Contact Raw Ideas
Get a real-time quoteOutsmart, Don't Outspend.
Raw Ideas is a digital marketing agency in Otopeni, next to Bucharest. We started in 2015 and work with companies in Romania and abroad.
A large part of our work today is GEO and AEO. When a buyer asks ChatGPT, Gemini, Perplexity or Google's AI Overviews which company to choose, we want our client's name in the answer. We save every answer we track, so clients see the actual responses, not a score.
Another big part is the plumbing behind marketing. We set up CRMs and connect them to the website, the forms, Google Ads, Meta and analytics, so every enquiry lands in one place with its source attached. We build automations for the repetitive parts: routing leads to the right person, follow-up emails, alerts and reports. When the tools a client already uses don't talk to each other, we build the integration.
We run Google Ads, set up server-side tracking (GA4, Google Tag Manager, consent mode), build websites that rank and keep optimising campaigns, pages and forms after launch. We check the measurement before raising an ad budget, so the money goes to the campaigns that bring enquiries. We also make video: brand films, ads and short content for social media.
In November 2026 we scanned 110 Romanian new-home websites and published what they measure and what they miss. It is on our blog.
Our prices are on our website, and you work directly with the people doing the work.
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Min project size
$5,000+
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Hourly rate
$50 - $99 / hr
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Employees
2 - 9
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Year founded
Founded 2015
Service Lines
- AI Development
- 15%
- Pay Per Click
- 15%
- Video Production
- 10%
- Web Development
- 10%
No Focus Areas have been added yet…
Industries
- Financial services
- 20%
- Medical
- 20%
- Consumer products & services
- 15%
- Real estate
- 15%
- Education
- 10%
- Hospitality & leisure
- 10%
- Legal
- 10%
Clients
- Midmarket ($10M - $1B)
- 50%
- Small Business (<$10M)
- 30%
- Enterprise (>$1B)
- 20%
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Our Story
Raw Ideas started in 2015 in Otopeni, next to Bucharest. Our line is "Outsmart, don't outspend": we would rather find the channel that brings enquiries than ask for a bigger budget. So we check the tracking before touching campaigns, connect the CRM so every lead keeps its source, and work to get our clients named in ChatGPT, Gemini and Google's AI answers. You talk to the people doing the work from the first call onward.We show the AI answers, not a score
Meet the Team
Adrian UstinescuFounder
Founded Raw Ideas in 2015. Works on AI search visibility (GEO/AEO), Google Ads, server-side tracking and CRM integrations, and stays on every client from the first call.
What Sets Us Apart
We show the AI answers, not a score
For GEO and AEO we save every ChatGPT, Gemini and Google AI Overviews answer we track, so you read exactly where your brand appears and which competitors are named next to you.Tracking first, budget second
Before we raise an ad budget we check that forms, calls and WhatsApp clicks are counted and reach the CRM with their source. In our scan of 110 Romanian new-home websites, 60% of those with a clickable phone showed no call measurement.Strategy, code and video in one team
The same team plans the campaign, builds the CRM integrations and custom tools, and films the video. You brief one team instead of three suppliers, and every piece reports into the same numbers.
Contact Raw Ideas
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