Kiyado Innovations llp

BACKGROUND

Please describe your company and position.

I am the Business Development Head of Backb Solutions.

Describe what your company does in a single sentence.

We are a Kerala-based web and app development firm with clients in over ten countries.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Kiyado Innovations llp to accomplish?

To increase our online visibility and produce organic leads

SOLUTION

How did you find Kiyado Innovations llp?

• Online Search
• Clutch Site

Why did you select Kiyado Innovations llp over others?

• Close to my geographic location
• Pricing fit our budget
• Good value for cost
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

• Social Media Marketing: 
  • Develop a comprehensive social media strategy tailored to your business goals. 
  • Create engaging content for various platforms, emphasizing brand consistency. 
  • Implement regular posting schedules and manage social media accounts. 
  • Utilize paid advertising campaigns to enhance reach and engagement. 
  • Monitor and analyze social media metrics to refine strategies. 
• SEO Services: 
  • Perform a thorough website audit to identify areas for optimization. 
  • Conduct keyword research to target relevant search terms for your industry. 
  • Optimize on-page elements, including meta tags, headers, and content. 
  • Implement off-page SEO strategies, including link building and backlink analysis. 
  • Provide regular performance reports and recommendations for improvement.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Certainly! The measurable outcomes and key performance indicators (KPIs) from our social media marketing and SEO project include: 

• Social Media Marketing: 
  • Engagement Metrics: Increased likes, comments, shares, and overall engagement on social media platforms. 
  • Follower Growth: A significant increase in the number of followers across various social channels. 
  • Reach and Impressions: Expanded reach and impressions, indicating a broader audience exposure. 
• SEO Services: 
  • Keyword Rankings: Improved rankings for targeted keywords on search engine result pages (SERPs). 
  • Organic Traffic: Increased organic traffic to the website through improved search engine visibility. 
  • Conversion Rate: Enhanced conversion rates from organic search traffic.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Indeed, they arrived on schedule, and their reaction time was reasonable.

What was your primary form of communication with Kiyado Innovations llp?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We were impressed with their communication, behavior, and work culture.

Are there any areas for improvement or something Kiyado Innovations llp could have done differently?

While Kiyado Innovations LLP handled our digital marketing project, there were some notable areas where improvements could have been made. The project management, although generally effective, could have seen more consistent delivery timelines. 

Additionally, responsiveness to our specific needs could have been more proactive. We believe that constructive feedback is crucial for continuous improvement, and we're open to discussing these points further to enhance collaboration and achieve better outcomes in future projects