TCF Team

BACKGROUND

Introduce your business and what you do there.

I’m the co-founder of ICOSA, a coffee products company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with TCF Team?

We needed help with an ad campaign for crowdfunding.

SOLUTION

What was the scope of their involvement?

TCF Team provided Meta and Google Ads campaign services. Their work included the full setup and management of the ads.

What is the team composition?

We worked with two teammates from TCF Team.

How did you come to work with TCF Team?

We were already working with TCF Team.

How much have you invested with them?

We don’t have the exact amount.

What is the status of this engagement?

We worked together from September 2024–January 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

TCF Team ran ads that met our ROAS (return on ad spend) goals.

How did TCF Team perform from a project management standpoint?

TCF Team’s project management was good; they delivered on time.

What did you find most impressive about them?

TCF Team put care into the ads’ creative aspects. Additionally, they were good at communicating throughout the project.

Are there any areas they could improve?

No, there weren’t any.

BACKGROUND

Introduce your business and what you do there.

 I'm the managing director of a company that develops affordable 5G networking devices, aiming to make seamless connectivity accessible to everyone through innovative R&D.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with TCF Team?

 We needed help with marketing understanding.

SOLUTION

What was the scope of their involvement?

 TCF Team has provided market analysis and advertising services. The team has focused on pricing, feature requirements, and optimization.

What is the team composition?

 We've worked with five members of TCF Team's team.

How did you come to work with TCF Team?

 We found them online and chose them for their overall support and guidance.

What is the status of this engagement?

 We started working together in November 2024, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

 TCF Team has helped us get a good number of initial backers, around 90 and growing. The team has also helped us with global visibility and how to run a Kickstarter campaign. TCF Team has contributed to our global visibility through price analysis, market analysis, concept validation, global marketing, and ad optimization.

How did TCF Team perform from a project management standpoint?

 TCF Team's project management is good so far. We communicate via Slack.

What did you find most impressive about them?

 So far, everything is going as expected.

Are there any areas they could improve?

 They could provide more in-house financial support and bring in more backers at the initial stage.

BACKGROUND

Please describe your company and position.

I am the CEO of a retail company.

Describe what your company does in a single sentence.

The first smart kitchen scale that uses AI to automatically identify and log the food you weigh so you can do calorie counting without typing.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TCF Team to accomplish?

• Run our Kickstarter Marketing Campaign

SOLUTION

How did you find TCF Team?

Online Search

Why did you select TCF Team over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from TCF Team were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Look after our marketing campaign - full service from Kickstarter page design, meta ads, newsletter management, PR, influencer marketing, press, video editing and creative asset generation, ab testing, messaging, price testing, demand validation etc.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Kickstarter campaign raise target, ROI, ROAS

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Super responsive and engaged. On time. Even worked weekends to make sure deadlines were met. Excellent, approachable and caring!

What was your primary form of communication with TCF Team?

Email or Messaging App

What did you find most impressive or unique about this company?

Their work ethos and focus on results impressed us!

Are there any areas for improvement or something TCF Team could have done differently?

No

BACKGROUND

Please describe your company and position.

I am the CEO of Globalboom Tech

Describe what your company does in a single sentence.

Our company is dedicated to the research, design, manufacturing, and marketing of pioneering consumer electronics. Eschewing the role of mere followers, we strive to set new benchmarks in innovation. By leveraging cutting-edge technologies and forward-looking design principles, we aim to redefine user experiences. In the competitive consumer electronics landscape, our objective is to make a meaningful and lasting difference.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TCF Team to accomplish?

• Meta Ads for our kickstarter project

SOLUTION

How did you find TCF Team?

Referral

Why did you select TCF Team over others?

• Close to my geographic location
• Company values aligned

How many teammates from TCF Team were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work encompasses comprehensive product positioning analysis, creative asset production, and advertising campaign execution. Key deliverables include a detailed market positioning report outlining target audiences and unique selling propositions, the design and development of engaging promotional materials tailored to identified markets, and the strategic planning and management of advertising placements across selected media channels to maximize campaign effectiveness.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project yielded several measurable outcomes that clearly demonstrate progress and success. Most notably, the Return on Investment (ROI) met the anticipated target, reflecting effective resource allocation and successful execution of strategies. This positive financial result indicates that the project not only achieved its key objectives but also delivered tangible value to stakeholders.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was efficient, with communication conducted primarily through WeChat and email. They consistently delivered items on time and provided regular updates regarding the progress of advertisement preparation and payment status. Additionally, they were responsive to our needs, promptly modifying any advertisement materials based on our feedback.

What was your primary form of communication with TCF Team?

Email or Messaging App

What did you find most impressive or unique about this company?

What I find most impressive about this company is their distinctive approach to advertising. Unlike many other companies that rely on automated systems or bots to generate advertisements, they entrust this task to skilled designers. As a result, the quality of their advertising materials is consistently high, reflecting thoughtful design and creativity. This emphasis on human expertise sets the company apart in a highly competitive industry.

Their expertise and attention to detail reflect a strong commitment to client satisfaction. The team consistently provides timely and effective solutions, which demonstrates their reliability and competence. Overall, their professional approach fosters trust and sets them apart within the industry.

Are there any areas for improvement or something TCF Team could have done differently?

One area for improvement is the team's responsiveness during weekends, especially in addressing urgent issues. Allocating some time on weekends to manage critical requests could enhance service quality and better accommodate clients from different time zones. This adjustment would demonstrate greater flexibility and commitment to meeting the diverse needs of our global clientele.

BACKGROUND

Please describe your company and position.

I am the Manager of KINGIOPT

Describe what your company does in a single sentence.

Our company is dedicated to producing high-quality products and driving innovation. We focus on creating reliable items that meet customer needs while constantly exploring new technologies and ideas to bring better solutions to the market.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TCF Team to accomplish?

• Improve conversion rates
• Boost brand visibility

SOLUTION

How did you find TCF Team?

Online Search

Why did you select TCF Team over others?

High ratings

How many teammates from TCF Team were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

We engaged the TCF Team to oversee our marketing efforts, focusing on strategic planning, creative content production, and campaign execution.

Key deliverables included:

Strategic Plan: A customized KPIs.
Creative Assets: 5 visual ads for various digital platforms.
Campaign Management: Execution of multiple ad campaigns, continuous A/B testing, and real - time optimization to improve ROAS.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

2.3x ROAS

Describe their project management. Did they deliver items on time? How did they respond to your needs?

TCF excelled in project management, delivering all items on schedule, which ensured smooth campaign rollouts. 

What was your primary form of communication with TCF Team?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most was their ability to blend data analytics with creative strategy—using metrics to drive ad optimization while staying ahead of trends (like early adoption of short-form video). Their proactive approach, transparent reporting, and tailored solutions for our niche made them truly unique.

Are there any areas for improvement or something TCF Team could have done differently?

While TCF excelled overall, minor delays in content revisions during busy periods and opportunities to deepen CRM data integration were noted—areas that could be refined with streamlined workflows.

BACKGROUND

We develop AI hardware products.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with TCF Team?

We needed support with PR to get as much coverage as possible.

SOLUTION

What was the scope of work done by TCF Team?

TCF Team handled PR work for our project. They reached out to editors and journalists to get our project featured on websites and media outlets.

What is the team composition?

We worked with 3–4 teammates from TCF Team.

How did you come to work with TCF Team?

We chose TCF Team because they were sincere, patient, and helpful. They visited our company and provided many useful strategies. Additionally, they were experienced and had many resources. I knew them before we collaborated.

How much have you invested with them?

We spent $8,000.

What is the status of this engagement?

We worked together from April–June 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our project got featured on websites with high monthly visits, including Yahoo, MSN, MediaNotebook Check, Liliputing, Trend Hunter, China Gadgets, and CGMag. They all mentioned our product and Kickstarter campaign. We had a sheet recording the PR list. The actual result was hard to measure, but it was helpful.

How did TCF Team perform from a project management standpoint?

TCF Team met our expectations during the 45-day project. We primarily communicated face-to-face and through WeChat.

What did you find most impressive about them?

TCF Team was effective and helpful.

Do you have any advice for potential customers?

They're great, and we'll definitely work with them again in the future. We love them.

BACKGROUND

Please describe your company and position.

 I am the General Manager of a consumer products company 

Describe what your company does in a single sentence.

We’re committed to crafting innovative, functional, and beautifully designed tech that simplifies users' life.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TCF Team to accomplish?

• increase funding amount
• boost campaign traffic

SOLUTION

How did you find TCF Team?

Online Search

Why did you select TCF Team over others?

• High ratings
• Great culture fit

How many teammates from TCF Team were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Boosting campaign traffic, enhancing audience engagement, and driving increased funding through targeted outreach, advertising, creative support, and performance optimization.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes included increased campaign traffic and funding, improved brand visibility, stronger audience engagement, enhanced social media reach, and valuable data insights for future projects.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management has been excellent. They communicated clearly and responded to our needs promptly and effectively, ensuring smooth collaboration throughout the project.

What was your primary form of communication with TCF Team?

Email or Messaging App

What did you find most impressive or unique about this company?

Deep understanding of crowdfunding dynamics.

Are there any areas for improvement or something TCF Team could have done differently?

One area for improvement would be offering a more detailed and transparent dashboard with real-time metrics.

BACKGROUND

Please describe your company and position.

 I am the Founder of a consumer products company 

Describe what your company does in a single sentence.

We build smart home product and launched on kickstarter

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TCF Team to accomplish?

• Boost Campaign

SOLUTION

How did you find TCF Team?

• Referral
• Other

Why did you select TCF Team over others?

Referred to me

How many teammates from TCF Team were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The TCF team helped running the live ads for the campaign and the PR service

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Decent ROAS from the live ads.

10+ press releases.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Mostly on time

What was your primary form of communication with TCF Team?

Email or Messaging App

What did you find most impressive or unique about this company?

They provided great advice on boosting the campaign

Are there any areas for improvement or something TCF Team could have done differently?

More prompt execution. More agile.

BACKGROUND

Please describe your company and position.

I am the Crowdfunding Manager of a design company 

Describe what your company does in a single sentence.

Design and sell original deisgn mechanical watches.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TCF Team to accomplish?

• Manage to launch a crowdfunding campaign for a new product
• Reliable management capability of the TCF Team

SOLUTION

How did you find TCF Team?

Long-term partnership

Why did you select TCF Team over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Referred to me
• Company values aligned

How many teammates from TCF Team were assigned to this project?

More than 10

Describe the scope of work in detail. Please include a summary of key deliverables.

Crowdfunding campaign management; marketing; Social media management; advertising; Page design; copywriting, etc. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Over $500,000 fundraised. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, on time. Respond promptly. 

What was your primary form of communication with TCF Team?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They're a professional team, have good communication, and show great efficiency. 

Are there any areas for improvement or something TCF Team could have done differently?

They did pretty good generally. 

BACKGROUND

Please describe your company and position.

I am an executive at Circular

Describe what your company does in a single sentence.

We make health smart rings.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TCF Team to accomplish?

• 500k raised
• 750k raised
• 1m raised

SOLUTION

How did you find TCF Team?

Online Search

Why did you select TCF Team over others?

• High ratings
• Pricing fit our budget

How many teammates from TCF Team were assigned to this project?

15

Describe the scope of work in detail. Please include a summary of key deliverables.

Manage our crowfunding campaign.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Total amount raised. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They delivered everything on time.

What was your primary form of communication with TCF Team?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I found the fact that they manage everything end to end very impressive. They know very clearly how to make a crowfunding campaign succeed and their advice and implementaions need to be followed! 

Are there any areas for improvement or something TCF Team could have done differently?

Not really. Everything was perfect.