EvenDigit

BACKGROUND

Please describe your company and position.

I am the Sales & Design of Montclair Light Works

Describe what your company does in a single sentence.

Montclair Light Works is a manufacurer of high quality residential and commercial lighting products.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire EvenDigit to accomplish?

• Brand Awareness
• Audience Expansion
• Sales Conversions

SOLUTION

How did you find EvenDigit?

Upwork

Why did you select EvenDigit over others?

• High ratings
• Good value for cost

How many teammates from EvenDigit were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

With the goal of creating awareness of our product in the marketplace, bringing a larger audience to our young brand, and driving sales conversions on our website, we hired Even Digit to manage our paid digital advertising.  We required set up and launch of FB and Google Ad campaigns; content creation, testing and tracking of campaigns; review and optimization; retargeting; and management of spend and bid, within budget.  Even Digit delivered, and continues to do so.  With the help of Even Digit team of expert marketers, we have increased traffice to our site by 55% and our return on ad spend continues to increase monthly. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

In first month in Google advertising, Even Digit:

• Increased CTR by 25%
• Increased overall conversion rates by 20%.

In first month in Meta advertising, Even Digit:

• Increased reach by 350%

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The Even Digit team is great to work with.  They are available, attentive, and able.  Questions and feedback met in a timely fashion.  Weekly meetings and communication via Basecamp make prject management smooth and succinct.  

What was your primary form of communication with EvenDigit?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The team at Even Digit has met and exceeded our expectations for improving our digital marketing presence. A smooth management style and excellent communication make for a great working partnership.

Are there any areas for improvement or something EvenDigit could have done differently?

No.

BACKGROUND

Please describe your company and position.

I am the Director of the company.

Describe what your company does in a single sentence.

We manufacture specialised alloy steel customised as per requirements of the customers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire EvenDigit to accomplish?

• To increase the leads b2b from googleads
• To increase online awareness/presence
• Outsourcing digital marketing

SOLUTION

How did you find EvenDigit?

Referral

Why did you select EvenDigit over others?

• Pricing fit our budget
• Referred to me
• Company values aligned

How many teammates from EvenDigit were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

EvenDigit provides conversion optimization and PPC services tailored for the steel manufacturing industry. Leveraging AI, the team enhances ad optimization directly within the client's CRM system. They specialize in crafting effective ads and optimizing landing pages to drive measurable results.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since teaming up with EvenDigit, we have experienced substantial growth in both website traffic and online leads. The team consistently met deadlines and efficiently managed the project. They maintained excellent communication via email, messaging platforms and online meetings, proving to be supportive and collaborative partners. The team was very humble and great to work with, as they understood our needs and tried to incorporate changes per the clients' requirements. Customers can anticipate outstanding service from them with prompt responses and action.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

EvenDigit uses basecamp as a project management tool which helps us to get the project deliveries on time.

What was your primary form of communication with EvenDigit?

Virtual Meeting

What did you find most impressive or unique about this company?

The team has always been very responsive, taken action promptly on campaigns whenever required and mostly been respectful and humble while communicating. Having good relarionship between the company and the customer is very important for long term business going forward which we appreciate.

Are there any areas for improvement or something EvenDigit could have done differently?

The company can improve on being more aggresive and forthcoming in observing data and planning startegies in advance with changes in google ads policies, terms and conditions, technology and algorithm from time to time. If not, the customer suffers and has to start planning evrything from scratch to come to the same stage of getting good leads due to changes in google algorathims back end. The company needs to be dynamic and be active for all customers within their campaigns at all times because digital platform will keep progressing and changing everyday.

BACKGROUND

Please describe your company and position.

I am the CRM of Workie Private Limited

Describe what your company does in a single sentence.

Provide office space PAN India

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire EvenDigit to accomplish?

• For lead generation and online branding

SOLUTION

How did you find EvenDigit?

Referral

Why did you select EvenDigit over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from EvenDigit were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

EvenDigit provided digital marketing and PPC services for a Office rental company. The team managed the client's paid media campaigns across Google, Microsoft, and Meta. Along with it they have helped to improve the online presence organically.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

EvenDigit has shown robust proficiency in managing our paid advertising campaigns, consistently achieving or surpassing our ROI and revenue objectives. They maintain frequent communication and are prompt in addressing inquiries.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were using Basecamp for the project management. Almost all deliveries were on time and if there was any delay then it was informed proactively. They were always ready to help us with our needs

What was your primary form of communication with EvenDigit?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

EvenDigit is made up of a team of intelligent, savvy, and genuinely compassionate individuals. We value our partnership with their team and see them as an integral extension of our own. They make a concerted effort to grasp our business, objectives, customer base, and strategies for achieving success. Their commitment to ensuring the success of our paid advertising efforts is unwavering, fostering excellent synergy and collaboration.

Are there any areas for improvement or something EvenDigit could have done differently?

Nothing as of now

BACKGROUND

Please describe your company and position.

I am a manager at SUPMOGO

Describe what your company does in a single sentence.

We are a health tech company based in Miami, Florida

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire EvenDigit to accomplish?

• Google Ads
• Sales Conversion
• Google Ads Optimization

SOLUTION

How did you find EvenDigit?

Referral

Why did you select EvenDigit over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from EvenDigit were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We hired Evendigit from our Upworkactually it's not through Upwork, it was a reference from one of my friends who already worked with them for another project. And on that time we were also looking for a Google Ads expert. Luckily I got Hema and Shalini. This beautiful girl did tremendously. I'm really happy and fully satisfied with their professionalism.

Actually, the thing I like most is their attention to the clients pinpointing and finding out the best solution. Thanks, Shalini and Hema again, if you see my review. Toast to the sensation

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Their weekly KPI reports are one of the best things that I ever saw previously. They break down every single thing in a very detailed way which proves their expertise in this industry.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They always respond to me whenever I need them. Even sometimes called them in the night and they happily joined the call and solved the issue. I love this, cause it's really rare in this service-based industry.

What was your primary form of communication with EvenDigit?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They explain a topic and find out the most proficient way to minimize the expense and maintain the KPI high. This is totally unmatched by another agency.

Are there any areas for improvement or something EvenDigit could have done differently?

For now, I think they don't need to improve anything. But definitely, they have to take care of their mental health. They were working so hard to get the best for clients. Keep shining, Shalini, Hema. The world needs more people like you guys.

BACKGROUND

Please describe your company and position.

I am the CEO of CITYBAZARONLINE

Describe what your company does in a single sentence.

We are an online marketplace where local retailer can list their products and user can search products according to their preferences online.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire EvenDigit to accomplish?

• SEO

SOLUTION

How did you find EvenDigit?

Online Search

Why did you select EvenDigit over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from EvenDigit were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work involves enhancing our website's SEO (Search Engine Optimization) to improve its ranking when users search for product availability in the local market. Our primary goal is to increase our domain authority and boost the number of indexed pages on our website. This will involve implementing various strategies and tactics to optimize our website's content, structure, and visibility to search engines. 

Key Deliverables: 

• Comprehensive SEO Audit: Conduct a thorough analysis of our website's current SEO performance, identify strengths, weaknesses, and opportunities for improvement. 
• Keyword Research and Optimization: Identify relevant keywords and phrases related to product availability in the local market. Optimize website content, including meta tags, headings, and body text, to align with these keywords. 
• On-Page Optimization: Implement best practices for on-page SEO, including optimizing title tags, meta descriptions, URL structures, and internal linking. Improve website loading speed and mobile responsiveness. 
• Technical SEO: Identify and fix any technical issues that may hinder search engine crawling and indexing, such as broken links, duplicate content, and XML sitemap optimization.
•  Content Strategy: Develop a content plan to create high-quality, informative, and engaging content that aligns with target keywords and user intent. This includes blog posts, articles, guides, and other relevant content formats. 
• Link Building: Implement a link building strategy to acquire high-quality backlinks from reputable websites, directories, and industry influencers. This helps to improve domain authority and enhance website visibility. 
• Local SEO Optimization: Optimize our website for local search by creating and optimizing Google My Business profile, local citations, and directory listings. Implement schema markup to enhance local search visibility. 
• Monitoring and Reporting: Regularly track and monitor SEO performance using analytics tools. Generate comprehensive reports on key metrics, including keyword rankings, organic traffic, indexed pages, and backlink profile. 
• Ongoing SEO Maintenance: Continuously monitor search engine algorithm updates and make necessary adjustments to SEO strategies. Stay updated with industry trends and implement new tactics to ensure long-term SEO success. 

By executing these deliverables, we aim to enhance our website's visibility in search engine results, attract more targeted organic traffic, and ultimately improve the availability of our products in the local market.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes from the project that demonstrate progress or success include: 

• Increase in Indexed Pages: The number of indexed webpages has significantly grown from 40,000 to 95,000. This indicates that search engines have recognized and included a larger portion of our website's content in their search results, leading to improved visibility. 
• Growth in Monthly Clicks: The project has resulted in a substantial increase in monthly clicks, reaching 5,000 per month. This metric reflects the higher number of users clicking on our website's links in search engine results pages, indicating improved organic traffic and user engagement. 
• Average Click-Through Rate (CTR) Improvement: The average CTR has shown significant improvement, rising from 0.9 to 1.2. This indicates that a higher percentage of users who see our website in search engine results are clicking on our links, resulting in increased traffic and potential conversions. 
• Total Impressions Increase: The total number of impressions our website receives has substantially improved, growing from 176,000 per quarter to 1.39 million per quarter. This metric reflects the increased visibility of our website in search engine results, indicating that more users are being exposed to our brand and content. 
• Average Position Enhancement: The average position of our website in search engine results has improved from 17 to 15. This signifies that our website is ranking higher on average for relevant search queries, making it more likely to be seen by users and increasing the chances of receiving clicks and organic traffic. 

These additional metrics further highlight the progress and success of the SEO project, as they demonstrate improved user engagement, increased visibility, and higher search engine rankings. The higher average CTR indicates that our website is generating more interest among users, while the significant growth in total impressions and improved average position indicate a broader reach and increased prominence in search results.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management approach of the team was highly professional and process-oriented. They followed a well-defined plan of action and set clear, measurable goals to be achieved throughout the project. This level of organization and clarity ensured that everyone involved was on the same page regarding the project objectives and expectations. 

In terms of timeliness, the team consistently delivered items on time, adhering to the established project timeline. Their commitment to meeting deadlines contributed to the smooth progress of the project and allowed for effective planning and implementation of various tasks and milestones. Furthermore, the team demonstrated a strong responsiveness to our needs and requirements. 

They actively listened to our feedback and promptly addressed any concerns or requests we had. Their willingness to understand our specific needs and tailor their approach accordingly was evident, and they made efforts to ensure that our expectations were met. 

Moreover, their expertise in the field was apparent throughout the project. They showcased a deep understanding of SEO strategies, techniques, and best practices, leveraging their knowledge to develop effective solutions for our website's optimization. Their expertise and professionalism instilled confidence in their ability to deliver results and drive the project towards success. 

Overall, the team's project management approach, professionalism, responsiveness, and expertise contributed to a positive working relationship. Their commitment to delivering items on time and addressing our needs effectively helped ensure a successful outcome for the project.

What was your primary form of communication with EvenDigit?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What I found most impressive and unique about this company is their strong emphasis on building relationships and their commitment to exceeding expectations. It is evident that they prioritize fostering long-term partnerships with their clients rather than focusing solely on delivering a product or service.

Their dedication to nurturing relationships means that they go above and beyond to understand their clients' needs, goals, and challenges. This allows them to tailor their solutions and approaches accordingly, providing personalized and impactful results. Their willingness to invest time and effort into understanding their clients demonstrates a level of care and commitment that sets them apart.

Are there any areas for improvement or something EvenDigit could have done differently?

I don't think so.

BACKGROUND

Please describe your company and your position there.

I’m the co-founder and CEO of a tech startup called Curci Art. We’re an online art marketplace that aims to empower the next generation of artists to earn a living from their art practice and expand people’s access to fine art.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire EvenDigit, and what were your goals?

I wanted to improve the online presence of our website through major digital marketing channels so I hired EvenDigit to manage our SEO and SMO. Below are the goals I had in mind:

1. Improving our brand presence
2. Improving user experience on the website
3. Keyword ranking
4. Relevant website traffic
5. Bolstering our social media presence

SOLUTION

How did you select this vendor and what were the deciding factors?

I discovered this agency on Clutch, and subsequently hired them after seeing their impressive track record.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

We needed help defining our SEO and SMO strategies, and with their subsequent implementation. While our website was under development I wanted to craft a strategy for our pre-launch and post launch phases.

How many resources from the vendor's team worked with you, and what were their positions?

They provided us with an experienced team, which included SMO and SEO specialists as well as a project manager. They were able to understand my requirements, and make decisions accordingly. The communication process was smooth.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We are currently in the pre-launch phase. EvenDigit worked on bolstering our brand's visibility on social media. By implementing an effective social media strategy we were able to: Increase our Facebook profile reach by 66.4% Increase our Instagram profile reach by 68.3% Presently, the status of our social media channels is as follows:

1. Facebook having 134 followers
2. Instagram having 112 followers
3. LinkedIn having 110 followers

During the last 28 days:

1. Instagram profile visits increased by 69.1%
2. Facebook profile visits increased by 25%

How effective was the workflow between your team and theirs?

The project manager helped facilitate communication between me and the individual specialists. The workflow was efficient and frictionless.

What did you find most impressive or unique about this company?

As a result-driven organization, EvenDigit was able to craft a strategy that met and surpassed our expectations.

Are there any areas for improvement or something they could have done differently?

I found everything satisfactory, and see no major areas of improvement.

BACKGROUND

Please describe your company and your position there.

I am the creator and owner or Revampzy. Revampzy is an online interior design company and the first of it's kind.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire EvenDigit, and what were your goals?

EvenDigit built a new e-commerce webpage for my company. They are also managing all of the social media platforms.

SOLUTION

How did you select this vendor and what were the deciding factors?

I found the vendor through Upwork. They had great communication, spoke very good English and came to our meetings very prepared with presentations showing the project goals and deadlines.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We had a kick off meeting and within a week the team provided me a detailed timeline. They also suggested the tweaks that needed to be made to make the website appeal to the masses.

How many people from the vendor's team worked with you, and what were their positions?

I would estimate 6 people have worked with me thus far.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We just launched the site and have seen more traffic, but hope once the SEO work is completed we will see sales.

Describe their project management style, including communication tools and timeliness.

Communication has been top notch. I receive emails showing stats and work that has been performed that week. Timelines have all been met and I have never had to check in on the progress. It has been a breath of fresh air.

What did you find most impressive or unique about this company?

I was impressed by their organization, professionalism, and attention to detail when understanding my company.

Are there any areas for improvement or something they could have done differently?

At this time I can't think of anything. I have been very impressed with each person I have worked with.

BACKGROUND

Introduce your business and what you do there.

I’m the founder and CEO of an IT and Salesforce consultancy firm.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with EvenDigit?

We needed to engage a partner who could help us set up Google Ads and PPC campaigns on LinkedIn, Facebook, and Twitter.

SOLUTION

What was the scope of their involvement?

We started by providing EvenDigit with documentation outlining our target audience and our goals for our marketing campaigns. Then, the team set up and ran PPC campaigns on LinkedIn, Facebook, and Twitter. They also managed our Google Ads. 

What is the team composition?

We worked with three team members from EvenDigit, including a project manager and two digital marketing specialists. 

How did you come to work with EvenDigit?

We found EvenDigit on Google. 

How much have you invested with them?

We invested about $20,000 in the partnership with EvenDigit. 

What is the status of this engagement?

We worked with EvenDigit between February–September 2022, but we plan to engage them again soon.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We’ve been thrilled with the results EvenDigit delivered. They executed effective PPC campaigns across each platform, but we were particularly pleased with the results on LinkedIn and Google. Since working with EvenDigit, our sales have increased significantly, and we’ve seen a 400% ROI. 

How did EvenDigit perform from a project management standpoint?

EvenDigit was the perfect partner for us. They consistently met deadlines; we communicated via Skype and used Jira to manage the project. 

What did you find most impressive about them?

We were most impressed with the PPC expertise EvenDigit brought to the project. Their team was very professional and knowledgeable. 

Are there any areas they could improve?

If I had to choose an area for improvement, I’d say EvenDigit could work on honing their Facebook PPC skills.

BACKGROUND

Please describe your company and your position there.

I was looking after the website and SEO of our website. Among all proposals I had received, the proposal of EvenDigit stood out due to its crisp and actionable plan. I highly recommend their service. The support I received was thorough and timely. Hema was my point of contact and she resolved any issues and queries I had promptly. Just try their service and I assure you that you would find it worth it.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire EvenDigit, and what were your goals?

we wanted to get the 5x ROAS

SOLUTION

How did you select this vendor and what were the deciding factors?

They were available to communicate swiftly and answer my all questions.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

We started by clearing out our goals. The team of EvenDigit started with some questionnaires to know about us and our priorities and did competitors analysis and keyword research. EvenDigit helped to figure out a budget for the campaigns as well. Going forward, they ran a PPC campaign as per the goals and provided timely monthly reports with action plans for next month.

How many people from the vendor's team worked with you, and what were their positions?

There was a team but mostly I worked with Hema.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Since the campaign started, our website traffic has increased and there is steady growth in leads as well.

Describe their project management style, including communication tools and timeliness.

We communicate via email and Upwork message. Before the start of the project, we receive a timeline and a report is provided monthly.

What did you find most impressive or unique about this company?

They provided quick updates and the most important thing is they gave us an action plan for the next month proactively.

Are there any areas for improvement or something they could have done differently?

If they could improve in giving creative suggestions for campaigns and improve in copy writing of the campaign.

BACKGROUND

Please describe your company and your position there.

I am the owner of The Intentional Trader. We provide tools and training for those that need help day trading the futures markets.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire EvenDigit?

We have employed EvenDigit for a number of jobs, including this one which was to redesign our website with being mindful of SEO best practices. They also handle our Google Ads which has driven good sales results.

SOLUTION

How did you select this firm and what were the deciding factors?

I found them through Upwork and Initially I have hired them for Google Ads and then SEO. But after looking at the work and results, decided to give website revamp work as well, so it can benefit in all marketing activities.

Describe the project in detail and walk through their service package.

The project was about revamping the website using WordPress theme, create all pages as per the need, do all the integrations required for membership, payment, packages, Zoho CRM etc.

How many resources from the vendor's team worked with you, and what were their positions?

They had a WordPress developer, an SEO expert and a Google Ads expert in the team. They were good in understanding my requirements clearly and was able to take decisions accordingly. The communication process was very smooth which help me to convey messages effectively. We had regular feedback calls and emails which helped both parties.

RESULTS & FEEDBACK

Can you share any outcomes from the engagement that demonstrate progress or success?

The results were simply Amazing and seen 40% improvements in the traffic and conversions.

How effective was the workflow between your team and theirs?

I was only communicating from my side. EvenDigit had 1 person for development and 1 for marketing related communication keeping everyone in loop. So it went very well and everyone were on the same page.

What did you find most impressive or unique about this company?

I was really impressed with their decision-making and ideas. Without any hesitation, they suggested for website revamp with logical points and I approved. So, if something requires high level of actions/effort, they say it transparently rather just keep trying/keep doing.

Are there any areas for improvement or something they could have done differently?

I found everything as per my expectation so currently I am happy with them.