Ruskin Consulting

BACKGROUND

Introduce your business and what you do there.

I’m the president of Capitol Process Services, a legal support services company. We provide court filing, affidavit preparation, legal research, and due diligence. We also provide investigative services such as skip tracing, surveillance, background checks, and asset searches.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Ruskin Consulting?

We needed help improving our SEM performance to bring in new leads and customers.

SOLUTION

What was the scope of their involvement?

Ruskin Consulting manages all our keywords and rankings and optimizes our SEM efforts with an increasing budget. The team also provides amazing data and monthly reports so we can easily track how well we’re performing. Ruskin Consulting mainly works on Google Ads.

What is the team composition?

We work with 2–5 teammates from Ruskin Consulting.

How did you come to work with Ruskin Consulting?

Someone referred Ruskin Consulting to me. I chose them over other options because they had high ratings, their pricing fit our budget, they were a great culture fit, and they offered good value for the cost.

What is the status of this engagement?

We started working with Ruskin Consulting in January 2023, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Ruskin Consulting has increased our leads to our website and form fill. We’ve also seen improvements in our ROI, click-through rate, bounce rate, and CPC.

How did Ruskin Consulting perform from a project management standpoint?

Ruskin Consulting delivers on time and has great communication. The team is also organized. We communicate via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

I’m impressed by how comprehensive Ruskin Consulting’s work is and how well they improve over time.

Are there any areas they could improve?

I don’t think there’s anything they can improve on.