Contact Joie Brand Design
Get a real-time quoteBrand Design + Graphic Design + Digital Design
For more than 25 years, I’ve worked in and around lifestyle brands—through ad agency life, as an independent branding designer, and as part of in-house creative teams. That experience taught me how to see the big picture along with the important details that hold a brand together.
From that experience, I developed an intuitive sense for strong design and a knack for translating a client’s vision into visuals that feel true to their brand.
In the past two decades, I’ve built brand identities that business owners feel confident in—clear in who they are, consistent in how they show up, and strong enough to grow with them.
When a project calls for more, I collaborate with a trusted network of writers, developers, photographers, illustrators and other creative partners—giving clients the breadth of a larger studio with a more personal, flexible approach.
The lifestyle brand niche is where I began my career and where I still gravitate towards—especially hospitality & travel, food & beverage, retail, small businesses and organizations that bring a little more joy to everyday life.
It all comes back to a simple idea that has long been part of Joie Brand Design: Spread Joie. Give Love. Do Good.
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Min project size
$1,000+
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Hourly rate
$50 - $99 / hr
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Employees
Freelancer
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Locations
San Diego, CA
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Year founded
Founded 2006
1 Locations
- San Diego , CA
Service Lines
- Graphic Design
- 30%
- Branding
- 20%
- Web Design
- 20%
- Other Design
- 10%
- Packaging Design
- 10%
- Print Design
- 10%
Select Focus Area
- Branding Focus
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- Brand strategy
- 30%
- Product branding
- 20%
- CMS Focus
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- Squarespace CMS
- 75%
- Adobe Experience Manager CMS
- 20%
- Design Focus
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Industries
- Advertising & marketing
- 15%
- Business services
- 15%
- Consumer products & services
- 10%
- Food & Beverage
- 10%
- Hospitality & leisure
- 10%
- Retail
- 10%
- eCommerce
- 10%
- Beauty
- 5%
- Medical
- 5%
- Non-profit
- 5%
- Real estate
- 5%
Clients
- Midmarket ($10M - $1B)
- 45%
- Small Business (<$10M)
- 45%
- Enterprise (>$1B)
- 10%
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Our Story
We are Joie Brand Design, a coastal San Diego studio crafting strategic brand experiences for lifestyle companies worldwide. Our team blends decades of design, strategy and production expertise to find each brand’s core, shape its story, and execute cohesive touchpoints—from print to digital and environmental systems. Clients praise our creativity, human craft, reliability and attention to detail, delivering distinctive, relevant brand work.
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