Intent Amplify

BACKGROUND

Please describe your company and position.

 I am the Business Development Manager of a software company 

Describe what your company does in a single sentence.

Intent Amplify unifies intent signals across all known and anonymous touchpoints—giving your marketing team full visibility into buyer-led account behavior and the complete B2B buying journey

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Intent Amplify to accomplish?

• Generate more qualified leads and sales-ready conversations with our ideal customer profile (ICP).
• Expand pipeline opportunities by reaching decision-makers in target accounts through intent-driven outreach.
• Accelerate revenue growth without the cost and ramp-up of hiring and managing an in-house SDR team.

SOLUTION

How did you find Intent Amplify?

• Online Search
• Other

Why did you select Intent Amplify over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Intent Amplify were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Intent Amplify’s scope of work was comprehensive and clearly structured. They managed everything from data validation and audience segmentation to multi-channel outreach execution. Their team built targeted email cadences, personalized LinkedIn engagement, and content syndication programs aligned to our ICP.

The key deliverables included:

A fully validated and enriched prospect database tailored to our target accounts.
Customized outreach campaigns designed to spark qualified conversations.
Weekly performance reports and insights to ensure transparency and optimization.
Delivery of sales-ready leads and booked meetings that directly supported our pipeline goals.
Overall, Intent Amplify not only executed the campaigns but also acted as an extension of our team, ensuring we hit milestones and kept the pipeline moving

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The outcomes from our engagement with Intent Amplify were very tangible. Within the first 60 days, we saw a significant lift in qualified conversations with decision-makers in our ICP. The campaigns delivered a steady flow of sales-ready leads, directly contributing to new pipeline opportunities. Open and response rates were consistently above industry benchmarks, and most importantly, our sales team was able to book and conduct meetings with accounts that had previously been difficult to engage. Overall, the project not only met but exceeded the lead and pipeline goals we had set.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Intent Amplify’s project management was excellent throughout the engagement. They clearly outlined timelines, set expectations early, and consistently delivered all items on schedule. Their team was highly responsive to our needs—whether it was adjusting targeting, refining messaging, or providing additional reporting, they acted quickly and with attention to detail. Communication was proactive, with regular updates and check-ins that kept us fully informed. Overall, they managed the project smoothly and gave us confidence that everything was under control

What was your primary form of communication with Intent Amplify?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most about Intent Amplify was their ability to turn intent-data into personalized outreach at scale. They didn’t just deliver leads—they created sales-ready conversations with the right people at the right time, acting more like a true partner than a vendor

Are there any areas for improvement or something Intent Amplify could have done differently?

Overall, our experience with Intent Amplify was very positive. If there’s one area for improvement, it would be to provide even deeper reporting dashboards with more real-time visibility into campaign performance. While weekly reports were clear and helpful, having more granular insights available on-demand could make it easier for our team to track progress internally. That said, the team was always responsive to our requests and quick to share additional details whenever needed.