Overton Digital

BACKGROUND

Introduce your business and what you do there.

I’m the founder of Ridix, a D2C e-commerce brand.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Overton Digital to accomplish for your D2C e-commerce brand?

We hired Overton Digital for their knowledge of D2C brands. We’re new to the market, so we needed end-to-end support.

SOLUTION

What was the scope of their involvement?

Overton Digital provides social media marketing services. They also shoot photos and videos of our products and create reels. The team is also working on our WordPress website.

What is the team composition?

We work with 2–5 teammates from Overton Digital.

How did you come to work with Overton Digital?

We found them through an online search. They had high ratings, their pricing fit our budget, and they offered good value for the cost.

What is the status of this engagement?

We started working with them in June 2025, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Overton Digital has generated a good amount of traffic from social media, with a 60% increase in traffic.

How did Overton Digital perform from a project management standpoint?

Overton Digital delivers on time. We communicate with Overton Digital through in-person meetings.

What did you find most impressive about them?

Overton Digital has good knowledge. They’re transparent and worth doing business with.