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Digital product agency for FinTech & emerging tech

We're a product design & engineering agency helping growth-stage tech companies turn digital experience into a scaling advantage⚡️

Since 2016, we've built digital products, websites, and brands across fintech, health & wellness, eSports, and emerging tech, providing strategic support, 🔍 market intelligence, 🧑‍💻 UX/UI design, custom 🛠 development, and AI expertise.

OUR ACHIEVEMENTS IN NUMBERS:

📆 10 years in business 
✅ 100+ projects delivered
👥 5M+ users across products
🗣  79% of customers come by referral
🏆 15 international awards  

Check our work: https://goodface.agency/work

WE BUILD OUR PRACTICE AROUND THESE STRATEGIC TIERS

💳 Goodface FinTech Firm

Goodface operates a dedicated FinTech practice alongside its main agency brand. We help financial companies reach the next growth milestone: new products, new markets, other user segments, or a FinTech brand from scratch. We create websites, apps, brands & design systems for payment infrastructure, digital banking, spend management, financial data & wealthTech, crypto & digital assets. 

  • Min project size
    $10,000+
  • Hourly rate
    $50 - $99 / hr
  • Employees
    10 - 49
  • Locations
    Bromley, England
  • Year founded
    Founded 2016
  • Languages
  • Timezones

Overview by:

Reviewer avatar
Max Yakubovych

2 Languages that we service

  • English
  • Ukrainian

35 Timezones that we service

ACT
Australia Central Time (ACT)
AGT
Argentina Standard Time (AGT)
AKST
Alaska Standard Time (AKST)
ART
(Arabic) Egypt Standard Time (ART)
AET
Australia Eastern Time (AET)
BST
Bangladesh Standard Time (BST)
BET
Brazil Eastern Time (BET)
CAT
Central African Time (CAT)
CET
Central European Time (CET)
CNT
Canada Newfoundland Time (CNT)
CST
Central Standard Time (CST)
CTT
China Taiwan Time (CTT)
EAT
Eastern African Time (EAT)
EST
Eastern Standard Time (EST)
EET
Eastern European Time (EET)
GMT
Greenwich Mean Time (GMT)
HST
Hawaii Standard Time (HST)
IET
Indiana Eastern Standard Time (IET)
IST
India Standard Time (IST)
JST
Japan Standard Time (JST)
MET
Middle East Time (MET)
MIT
Midway Islands Time (MIT)
MST
Mountain Standard Time (MST)
NET
Near East Time (NET)
NST
New Zealand Standard Time (NST)
PNT
Phoenix Standard Time (PNT)
PRT
Puerto Rico and US Virgin Islands Time (PRT)
PST
Pacific Standard Time (PST)
PLT
Pakistan Lahore Time (PLT)
SST
Solomon Standard Time (SST)
UTC
Universal Coordinated Time (UTC)
VST
Vietnam Standard Time (VST)
AST
Arabia Standard Time (AST)
IDT
Israel Daylight Time (IDT)
SGT
Singapore Standard Time (SGT)

3 Locations

  • Bromley , England
  • Kyiv , Ukraine
  • Tallinn , Estonia

Select Focus Area
Application Platforms
Amazon Application Development Framework
80%
Other app platform
20%
CMS Focus
Frameworks and CMS
Programming & Scripting
AJAX
20%
User Experience Focus
Industries
Financial services
50%
Business services
20%
Education
10%
Gaming
10%
Medical
10%
Clients
Midmarket ($10M - $1B)
50%
Enterprise (>$1B)
25%
Small Business (<$10M)
25%
Certified in:
Custom Software Development UX/UI Design Web Design Web Development AI Development UX Strategy NodeJS React

Pricing Snapshot

Min. project size $10,000+
Avg. hourly rate $50 - $99 /hr
Rating for cost 4.9 /5

What Clients Have Said

Goodface agency offers competitive pricing and good value for cost, as noted by clients who appreciate their budget alignment. They maintain transparency in project scopes and deliverables, ensuring predictability in design costs. Reviewers highlight their ability to deliver high-quality work within agreed timelines.

This summary is based on verified Clutch reviews.

Most Common Project Size

$10,000 - $49,999 based on 52 reviews
< $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000

Select a service to see pricing information

Goodface agency Review Insights

Overall Review Rating

4.9
  • Quality 4.9
  • Schedule 4.9
  • Cost 4.9
  • Willing to Refer 4.9

Top Mentions

Review Highlights

  • Successful Implementation of AI-Orchestrated Processes

    Goodface agency effectively implements AI-orchestrated processes to enhance project delivery. This approach allows for parallel workstreams and reduces the need for sequential handoffs, contributing to efficient and aligned project execution.

  • Strong Expertise in Fintech and B2B Projects

    Goodface agency has demonstrated a deep understanding of the fintech industry and B2B projects, as evidenced by multiple client successes. They handle complex fintech solutions, payment platforms, and financial services with proficiency, often impressing clients with their industry-specific knowledge and ability to deliver modern solutions.

  • Responsive and Adaptive Team

    The team at Goodface agency is described as responsive and adaptive, quickly addressing client queries and adjusting to evolving project requirements. Their ability to adapt to client needs contributes to a positive collaboration experience.

  • Client-Centric Approach and Flexibility

    Goodface agency is recognized for their client-centric approach, often working closely with clients to understand their needs and provide tailored solutions. They are flexible, accommodating changes and feedback to ensure client satisfaction and project success.

  • High-Quality Design and Branding Services

    Goodface agency is noted for delivering high-quality design and branding services, creating visually appealing and functional websites, brand identities, and marketing materials. Their designs are often described as modern, stylish, and aligned with client expectations, contributing to enhanced brand recognition.

  • Challenges with Project Timeliness

    While many clients report timely project delivery, there are instances where Goodface agency faced delays, particularly in complex projects. Some clients experienced issues with meeting deadlines, which suggests a potential area for improvement in managing timelines for larger or more intricate projects.

Goodface agency Reviews

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Services
Project Cost
Industry
Location

Web Redesign & Development for Payment Platform

  • Web Design Web Development
  • $10,000 to $49,999
  • June 2021 - Jan. 2022
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"The team worked for the result. They pointed out our mistakes and shared their experience."

Jan 18, 2022
CMO, 4bill
Katia Gorobets
Verified
  • Other industries
  • Kyiv, Ukraine
  • 51-200 Employees
  • Online Review
  • Verified

Goodface agency redesigned and developed a new website for a payment platform. They performed a competitive analysis, developed an action plan, and provided design and development support.

Web Development for Design Studio

  • Web Development
  • Less than $10,000
  • Mar. - Apr. 2021
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"They predicted the timeline and scope of work without changing their progress."

Jun 4, 2021
CEO, Maya Baklan Design Studio
Maya Baklan
Verified
  • Other industries
  • Kyiv, Ukraine
  • 1-10 Employees
  • Online Review
  • Verified

Goodface agency was hired to develop a design studio's backend using WordPress. The client expected to have seamless editing capabilities for the platform.

Web Dev for Toy Seller

  • Web Development
  • $10,000 to $49,999
  • May - Nov. 2019
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"Goodface agency easily communicated with us."

Feb 28, 2021
CEO, Toy Seller
Lilia Kirzhanova
Verified
  • Retail
  • Kyiv, Ukraine
  • 1-10 Employees
  • Online Review
  • Verified

Goodface agency developed a website for a toy seller to attract third-party clients.

Web Development for Telesurgery Platform

  • Web Development
  • $10,000 to $49,999
  • Oct. 2019 - Feb. 2020
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"They have an easy understanding of the topic, resulting in a large number of options."

May 21, 2020
Country Manager, Karl Storz Ukraine Ltd.
Vitaliy Shvachka
Verified
  • Other industries
  • Kyiv, Ukraine
  • 11-50 Employees
  • Online Review
  • Verified

Goodface agency developed a telemedicine website that serves Ukrainian surgeons. With the solution, doctors could stream live operations for educational purposes, make recommendations, and chat online.

Website Design for Apparel Shop

  • Web Design
  • Less than $10,000
  • Nov. 2018 - Sep. 2019
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"All the works have been done on time."

May 20, 2020
Owner, Apparel Brand
Anonymous
Verified
  • Retail
  • Kyiv, Ukraine
  • 11-50 Employees
  • Online Review
  • Verified

Goodface agency provided a website redesign for an apparel store. They worked with 

Web Dev for Bar

  • Web Development
  • Less than $10,000
  • June 2019 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"The product turned out great and I'm happy with everything."

Feb 25, 2020
Manager, F.U.L.L. Bar
Alexander Gryazev
Verified
  • Advertising & marketing
  • Kyiv, Ukraine
  • 11-50 Employees
  • Online Review
  • Verified


After submitting a proposal and receiving feedback from the internal team, Goodface agency developed a website and launched a promotion to generate leads.

Web Dev for Cosmetics Distributor

  • Web Development
  • Less than $10,000
  • Feb. - Apr. 2019
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"This company has a soul."

Jan 15, 2020
Director, ArtCosmetic Ukraine
Alina Melnik
Verified
  • Other industries
  • Kyiv, Ukraine
  • 1-10 Employees
  • Online Review
  • Verified

Goodface agency was tasked with creating a new website for a cosmetics distributor. The client wanted a beautiful and user-friendly platform that would be accessible to both corporate partners and customers.

Showing 51-57 of 57 Reviews

Packages we offer:

UX/UI & product design

We believe that the main asset of any business is the customer. The love and loyalty of the client to the business — are a reason why we need to create the perfect user experience. Our design UI/UX service allows you to create impressive products, enjoy users, and achieve business goals.

Small

Basic package – best for startups who want to test a hypothesis. Or SMBs who would like to present their service to the market.

$7,200 /total
  • Number of pages: Up to 6
  • Additional Pages: $500
  • Workshop
  • Competitors Research
  • Environment Research
  • 4 week delivery

Large

Pro package – it's a product-oriented design solution, based on deep research and analysis. For companies who want to become high-performing and market leaders.

$21,600 /total
  • Number of pages: From 10
  • Additional Pages: $1000
  • Workshop
  • Competitors Research
  • Environment Research
  • 10 week delivery
Features

Small

$7,200

/total

Medium

$13,500

/total

Large

$21,600

/total

Number of pages

Up to 6

Up to 10

From 10

Additional Pages

$500

$700

$1000

Workshop

Competitors Research

Environment Research

Product UX Research

–

–

User Journeys map

–

Wireframes (Low / High fidelity)

Design Ideas & Moodboards

Design Concept

Full-fledged UI design

UI-Kit (Style Guide)

Interactive prototypes

–

Design system

–

Project specification

–

–

Interactivity & Animation

–

–

Custom icons

–

Custom illustration (optional)

From $100 by one

From $100 by one

From $100 by one

Logo and brand identity (optional)

From $2000

From $2000

From $2000

Working hours

160 hours

300 hours

From 480 hours

Small

$7,200

/total

Number of pages

Up to 6

Additional Pages

$500

Workshop

Competitors Research

Environment Research

Product UX Research

–

User Journeys map

–

Wireframes (Low / High fidelity)

Design Ideas & Moodboards

Design Concept

Full-fledged UI design

UI-Kit (Style Guide)

Interactive prototypes

–

Design system

–

Project specification

–

Interactivity & Animation

–

Custom icons

–

Custom illustration (optional)

From $100 by one

Logo and brand identity (optional)

From $2000

Working hours

160 hours

Medium

$13,500

/total

Number of pages

Up to 10

Additional Pages

$700

Workshop

Competitors Research

Environment Research

Product UX Research

–

User Journeys map

Wireframes (Low / High fidelity)

Design Ideas & Moodboards

Design Concept

Full-fledged UI design

UI-Kit (Style Guide)

Interactive prototypes

Design system

Project specification

–

Interactivity & Animation

–

Custom icons

Custom illustration (optional)

From $100 by one

Logo and brand identity (optional)

From $2000

Working hours

300 hours

Large

$21,600

/total

Number of pages

From 10

Additional Pages

$1000

Workshop

Competitors Research

Environment Research

Product UX Research

User Journeys map

Wireframes (Low / High fidelity)

Design Ideas & Moodboards

Design Concept

Full-fledged UI design

UI-Kit (Style Guide)

Interactive prototypes

Design system

Project specification

Interactivity & Animation

Custom icons

Custom illustration (optional)

From $100 by one

Logo and brand identity (optional)

From $2000

Working hours

From 480 hours

Our Story

Goodface is a product design and engineering agency for growth-stage tech companies. Founded in Kyiv in 2016, now working from the UK and Estonia, we design fintech websites, product apps, and the brands behind them — for payment platforms, digital banks, and EMI providers, plus teams in health & wellness, eSports, and edtech. Across 100+ projects our products reach 5M+ users. Rated 4.9 on Clutch, recognized by international design awards including a Red Dot and London Design Awards.

Meet the Team

Max Yakubovych

Max YakubovychCEO

What Sets Us Apart

1️⃣ People first

Humans are at the heart of everything we do. Simply put: we`re people, working with people and for people.

Results that matter

We always focus on the result that the product brings to the business. For us, it is not only about aesthetics but also about efficiency. We understand that entrepreneurial creativity must bring profits.

Everyday improving

We are constantly evolving, analyzing user feedback, and always seeking fresh ideas. We call this the process of continuous improvement.

Premier Verified means Clutch independently confirmed Goodface agency is a legally registered business,
has had its financial risk status checked (Creditsafe: Moderate Risk), and is backed by 53 verified client reviews averaging 4.9 stars.

Learn More
Verified Client Reviews
53
Overall Review Rating
4.9
Source
Clutch
Last Updated
October 30, 2026

Business Entity

Business Entity Name Kreya Ltd
Source Companies House
Jurisdiction of Formation United Kingdom
Date of Formation September 24, 2024
Status Active
Last Updated November 26, 2024
ID 15971347

Credit Report Results

International Credit Risk Assessment Moderate Risk
Source Creditsafe
Last Updated November 28, 2024
Learn More About The Clutch Verification Process

Locations (3)

32 Cumberland Road Bromley, England BR2 0PQ

21 - 30

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