EGO Creative Innovations

BACKGROUND

Please describe your company and position.

I am an Executive of MicroTraks, Inc.

Describe what your company does in a single sentence.

MicroTraks is bring technology to the livestock industry.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire EGO Creative Innovations to accomplish?

• Website redesign
• Branding solutions

SOLUTION

How did you find EGO Creative Innovations?

• Online Search
• Webflow

Why did you select EGO Creative Innovations over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned
• Other

Describe the scope of work in detail. Please include a summary of key deliverables.

We worked together to scope and deliver a full redesign of the website and online image. This included branding solutions, images and supporting assets, UX design choices, legal/regulatory web compliance, hosting, CMS, and contact lead integrations. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Website page redesigns and site architecture
• Branding and design consistency
• Supporting image and video assets
• Legal and regulatory web compliance assistance
• Interim informational landing page during redesign
• Contact/lead form integrations
• SEO presence

Describe their project management. Did they deliver items on time? How did they respond to your needs?

All items were delivered in a timely manner and EGO Creative Innovations was extremely thoughtful in responding to our needs. They took significant time to understand our company and products, as well as the competitive landscape, all in order to deliver the best final solutions. 

What was your primary form of communication with EGO Creative Innovations?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We were extremely impressed how well EGO Creative Innovations was able to navigate through the complexities of our products and industry, without much prior knowledge to our competitive space. They were able to make substantial and meaningful progress without any handholding whatsoever. It often felt like they understood our products and solutions more than we even did ourselves. 

Are there any areas for improvement or something EGO Creative Innovations could have done differently?

I have no critiques for their process or work. The deliverables were on-time, and of extremely high quality. Communication was excellent and thoughtful throughout the process.

BACKGROUND

Please describe your company and your position there.

I am a sales representative of a tech firm in Japan. We do digital production covering from web design, app development to xR and hardware. Our clients are in all fields, especially in electronics and advertising.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire EGO Creative Innovations?

We had a plan to launch a new solution of UI/UX, and were searching a team that can cooperate with us. We hired this team to provide the site design of the landing page of this solution. We will continue cooperating for this solution itself as well.

SOLUTION

How did you select this vendor and what were the deciding factors?

We looked for several companies and designers beginning from connections on LinkedIn and introductions of people. We chose this vendor because of their high ability and industry experience, personable team.

Describe the project in detail and walk through the stages of the project.

First we were thinking of making a flat design in a short period. After discovery meetings, thanks to their advices, we decided to change the concept to make a more exciting page, so as to let the users enjoy and give an impact to present this solution. Feedbacks were through Figma and Google documents. The vender came back with beautiful 3D animated designs, organized structure and a catchy slogan. They also helped us brushing up our press release.

How many resources from the vendor's team worked with you, and what were their positions?

In total, we worked with 7 people including 4 Chief-ranked officers, 1 project manager, 2 designers.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Not to mention their design, variety of proposals, understanding the other party's wishes, their research and document creation were very professional. It was great to have been able to have a through discussion rather than one-sided from us. The Landing page has a good reputation and everyone says WOW.

How effective was the workflow between your team and theirs?

Everyone was easy to contact and gave us prompt replies. It was our side that changed the schedule and we appreciate they had patience and responded flexibly. The communication was on Mattermost and e-mail.

What did you find most impressive or unique about this company?

First, their quickness. Their mind and capability to present something that far exceeds our expectations. Each individual's ability is high, and their unity as a team is also strong. They know how to guide the other party to the goal. As a whole, everyone is kind and genuine, they make us happy every time.

Are there any areas for improvement or something they could have done differently?

I can't find anything so far. We would love to work with them again.

BACKGROUND

Please describe your company and your position there.

I am the CEO of a Sydney, Australia-based startup

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire EGO Creative Innovations?

We struggled to come up with a coherent design for our web app, so we retained the vendor to create exciting and awesome UX/UI

SOLUTION

How did you select this vendor?

We've identified top design teams across the world. After careful consideration, EGO were selected because of some stunning designs they've created for other brands. Pricing was very on-market and the quality of communications was outstanding.

Describe the project in detail and walk through the stages of the project.

EGO team has conducted a thorough assessment of our needs and wants. They then proceeded to assess user pain points, and suggested very clever UX tricks that we would have never thought of.

They kept us updated on the progress and continuously engaged with us to ensure the alignment of their work with our goals. They frequently reviewed our feedback and promptly incorporated changes, always exceeding our expectations.

How many resources from the vendor's team worked with you, and what were their positions?

My team directly worked with a project lead, a UX designer, and a graphics designer

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Wow! That's an all-encompassing description of the work they've done. Very cool, stylish, and intuitive design of our partner's app has some features that we incorporated in our main project. Everything was outstanding: from the animations to coherent styles, to the top-notch style guide delivery. Totally unexpected after numerous terrible experiences working with other self-proclaimed design teams. The EGO team rocks so hard! We retained them to work on our main project.

How effective was the workflow between your team and theirs?

The team was always switched on and frequently collected our feedback, and promptly incorporated our feedback into the process. In addition, I particularly loved that the guys were able to lead the design decisions and inform us of their reasoning behind the particular elements. Totally awesome.

What did you find most impressive or unique about this company?

Hmm, how about everything? I was the most impressed with their high level of professionalism.

Are there any areas for improvement or something they could have done differently?

Honestly, this has been one of my best collaboration experiences in a long while. Rivaled only by working with my own team members. Would love to continue working with these guys again.

BACKGROUND

Please describe your company and your position there.

Woodstock is a Fintech start up based in Tokyo, Japan, aiming to provide a social investing network for young people in Japan. I am the CTO of Woodstock

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire EGO Creative Innovations, and what were your goals?

We want to develop a cross-platform mobile application, which is the core product of our company. While we don't have enough engineering resource as a start up company so we decided to delegate all our mobile app development work to EGO team while we can focus on the backend and infrastructure. Our goal was to release the MVP version in 4 months and make a pre-release version before Sep, and we are happy to see the result is quite good thanks to EGO team's great effort.

SOLUTION

How did you select this vendor and what were the deciding factors?

We researched online and did some benchmark among different vendors, EGO is the best team with good cost/performance and tech skill and communication management skill.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We provided the Figma design to EGO team and explained our schedule, we planned to release a MVP version which only supports iOS in 4 months while we still want to use Flutter for development since it's the best cross-platform mobile application framework as far as I know. After the MVP release, we designed the pre-release version with EGO team and finally worked out a Figma design and EGO team delivered the pre-release version in right time.

How many resources from the vendor's team worked with you, and what were their positions?

A project manager who is really good at project management and communication, two senior mobile developers joined the engineering team. Besides, there is always one QA tester from EGO team who is testing for us and managing the bug report

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Within the MVP version, we successfully gathered more investment resources and make our VIP users (including our investors and influencers in the industry) on-boarded.

Describe their project management style, including communication tools and timeliness.

The project manager is very skillful and reliable. We basically use Jira for task management and Confluence for doc management, while we can always talk to each other on Slack and Mattermost. We also have daily standup meeting and weekly report meeting and the project manager will host the meeting and get the status updated.

Before/after any status update and change request, she will send us email notification so that we can clearly understand the current situation. The project management is quite good although we have time difference.

What did you find most impressive or unique about this company?

The overall service quality of their team was very impressive. Their tech guys write robust code while the project management is satisfying.

Are there any areas for improvement or something they could have done differently?

So far so good

BACKGROUND

Please describe your company and your position there.

I am a technical head of our product SpotAR based in Soest. We are developing a mobile application for cities and museums to create historical augmented reality experiences for tourists.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire EGO Creative Innovations, and what were your goals?

We had a design ready for our application and needed it to get it developed natively on Android and iOS with multi language support and modularized project structure.

SOLUTION

How did you select this vendor and what were the deciding factors?

We selected this vendor after researching some companies to outsource some of our work. The project portfolio from EGO was pretty good and that made our final decision.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We provided a design and flow diagram in Adobe XD which the development and management team from EGO understood very quickly. They offered native iOS & Android developers and also did QA testing after each iteration release.

How many resources from the vendor's team worked with you, and what were their positions?

Mostly we had contact with four persons, one project manager, one QA tester and two developers.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The app got delivered in time as calculated and expected with great quality.

Describe their project management style, including communication tools and timeliness.

EGO follows agile project management with regular appointments with us and documents everything very well. Also, all communication platforms are offered to get in touch with each other. Project estimates are done very accurately in advance to get reviewed by us.

What did you find most impressive or unique about this company?

They are professional and accurate in their work.

Are there any areas for improvement or something they could have done differently?

We really can't think about something which could be done better.

BACKGROUND

Please describe your company and your position there.

I am the Head of Mobile Product at a fintech startup. We are a financial services platform that provides our users with the tools and the incentives to save more of what they earn.

As the Head of Mobile Product, I lead the design and engineering teams to deliver high-quality financial service experiences for mobile devices that align with business and brand objectives.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire EGO Creative Innovations?

We hired EGO Creative Innovations to assist us in the process of redesigning our mobile application. Our internal design resources are entirely focused on work related to new feature sets. In order to complete a redesign of already existing features, we needed additional resources from an external team.

What were your goals for this project?

Our current app navigation is confusing and doesn't provide a good representation of the information and actions that are most relevant to our customers.

This project aimed to take an existing hi-fi wireframe and iterate with EGO on layout, styling, and animations to ensure the next version of our mobile app would better represent our brand and make the overall experience of using the app more enjoyable for our customers.

SOLUTION

How did you select EGO Creative Innovations?

My CEO connected with them previously and introduced me to their lead product manager to discuss the possibility of working together.

Describe the project in detail.

Our team provided hi-fi wireframes to describe the various states and the information we expected on each page. Throughout the collaboration with EGO we documented experiences and functions that were of the highest priority to our users in order to more easily communicate those across teams.

The team at EGO was able to provide suggestions related to how we could adapt complex concepts into easy to understand visualizations and layouts.

What was the team composition?

The team included a project manager and a designer. The project manager provided us with weekly updates related to the budget's status and how we were tracking related to the project goals. The designer regularly delivered design updates based on initial specifications and ongoing feedback.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We are still engineering the experiences designed by the EGO team.

How effective was the workflow between your team and theirs?

The workflow was very efficient. The project manager scheduled weekly meetings with me to discuss the progress of the project. We used Figma to collaborate on design work.

What did you find most impressive about this company?

They quickly digested complex ideas specific to our business and produced work that clearly represented the ideas.

Are there any areas for improvement?

I noticed that some of their design styles seemed to be similar across fairly different industries. It may have been a safe aesthetic choice, but I would have loved to see some more unique and captivating experiences when determining a direction for our product.

BACKGROUND

Please describe your company and your position there.

I am the COO of Inventive, a group of companies including custom product development, a training academy for software engineers and a product incubator.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire EGO Creative Innovations?

EGO Creative Innovations helped us to win a pitch by creating a stunning app prototype. They created a prototype of the MVP requested by our client, and also managed to implement it in a way that allowed the project to be further expanding without rewriting its business logic. And all of that was done with minimum technical requirements, DoDs, and documentation from the client.

What were your goals for this project?

Throughout our partnership, and this project in particular, EGO has helped us deliver beautiful and performant mobile applications for our clients.

SOLUTION

How did you select EGO Creative Innovations?

We have known the CEO of EGO Creative Innovations Eugene for a very long time and worked with his team before while at other companies. They have demonstrated expertise in software development, flexibility, and they excel at communication and project management methodologies. It was natural to use them for this project (and others since).

Describe the project in detail.

The project was a brand-new and highly complex mobile application with over 200 screens and many third-party API integrations. We needed a highly polished UI/UX, and flawless implementation - both of which EGO helped us deliver. Further, they helped us with QA, project management and business consulting at a very high level.

What was the team composition?

We have worked with a lot of their team already. During the last two projects, they had teams of 6+ people involved, including project manager, team lead, UI/UX experts, developers (front end, back end, mobile development), and QA specialists.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The EGO UX/UI team that a critical help during the initial client pitch, beating the incumbent software consulting company. We then together delivered the phase 1 MVP that was evaluated by the client so positively we won two further phases, and have become their new preferred software vendor.

How effective was the workflow between your team and theirs?

Communicating with the company’s project managers is always a pleasure. We know we can always speak candidly with their team, and troubleshoot any issues with them. They are always focused on the transparency of the team’s work, on-time delivery, and strict coding standards.

What did you find most impressive about this company?

Their team's devotion and genuine customer-centric approach. Every team member is deeply involved in our projects and they constantly seek opportunities to deliver better results. They are loyal and enthusiastic, and always working with us to improve our deliverables.

Are there any areas for improvement?

Nothing significant remains - they have always been very responsive to our feedback.

BACKGROUND

Please describe your company and your position there.

I am the CTO of a Travel Planning Startup based in Boston, MA. We are very early stage with a few thousand users using our online tools.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire EGO Creative Innovations?

We already have desktop and mobile web interfaces for our application and wanted to accelerate building a mobile app by working with a development partner who has expertise in this area.

What were your goals for this project?

We wanted to get a first draft of the mobile app into the App store early in 2020.

SOLUTION

How did you select this vendor?

We sourced a number of development partners both onshore and offshore based on recommendations from our network. We then worked with 5 of these to come up with a more detailed estimate based on our initial specification. We then came to choose EGO due to their insight and diligence during the estimation process as well as the eventual cost estimate.

Describe the project in detail.

Once we decided to work with EGO we held a number of product meetings where we worked with both their Product Manager and Tech Lead to finalise the specification. This was a very useful process and EGO were able to help us with making some important decisions on the final product detail. Once we had enough of the specification to move into the development phase we then worked on a 2 week agile cycle to develop, test and review.

What was the team composition?

The primary team consisted of a senior developer, a junior developer, a product manager and a tester. All but the junior developer were part-time.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The first phase of the project went fairly smoothly but there were some delays in completing that phase. The team were very flexible resolving those delays which we appreciated. The second phase was intended to complete when we launched the App into the App Store but we ended up pulling back before completing this phase due to the Covid-19 pandemic having a severe impact on the travel space. It is our intention to pick the project up with EGO again in the future.

How effective was the workflow between your team and theirs?

Communication we generally pretty effective. They responded quickly and never wasted out time.

What did you find most impressive about this company?

The team was very good at understanding our goals for the app and providing insight into the mobile experience. That helped us work towards a better solution together than we would have achieved without them.

Are there any areas for improvement?

There were some staffing issues that caused some delays and the speed of development was at times a frustration. Also we found that a larger than expected number of issues were picked up by our product testing rather than by their testing team.

BACKGROUND

Please describe your company and your position there.

General Manager for UTM.io. UTM.io is the best way to build, share and sync your UTMs with your team. Stop using messy spreadsheets and get good campaign data in your analytics.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire EGO Creative Innovations?

Bitly Integration, New Features, and Growth Loops

What were your goals for this project?

Create new features that delight our customers and also, those that promote signups within a team

SOLUTION

How did you select this vendor?

He came recommended to us by others and had a solid reputation in the space

Describe the project and the services they provided in detail.

They updated our Bitly API integration method and enabled more features that worked with our two platforms Worked on implementing bug fixes and new features to support growth of signups. They worked on Project Growth Loops and did great work without needing much QA or hand holding

What was the team composition?

Small team. One senior dev and a devops person

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

So far very happy with their knowledge, skill set, and professionalism. Always there to help and also did a great job with not much help needed to get the job done. They asked the right questions and offered good recommendations along the way

How was project management arranged and how effective was it?

I took care of all the project management using Trello, which is not their preferred method of project management but they adapted well to the not so perfect situation.

What did you find most impressive about this company?

How easily they were to get started with. Within a week, the senior devon our project was already writing code and providing recommendations on how to make things better

Are there any areas for improvement?

No, I only wish we were able to work with them more.

BACKGROUND

Please describe your company and your position there.

I am the Founder & CEO of Small Wins LLC, which develops mobile applications to enhance the lives of new moms. The company is based in Chicago, Illinois and BAMBAMSleep! is our first app. I am the sole Founder so my role is quite diverse at this point. My focus so far is getting the idea off the ground, hiring, beta testing, customer success and marketing. As the company grow, my role will likely narrow in on hiring, customer success, marketing and fundraising.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire EGO Creative Innovations?

EGO Creative Innovations was selected after interviewing multiple creative development agencies in the US and abroad. Their team helped me bring the idea for BAMBAMsleep! from basic wireframes I had built in Sketch to reality. I worked with a project manager, UX/UI designer, developer, quality assurance and others. We had meetings twice a week to discuss every aspect of the project and Irina, our project manager did an excellent job at keeping everyone on the EGO side coordinated and within scope, timeline, and budget. The weekly meetings also helped hold myself accountable. Without all of these people, the project would not have come to life. Most importantly, the team was experienced enough to take my ideas and come back with thoughtful, well-research suggestions, which together made the product better than I had originally envisioned.

What were your goals for this project?

The goal was to build the iOS version of the MVP and to get it ready so it could be launched on the Apple Store.

SOLUTION

How did you select this vendor?

I interviewed vendors based on recommendations from established mobile app developers. All the vendors I interviewed were very high quality. Ultimately, I decided on EGO because of the quality of their developers and team as well as their ability to create a high quality project with customized UI/UX design within my budget. It was important to me that the app was not "cookie cutter" design and they were able to make that happen. Furthermore, they were committed to meeting with me on a very frequent basis, so I felt that I was very involved in the outcome of the project.

Describe the project in detail.

I sent them the initial wireframes that I had built and the first couple of weeks were to discuss ideas, goals and logic. There were many logical issues that we had to sort out and they were very dilligent and patient in working through this. My meetings were twice a week and were always with both project manager and designer. The designer had flowcharts that I could see to review the logic and after a few weeks, she had designs of the main screens for me to review. Once approved, she quickly designed the rest of the screens and got my a clickable prototype that I could show to potential users and friends. After the approval of the prototype, the developer worked on it. Ultimately, the developer built 33 versions and during this process, there was a lot of back and forth with final details and changes.

What was the team composition?

Project manager, UX/UI designer, front-end/back-end developer, QA.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

At this point, we are beta testing the app and I am getting favourable feedback and no bugs yet! EGO helped me meet all the criteria to get the app approved by the Apple Store upon first try. They have also given good expertise and creative material to use in my separate marketing efforts.

How effective was the workflow between your team and theirs?

The project manager assigned was great and kept the project moving , on time and within budget. She was a very effective communicator and got back to me on things super quickly. Despite being in different time zones, we were able to work together very effectively. I never once felt like I was out of the loop.

What did you find most impressive about this company?

They coordinated, worked quickly, and included me on every step of the process. They definitely went the extra mile when it came to doing extra research and coming up with new ideas and suggestions for me. They took my vision and actively tried to make it better.

Are there any areas for improvement?

Not really