic, through our online listings.

How did Urtasker perform from a project management standpoint?

Even though we have a project manager in New York, I can deal with their offshore team directly when needed. That keeps misunderstanding to a minimum. They are accessible 24/7 and fantastic to work with.

What did you find most impressive about them?

They provide us with instant feedback. If I email them right now with a question, I will get a response within five minutes.

Are there any areas they could improve?

Right now, I can’t think of anything. I am very pleased with what they are doing.

Do you have any advice for potential customers?

There is no long-term commitment, so I would give them a shot. If they work for you, continue on with them and if not, move on.

BACKGROUND

Introduce your business and what you do there.

I’m the managing director of a compression-wear company. We sell compression socks for everyday use as well as medicinal applications.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Urtasker?

Our biggest selling item was a travel sock to be used in air flight. Those sales were absolutely decimated when COVID-19 hit. We brought Urtasker in to refocus our marketing and work on different ways to sell products.

SOLUTION

What was the scope of their involvement?

They came in and did a full audit of our account. The team came to me with suggestions on how we could improve marketing, PPC, and listings. We’re only selling on Amazon right now, and they helped optimize our sales for that channel. Additionally, they do our SEO.

What is the team composition?

We work with an account manager, an operations specialist, and a manager.

How did you come to work with Urtasker?

I did a web search and identified a need to bring someone in.

How much have you invested with them?

We’ve spent around $6,000 so far.

What is the status of this engagement?

We started working together in October 2020, and our work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

In terms of the quality of the listings and the immediate results, it’s been pretty dramatic. Our revenue is significantly better than when they started.

How did Urtasker perform from a project management standpoint?

Their communication is great. We use Microsoft Teams and Zoom to collaborate. Our account manager is always on top of things.

What did you find most impressive about them?

Their attention to detail really stands out. Their organizational skills are also great. It all translates to better performance.

Are there any areas they could improve?

No, not yet.

Do you have any advice for potential customers?

Don’t hesitate. Work with them today, it makes a world of difference.

BACKGROUND

Please describe your company and your position there.

A leading provider of germicidal products that specialize in UV disinfection. I serve as the president of the company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Urtasker?

We had a difficult time managing our PPC and also increasing our ranking on Amazon. We needed to optimize our listings and also decrease ACOS. Our products are also sensitive so we always faced a battle with amazon on appealing restrictions.

What were your goals for this project?

We needed to decrease ACOS, increase sales, optimize listings and just overall Account Management to free up our time on business strategies.

SOLUTION

How did you select Urtasker?

Found them doing an online search and upon reading good reviews, decided to go with them.

Describe the scope of their work in detail.

Urtasker handles my Amazon account. They’re an e-commerce specialist handling the optimization of the listings, listing creation, PPC management, responds to Amazon restrictions, and all kinds of activity related to amazon. We are looking into expanding into other channels such as Walmart and Ebay next with their assistance.

What was the team composition?

They have a team of 4 that work continuously to make improvements to our whole amazon store.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Listings have been optimized, sales have increased, PPC campaigns have been managed really well and have resulted in a dramatic drop in ACOS. They continually provide feedback and suggestions on how to improve the business life cycle.

How effective was the workflow between your team and theirs?

The team set out milestonse, and tasks, and managed updates on workflow through means of communciation that worked uniquely for me, so they were very flexible in ensuring quick communication.

What did you find most impressive about this company?

Their quick response on every single issue and their vast knowledge on everything about amazon. I feel confident that they can manage the daily ins and outs, and it helps me focus on growing my business.

Are there any areas for improvement?

So far I am liking everything that we've accomplished so far.

BACKGROUND

Introduce your business and what you do there.

I’m the founder of Wildberries, a small Amazon business. We manufacture water filters.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Urtasker?

I needed help with SEO and PPC work in order to grow my business on Amazon.

SOLUTION

What was the scope of their involvement?

They help me with my SEO, PPC, and content creation.

What is the team composition?

There are 3-4 people.

How did you come to work with Urtasker?

I found them on Facebook about three years ago. When I was looking for the right agency, I had a choice between three agencies that I found. I chose Urtasker because I like how fast they are and if someone on their technical team is having to go on holiday, they give tasks to someone else. They have a large team.

How much have you invested with them?

We've spent $2,500. They work a four hour day, not full-time.

What is the status of this engagement?

We started working together in September 2020 and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They’re very fast and responsive and do an amazing job, considering their part-time schedule. I can’t wait until we move into full-time. We need to grow the business first.

How did Urtasker perform from a project management standpoint?

They have an ideal hierarchical structure. I’m in New York, and they have an office physically close to where I am. The technical team is in Pakistan.

We have weekly brand meeting calls where we discuss our strategy and tactics. We communicate via Microsoft Teams. I have instant access to any member of the team. We can call or text them as well.

What did you find most impressive about them?

Whatever we discuss, I feel confident in them. I know what I’m doing but can’t do everything by myself. I have trust in them, and I do.

Are there any areas they could improve?

I’m completely satisfied. For the timeframe they’ve been given, they’ve already done a lot.

Do you have any advice for potential customers?

As an owner, you should have your own vision and strategy. You’re still responsible and have to align your own plans with people who work for you.