Otter Public Relations

BACKGROUND

Please describe your company and position.

I am the CEO of Lanello

Describe what your company does in a single sentence.

Markting firm who helps contractors to scale

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Otter Public Relations to accomplish?

Publish a PR in US Wire

SOLUTION

How did you find Otter Public Relations?

Referral

Why did you select Otter Public Relations over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

they wrote an article about my company and what we do for our clients and published it in US Wire

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The article really looked great and got posted in a great newspaper

Describe their project management. Did they deliver items on time? How did they respond to your needs?

they send me a draft, and i approved it, and less than 24 hours after they already published it.

What was your primary form of communication with Otter Public Relations?

Email or Messaging App

What did you find most impressive or unique about this company?

The way they work is quick and efficient, and they always reply quickly in case of questions.

Are there any areas for improvement or something Otter Public Relations could have done differently?

Only thing i can think off is to include backlinks in their publications

BACKGROUND

Please describe your company and position.

 I am the CEO of an AI solutions company.

Describe what your company does in a single sentence.

Our company is an AI solutions and implementation provider

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Otter Public Relations to accomplish?

• Marketing

SOLUTION

How did you find Otter Public Relations?

Youtube

Why did you select Otter Public Relations over others?

• High ratings
• Great culture fit
• Referred to me
• Company values aligned

How many teammates from Otter Public Relations were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

OtterPR helped improve my brand with PR solutions

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Visibility 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Fast response and delivery!

What was your primary form of communication with Otter Public Relations?

Email or Messaging App

What did you find most impressive or unique about this company?

I was impressed with their speed, quality, and culture.

Are there any areas for improvement or something Otter Public Relations could have done differently?

Na

BACKGROUND

Please describe your company and position.

I am the Cost Estimating Director of Wise Bid Estimating

Describe what your company does in a single sentence.

wisebid estimating provide takeoffs and estiamting services to the construction companies

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Otter Public Relations to accomplish?

• We needed to increase WiseBid Estimating's online visibility and establish our authority in the construction estimation industry.

SOLUTION

How did you find Otter Public Relations?

Online Search

Why did you select Otter Public Relations over others?

Good value for cost

How many teammates from Otter Public Relations were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

 We needed to increase WiseBid Estimating's online visibility and establish our authority in the construction estimation industry. Otter PR provided a well-researched PR article that highlighted our expertise in construction estimation. Their team was a blend of PR professionals and skilled writers. I was referred to them by a business associate, and we worked together for a period of two months. The cost was a smart investment for the credibility and exposure we gained.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The PR article has improved our SEO rankings and we've seen an uptick in inquiries from potential clients. Otter PR's project management was top-notch, with regular updates and no issues. For future customers, I'd recommend being clear about your objectives; Otter PR will handle the rest.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

tter PR's project management was top-notch, with regular updates and no issues.

What was your primary form of communication with Otter Public Relations?

Email or Messaging App

What did you find most impressive or unique about this company?

They delivered the article quickly, the writing quality was outstanding, and it has definitely helped WiseBid Estimating become more recognized in our field. They're a fantastic resource for any business looking to boost their market presence.

Are there any areas for improvement or something Otter Public Relations could have done differently?

i dont think so, i found them best 

BACKGROUND

Please describe your company and position.

I am the Personal Assistant of Anonymous

Describe what your company does in a single sentence.

Edtech

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Otter Public Relations to accomplish?

• Public Relations

SOLUTION

How did you find Otter Public Relations?

Online Search

Why did you select Otter Public Relations over others?

Referred to me

Describe the scope of work in detail. Please include a summary of key deliverables.

Public Relations through articles publications.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Article publication

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Quality delivery on time.

What was your primary form of communication with Otter Public Relations?

Email or Messaging App

What did you find most impressive or unique about this company?

They're a good choice if you’re looking for a partner who can get you press coverage and increase visibility. Just go in with clear expectations, stay actively involved in guiding the narrative, and you’ll maximize the value of their work.

Are there any areas for improvement or something Otter Public Relations could have done differently?

Like many PR firms, results can sometimes feel uneven — a mix of strong wins with quieter stretches. I found that some placements were better aligned with my goals than others, and it occasionally took extra clarification to ensure the narrative fit my target audience.

BACKGROUND

Please describe your company and position.

I am the Owner of S&S Marketing Agency

Describe what your company does in a single sentence.

Marketing Agency

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Otter Public Relations to accomplish?

• Social Proof

SOLUTION

How did you find Otter Public Relations?

Youtube

Why did you select Otter Public Relations over others?

High ratings

Describe the scope of work in detail. Please include a summary of key deliverables.

Otter PR is helping us solve the challenge of gaining credible media exposure and building authority in a competitive market. By publishing an article on USA Wire that includes a link to our marketing agency, they are increasing our brand visibility, improving our SEO through high-quality backlinks, and positioning us as an industry expert. This exposure not only drives more traffic to our website but also strengthens trust with potential clients.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

I am completely satisfied with the experience. The process was quick, easy, and highly valuable. Thank you for providing such an efficient and user-friendly service!

Describe their project management. Did they deliver items on time? How did they respond to your needs?

I am completely satisfied with the experience. The process was quick, easy, and highly valuable. Thank you for providing such an efficient and user-friendly service!

What was your primary form of communication with Otter Public Relations?

Email or Messaging App

What did you find most impressive or unique about this company?

I am completely satisfied with the experience. The process was quick, easy, and highly valuable. Thank you for providing such an efficient and user-friendly service!

Are there any areas for improvement or something Otter Public Relations could have done differently?

No

BACKGROUND

Please describe your company and position.

I am the HOS of Score Academy

Describe what your company does in a single sentence.

Score Academy Miami is a personalized, college-preparatory school offering small classes, one-on-one instruction, and flexible programs designed to help students thrive academically and personally

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Otter Public Relations to accomplish?

• PR for our school

SOLUTION

How did you find Otter Public Relations?

Other

Why did you select Otter Public Relations over others?

Great culture fit

How many teammates from Otter Public Relations were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Promote our brand through local media features, community events, partnerships, and parent/student stories, while also engaging in publications by contributing op-eds, education articles, and features in local and national family and lifestyle magazines.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Gabrielle and Danielle were prompt, energetic, and thoughtful listeners who brought creative, outside-the-box ideas to every project, 

What was your primary form of communication with Otter Public Relations?

Virtual Meeting

What did you find most impressive or unique about this company?

and their professionalism and fresh approach made a lasting impact on our school.

Are there any areas for improvement or something Otter Public Relations could have done differently?

Na

BACKGROUND

Introduce your business and what you do there.

I’m the president of Connectfinity, an all-in-one marketing platform that helps businesses attract, convert, and retain customers through AI-powered automation, lead generation, and seamless multi-channel communication.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Otter Public Relations?

We needed help building brand credibility and expanding visibility in a crowded digital marketing space. Our specific goals were to secure consistent media coverage, establish thought leadership for our leadership team, and create a stronger presence that attracts new clients while reinforcing trust with existing ones. Ultimately, our objective was to position Connectfinity as a recognized authority in marketing automation, so prospects see us not just as another software company but as an innovative leader in helping businesses grow.

SOLUTION

What was the scope of their involvement?

Otter Public Relations has managed a comprehensive PR campaign for Connectfinity, delivering full-service support to elevate our brand visibility and credibility. Their scope of work includes strategic media outreach, securing press placements in targeted publications, and drafting and distributing press releases to announce company milestones and product updates. They also position our leadership team as thought leaders by arranging expert interviews, guest articles, and media features while helping refine our brand messaging to ensure consistency across all communications.

What is the team composition?

We work with two teammates from Otter Public Relations.

How did you come to work with Otter Public Relations?

We found them through a referral. I chose Otter Public Relations over other options because they felt like a true partner rather than just a service provider. Their team took the time to understand my business, my goals, and my unique story, and they presented a clear plan for how to amplify my brand in a way that aligned with those goals. Unlike other agencies that felt cookie-cutter or overly transactional, Otter Public Relations offered a personalized, transparent approach and showed real enthusiasm for helping me succeed. That combination of strategy, relationship, and proven results made them the obvious choice.

What is the status of this engagement?

We started working with them in August 2025, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Working with Otter Public Relations has produced clear, measurable results that demonstrate real progress. We’ve seen an increase in media placements across reputable outlets, which directly boosts Connectfinity’s brand visibility. Several press releases and feature articles have generated tangible engagement, driving new traffic to our website and creating stronger brand credibility with prospects. Our leadership team has been featured in interviews and thought leadership pieces, which positions us as experts in the marketing automation space. Most importantly, we’ve been able to track new leads and business opportunities tied back to this increased exposure, proving that the PR efforts are not only raising awareness but also contributing to growth.

How did Otter Public Relations perform from a project management standpoint?

Otter Public Relations delivers on time. We primarily communicate via email.

What did you find most impressive about them?

What impresses me most about working with Otter Public Relations is how personalized and proactive their approach is. From the very beginning, they haven’t just treated us like another client on their roster — they’ve taken the time to deeply understand Connectfinity’s goals, industry, and story. Their team consistently comes to the table with fresh ideas, media opportunities, and strategic guidance rather than waiting for us to ask. That sense of partnership, combined with their ability to secure meaningful placements and position our leadership as thought leaders, makes the experience unique compared to other PR firms.

Are there any areas they could improve?

While my overall experience with Otter Public Relations is very positive, one area for potential improvement would be setting clearer expectations on timelines for results. PR is naturally a long-term play, and while their team works hard to deliver media opportunities, it sometimes takes longer than I anticipate to see the compounding effect. A little more upfront communication around pacing could help manage expectations better.

Do you have any advice for potential customers?

This is a minor area for refinement, and overall, their proactive approach and ability to secure meaningful press make the engagement a success.

BACKGROUND

Please describe your company and position.

 I am a partner of a company 

Describe what your company does in a single sentence.

advertising & marketing

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Otter Public Relations to accomplish?

• Promotion

SOLUTION

How did you find Otter Public Relations?

Online Search

Why did you select Otter Public Relations over others?

High ratings

Describe the scope of work in detail. Please include a summary of key deliverables.

Yes

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

They are professional 

What was your primary form of communication with Otter Public Relations?

• Virtual Meeting
• Email or Messaging App

Are there any areas for improvement or something Otter Public Relations could have done differently?

No

BACKGROUND

Please describe your company and position.

I am the CEO of Sumaiko Beauty

Describe what your company does in a single sentence.

Beauty Company 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Otter Public Relations to accomplish?

• Public Relations

SOLUTION

How did you find Otter Public Relations?

Online Search

Why did you select Otter Public Relations over others?

• High ratings
• Close to my geographic location
• Great culture fit
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

Sumaiko Beauty is a global beauty brand dedicated to hair, skin and nails.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Responsiveness 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, very attentive

What was your primary form of communication with Otter Public Relations?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I love everything about them, especially their attention to detail 

Are there any areas for improvement or something Otter Public Relations could have done differently?

Everything is very good, no complaints 

BACKGROUND

Please describe your company and position.

I am the Co-Founder and CEO of AIcoach.chat

Describe what your company does in a single sentence.

Personalised non-directive coaching at scale, powered by AI

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Otter Public Relations to accomplish?

• Increase brand visibility

SOLUTION

How did you find Otter Public Relations?

• Referral
• Other

Why did you select Otter Public Relations over others?

Referred to me

Describe the scope of work in detail. Please include a summary of key deliverables.

Identified a news outlet that matched our criteria, carried out research on our product, performed a detailed interview with me, wrote up the full article and saw it through to publication.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

High-quality article published, multiple social shares.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, they delivered ahead of schedule and communicated effectively throughout.

What was your primary form of communication with Otter Public Relations?

Email or Messaging App

What did you find most impressive or unique about this company?

Speed of response, clear communication. They met our expectations from start to finish.

Are there any areas for improvement or something Otter Public Relations could have done differently?

No, it's an early stage in the relationship but so far everything's brilliant.