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Ghost Pepper Digital is a performance marketing agency helping businesses generate more leads, sales and measurable growth through paid media.
We specialise in Google Ads, Meta Ads, LinkedIn Ads and lead generation, with a strong focus on commercial results rather than vanity metrics.
As a small, hands-on team, our clients work closely with experienced marketers who are involved in the strategy, setup, optimisation and reporting of their campaigns. We focus on understanding the business first, then building paid media strategies around the opportunities most likely to drive real growth.
Our services include Google Ads management, Meta Ads management, LinkedIn Ads, PPC strategy, lead generation, conversion tracking, campaign audits, optimisation and reporting.
We work with businesses that want more from their advertising — whether that means improving an existing account, reducing wasted spend, generating better-quality leads or building a paid media strategy from scratch.
Ghost Pepper Digital combines senior-level strategy with practical execution, clear communication, and a strong focus on measurable performance.
Performance marketing with bite.
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Min project size
$1,000+
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Hourly rate
$25 - $49 / hr
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Employees
2 - 9
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Year founded
Founded 2023
Service Lines
- Digital Strategy
- 20%
- Pay Per Click
- 20%
No Focus Areas have been added yet…
Industries
- Advertising & marketing
- 100%
Clients
- Small Business (<$10M)
- 100%
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Our Story
Ghost Pepper Digital is a Cape Town-based performance marketing agency helping ambitious businesses turn paid media into measurable growth. We specialise in Google Ads, Meta Ads, LinkedIn Ads, campaign creative and conversion-focused copy. We believe marketing should be clear, measurable and focused on real business results, not vanity metrics. Our team combines strategy, creative thinking, and hands-on campaign management to generate better leads, improve return on ad spend, and help businesses
Meet the Team
Daniell EsterhuizenOwner & Senior PPC Strategist
Daniell Esterhuizen is the owner of Ghost Pepper Digital and a senior paid media specialist with 8 years of experience across Google Ads, Meta, LinkedIn and TikTok. He combines strategy, data, and hands on campaign management to drive growth.
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