MyHire Virtual Assistants

BACKGROUND

Please describe your company and position.

I am the Founder & Head of Strategy of Stoke Digital

Describe what your company does in a single sentence.

Stoke Digital is a boutique digital marketing agency specialising in paid media strategy and management across Meta and Google Ads for e-commerce brands in New Zealand and Australia.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MyHire Virtual Assistants to accomplish?

• Free up my time from repetitive day-to-day execution so I can focus on strategy, client relationships and growing the business.
• Build reliable operational support across paid media, including campaign setup, ad uploads, reporting and routine account tasks.
• Create a more scalable agency model where work can be delegated effectively without compromising the quality of service provided to clients.

SOLUTION

How did you find MyHire Virtual Assistants?

Referral

Why did you select MyHire Virtual Assistants over others?

• Pricing fit our budget
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from MyHire Virtual Assistants were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

MyHire provides ongoing digital marketing and paid media support within our agency, working alongside me and our wider team across a portfolio of e-commerce clients. 

The scope includes Meta and Google Ads support, campaign and ad builds, uploading and implementing creative, routine account monitoring and optimisation, performance reporting, data analysis, and assisting with recurring account management tasks. 

They also support our internal workflows and processes, helping ensure work is completed accurately and on time. 

This allows me to spend more of my time on higher-level strategy, client relationships, creative direction and business development, while maintaining a high standard of execution across our client accounts.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

MyHire has enabled us to significantly increase our operational capacity without needing to build a large in-house team. 

We are now able to manage a portfolio of multiple e-commerce clients across Meta and Google Ads while maintaining a deliberately small agency structure. 

The clearest outcomes have been increased capacity, faster execution of recurring account work, more consistent completion of reporting and campaign tasks, and significantly less day-to-day execution sitting with me personally. 

This has allowed me to spend more of my working week on strategy, client relationships, creative direction and business development, while the agency continues to deliver a high level of service across our accounts.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team has been extremely reliable and responsive. Work is consistently delivered on time, communication is clear, and they adapt quickly when priorities change, which happens regularly in digital marketing. 

What I value most is that they’ve become an extension of our team rather than simply completing assigned tasks. They understand our processes, take feedback onboard quickly, and are always willing to adjust as the needs of the business evolve. 

This has given me confidence to delegate increasingly important parts of our day-to-day operations to them.
Excellent value for money. MyHire has allowed us to access capable, reliable team members and expand our operational capacity in a commercially sustainable way.

What was your primary form of communication with MyHire Virtual Assistants?

Virtual Meeting

What did you find most impressive or unique about this company?

What has impressed me most is the calibre of people MyHire has been able to place into our business. 

They haven’t simply provided virtual assistants to complete basic tasks; they’ve helped us find capable people who have genuinely become part of our team. 

The people we’ve worked with are intelligent, reliable, eager to learn and able to take on increasingly complex responsibilities as they develop. 

That has allowed us to build long-term capability within the business rather than continually outsourcing individual tasks. 

MyHire also provides the structure and support around those team members, which gives us the benefits of building an offshore team without having to manage the entire recruitment and employment process ourselves. MyHire has been an excellent partner for our business. The team members they’ve placed with us have become a genuine extension of our agency, allowing us to increase our capacity while maintaining a lean and efficient team. They’re reliable, responsive and consistently great to work with.

Are there any areas for improvement or something MyHire Virtual Assistants could have done differently?

There’s very little I would change. As with any offshore team arrangement, there is naturally an initial investment required in training, documenting processes and building knowledge of the business, but MyHire has been very supportive throughout that process. 

If anything, continuing to develop more specialised training and professional development opportunities for VAs working in technical areas such as digital marketing would add even more value. Overall, though, our experience has been extremely positive.