MixDigital

BACKGROUND

Please describe your company and position.

 I am the CMO of an arts, entertainment & music company 

Describe what your company does in a single sentence.

We are a social project and powerful film by a Ukrainian filmmaker, follows the gripping journey of mothers who rescued their children from war and sought refuge in Canada. Premiering in Canada's top cinema chains, Cineplex and Landmark, the film's success extended globally, resonating with audiences in the UK, Netherlands, Belgium, Luxembourg, and Finland.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MixDigital to accomplish?

• Audience engagement and recognition
• Film Premiere announcement

SOLUTION

How did you find MixDigital?

Other

Why did you select MixDigital over others?

• High ratings
• Good value for cost

How many teammates from MixDigital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The agency's performance exceeded our expectations for Google and Facebook advertising. Despite tight deadlines and specific audience requirements, they not only met but surpassed all planned indicators. We are thoroughly satisfied with their exceptional work. Summary of key deliverables: 

1. Canada - 321 thousand video views (152% more than planed) - 2.75 million impressions - 62 thousand users of the audience in Fb were covered 
2. UK - 2 million impressions (2% more than planed) - 209,000 video views (55% more than planed) - 1,801 clicks (55% more than planed). The average CTR was 0.09% 
3. Netherlands - more than 872 thousand views. - 49 thousand views of the video. - 54 thousand users are covered. - 888 clicks received. The average CTR was 0.10%. 
4. Belgium - more than 871 thousand views. - 33 thousand video views. - 40,000 users are covered. - 736 clicks. The average CTR was 0.08%. 
5. Luxembourg - more than 186 thousand views. - 22 thousand views of the video. - 8 thousand users are covered. - Received 301 clicks. The average CTR was 0.16%. 
6. Finland - more than 1.4 million impressions. - 36 thousand video views. - 37 thousand users are covered. - 1,139 clicks. The average CTR was 0.08%.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Video views, impressions, clicks, and CTR

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Dmitriy proved to be an ideal project manager in every aspect. His efficiency, communication skills, and attention to detail made the project seamless and successful. Highly recommend his exceptional management capabilities.

What was your primary form of communication with MixDigital?

Virtual Meeting

What did you find most impressive or unique about this company?

What stood out most about this company was their extensive experience, remarkable speed of execution, and unmatched competence. The assurance that they consistently deliver maximum results and ensure the success of every project makes them an exceptional choice.

Are there any areas for improvement or something MixDigital could have done differently?

did not find

BACKGROUND

Please describe your company and position.

I am the Brand Manager of ТМ ЛІМО (ПрАТ "Львівський холодокомбінат"

Describe what your company does in a single sentence.

The LIMO company is one of the leaders in the ice cream market in Ukraine. The company is a producer of delicious ice cream and semi-finished products.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MixDigital to accomplish?

• implementation of a digital advertising campaign

SOLUTION

How did you find MixDigital?

LinkedIn

Why did you select MixDigital over others?

Good value for cost

How many teammates from MixDigital were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The company MixDigital helped in the implementation of our digital advertising campaign, starting with the creation of a digital promotion strategy, fully implementing the advertising campaign on various platforms and in various formats, and ending with a full post-buy report, which analyzed the results of our RK and the media indicators of competitors in the category.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Achieving planned reach and impressions within the existing budget

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The management of the MixDigital company showed high customer orientation, flexibility and professionalism. All deadlines were met, the management responded openly and with understanding and flexibility to the customer's changes.

What was your primary form of communication with MixDigital?

Virtual Meeting

What did you find most impressive or unique about this company?

Their high customer orientation and compliance with all deadlines were impressive

Are there any areas for improvement or something MixDigital could have done differently?

When forming a strategy, take into account all possible deviations and risks

BACKGROUND

Please describe your company and position.

I am the Digital marketer of Vivat Trading

Describe what your company does in a single sentence.

Vivat Trading is a distributor of school, office and textile products.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MixDigital to accomplish?

• setting up analytics
• promoting the Kite brand to a young audience
• SEO audit of the website with semantics

SOLUTION

How did you find MixDigital?

• Online Search
• Other

Why did you select MixDigital over others?

• Pricing fits our budget
• Good value for cost
• Referred to me

How many teammates from MixDigital were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

I enjoyed working with a team of professionals. There were several tasks: 

• setting up analytics
• promoting the Kite brand to a young audience
• SEO audit of the website with semantics

Thank you for your cooperation, and I look forward to future projects! I recommend Mixdigital as a team of great professionals.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Measurable results of the project: 

• CPM
• CPA
• growth of organic website traffic

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They deliver items on time. They fully respond to our needs.

What was your primary form of communication with MixDigital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They responded very quickly and helped solve related issues. They knew their business well.

Are there any areas for improvement or something MixDigital could have done differently?

I am satisfied with everything.

BACKGROUND

Please describe your company and position.

I am the Chief Marketing Officer of ACME Ltd

Describe what your company does in a single sentence.

ACME Ltd stands out as one of the largest manufacturers of cosmetic products in Ukraine, having the distinction of being the pioneer in producing professional cosmetics for beauty salons.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MixDigital to accomplish?

• GA4 settings
• Brand awareness

SOLUTION

How did you find MixDigital?

Referral

Why did you select MixDigital over others?

• High ratings
• Great culture fit
• Referred to me
• Company values aligned

How many teammates from MixDigital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The MixDigital team proved itself as a team of high-level experts in the digital field that isn’t afraid of any challenge. It was a great pleasure to work with guys who are real experts in web analytics and advertising. What we needed: 

• to migrate 7 of our websites to Google Analytics 4 
• to raise brand awareness of our products in Ukraine. Specialists at MixDigital provided the gradual and safe migration to GA4. 

To realize the second task we started two advertising campaigns for two of our brands: Fortress and Tone Oil Mask. For this purpose, they have run video and banner advertising, and social media advertising.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

During the period of advertisement, the supply of products of one of the promoted brands increased by 20%. All the KPIs were delivered, and the team has even exceeded the plan.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We felt very comfortable collaborating with the MixDigital Team. All tasks were done on time. They paid attention to all our requests and did their best to satisfy them.

What was your primary form of communication with MixDigital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Guys at MixDigital replied to our calls and messages all day no matter whether it was working and non-working time. They were very attentive to details and tried to find the solution to any request to help us to gain our business and marketing goals.

Are there any areas for improvement or something MixDigital could have done differently?

Perfection knows no limits and we know that team members constantly improve their skills and knowledge to stay high level experts so all that I wish then is to keep going.

BACKGROUND

Please describe your company and position.

I am the Manager of Artexpo Ukraine, LLC

Describe what your company does in a single sentence.

Artexpo Ukraine are the largest company in Ukraine that provide services for the promotion of goods, equipment and services in leather, footwear, fur and textile industries. Organization and holding of the International specialized exhibition of shoes, haberdashery, fur and components LEATHER AND SHOES. Organization and realization of International specialized exhibition of Shoes and Accessories EXPO SHOES.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MixDigital to accomplish?

• Provide high-quality targeted advertising on social networks, in particular Facebook, Instagram, Youtube.

SOLUTION

How did you find MixDigital?

• Online Search
• Other

Why did you select MixDigital over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from MixDigital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

ARTEXPO Ukraine company is the organizerLEATHER AND SHOES and EXPO SHOES international specialized exhibitions. We have been working on the Ukrainian market since 2000 and have already held more than 100 events, including 3 for 2022-23. A special feature of the advertising campaign of specialized exhibition is the exclusive targeting for specialists among participants visitors of the exhibition. 

Our B2B format excludes the involvement of ordinary citizens. Therefore, it is extremely important for us to cooperate with Mix Digital, a company that can provide high-quality targeted advertising on social networks, in particular Facebook, Instagram, Youtube. 

Thanks to Mix Digital, we attracted more subscribers to our accounts, as well as real and potential participants and visitors to our events from the professional circle. We are satisfied with the cooperation with Mix Digital even during the war in Ukraine and are ready to recommend them to others!

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Thanks to Mix Digital, we attracted more subscribers to our accounts, as well as real and potential participants and visitors to our events from the professional circle. We are satisfied with the cooperation with Mix Digital even during the Russian Invasion and are ready to recommend them to others!

Describe their project management. Did they deliver items on time? How did they respond to your needs?

MixDigital can provide high-quality targeted advertising on social networks, in particular Facebook, Instagram, Youtube.

What was your primary form of communication with MixDigital?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Quality of work. Accuracy, punctuality.

Are there any areas for improvement or something MixDigital could have done differently?

No

BACKGROUND

Please describe your company and position.

I am the Marketing manager of Eridon

Describe what your company does in a single sentence.

One of the largest agricultural companies in Ukraine. The leader in the Ukrainian market of distribution of plant protection products, seeds and fertilizers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MixDigital to accomplish?

PPC

SOLUTION

How did you find MixDigital?

Online Search

Why did you select MixDigital over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from MixDigital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Company representatives always find the optimal solution in any situation, plan well and achieve planned KPIs. Certainly, the company has the necessary knowledge and skills in the direction of PPC. A big plus is that MixDigital has a clear organizational structure - all tasks are performed on time and with high quality. If a person is on vacation, they replace him, if there are any misunderstandings, they are resolved. We are 100% satisfied!

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Targeted actions on our website

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything is done on time and efficiently. Any request is quickly processed.

What was your primary form of communication with MixDigital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Good team and well-coordinated processes

Are there any areas for improvement or something MixDigital could have done differently?

Perhaps show a little more initiative for the development of the project.

BACKGROUND

Please describe your company and position.

I am the Chief Marketing Officer

Describe what your company does in a single sentence.

Promotion of pharmaceutical products

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MixDigital to accomplish?

• development of promotion strategy and media plan
• implementation of the media plan, achievement of planned indicators

SOLUTION

How did you find MixDigital?

we have previous experience of cooperation with the agency

Why did you select MixDigital over others?

• High ratings
• Good value for cost

How many teammates from MixDigital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The agency has developed a detailed strategy for the promotion of 5 pharmaceuticals according to the brief. The most relevant platforms for the target audiences were proposed for promotion.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We achieve the planned indicators of target audience coverage, frequency of impressions and targeted actions. At the same time, we stay within the budget.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We have periodic online meetings to discuss the promotion process. At first they were weekly, later they became monthly. We also resolve issues by e-mail.

What was your primary form of communication with MixDigital?

Virtual Meeting

What did you find most impressive or unique about this company?

Actually our project is in progress. We're impressed with the professionalism, openness, and communication skills of their team members. They also focus on results.

Are there any areas for improvement or something MixDigital could have done differently?

It may be necessary to involve the media planning team during the implementation of the media plan to optimize the plan in order to improve the results of the advertising campaign.

BACKGROUND

Please describe your company and position.

I am the Marketing Project Manager of Сpamatica

Describe what your company does in a single sentence.

Performance Marketing Agency

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MixDigital to accomplish?

Efficient work with META assets

SOLUTION

How did you find MixDigital?

Other

Why did you select MixDigital over others?

• Close to my geographic location
• Pricing fit our budget
• Referred to me

How many teammates from MixDigital were assigned to this project?

2-5 Employees

What was your primary form of communication with MixDigital?

• Virtual Meeting
• Email or Messaging App

Describe the scope of work in detail. Please include a summary of key deliverables.

MixDigital truly excels in providing an efficient and effective service when it comes to working with Meta. Their expertise, attention to detail, efficiency, and commitment to innovation makes them a reliable partner for anyone seeking to maximize their presence on Meta. I highly recommend their services to individuals and businesses looking to leverage the power of Meta effectively.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

MixDigital has been instrumental in helping us scale our budgets with Meta. Their expertise and strategic approach have enabled us to optimize our spending and achieve greater results

Describe their project management. Did they deliver items on time? How did they respond to your needs?

MixDigital delivers items on time

What did you find most impressive or unique about this company?

Great adaptability in working with clients

Are there any areas for improvement or something MixDigital could have done differently?

There's nothing they need to improve on.

BACKGROUND

Please describe your company and position.

I am the Traffic acquisition manager of FTD-RETAIL LLC

Describe what your company does in a single sentence.

Consumer electronics and home appliances retailer.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MixDigital to accomplish?

• Display advertising

SOLUTION

How did you find MixDigital?

Referral

Why did you select MixDigital over others?

Referred to me

What was the size of MixDigital’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Dynamic remarketing campaigns on the Criteo media platform tech support and billing.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• CPC
• Sessions
• CPO

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Fast response and problems solving. Additional consultation for platform and solutions.

What was your primary form of communication with MixDigital?

Email or Messaging App

What did you find most impressive or unique about this company?

Their head of performance is always online to help us resolve problems and convey our needs to the regional representatives.

Are there any areas for improvement or something MixDigital could have done differently?

Except to reduce the commission ;)

BACKGROUND

Please describe your company and your position there.

I`m Marketing Manager in company which sell beverages.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MixDigital, and what were your goals?

We needed support in Digital projects. Goals were to increase reach.

SOLUTION

How did you select this vendor and what were the deciding factors?

We were searching partners and decided to choose that company, because conditions of cooperation are the most suitable for us.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Support in ads pushing every time we need.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with account manager, a sociak media marketer.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The ads campaigns were succesful, the reach and interaction have increased.

How effective was the workflow between your team and theirs?

We use email to communicate and phone. It is fast and effective.

What did you find most impressive or unique about this company?

We ask them for support when we need to push ads, the speed of work is the most impressive.

Are there any areas for improvement or something they could have done differently?

As for us, tasks are always done fast and effective, so it`s the mist important.