evisions advertisins s.r.o.

BACKGROUND

Fleetcor helps other businesses manage and automate their payment processes. The company focuses on fleet and fuel payments, toll payments, and anything fleet payments related.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with eVisions Advertising s.r.o.?

Our digital team needed a partner with expertise in both SEO and international European markets to support our company's localization efforts.

Our main objective was to support our wider business goals by boosting our SEO efforts across European markets, increasing our organic visibility, and improving overall content quality and technical health of our websites.

SOLUTION

What was the scope of their involvement?

eVisions supported our company by identifying the right keywords through a thorough audit of our websites. The team has created a current content plan that also serves as the foundation for our localization efforts. eVision is hands-on in uploading content to the company's blog, leading link-building initiatives and managing every aspect of our technical SEO. Moreover, the team continuously seeks ways to improve the company's websites and overall user experience, which goes hand in hand with SEO enhancements.

Our assigned technical expert, Darya, always ensures that the company's sites are properly indexed, with careful attention to hreflangs (a critical aspect for multilingual sites), correctly implemented sitemaps, canonicals, and all other vital elements.

What is the team composition?

Four team members from eVisions are assigned to the project.

How did you come to work with eVisions Advertising s.r.o.?

Found eVisions through a reference from another agency and an acquaintance in the digital marketing world.

What is the status of this engagement?

Started working with eVisions Advertising s.r.o. in April 2024, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We have achieved better site visibility, improved impressions, clicks, rankings, and on-engagement since working with eVisions. Working with eVisions our broader marketing and product teams have gained a better understanding of what SEO truly entails and the importance of investing time and effort into it.

How did eVisions Advertising s.r.o. perform from a project management standpoint?

They always communicates transparently and punctually, clearly outlining deadlines. The team is also responsive and quick to act in times of emergencies. We communicated face-to-face, via email, and through teamwork.

What did you find most impressive about them?

It is very easy to work with them because they are highly flexible and genuinely interested in the company's business. The team wants to be involved in the company's marketing efforts and content, acting as an integral part of the company's team rather than just an external agency.