At The Pollack Group (TPG), our ethos is rooted in true partnership: we become an extension of our clients’ teams, embracing their vision as our own. We are an industry-leading, independent creative, digital, marketing, and public relations agency with professionals across offices in LA and NYC.
We operate as one national integrated agency, delivering seamless strategic planning, development, and execution across all services, including creative, earned, media, social media, digital marketing, and content creation. We have been at the vanguard of global communications innovation for nearly four decades, applying leading-edge strategies.
Our ideal client partners are trailblazers, market leaders who dare to think differently, and visionaries eager to embrace and outsmart the competition. We believe in breaking the mold of traditional PR with bold, transformative ideas, fostering emotional connections that translate into tangible results for our clients. Our culture is defined by creativity, agility, and an unwavering commitment to excellence, nurturing a dynamic environment where innovative ideas flourish.
In 2000, we joined the Worldcom Public Relations Group, enabling us to deliver success for our clients globally. Worldcom puts us at the heart of the latest innovative communications approaches from leading experts worldwide.
Established in 1985, the agency is led by senior professionals involved with every aspect of a client’s program and available to them on a day-to-day basis or per need. Learn more about our work here: https://pollackgroup.com/work/
The Pollack Group offers competitive pricing, with client investments ranging from $14,000 to over $500,000 annually, depending on project scope. Clients consistently highlight their value for cost and responsiveness, indicating strong satisfaction with the return on investment.
Clients appreciate The Pollack Group's strategic insights, which help in crafting effective PR and marketing strategies. Their ability to identify opportunities and navigate challenges is a key strength.
Strong Media Relations
Several clients highlight The Pollack Group's ability to generate significant media interest and coverage, even in competitive landscapes. Their creative ideas and strategic media outreach are key factors in their success.
Industry Knowledge and Expertise
The Pollack Group is commended for their deep understanding of various industries and their ability to adapt quickly to new markets. Their expertise in media and PR is a significant asset to their clients.
Adaptability in Dynamic Environments
The Pollack Group is noted for their adaptability, especially in fast-paced or startup environments. Their ability to adjust strategies and tactics to meet changing client needs is highly valued.
No Significant Areas for Improvement
Most clients do not identify any significant areas for improvement. The few suggestions for improvement are minor, indicating overall satisfaction with The Pollack Group's services.
Brand Strategy & PR Advisory for Investment Management Firm
BrandingPublic RelationsSocial Media Marketing
Confidential
June 2010 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
“They’re accessible, thoughtful, easy to work with, and transparent in pricing.”
Sep 1, 2020
Chief Operating Officer, Bel Air Investment Advisors
Tyler Kelley
Verified
Financial services
Los Angeles, California
11-50 Employees
Phone Interview
Verified
The Pollack Group helped an investment company and its employees gain exposure through media and PR. They also helped branding, messaging, and collateral materials.
The Pollack Group consistently delivers on project goals and elevates the company’s image. The team is process-oriented and communicative. Overall, they’re stand-out partners.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the COO of Bel Air Investment Advisors. We manage about $9 billion for wealthy families and individuals.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with The Pollack Group?
Close to a decade ago, we wanted our investment professional exposure to further refine and develop the firm's role or image in the marketplace from a branding perspective that would really reflect the strong investment acumen of the firm.
SOLUTION
What was the scope of their involvement?
We wanted to create thought leaders from our firm and getting them out into various publications, PR avenues, and media. They consulted on that and social media. They helped us with an entire branding revision at one point. They’ve been very helpful for all of our collateral materials and messaging. They’ve been a true marketing partner.
What is the team composition?
I’ve worked with a handful of people from the president down. We worked closely with Mark (VP).
How did you come to work with The Pollack Group?
I chose them because they were willing to be held accountable to their efficacy and success. So we have goals every year that we set out and try to achieve, and they need to accomplish those goals as part of our agreement. So they're actually willing to put their own success out there from a competitive perspective.
What is the status of this engagement?
We started working together over a decade again, around June 2010, and it’s ongoing.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
We establish goals centered around getting new employees’ exposure in the media, providing ongoing media training, and getting firm exposure in certain areas. They’re accessible, thoughtful, easy to work with, and transparent in pricing. Overall, they’re great partners.
How did The Pollack Group perform from a project management standpoint?
They’ve been very communicative. We use phone and email. They’re also very process-oriented.
What did you find most impressive about them?
They’re results-oriented.
Are there any areas they could improve?
I wouldn’t be able to come up with something negative to say about them.
Do you have any advice for potential customers?
Set clear expectations and develop goals. Also, check references or talk to people who've been very similar products before.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Branding for Specialty Apparel Company
Public Relations
Confidential
Mar. 2019 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
4.5
Willing to Refer
5.0
"They are creative, collaborative, strategic and a pleasure to work with."
Aug 21, 2020
VP of Corporate Marketing, Apparel Industry
Peggy Schulz
Verified
Other industries
Los Angeles, California
201-500 Employees
Online Review
Verified
A specialty apparel company hired The Pollack Group to start building its brand awareness. The goal of the project was to develop a direct connection with their consumers.
Thanks to the The Pollack Group's efforts, the company saw an improvement to their media exposure and reach. The company had an open dialogue, trust and transparency with the team throughout the project.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I am the VP of Corporate Marketing for an specialty apparel company based in Los Angeles. We design, fit, sample, market and distribute our garments locally from our LA headquarters with 270+ employees. My role is to lead all of our corporate branding and promotional initiatives.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire The Pollack Group?
We have a small in-house marketing team of 10 which includes graphic design, web design and social media, but we wanted to extend our own team to include an agency that specializes in PR and media relations.
The challenge was that until a few years ago our company did not budget for any type of advertising or promotional activities because we were operating strictly under a B2B model. Now that we are transitioning to D2C in early 2021, we saw the need to start building our brand awareness with the consumer well in advance of launching our D2C business model.
What were your goals for this project?
Our goal has been to increase overall brand awareness globally and develop a direct connection with the consumer while also developing a positive brand reputation via media relations. We anticipated overall increased brand awareness with B2B clients and with consumers alike.
SOLUTION
How did you select The Pollack Group?
We went through an internal agency review process, beginning with five agencies from coast-to-coast. We used an internal executive panel led by myself to make the final decision.
Each agency was screened and interviewed by myself first, then brought in to make a presentation to our executive panel members. We brought the final two agencies in for a second round of presentations.
We chose the Pollack Agency because we felt they understood our brand and our mission the best. We also liked that they were a local team a bicoastal presence and a global network of marketing partnerships.
Describe the scope of their work in detail.
Overall scope was focused on strategy and media engagement. My role from the beginning has been to partner with the Pollack Group to maximize our collective knowledge and areas of expertise.
We work with the Pollack Agency as an extension of our team and we meet weekly to collaborate and strategize on new initiatives to increase our brand awareness, engage with consumers and demonstrate our contributions to social responsibility.
What was the team composition?
The core agency team has remained consistent since inception of the project. Their roles range from Principal and account management to Social Media, media relations and videographer.
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
Media exposure and reach have been stellar.
How effective was the workflow between your team and theirs?
Weekly collaboration and strategy meetings.
What did you find most impressive about this company?
They are creative, collaborative, strategic and a pleasure to work with. I have a great deal of open dialogue, trust and transparency with them.
Are there any areas for improvement?
I am hoping we can activate on more initiatives in 2021. We have had several programs that were pitched, but we could not activate due to our B2B status.
RATINGS
5.0
"Creative, collaborative, strategic, responsive and a pleasure to work with."
Quality
5.0
Service & Deliverables
"They are creative, collaborative, strategic, responsive and a pleasure to work with."
Schedule
5.0
On time / deadlines
Cost
4.5
Value / within estimates
Willing to Refer
5.0
NPS
Marketing Services for Nonprofit Organization
Content MarketingDigital StrategyPublic Relations
Blog Writing Services
+3
Confidential
Sep. 2022 - May 2026
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
“They are always open to feedback and continually evolve with innovations.”
May 6, 2026
CMO, Jewish Future Promise
Debbie Campbell
Verified
Non-profit
Atlanta, Georgia
1-10 Employees
Online Review
Verified
The Pollack Group provided marketing services for a nonprofit organization. The team was tasked with increasing the number of organization members year over year.
The Pollack Group increased the client’s membership tenfold. Their project management was outstanding; they were organized and always delivered on time. The team was responsive, flexible, and solution- and goal-oriented. Moreover, they were a true extension of the internal team.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the CMO of Jewish Future Promise
Describe what your company does in a single sentence.
A not-for-profit to garner Promisers for the intergenerational wealth transfer
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire The Pollack Group to accomplish?
Increase the number of Promisers year over year
SOLUTION
How did you find The Pollack Group?
Referral
Why did you select The Pollack Group over others?
Pricing fit our budget
Great culture fit
Good value for cost
Company values aligned
How many teammates from The Pollack Group were assigned to this project?
6-10 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
To garner Promisers to ensure an intergenerational wealth transfer to support the Jewish people and the State of Israel.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Increased Promisers ten-fold.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Their project management is outstanding. The team is organized and always delivers on-time, often anticpating our needs before they arise.They are responsive, flexible, and solutions and goal oriented.
What was your primary form of communication with The Pollack Group?
Virtual Meeting
What did you find most impressive or unique about this company?
They feel like an extention to our internal team prioritizing our goals and ensuring our success - a true partner.
Are there any areas for improvement or something The Pollack Group could have done differently?
The Pollack is an exceptional partner and it would be hard to identify areas for improvement. They are always open to feedback and continually evolve with innovations.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
PR Services for Beverages Company
Public Relations
Confidential
Nov. 2023 - Ongoing
5.0
Quality
4.5
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"They’re a relentless group that’s always looking for new ideas."
May 29, 2025
CEO, Air Up
Christian Demers
Verified
Consumer products & services
Los Angeles, California
51-200 Employees
Online Review
Verified
The Pollack Group provides PR services for a beverage company. The goal is to generate earned media for the brand.
The Pollack Group has successfully generated media interest within a cluttered media landscape. Their approach and creative ideas have been key to successful results in the market. The team is integrated into the client's weekly activities and is always looking for new ideas.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the CEO of Air Up.
Describe what your company does in a single sentence.
air up has invented a water bottle that flavors water with scent
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire The Pollack Group to accomplish?
Generate earned media for the brand
SOLUTION
How did you find The Pollack Group?
Online Search
Why did you select The Pollack Group over others?
Good value for cost
How many teammates from The Pollack Group were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
The Pollack Group was responsible for driving awareness for the air up brand through Public Relations channel.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
The Pollack Group were successful in generating media interest within a cluttered media landscape. Their approach and creative ideas were key to successful results in market.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
The Pollack Group was part of our always on channels, thus were integrated in our weekly activities. The team was also there for unique promotional events, even with short timelines.
What was your primary form of communication with The Pollack Group?
Virtual Meeting
What did you find most impressive or unique about this company?
They’re a relentless group that’s always looking for new ideas.
Are there any areas for improvement or something The Pollack Group could have done differently?
no
RATINGS
5.0
Quality
4.5
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
PR Services for Cryptocurrency Exchange
Advertising
Less than $10,000
Aug. - Dec. 2022
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Our team is grateful to Pollack Group for the proactivity that the team has shown during our 3 months of work."
Dec 1, 2022
Head of PR & Communications, EXMO
Anonymous
Financial services
London, England
201-500 Employees
Online Review
A global cryptocurrency exchange has hired The Pollack Group to increase awareness of their brand. They've been tasked with monitoring news outlets and pitching comments and analytics to media and journalists.
Thanks to the vendor's efforts, the comments of the client's CEO have been shared by TechCrunch, Forbes, and Investing.com. The client is most impressed by the vendor's results-focused attitude and eagerness to work on new tasks quickly. Working with them overall is great.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I'm the Head of Communications and PR at EXMO.com. It's a global cryptocurrency exchange.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire The Pollack Group?
We were looking for an agency to help spread the word about our exchange and work on company awareness through media publications.
SOLUTION
How did you select this vendor?
After the call with Pollack Group we decided to hire them.
Describe the scope of their work in detail.
The team was pitching comments from our CEO and analytics to journalists from crypto and wide-range media outlets. They were monitoring news that could be interesting for us to quote. They managed the communication between journalists and us.
What was the team composition?
Three person worked with us each week.
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
Our CEO's comment was picked by TechCrunch, Forbes, Investing.com, and other well-known media outlets.
How effective was the workflow between your team and theirs?
Every week we had a call to discuss ongoing tasks and weekly results.
What did you find most impressive about this company?
Our team is grateful to Pollack Group for the proactivity that the team has shown during our 3-months of work. They focus on results and are ready to jump into a new task quickly. They have many ideas to present the company in the media. They have good connections and relations with the top-notch press that allows you to receive publications in the global media with millions of audience and niche media outlets.
Is there any area for improvement or anything that could have been done differently?
Everything is great.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
PR Services for Global Water Technology Company
Public Relations
$50,000 to $199,999
Jan. 2020 - Dec. 2021
4.0
Quality
4.0
Schedule
4.5
Cost
5.0
Willing to Refer
4.0
"They worked with a high degree of service and a ton of goodwill."
Aug 5, 2022
CEO, BlueGreen Water Technologies Ltd.
Eyal Harel
Verified
Other industries
Modiin Ilit, Israel
11-50 Employees
Online Review
Verified
The Pollack Group offered PR services for a global water technology company. They were responsible for a regular aggressive market outreach, presenting the company and their activities to media outlets.
The Pollack Group provided valuable assistance in crafting the company's PR strategy covering short-term tactical and long-term strategic needs. Despite the time differences, they were always available and continuously offered quality services. Their responsiveness is an impressive asset.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
BlueGreen Water Technologies developed a suite of technologies to tackle large-scale water problems in lakes and oceans. Its first product line assists water authorities in monitoring and remediating harmful algal blooms. Future applications include deep-lake/ocean carbon removal.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire The Pollack Group, and what were your goals?
Support the company's market penetration activities in the US.
SOLUTION
How did you select this vendor?
The company has reviewed and interviewed several consultants in the field. Pollack set on a 'sweet spot' that combined quality of services, media outlet coverage at the local and national level, and pricing.
Describe the scope of their work in detail, including any steps and the final deliverables.
The Pollack Group provided BlueGreen with high-quality PR services during its first US market penetration efforts. Stefan and Stephanie who led our local activities, were responsible for a regular aggressive market outreach, presenting the company and its activities to numerous media outlets across the country and beyond.
How many people from the vendor's team worked with you, and what were their positions?
Stefan (President) and Stephanie (VP)
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
Pollack Group assisted in crafting BlueGreen's PR strategy that took into consideration our short-term tactical needs as well as our long-term strategic interests.
Describe their project management style, including communication tools and timeliness.
Despite the significant time differences, the Pollack team was always available to us within short notice. They worked with a high degree of service and a ton of goodwill.
What did you find most impressive or unique about this company?
Their responsiveness and outreach.
Are there any areas for improvement or something they could have done differently?
None.
RATINGS
4.0
Quality
4.0
Service & Deliverables
Schedule
4.5
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
4.0
NPS
PR Services for Gaming Platform
Public Relations
$50,000 to $199,999
May 2021 - Ongoing
4.5
Quality
4.5
Schedule
4.5
Cost
4.5
Willing to Refer
5.0
"Their dedication to this project is impressive."
Jun 28, 2021
Product Manager, Kasparovchess
Nicolas Nekmouche
Verified
Gaming
Paris, France
11-50 Employees
Online Review
Verified
In light of their launch, a gaming platform hired The Pollack Group to provide PR services. The team has developed a PR strategy and is currently working on several versions of the client's press release.
During the platform's launch, the client has seen a 50% increase in their site's visitors, helping them further build the profile of their platform. The Pollack Group is a flexible and proactive partner. The client commented on their dedication to delivering valuable results for the project.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
Kasparovchess is a content/gaming platform built around the world and the community of chess. I am in charge of Creative Marketing and Strategic Partnerships.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire The Pollack Group, and what were your goals?
Launch of the platform, so we needed to make sure to have as much PR coverage as possible and relevant one. Especially because of Garry's profile.
SOLUTION
How did you select this vendor?
I asked some US contacts who are working in the PR industry who they would recommend for such a specific project.
Describe the scope of their work in detail, including any steps and the final deliverables.
They built with us the PR strategy, worked on several versions of the press release, coordinate all the itws.
How many people from the vendor's team worked with you, and what were their positions?
2. the President and CFO and the SVP
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
During the launch phase we had +50% visitors of the platform coming from the PR campaign. And we had a lot of coverage from A-list outlets which still helping build the profile of the platform.
Describe their project management style, including communication tools and timeliness.
Weekly Meeting + Whatsapp conversation. Very fluid and reactive.
What did you find most impressive or unique about this company?
Their dedication to this project is impressive.
Are there any areas for improvement or something they could have done differently?
No.
RATINGS
4.5
Quality
4.5
Service & Deliverables
Schedule
4.5
On time / deadlines
Cost
4.5
Value / within estimates
Willing to Refer
5.0
NPS
Showing 11-17 of
17 Reviews
Locations (2)
1901 Avenue of the Stars, Suite 130Los Angeles, CA,
United States90067
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