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Swivel

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A modern system to sales growth for B2B

Swivel is a B2B RevOps and go-to-market agency. Instead of stitching together siloed vendors and tactics, we run marketing, demand generation, business development, and sales enablement as one connected system through our proprietary Revenue Operating System (RevOS™). We build predictable pipeline with go-to-market strategy, ABM, TAM tiering, CPQL-based paid media across Google and Meta, outbound, and HubSpot RevOps — every activity measured against qualified pipeline and revenue. Founded in 2018, Swivel has driven $150M+ in qualified pipeline for B2B companies in SaaS, tech, manufacturing, and professional services. You bring reps ready to close; we build the engine that fills their calendars.

  • Min project size
    $5,000+
  • Hourly rate
    Undisclosed
  • Employees
    10 - 49
  • Locations
    Cincinnati, OH
  • Year founded
    Founded 2018

1 Locations

  • Cincinnati , OH

Service Lines
Content Marketing
35%
Sales Outsourcing
35%
Marketing Strategy
30%
Select Focus Area
Sales Outsourcing
B2B Lead Generation
100%
Industries
Information technology
40%
Manufacturing
30%
Business services
15%
Education
10%
Construction
5%
Clients
Midmarket ($10M - $1B)
100%

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Our Story

Founded in 2018 by Simcha Kackley, Swivel exists because too many B2B companies stitch together agencies, tools and tactics that never work as one. We built RevOS™, our Revenue Operating System, so go-to-market strategy, demand generation, business development and sales enablement run as one connected system, measured against qualified pipeline and revenue. We've driven $150M+ in qualified pipeline for B2B companies in SaaS, tech, manufacturing and professional services.

What Sets Us Apart

One connected revenue system

Most B2B companies hire separate vendors for marketing, outbound and CRM, and the pieces never connect. RevOS™ runs strategy, demand gen, business development and sales enablement as one system, so every activity feeds the same pipeline.

Measured on qualified pipeline

We manage paid media to cost per qualified lead (CPQL), not clicks, and use closed-loop reporting in HubSpot to tie every touch to pipeline and revenue.

A full team without hiring one

Clients get 50+ B2B skill sets, scaled up or down each month, for about one hour a week of their own time. No extra reps, other agencies or new hires needed.

Quick Facts

8 years in business

Tools and Technology

HubSpot

Commonly Asked Questions

B2B companies in SaaS, tech, manufacturing and professional services that want predictable pipeline instead of a patchwork of vendors. That usually means some mix of go-to-market strategy, TAM building and account tiering, ABM, paid media on Google, Meta and LinkedIn managed to cost per qualified lead, human-centric outbound, and HubSpot RevOps. The best fit is a company with a strong offer and a leadership team willing to spend about an hour a week with us.

Against qualified pipeline and revenue, not vanity metrics. We manage paid media to cost per qualified lead (CPQL) rather than clicks or impressions, and we set up closed-loop reporting in HubSpot so every campaign, call and email can be traced to the pipeline it created.

One partner, one hour a week. RevOS™ comes with end-to-end project management that plugs into your existing tech, people and systems, so your leadership team only needs one weekly meeting with us. We start by defining your highest-value buyers and building the go-to-market plan, then set up and run demand gen, business development and sales enablement against it, with dashboards your team can check at any time.

Locations (1)

8952 Cypresspoint Lane Cincinnati, OH, United States 45249

10 - 15

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