Parkyd Digital

BACKGROUND

Please describe your company and position.

I am the Owner/Broker of Peak Seven Mortgage

Describe what your company does in a single sentence.

Market for and originate VA, FHA, and conventional residential mortgage loans and broker them them to national wholesale lenders.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Parkyd Digital to accomplish?

• Search for and market to potential homebuyers or refinances in Colorado on Linked-In
• Search for and market to potential VA homebuyers in Colorado

SOLUTION

How did you find Parkyd Digital?

Outreach

Why did you select Parkyd Digital over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Parkyd Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Drive potential interest in loan origination for purchase or refinance from professionals on Linked-In. Deliverables are positive engagement resulting in a loan application.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Engagements have been positive and have resulted in several loan application and potential clients in the New Year.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Patryk has been very proactive and communicative throughout the process. While this process does have a ramp-up period and I had technical issues on my end, Patryk and the team worked through all the issues and provided outstanding service!

What was your primary form of communication with Parkyd Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Patryk is incredibly knowledgable in both technical expertise and marketing savvy, so I have no doubt that this ongoing campaign will continue to yield positive results and a high ROI.

Are there any areas for improvement or something Parkyd Digital could have done differently?

I should have honed in on targeting the VA (Veteran) market in my area sooner as that is my expertise, but that does not reflect on Patryk Digital at all, everything else has been great!

BACKGROUND

Please describe your company and position.

I am the Customer Management of the company.

Describe what your company does in a single sentence.

Third party logistics, warehousing, transportation

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Parkyd Digital to accomplish?

• Fully implement Hubspot that was previously purchased
• Optimize the usage of the system

SOLUTION

How did you find Parkyd Digital?

Online Search

Why did you select Parkyd Digital over others?

• Close to my geographic location
• Great culture fit
• Company values aligned

How many teammates from Parkyd Digital were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Implementation of Sales hub and Marketing hub. Creation of Landing pages. Training.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Full completion on budget. Full adoption of base functionality. Properly structured marketing funnel.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Parkyd delivered the project on time. In fact any delays along the way were caused by us as the client. Parkyd was pro-active and thorough in its approach.

What was your primary form of communication with Parkyd Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The knowledge and careful consideration of our needs by Parkyd. They helped explain things that could and could not be done through the system.

Are there any areas for improvement or something Parkyd Digital could have done differently?

Parkyd could benefit from:

1. Having a more granular list of deliverables in their project tracker. 
2. Asking more questions related to the reporting that is required at the end as this may inform the funnel design and system configuration in general.