Qubstudio

BACKGROUND

Introduce your business and what you do there.

I am the VP of product and operations at Wade & Wendy. We are an HR tech company and we focus on recruitment automation. We help companies automate the top and middle of funnel for their recruitment efforts.

We do this by taking job descriptions, parsing them, pulling apart the relevant information so that we can create ad campaigns that go out to our database and to the public at large. We also create chatbots that engage with the candidates.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with QubStudio?

Recruitment is a multistage and messy process. There are lots of different touchpoints and when you are automating it, you need to make sure that you have a good throughline and customer journey, and that is for both the candidates as well as the recruiters. 

There’s also the component of how we manage the orchestration on the backend. It is a pretty complicated element, and we hired QubStudio so that we could try to take a lot of the different designs we had for various parts of the product and make it more cohesive.

We had originally reached out to them to work on an analytics dashboard to showcase some analytics that we have on how the product works to our recruiters. A lot of what we do, we just do in the background.

SOLUTION

What was the scope of their involvement?

We were working out some of the parsing mechanics and how that would look in the product. We have now really built out more refined versions of three of our different platforms for our talent, our admin, and our recruiters with QubStudio. 

We are automating the recruiting process so that recruiters don’t have to send or respond to emails or take phone calls at the start. In order to better communicate that to the recruiter, we worked with QubStudio to create a series of analytics dashboards that to show recruiters so that they could understand the system’s health. 

That then led to a revamp of our recruiter space which is a recruiter’s dashboard. It then quickly bled over into our admin portal where we can see and monitor our system to see how candidates are progressing through the different jobs and the overall different client health, and the job health in the system. 

They built out a management portal for us that sits somewhere between a CRM and an ATS. It is our central repository where we control the system. We also worked on some functionality on our talent-focused dashboard. 

As we have worked more and more with QubStudio, the scope has grown, and we’ve taken on different projects and different initiatives as we have gone forward. We are currently working with them on building that into a more gamified approach which will have quizzes and personal assessments. 

What is the team composition?

As we have gone along, we have grown the team. We started out with two teammates: a senior designer and his co-designer. We now have three designers, a project manager, and business analysts. We work with a team of five on their end.

How did you come to work with QubStudio?

I believe I found them through Clutch. I have used Clutch before to locate different firms and had a good experience. I started my search fairly broad, looking at a couple of different geographies. 

I wanted something more cost-effective than the US. I scoped out two companies to see how the relationship might work with them. I then reached out to QubStudio through Clutch, went through their references on the site, and contacted them. 

They responded quickly and were professional in nature. I presented them with the project scope. We had a call to clarify and discuss it with them, and they were again pretty responsive. The calls went well, and I could tell that they were a professional operation. I contacted a couple of their references and went from there. 

How much have you invested in them?

We’ve spent over $100,000.

What is the status of this engagement?

We have been working together since May 2020. The partnership is still ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

For us, the success is based on whether the design meets the criteria needed and whether it is accepted by all the stakeholders who are going to be using the product or have ownership over that part of our organization, as well as if it’s done in a timely fashion.

Overall, we judge success by looking to see if the design is done up to spec to solve our issue, if the stakeholders accepted it, if they are happy with it, and if it is implementable. By those measures, it has been a very good success for us.

How did QubStudio perform from a project management standpoint?

We have a Hangout call every morning at 8 a.m. They are based in Ukraine so for my team, that 8 a.m. call ensures that we get together every day and I can pull in the different stakeholders. It is obviously a lot easier because everyone is working from home right now to do that, but that is what we do.

We also have them in our joint Slack channel that we use for quick communication. One of the days of the week, we only talk about ticketing and versioning, and then we use Google Suite spreadsheets and slides for passing back and forth different information to help frame the designs. 

QubStudio primarily uses Figma which has been awesome. It has really helped the designs come to life and our previous designer did not do that. That has been a game-changer. Figma has been great as we can get feedback on the designs and show demos easily.

What did you find most impressive about them?

It has been top-notch across all aspects. There is minimal hand-holding. We have a very complicated product and a very complicated industry, and it took them a while to get up to speed about it, but that’s just the nature of it. 

However, once they started to get it, they were very proactive in bringing forward ideas about what was needed, about really understanding the end-to-end product. They started to see how different pieces of it connected one to the next so that we could make sure that our designs for one aspect of it wouldn’t hinder another aspect.

That has just been fantastic, and I don’t have to be so in the weeds because they are also thinking in that way. QubStudio brings a really strong sense of professionalism. Additionally, they care; they aren’t just trying to clock hours. They also take direction well. 

We iterate on all the stuff that we do regularly. They don’t get bent out of shape because something doesn’t work. We just talk about it and go onto the next iteration. 

Those are just some of the pieces that separate them from others, but all the other pieces that go into a typical relationship are all there. They are professional, have great attention to detail, and have great communication skills. They are also prompt, and it has been a well-oiled machine thus far.

Are there any areas they could improve?

The charting package that we ended up using to implement the analytics stuff was different than what was originally proposed, so maybe that could have been improved, but there is not much at all that could have been improved, to be honest.

I don’t see a lot of ways they could have improved thus far. I think it has been pretty excellent top to bottom. We didn’t get the BA on the outset but that was not their fault; that is just what was scoped for our relationship. 

Do you have any advice for potential customers?

Do your homework and make sure that you are coming and giving them the best chance of success by presenting them with a cohesive vision and a cohesive product plan. Also, make sure that you are investing the time to get it right because they can do incredible work, but they need regular feedback and collaboration from you. 

I would not hesitate to recommend them to anyone that wants to work with QubStudio. Make sure that you come prepared to have the best project possible. Let them direct you to how to make that happen because they will do a good job with that.

BACKGROUND

Please describe your company and your position there.

I'm the SVP of Operations at Lane Health -- an innovative administrator for tax-advantaged benefit accounts.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire QubStudio, and what were your goals?

Branding, design and development of our website and continued design and creation of our marketing collateral. Goal is to have a consistent look and feel that reflects our product.

SOLUTION

How did you select QubStudio and what were the deciding factors?

We selected QubStudio because of the creative "spark". The originality and uniqueness of their designs really connected with us. Plus they have a stellar development team that delivered on everything we asked for.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We had an in-depth kick-off to review the company and product followed by several iterations on design ideas and themes before finally settling on the one we liked. We then focused on designing our website which followed a similar process.

Communications over Slack and Zoom were very efficient and our regular update meetings were always well curated and work/progress was clearly presented.

How many people from the vendor's team worked with you, and what were their positions?

Two product managers, several designers and backend developers.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The design elements were original and highly effective in bringing consistency to our collateral.

Describe their project management style, including communication tools and timelines.

Hands on with frequent updates via Slack. The team was available at all hours/times to answer questions and was very nimble navigating through scope changes and updates.

What did you find most impressive or unique about this company?

They are very creative and act as true partners in the design process. They were also very transparent with their hours and resources. We are happy to engage with them on several additional follow on projects.

Are there any areas for improvement or something they could have done differently?

10/10 -- they exceeded every expectation.

BACKGROUND

Please describe your company and your position there.

I'm co-founder and CEO of an early stage stealth consumer startup. We are developing Heyoh - personal video calling app for friends. Heyoh uses augmented reality to highlight users’ nonverbal behavior and add game-like interactions which make video calls engaging and fun.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire QubStudio?

We needed to design our MVP solution. For this we needed to do more in-depth research into our core target audience, define the value proposition and features best suited for them, and develop innovative designs for these features that would differentiate our app from others in the crowded marketplace.

What were your goals for this project?

MVP of iOS application design with live video-calling UI, animated masks and backgrounds for user interaction

SOLUTION

How did you select this vendor?

We reviewed several design studios and decided to go with Qubstudio due to their extensive experience with mobile app design and work with early stage startups

Describe the project in detail.

Once we selected Qubstudio we had two discovery workshops on the first week, during which they helped us to prepare lean business canvas for our startup, drill down to the core of our prospective target audience and prepared initial Information Architecture chart.

Then for next two weeks Qubstudio developed initial UI screens for video call functionality and masks and backgrounds. We have done 3 iterations on masks and backgrounds where Qubstudio had taken and used our feedback to improve the designs.

As output of the project we received IA scheme for video calling and overall for the app, high rez UI designs for video calling, 5 high rez call effects and 2 complex animated backgrounds.

What was the team composition?

We had a team consisting from a designer and a business analyst

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

UI designs that Qubstudio developed for us allowed us to lunch closed beta MVP solution on iOS

How effective was the workflow between your team and theirs?

Qubstudio was very easy and flexible to work with: BA provided summary and deliverables after every call, both BA and designer were really responsive on email and Telegram

What did you find most impressive about this company?

We heard great feedback about Qubstudio in the market, but working in-person with them really showed us that Qubstudio excels not only in innovative design, but also has a tight and very organized process - which is typically rare when one works with creative design agencies.

Are there any areas for improvement?

Qubstudio really exceeded our expectations during this project. The project took a little bit longer than planned (by a couple of days) - but this is understandable considering how much work was needed to be done.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of a software company that develops CRM systems for hospitals.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with QubStudio?

We were starting our project from the very beginning, and we were searching for a company that could create everything we needed from a design standpoint.

SOLUTION

What was the scope of their involvement?

I started by giving them the idea, and then they provided us with all the documentation for the project. The business analyst discovered the market, what would be needed, and then created the wireframes.

They created our logo, and then they did the market research for us. When the design was done, it was not only the design but the full roadmap of the project where everything was described, including all the technical requirements.

The team provided us with great advice about how to create user-friendly designs. It was a great start to see how everything would work. After that, they did the design for all the pages of our product and then created the brand book for us, user journey maps, and they also helped us with graphic elements for our ad campaigns. The team also created a pitch deck for potential investors.

When users use our system, they know exactly where to go and what to click, which we’re excited about. The team used JavaScript for the frontend framework, and they might’ve used PHP and Laravel.

What is the team composition?

We had a team of close to 10 people that included a project manager, a business analyst, a senior UX/UI designer, a graphic designer, and a few middle designers.

How did you come to work with QubStudio?

I researched a lot of different companies. We decided to work with QubStudio because they have not only great designers and a beautiful design portfolio but also really skilled business analysts.

I liked that I would get a full team that could do the whole project by themselves, and I wouldn’t need to add external resources.

How much have you invested with them?

The total spend was close to $50,000.

What is the status of this engagement?

The project went from May–July 2020. They now help me from time to time when I need extra support.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The working prototype is live, and we have some customers that have been totally satisfied. The users clearly understood how to use the system without any description or onboarding because the interfaces are simple. The feedback has been positive.

I would’ve liked to have worked with them longer, but due to the budget, we will wait until our project fully starts and brings in money for us. We will definitely come back to QubStudio to create the next version of our project.

How did QubStudio perform from a project management standpoint?

It was very good. The team at QubStudio knew what to do and how to do it, and they managed a very good team. They got all the specifications from me and the other stakeholders, and I can’t say anything bad about it.

We’re absolutely satisfied. I don’t remember exactly which project management tools they used, but we typically communicated through email, Slack, and Skype calls with the team.

What did you find most impressive about them?

Their skills in business analytics are the most impressive. Their expertise in UX and UI is also noteworthy. There are a lot of studios that can draw something beautiful, but QubStudio knows how to draw it right so that the client is satisfied. They even advised me on how it could be better.

Are there any areas they could improve?

I’m satisfied. Right now, I don’t have any additional comments on how they can become better.

Do you have any advice for potential customers?

Trust them because they know their work, and they know how to make it better. Don’t think you know everything; trust the professionals and you will see the results.

BACKGROUND

Introduce your business and what you do there.

I’m the COO of a fintech startup.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with QubStudio?

We’re known in the market for our leading UI/UX designs. Our initial product was built four years ago, and we needed to upgrade it to a next-generation platform. Our team wanted to give the frontend a new UX to bring the platform to the next level and to keep up with technology trends.

SOLUTION

What was the scope of their involvement?

QubStudio helped redesign the frontend of our platform using Figma. They designed the money transfer, bill payment, and login features. Their team helped with some other features as well. They touched everything on the platform. Users can transfer money, do remote deposits, pay bills, view their recent transactions and balances, and can even talk to the conversational AI bot that we have within the app.

During the first three months, they worked almost full-time with us and finished the whole platform. Now, we call on them when we want to make minor tweaks or add new features.

What is the team composition?

I work with their project manager and two designers.

How did you come to work with QubStudio?

Our founder discovered them through a recommendation. Our team talked with 5–6 design firms before them. We looked at their portfolios, talked about budget, and QubStudio seemed to have the best quality of work.

How much have you invested with them?

We’ve invested about $30,000.

What is the status of this engagement?

We started working together in January 2020, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They have really good UI/UX designs. Their team comes up with ideas we never thought of. We’re impressed with them.

How did QubStudio perform from a project management standpoint?

If we need anything, we just ask. QubStudio is very responsive, helpful, and organized. We hold meetings twice a week. They design and then send the work to us for feedback. We then talk about it together. It started with wireframes to collect all the ideas and then to collect the requirements. Their team makes adjustments according to our feedback.

QubStudio is very good at communication, and they do their market research to understand what the best UX is. They give recommendations as well. We can make comments directly on Figma. We use Slack, but I mostly rely on email to talk with them because then I can attach screenshots. We do screen-sharing and use all kinds of tools.

What did you find most impressive about them?

Their team has a really good UI/UX sense. They have a different perspective and can come up with something unique and very user-friendly.

Are there any areas they could improve?

No, I can’t think of anything.

Do you have any advice for potential customers?

Think carefully about the features you want and communicate the business rules clearly to them.

BACKGROUND

Please describe your company and your position there.

I am CMO of Attrace which is a custom made dedicated blockchain capable of registering and auditing any advertisement click on chain.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire QubStudio?

We hired Qubstudio while we were an early-stage startup. Our team needed a team to build out our vision of what our product would look like.

What were your goals for this project?

We needed an application with a unique and easy to use on-boarding flow for users of the Attrace network. The jobs included front-end an back-end.

SOLUTION

How did you select this vendor?

My team did a web search, after several meetings and checking their work, we selected the UX team of Qub.

Describe the project in detail.

Once we selected Qub as our UX vendor we had several (online) discovery meetings. Within two weeks they delivered the first designs in Figma to our front-end team. Qub was involved in the designing and was highly involved in our front-end team. Especially the projectmanager Mayya did a great jobm organizing weekly stand ups and managing front-end tasks.

What was the team composition?

Mayya Vu (PM) was my main point of contact, but I also worked with Stipan (UX/ UI design) and Serge Strokov (UX/UI design).

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

They worked closely with us to craft an application that was unique and user friendly. Their responsiveness level was really important to us. They were willing to utilize a Slack and Telegram group and speak directly with us about progress.

How effective was the workflow between your team and theirs?

They did a great job managing everything. They kept things on the timeline and worked really fast. They understood what we needed them to do. In this regard, their creative team did a really good job

What did you find most impressive about this company?

They always responded to us quickly, were very open, and all at reasonable prices. I’m impressed with their work. Price, open communication and fast responsiveness were the most impressive

Are there any areas for improvement?

At this stage, I don’t have any corrective measures for Qub.

BACKGROUND

Please describe your company and your position there.

I’m the founder and CEO of Elision. Our service is a podcast platform for people who are interested in audio-visual content. The product allows podcasters to upload their content and get an outcome from it, and listeners get unlimited access to all podcasts available on the Internet. One of the main competitive advantages of Elision is the way audio content is designed and displayed.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire QubStudio?

We wanted to improve our existing app and add more functionality in order to make it more intuitive and comfortable for users. The most challenging was to create a better layout for the player to make listening to podcasts more engaging and continuous. Also our goal was to attract more unique podcasters and help them gain profit and popularity.

What were your goals for this project?

Their team drastically improved our user experience to make it a lot easier for users to onboard onto our platform and interact with the content, as well as making it easier for us to manage all of the elements involved on our end.

SOLUTION

How did you select this vendor?

I’d heard about QubStudio and the quality they provide many times. I looked through the website, got acquainted with the approach and portfolio and decided to try it.

Describe the project in detail.

Listening to podcasts became engaging and continuous by redesigning player layout and adding a list of recommended episodes which play automatically after the current one. The design team improved navigation, playback controls, suggested different options for advertising on the platform, created templates for sharing episodes and podcasts in social media, and more.

What was the team composition?

We were working with the PM, Lead UX/UI designer and UX/UI designer.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Qubstudio is a very skillful UX / UI design team. They were able to quickly dive into my domain to understand both needs of business and users and generate different options for solving the problems.

I felt a partnership working with the team. They were using the principle of out of the box thinking which helped in the generation of creative decisions. Their work on the service has helped us get investments and relaunch the product on Google Play and App Store.

How effective was the workflow between your team and theirs?

The team has always been in touch. The communication process is at a very high level.

What did you find most impressive about this company?

Qubstudio team covered all issues in the service for a very short period of time and we received great results. The design team was highly motivated and always took the initiative. I liked that the company was guided by the principles of product design.

Are there any areas for improvement?

I can’t really answer this question, as our collaboration has been effective, and it gave us great business results. Highly recommended this design agency!

BACKGROUND

Please describe your company and your position there.

We at Hi Live help you learn by connecting you with the best music producers and DJs directly”

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire QubStudio?

We faced an ecosystem-related issue: our landing page did not convert well. It did not have a clear call-to-action, the copies were not speaking the language of the core customers, it did not have a clear proposition, and did not do enough “handholding” for the potential customers. We hired QubStudio to create a new landing page.

What were your goals for this project?

The goal was to develop a better-converting, more user-friendly landing page.

SOLUTION

How did you select this vendor?

There were a few other vendors in the region, but they looked the most professional, and most reliable.

Describe the project and the services they provided in detail.

They designed, developed and fine-tuned the responsive landing page.

What was the team composition?

The project team had three key people: - project manager - designer/developer - business analyist

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

After the new landing page is online for a few weeks, we've already realized a better conversion. Industry professionals mentioned that they really like the new page.

How was project management arranged and how effective was it?

Project management was very impressive, they handled it very efficiently. After and before every important step, they always scheduled a call with us to discuss the details.

What did you find most impressive about this company?

Their efficient project management, high-quality designs, and fast responses stood out.

Are there any areas for improvement?

There is very little they can improve. My only suggestion is that they could maybe create a template sheet where the clients can give feedback in an organized way.

BACKGROUND

Introduce your business and what you do there.

I’m the founder and CEO of Proven. We provide a marketplace creator tool for VCs and governments.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with QubStudio?

Our web design wasn’t great, and we wanted to upgrade it to reflect the professionalism of our firm.

SOLUTION

What was the scope of their involvement?

Their team completely redesigned our user interface to make it a lot easier for users to onboard onto our system and interact on the platform, as well as making it easier for us to manage all of the elements involved on our end. They worked using Django and PHP for development and maintenance.

What is the team composition?

We worked with three members of their team, including a project manager.

How did you come to work with QubStudio?

We found them on Clutch and decided to work with them based on reputation and past experiences.

What is the status of this engagement?

We worked with them between February–April 2020.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The quality of their work was really good. I was very impressed with their team’s design skills and ability to brainstorm, create, and execute the changes that we needed. They worked very independently, which made the project much easier for us to manage.

How did QubStudio perform from a project management standpoint?

Their project management skills were great as well. It was very easy to work with them as a whole.

What did you find most impressive about them?

I like the ethos that they bring to their work every day. It was always clear that they cared about the quality of their work beyond just the money that it was making them. Not only that, but the value of the work for the amount that we were paying them was incredible.

Are there any areas they could improve?

No, I really don’t have any particular ideas for things they could do any better.

Do you have any advice for potential customers?

Make sure that you have weekly meetings and stay on top of the progress as much as possible to make sure you are getting the results you wanted.

BACKGROUND

Please describe your company and your position there.

My name is Taras and I'm Chief Marketing Officer of tOne.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire QubStudio?

UX/UI design for mobile apps and the 3D model of our device.

What were your goals for this project?

To launch MVP of our startup

SOLUTION

How did you select this vendor?

From references.

Describe the project in detail.

tOne - Ukrainian startup, that has a goal to improve the lives of hard-hearing people.

What was the team composition?

We were assigned by design-lead and Junior UX/UI designer.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

After less than month we got an amazing UX/UI design of our mobile app and 3D model of our device.

How effective was the workflow between your team and theirs?

We had very nice communication between the team of our startup and the Qubstudio team.

What did you find most impressive about this company?

This is a team of great professionals, who know how to deliver the best quality design.

Are there any areas for improvement?

No