Contact Graaft
Get a real-time quoteBrand, web and app studio for mid-sized businesses
Graaft designs and builds brands, websites and apps for mid-sized businesses, then markets them through search. You brief one studio, and never pass files between a designer and a developer yourself.
The studio, formerly NicheSpeak, is Will Derman, a product designer in Johannesburg, and Dave Derman, a product engineer in Perth. Specialist AIs draft the work, one craft each. Will and Dave refine every logo, page and screen, and sign each one off. No site goes live until each page matches its design.
Branding: a logo, colours and typefaces, with the guidelines to use them.
Web Design: sites designed and built by the same team.
App Design: apps designed and built, from the first sketch to launch.
SEO & SEM: audits with the fixes made, then pages and ads.
Clients include Veld Architects, ANS Australia, Seaya Holidays and David Muirhead.
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Min project size
$1,000+
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Hourly rate
$50 - $99 / hr
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Employees
2 - 9
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Year founded
Founded 2015
Service Lines
- Branding
- 30%
- Web Design
- 30%
- Pay Per Click
- 10%
- Web Development
- 10%
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Our Story
Graaft’s studio, formerly NicheSpeak, is Will and Dave Derman, a designer and an engineer, in Johannesburg and Perth. The rest of the team is AI, one craft each. The AIs draft, and Will and Dave refine every logo, page and screen, and sign each one off.
Meet the Team
Will DermanCo-founder, Product Designer
Sets the studio’s design direction, from Johannesburg. Spent twenty years as the whole brand and web department for small businesses.
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