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AUTHENTICITY WINS™
Disruptive Advertising is the best performance marketing agency for authentic brands and marketers. We align your business goals to the right marketing strategy and provide the people, tools and technology to deliver breakthrough results. In addition, we give you access to exclusive relationships, content and community. With over 10 years of award-winning success and hundreds of five-star reviews, we guarantee a strategy that gives you confidence and impactful results, without a long-term contract. If we don’t deliver, you don’t pay. At Disruptive, you win with a team you want to work with.
Authenticity: We work exclusively with brands and people we believe in, ensuring our hearts and minds are fully committed to your success. Authenticity is at the core of everything we do, creating a win-win-win mindset that fosters value, growth, and sustainability.
Top Talent: Our team comprises top-notch marketers who are passionate about what they do. Through our Disruptive University program, we continuously develop and retain talent that can drive real impact for your business.
Strategy: We align your business goals with the right marketing strategy, ensuring every effort drives success. Our Disruptive Difference process clarifies your objectives & customer journey, then leverages data-informed decisions to help you win with each marketing channel.
Breakthroughs: We leverage the right people, tools, and technology to deliver breakthrough results. Beyond best practices and playbooks, our experts constantly innovate and find new ways to win.
Exclusivity: As a Disruptive partner, you gain access to exclusive relationships, content, and community. This includes collaboration with industry leaders, transformational content through Disruptive University, and opportunities to amplify your community impact through Disruptive Caring.
Disruptive Advertising offers competitive pricing for PPC and digital marketing services, with project costs varying widely. Clients report good ROI, often exceeding expectations, while some express concerns over service consistency and communication. Overall, they deliver strong value for cost.
Clients consistently praised Disruptive Advertising for their excellent communication and collaborative approach. Teams were noted for being responsive, engaging in regular meetings, and providing clear updates, ensuring all parties were aligned on objectives and progress.
Proactive and Strategic Approach
The team is commended for their proactive approach, consistently bringing new ideas and strategies to the table. Clients appreciated their ability to adapt to changing needs and market conditions, which contributed to achieving or exceeding business goals.
Dedicated and Invested Team
Disruptive Advertising's team is frequently described as dedicated and invested in their clients' success. They are seen as an extension of the client's team, contributing valuable insights and supporting clients' business objectives.
Mixed Experiences with Performance
While many clients experienced positive outcomes, a few reported challenges with achieving expected results. Some noted initial struggles with campaign performance, requiring adjustments and refinements to meet objectives.
High Client Satisfaction and Retention
Many clients expressed high satisfaction with the partnership, citing successful outcomes and a positive working relationship. Disruptive Advertising’s ability to foster long-term client relationships was a notable strength.
Strong Project Management Skills
Clients noted Disruptive Advertising's strong project management capabilities, including setting clear expectations, meeting deadlines, and maintaining organized workflows. Their systematic approach to managing tasks and communications was well-received.
"We're definitely not their biggest client, but they'll move mountains for us if they need to."
Jun 28, 2021
Marketing Manager, Master Muffler Shops, Inc.
Anonymous
Automotive
Bluffdale, Utah
51-200 Employees
Online Review
Verified
For over a decade, Disruptive Advertising has provided PPC services for an automotive company. Their work includes creating, executing, and maintaining paid search campaigns on Google and Bing.
The client's call volume has been consistently going up throughout the years, and there has been a decrease in their cost per call, all thanks to Disruptive Advertising. A dedicated and attentive team, they are always willing to go the extra mile to provide the best solutions for the client's needs.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I am the Marketing Manager for Master Muffler Shops, Inc. We are a chain of full service automotive shops and currently have 12 corporate locations, 8 franchised locations and are across Utah, Idaho and Oregon.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Disruptive Advertising, and what were your goals?
Since late 2008 (before my time), we've been using Disruptive Advertising to create, execute and maintain our paid search campaigns for Google and Bing. Our goals are to supplement our organic and traditional traffic and maintain a low cost per call.
SOLUTION
How did you select this vendor and what were the deciding factors?
Initially we had selected Disruptive based off locality and they were pretty much one of the only businesses in the space. We stay with them because of our long term business relationship with the owner and our current account rep, Lui.
Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.
Create, execute and maintain our paid search campaigns for Google and Bing. This initially started at the end of 2008 and has been refined and expanded throughout the years. Currently we have 20 locations and each location has an individually catered strategy based off of competitors and services offered. Main KPIs we look at are cost per call, and conversion rate.
How many people from the vendor's team worked with you, and what were their positions?
Work with just one mainly, but there are a few supporting people that help him. His role is currently Pod Lead and the various others were Marketing Consultants
RESULTS & FEEDBACK
Can you share any measurable outcomes of the project or general feedback about the deliverables?
Overall we have had great success with Disruptive Advertising, and without a doubt we wouldn't be where we are today without their help. Throughout the years, our call volume has gone up and quite recently we've changed up the strategy and focused on better keywords that have driven our cost per call down.
Describe their project management style, including communication tools and timeliness.
Overall requests are completed very quickly, often times within a couple hours. They're very attentive, especially when the requests are time sensitive.
What did you find most impressive or unique about this company?
I feel like we may get some special treatment based on the length of our business relationship. We're definitely not their biggest client, but they'll move mountains for us if they need to. I think the way they value relationships speaks volumes.
Are there any areas for improvement or something they could have done differently?
The squeaky wheel gets the grease. Occasionally, it takes a few conversations to get something fixed or get things working more efficiently. Sometimes you have to be borderline annoying to get things the way that you want.
RATINGS
5.0
"Overall excellent. Always looking for new innovation and improvement."
Quality
5.0
Service & Deliverables
"Overall excellent."
Schedule
5.0
On time / deadlines
"Easy, quick."
Cost
5.0
Value / within estimates
"You get what you pay for."
Willing to Refer
5.0
NPS
"Very likely
PPC & Social Media Marketing for HR Company
Pay Per ClickSearch Engine Optimization
Confidential
Jan. 2018 - Mar. 2021
4.0
Quality
3.5
Schedule
5.0
Cost
3.5
Willing to Refer
3.5
" They really care that they are helping you meet your goals and if they can't, they are honest about it."
Jun 28, 2021
Demand Generation Manager, HR Company
Anonymous
Human Resources
San Jose, California
201-500 Employees
Online Review
Verified
Disruptive Advertising was hired to manage an HR company's PPC and paid social media strategies. The service included global keyword research, strategies, and ad copywriting.
The client enjoyed their time with Disruptive Advertising. They were organized but caring throughout the engagement. Although the vendor couldn't provide SEO services and quality score improvements, the company still commended them for their honesty and ability to stir towards effective advertising.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
Our company is in the HR Technology space. I am the manager of demand generation.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Disruptive Advertising, and what were your goals?
We hired Disruptive to manage our paid search and paid social campaigns.
SOLUTION
How did you select this vendor and what were the deciding factors?
The agency was hired by a former colleague.
Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.
Initially, the agency was responsible for building out campaigns and paid search and paid social demand gen strategy for the US. We later expanded into more countries. This involved global keyword research, strategy and ad copy. The agency provided weekly reporting and helped us track KPIs like MQLs.
How many people from the vendor's team worked with you, and what were their positions?
We worked with three members of the Disruptive team. One person who managed US paid search, one person who managed paid social and one who managed global paid search.
RESULTS & FEEDBACK
Can you share any measurable outcomes of the project or general feedback about the deliverables?
The Disruptive team was a pleasure to work with. They really care that they are helping you meet your goals and if they can't, they are honest about it. They were great at creating a full funnel program, focused on generating top of funnel MQLs.
Describe their project management style, including communication tools and timeliness.
They were very organized. I preferred bi-weekly meetings, but they sent weekly summaries. They also used Data Studio for monthly reporting.
What did you find most impressive or unique about this company?
The team was very honest about what they could and couldn't deliver on. Reports and deliverables were on time. We had a certain amount of creative credits a month, which helped us get ads created quickly.
Are there any areas for improvement or something they could have done differently?
The agency shifted away from being an optimization agency, which meant that they couldn't help us with quality score improvements, etc.
RATINGS
4.0
"Great people, great reporting, but couldn't help us with improving quality scores and generate more direct bottom of the funnel leads."
Quality
3.5
Service & Deliverables
Schedule
5.0
On time / deadlines
"They were very available and quick to respond."
Cost
3.5
Value / within estimates
"High just because they couldn't help us reach our goals at the end."
Willing to Refer
3.5
NPS
"It would depend on what their goals are. If they are looking for top of funnel leads I would.
Digital Ad Strategy for Security Services Firm
Digital StrategyOther Digital Marketing
$50,000 to $199,999
Jan. 2019 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Their work ethic has been impeccable."
Jun 28, 2021
Director of Marketing, Security Services Firm
Tom Amenta
Other Industry
Omaha, Nebraska
51-200 Employees
Online Review
Verified
A security services firm has hired Disruptive Advertising for their digital marketing expertise. The client's goal is to restrategize their current digital ad strategy, which has been clearly ineffective.
With Disruptive Advertising's help, the client has seen a 67% increase in leads as well as an improved lead quality. The team boasts an excellent workflow, which has stood out from the engagement. Moreover, the team's hard-working nature and high level of knowledge make them the perfect partner.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I am the director of marketing and responsible for managing out digital ad budget, marketing funnel and marketing/sales intergradation at the top of our funnel.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Disruptive Advertising, and what were your goals?
Our digital ad strategy was in complete chaos when I was hired in Jan of 2021, and Disruptive had been our agency of record, but we as a client, had not done an even kinda ok job of communicating what we needed. Despite that Disruptive was batting slightly above avg conversion in an incredibly challenging market (security). They kept pushing and grinding and working. Once I started giving them targeted personas, company vision, targeting information- we took off like a rocket ship, and their hard work and commitment to us (as a small account by their standards) only increased.
SOLUTION
How did you select this vendor and what were the deciding factors?
They had every incentive to let off the gas and just sort of cash the check- we, as a client, we're not doing what we needed for them in order to be a good partner and grow the relationship prior to my getting here. They never quit, they never just cashed the check- they kept working. Now, as we are becoming true partners in our digital ad strategy, they are even more invested and working even harder. Really excited.
Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.
We ripped everything down to the absolute basics and we're building it back up. Let me put it like this: My ONE standing rule for my Disruptive team is "talk to me like I'm 5 and assume I'm stupid." They are never rude or demeaning in fulfilling my request, but there is so much to do and so much to clean up we took it all the way back to formula so to speak. And they've been great true partners.
How many resources from the vendor's team worked with you, and what were their positions?
Account manager
Facebook Ad Specialist
Copy Writer
Google Ad Specialist
Landing Page Expert
Email/Strategic Funnel Consultant (as of 1 July)
RESULTS & FEEDBACK
Can you share any measurable outcomes of the project or general feedback about the deliverables?
Crushing it so far. Leads are up 67% since we formally revamped the process and installed end-to-end tracking. Lead quality score is also up significantly.
How effective was the workflow between your team and theirs?
Excellent.
What did you find most impressive or unique about this company?
They keep working. Their work ethic has been impeccable. They also listen, absolute sponges of knowledge and they apply it effectively.
Are there any areas for improvement or something they could have done differently?
Not yet, honestly. They have been very attentive and patient with the changeover and I am really grateful to have them as my digital ad agency partner.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Digital Marketing & Advertising for Dental Center
AdvertisingOther Digital Marketing
$10,000 to $49,999
Dec. 2018 - Ongoing
4.0
Quality
5.0
Schedule
4.0
Cost
5.0
Willing to Refer
5.0
"I’m really thankful for Disruptive Advertising’s credible team."
Jun 24, 2021
Owner, Oak Cliff Dental Center
Mir Atif
Healthcare
Dallas, Texas
1-10 Employees
Phone Interview
Verified
Disruptive Advertising spearheads the marketing and advertising efforts of a dental center. The team generates leads through Google Ads and monitors the client's ad spend and ROI through Google Analytics.
Brimming with field expertise and transparency in marketing, Disruptive Advertising continues to reward their client with on-point advertising strategies, resulting in more patient sign-ups. The team employs a systematic work approach and delivers accurate data, ensuring a smooth engagement.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I own a dental center.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Disruptive Advertising?
We needed their help in getting the word out about our business.
SOLUTION
What was the scope of their involvement?
Some of Disruptive Advertising’s initial tasks were designing our landing page and advertising our business online to help us extend our services to more patients. We had an existing landing page, but they made it more Google-friendly and derived the original content.
As for the lead generation, their team first listed down what keywords they could use to promote our services effectively and help us reach an organic audience. They also briefed me on their existing brand guidelines before conducting their market research to identify what strategies they could utilize.
Disruptive Advertising currently monitors our ROI and ad spend via Google Analytics, and they produce advertising materials from time to time.
What is the team composition?
I currently work with an account manager from their team.
How did you come to work with Disruptive Advertising?
I found their team online after looking for potential marketing agencies to partner with. I liked Disruptive Advertising’s business model, and they received credible reviews from different clients, so I was happy to onboard them.
How much have you invested with them?
I’ve spent around $5,000 so far.
What is the status of this engagement?
We kicked off the engagement in December 2018, and it’s ongoing.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
Disruptive Advertising’s efforts have rewarded me with an impressive ROI rate. I’m constantly getting new patients who find me via Google, and that’s because of their team’s hard work and impressive performance.
How did Disruptive Advertising perform from a project management standpoint?
We mainly communicate via Google Meet and email. Disruptive Advertising has a very systematic approach that allows them to deliver quality solutions, meet deadlines, and communicate effectively.
What did you find most impressive about them?
Their transparency definitely stands out — I’m always updated with accurate ad spend reports, so my team and I are certain that we made the right decision by hiring Disruptive Advertising to manage our Google advertising budget. I’ve worked with a company in the same field that delivered lackluster solutions, so I’m really thankful for Disruptive Advertising’s credible team.
Are there any areas they could improve?
They could be more flexible in setting up meetings. Not everyone has access to a single communication software or website, so we can all benefit from additional options to join meetings.
Do you have any advice for potential customers?
Work closely with their team and make sure that you’re present during the regular meetings that they set.
RATINGS
4.0
Quality
5.0
Service & Deliverables
Schedule
4.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
PPC & Digital Marketing for Real Estate Company
Digital StrategyPay Per Click
$1,000,000 to $9,999,999
Nov. 2017 - Ongoing
4.5
Quality
4.5
Schedule
4.5
Cost
4.0
Willing to Refer
4.5
"The communication is good and consistent."
Jun 22, 2021
Operations Manager, Commercial Real Estate Company
Anonymous
Real estate
Los Angeles, California
11-50 Employees
Phone Interview
Verified
For nearly four years, Disruptive Advertising has handled various high-budget PPC campaigns for a real estate company. They’ve also set up the landing page for the ads.
Thanks to Disruptive Advertising, leads are flowing in and last year’s return on ad spend was positive for both initial investors and lifetime value. Their team is responsive and delivers work within time frames. They communicate well and provide support on running analysis for the campaigns.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
We’re a brokerage and advisory firm for accredited high-net-worth investors in the US. We consult clients on buying portions of real estate. We don’t make the deals, but we work with investors to find the deals that work for them. For example, instead of buying a whole building, someone can buy a part of it and rent it to FedEx as distribution facilities. Typically, the minimum investment is $100,000.
A lot of people choose our investments as part of a 1031 exchange. When they sell a piece of property and replace it with another one of equal or greater value, they’re able to defer any capital gains taxes on that sale. However, the investors are in a particular timeframe because of the rules of the IRS. They’ll often search Google for 1031 investment opportunities, or they’ll know what a Delaware statutory trust is — in which we specialize.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Disruptive Advertising?
Over the last several years, Disruptive has helped us operate a PPC campaign to get leads.
SOLUTION
What was the scope of their involvement?
Disruptive has done some PPC and PPC-related work for us. The ads lead to a landing page that Disruptive has set up.
What is the team composition?
Shannon (Senior Marketing Consultant) has been our main strategy lead over the last few years. More recently, we’ve onboarded Conrad (Account Strategist) because Shannon is going to be transitioning. Paul (CRO Marketing Consultant) is helping us with conversion-rate optimization.
We’ve worked with other people from Disruptive in the past, but it’s been a while since then.
How did you come to work with Disruptive Advertising?
I wasn’t part of the company when Disruptive was brought in. I believe it was through paid search.
How much have you invested with them?
For 2018–2019, we spent around $500,000 per year. We spent $1 million–$1.5 million in 2020, and we’re on pace to pay $1.8 million in 2021. However, their actual fee is lower, since that’s just the money they spend on our behalf.
What is the status of this engagement?
We started a contract in November 2017, but that might not have been the first one. We continue to work with them.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
Leads are flowing in. We track the cost per lead and conversions, and our return on ad spend for the past year has been positive for both initial investors and lifetime value.
We get a lot of support from the Disruptive team on running analysis, but it also involves our accounting and CRM. We recently integrated Google Analytics to track the people signing up with us, but we haven’t seen significant reporting. Moreover, Disruptive may report exactly how much money we’re getting from our investment in the future.
How did Disruptive Advertising perform from a project management standpoint?
The communication is good and consistent. It can take more than a couple of days for Disruptive to get back to us, but we understand that they have more than one client. However, if it’s an urgent issue, they usually get back to us within a matter of hours.
They’ve met the deadlines that we’ve set for them within reason. There’s a one or 2-day wiggle room on certain items, but they haven’t completely missed or neglected anything. We have regular check-ins to review everything and make decisions on how to go forward.
Are there any areas they could improve?
The only thing I’ve thought of recently is that Disruptivecould be more forthcoming with ideas for improvement and not just leave it up to us to ask how we can get better. They could make new suggestions.
Also, we’d like to hear data-driven recommendations on where we could spend more and what would come from it. We’ve worked together for a while, and they should take the lead on that sort of thing. They’ve made some recommendations, but continuing to be forthcoming would be great.
Do you have any advice for future clients of theirs?
I’ve been here less than six months. The advice given to me was to stay on top of Disruptive and ask them constantly how we can improve. Being able to ask those questions seems important, as is reviewing the QA work once in a while.
Furthermore, our business strategy may change based on marketing conditions. Disruptive manages a huge amount of our advertising dollars, and there’s the possibility of errors being made, so we need to be constantly alert. Therefore, we must have complete visibility of what’s happening.
RATINGS
4.5
Quality
4.5
Service & Deliverables
Schedule
4.5
On time / deadlines
Cost
4.0
Value / within estimates
Willing to Refer
4.5
NPS
PPC & Email Marketing for Communication Platform
Other Digital MarketingPay Per ClickSearch Engine Optimization
$10,000 to $49,999
Feb. 2020 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"It doesn't feel like you are working with an outside vendor, but rather an extension of your team."
Jun 22, 2021
Marketing Director, Communications Platform
Nicole Gagnon
Software
Portsmouth, New Hampshire
11-50 Employees
Online Review
Verified
Disruptive Advertising has partnered with a communication platform to provide support for their Google Ads campaigns. The team is also handling LinkedIn and email ad campaigns for the client.
So far, the ad campaigns led by Disruptive Advertising have been a success. The team makes an effort to carefully analyze the client's goals, target audience, ICP, and budget in order to formulate the most effective strategy. Customers can expect a team that has their client's best interest in mind.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I'm the Marketing Director. we provide corporate communications and HR professionals with email measurement and design services within Microsoft Office 365.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Disruptive Advertising, and what were your goals?
Initially, we started working with Disruptive to help with our Google Ads Campaigns. We were working with another vendor who didn't really understand B2B marketing or take the time to understand our goals and objectives. It a completely different experience working with Disruptive! We have since expanded to LinkedIn Ads and email marketing.
SOLUTION
How did you select this vendor and what were the deciding factors?
We chose to work with Disruptive because they had a very hands on approach to took the time to understand our needs before making any recommendations. All the reviews I had found online about them were phenomenal (and accurate)!
Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.
To start, we spent some time defining goals and objectives, defining our target audience, ICP, and established a budget we both felt comfortable with. We launched Google Ads and immediately saw an increase in performance. Based on the performance of the Google campaigns our marketing strategist recommended we refine our strategy and try using LinkedIn Ads.
With more the more advanced targeting LinkedIn offered we were able to better reach our audience and surpassed our goals. After a few months of great performance we added email marketing to our mix through the use of Microsoft Dynamics 365. Although the project was a bit difficult and took some time to get setup (Dynamics is a VERY complicated and not so user friendly system) we are really happy with the results.
How many resources from the vendor's team worked with you, and what were their positions?
We worked with our Marketing Strategist, Garret for PPC and Email Marketing Strategist, Kalin. Both are excellent!
RESULTS & FEEDBACK
Can you share any measurable outcomes of the project or general feedback about the deliverables?
Because of the nature of our business, we were better able to identify and target our audience using LinkedIn and outperformed our target metrics. This success came at a critical time for us as the COVID-19 Pandemic had disrupted our in person events and left a gap in our lead generation efforts. With the leads generated with LinkedIn we were able to beat our 2020 lead generation goal. We could not have done this without Disruptive!
How effective was the workflow between your team and theirs?
My team is always in the know and in touch with the team at Disruptive constantly. It doesn't feel like you are working with an outside vendor, but rather an extension of your team. It's comforting to know they have our best interest in mind.
What did you find most impressive or unique about this company?
Our Marketing Strategists are always up-to-date on things that may affect our projects. Changes to tracking, new LinkedIn strategies, etc. that help us stay on top of things. We recently launched Facebook Ads internally and our Marketing Strategist offered to help set up tracking pixels to make sure we are doing it correctly. It's great to know we can rely on them for help if we get stuck!
Are there any areas for improvement or something they could have done differently?
One of the best things about our partnership is the continued dialogue about areas of improvement. If we aren't 100% satisfied they want to know so they can fix it.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
PPC Services for Medical Devices Manufacturer
Advertising
$50,000 to $199,999
Oct. 2018 - Ongoing
4.0
Quality
4.0
Schedule
4.0
Cost
4.0
Willing to Refer
5.0
“They’ve been more effective at getting us a better ROI on our digital marketing.”
Jun 22, 2021
President, iWALKFree
Brad Hunter
Manufacturing
Long Beach, California
1-10 Employees
Phone Interview
Verified
Disruptive Advertising provides PPC marketing services to a medical device manufacturer. They’ve analyzed the company’s accounts, optimized their digital marketing platforms, and placed ads.
Disruptive Advertising has been effective in securing a better ROI, and they have a good understanding of the manufacturer’s product. While they could have more frequent meetings to account for the dynamic environment, they’ve performed well overall.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the president of a manufacturer of medical devices.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Disruptive Advertising?
We hired Disruptive Advertising for PPC marketing services.
SOLUTION
What was the scope of their involvement?
Disruptive Advertising has analyzed our accounts, optimized our digital marketing platforms, and placed ads for us.
What is the team composition?
My main point of contact is Jacob (Senior Marketing Consultant), and I also work with another account rep.
How did you come to work with Disruptive Advertising?
They were recommended by an SEO agency that I was working with.
How much have you invested with them?
Thus far, we’ve probably spent around $75,000.
What is the status of this engagement?
We started working with them in October 2018, and this is an ongoing partnership.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
Disruptive Advertising understands our product and has done a good job in ad placement and optimizations of our digital marketing accounts.
How did Disruptive Advertising perform from a project management standpoint?
They’ve performed well. We have biweekly meetings via Zoom or Google Meets.
What did you find most impressive about them?
They’ve been more effective at getting us a better ROI on our digital marketing.
Are there any areas they could improve?
The meetings could be more frequent because digital marketing is a dynamic environment, and they might be a little more attentive to the accounts to see changes that occur.
Do you have any advice for potential customers?
Disruptive Advertising is a good agency, and you should consider them.
RATINGS
4.0
Quality
4.0
Service & Deliverables
Schedule
4.0
On time / deadlines
Cost
4.0
Value / within estimates
Willing to Refer
5.0
NPS
Ongoing PPC Management for Domestic Services Company
Pay Per ClickSearch Engine Optimization
$10,000 to $49,999
Sep. 2020 - Ongoing
4.5
Quality
4.5
Schedule
5.0
Cost
3.5
Willing to Refer
4.5
"Chris (Marketing Consultant) often challenges our approach on things and helps us see a different perspective."
Jun 21, 2021
General Manager, Domestic Services Company
Andy Agrawal
Other Industry
San Diego, California
11-50 Employees
Online Review
Verified
Disruptive Advertising handles ongoing paid advertising efforts for a domestic services company. The team currently manages the client's Google Ad campaigns.
Since Disruptive Advertising came on board, the client's Google Ads have been performing really well. The team establishes an effective workflow by communicating regularly and initiating productive discussions. The team is thorough and thinks outside the box.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
Weekend Maids is an established business in the domestic services industry. We primarily focus on assisting clients with housekeeping, carpet cleaning, window washing, and other domestic services. I am the General Manager of the company.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Disruptive Advertising, and what were your goals?
We hired Disruptive for PPC Management.
SOLUTION
How did you select this vendor and what were the deciding factors?
We interviewed many agencies before making the decision to go with Disruptive. Our primary factors were: Pricing Model Quality of work Attitude
Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.
Disruptive manages our PPC campaigns for Google Ads. We have multiple regions in which we operate, and the campaigns require constant tuning.
How many people from the vendor's team worked with you, and what were their positions?
We have been assigned one Marketing Consultant, Chris, who is wonderful to work with.
RESULTS & FEEDBACK
Can you share any measurable outcomes of the project or general feedback about the deliverables?
I'm happy to state that our campaign performance is great. We track metrics such as cost per conversion and since Disruptive took over the account, the overall performance of our Google Ads has done quite well.
Describe their project management style, including communication tools and timeliness.
Monthly meetings with automated weekly updates. Our conversations are succinct and meaningful.
What did you find most impressive or unique about this company?
I enjoy engaging in the ''thought process'' with Chris. He often challenges our approach to things and helps us see a different perspective.
Are there any areas for improvement or something they could have done differently?
It would be great to get more insight into what sort of fine-tuning is done on the account every month and how much time is actively being spent on the campaigns.
RATINGS
4.5
Quality
4.5
Service & Deliverables
Schedule
5.0
On time / deadlines
"Very accessible"
Cost
3.5
Value / within estimates
"We're a small business, not a giant corporation"
Willing to Refer
4.5
NPS
PPC Services for Business Intelligence Company
Pay Per ClickSearch Engine Optimization
$10,000 to $49,999
June 2021 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"They started getting results quickly and the leads are already moving through the funnel. We are super happy."
Jun 21, 2021
Director of Marketing, Grow.com
Kaili Spear
Software
Lehi, Utah
51-200 Employees
Online Review
Verified
A business intelligence company hired Disruptive Advertising to manage their paid ads using Google Ads. The team is handling the client's ad campaigns on Google and Facebook.
The client has seen an increase in generated leads and conversions, thanks to Disruptive Advertising's efforts. They have gone above and beyond, creating a customized landing page for the campaigns. Their quick turnaround time and excellent expectation management ensure a successful partnership.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I'm the Director of Marketing at Grow.com, a business intelligence software company.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Disruptive Advertising?
We were looking for an agency that could take our paid ads to the next level. We were having a lot of success with Google Ads by managing it ourselves, but didn't have the time and bandwidth to make the most out of it.
SOLUTION
How did you select this vendor?
My CEO recommended Disruptive and after talking to Adam (the sales rep) I knew that these guys knew what they were talking about and were going to be more than capable of doing what we needed.
Describe the scope of their work in detail.
Disruptive handles the ad campaigns for Google and Facebook. They have already created new campaigns along with a customized landing page which was a great surprise! They started getting results quickly and the leads are already moving through the funnel. We are super happy.
What was the team composition?
I work directly with our Account Rep as well as her team lead. We have our CRO and CEO hop on weekly calls with us every once in awhile. They have their own content created team and dev work they've done to create the landing page.
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
We've already seen new leads coming in from their campaigns they set up on Google and Facebook and a lot more conversions on their landing page than I was expecting. Since it has only been a couple of weeks, seeing that quick of turn around time makes me really excited for how the numbers will look next month.
How effective was the workflow between your team and theirs?
It was easy to get them what they needed and they put things in place right away.
What did you find most impressive about this company?
The turnaround time and expectation management. They know how to explain the process to those who haven't worked with paid ads before and that makes my job easier.
Is there any area for improvement or anything that could have been done differently?
Our account manager is brand new so she's missing the experience confidence but that's it and it's not really a deal breaker. She has always been quick to respond and follows up well with things she needs from us and with updates on how things are going on her end.
RATINGS
5.0
"Super happy with the onboarding process and quick turnaround on new campaigns. Having worked with paid agencies before this was a pleasant surprise."
Quality
5.0
Service & Deliverables
"So far it's great, landing page and campaigns are awesome and performing well."
Schedule
5.0
On time / deadlines
"Super easy, they've been really easy to get a hold of"
Cost
5.0
Value / within estimates
"On par with other agencies who do the same thing."
Willing to Refer
5.0
NPS
"If the performance keeps up like this then I'll be referring them to a lot of people.
Google Ads Campaigns for Audio & Video E-Commerce Platform
Search Engine Optimization
$50,000 to $199,999
Nov. 2020 - Ongoing
5.0
Quality
5.0
Schedule
4.5
Cost
5.0
Willing to Refer
5.0
"Disruptive’s consistency has been their biggest draw. We’ve seen consistent results."
Jun 11, 2021
Marketing Manager, Sound Approach
Trevor Williams
Media
Yorktown, Virginia
11-50 Employees
Phone Interview
Verified
Disruptive Advertising manages all of the online advertising for an audio and video equipment e-commerce platform. They handle the Google Ads campaigns and have provided other SEO and ad-related services.
Thanks to Disruptive Advertising’s efforts, the revenue has increased 177% on a year-to-year basis, achieving an average of over $70,000 a month in revenue. Their team stands out for their commitment to the client and ability to provide results. They’re efficient in their project management.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the marketing manager for Sound Approach. We’re an e-commerce platform that sells audio and video equipment. We’ve been open for 13 years, and all of our work is specifically through the Internet.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Disruptive Advertising?
We were looking for a way to efficiently manage our Google Ads. We’d been using it for a number of years, but we’d always find it challenging to manage it internally. Part of the reason was that for a long time, we didn’t understand it enough to be able to utilize it to its fullest potential.
We’d tried other companies prior to Disruptive, and just before them we worked with a company that was very inconsistent in their delivery. We’d set pretty reasonable goals, and they still had a hard time meeting them. Therefore, we searched out for a new company to manage our online ads in order to get consistency and improve sales. We were looking for campaigns designed to build traffic, clicks, and conversion rates so that we could get a higher revenue.
SOLUTION
What was the scope of their involvement?
Disruptive is currently managing our Google Ads campaigns. Initially, they reviewed our history with Google Ads and conversions so they could determine the best campaigns moving forward based on market analysis, trends, and so on.
When we first onboarded with Disruptive, we provided them access to the platforms we use for marketing purposes and communicated verbally a lot of the information. Once they had access to our accounts, they were able to review all of the information from the last several years, absorb it, and come up with an action plan. They also utilized some of the information they had through their experience with e-commerce platforms and other contracts to help inform our own goals.
They’ve also provided some services related to tag management in order to improve our SEO, as well as our ability to display the coupons or discounts available to the clients online. Furthermore, we’ve discussed various other capabilities that they have as a company to help us grow. As we expand and improve our revenue, we plan to branch out and take advantage of more of their services.
What is the team composition?
We typically work with one project manager who branches out and utilizes whichever employees are necessary for the tasks we set on a monthly basis. I’m sure the team isn’t very big — probably 2–3 in maximum — but we don’t need more than that at the time.
However, they do have the ability to scale, and they’ve brought in people for special occasions. If there’s something in particular that we want to discuss, like expanding our capabilities from Google to Bing, we speak with other project managers. In general, Disruptive is able to take in information and provide us outlines and plans for the future if we decide to expand our services with them.
How did you come to work with Disruptive Advertising?
We actually found them through Clutch. Originally, it was a Google search, but I noticed they were in one of Clutch’s top 100 rankings. We ended up reaching out to them because their price point was actually included in the review. A lot of Google Ads management companies have very generic, baseline pricing, but Disruptive had a lot more specificity to it, which allowed us to zero in on them because they were the right price for what we were asking.
We reached out to them, and after having a conversation, we felt that they had a good track record and were the right fit for our company. Ultimately, we decided to go with Disruptive because we felt that the value they could provide for their cost was worth every dime.
How much have you invested with them?
As far as the marketing efforts as a whole, we invest around $75,000–$100,000 per year. The cost for Disruptive’s services is much lower, the $100,000 is the entire cost of our Google campaigns.
What is the status of this engagement?
We started working with them in November 2020, right in the middle of the pandemic. It’s an ongoing partnership.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
When they began with our campaigns, we immediately started seeing results. We went from averaging $50,000 in revenue a month to averaging over $70,000. It was an immediate increase on our average sales, and we saw an increase across the board in all of the metrics that Google Ads uses.
At first, we asked that they meet a certain amount for our annual revenue. In November, we were approaching around $550,000 in revenue, and our sales goal for the year was $700,000. With our previous company, we didn’t feel it was possible, and given the short time frame, we really felt that it was a tough goal to reach. However, Disruptive was actually able to reach that number.
The easiest metric to determine is the year-over-year statistics, and our revenue has increased by 177%. That’s a huge metric, especially when we consider the market was up in the air this past year due to the pandemic. A lot more people were shopping online, but with luxury items, it was a difficult transition. Moreover, being able to increase our revenue so much during such a difficult time was very much appreciated. We wouldn’t have been able to do it without their input.
Also, one of the big things that we look at is the return on our ad spend. Right now, we’re sitting at a return on ad spend of 6.02 for the year so far, so the investment is definitely paying out for us.
How did Disruptive Advertising perform from a project management standpoint?
We typically communicate via email. Once a month we’ll have a meeting through a video call or just over the phone between the project manager and our marketing department.
What did you find most impressive about them?
Based on our experience with previous companies, Disruptive’s consistency has been their biggest draw. We’ve seen consistent results — they’re not always the highest numbers we’ve seen and every week isn’t always the best week, but we’re steadily improving.
One of the biggest problems we had with the previous company was that one day we would get high results, and the next day they’d be incredibly low. We were battling with issues with internal AI and proprietary programming, and there was always a fight and a need for micromanagement with other companies. Disruptive has been able to deliver on their goals and provide results, and that’s made our jobs easier. We can depend on what’s going to happen.
Furthermore, one of the things that we look for in the business and collaborators that we work with is that they have a clear understanding of the business we’re in. I can tell that our project manager has taken the time to go through our website to have an understanding of what we’re discussing. I’m always blown away by our manager’s ability to talk so eloquently about our products, which demonstrates that he’s taken the extra time to go and research them. We can provide that input to somebody, but going that extra mile definitely helps inform the process and do a better job with the campaign.
Are there any areas they could improve?
Maybe the organization could be a little better, but given what we’re asking from them and what they’re delivering that’s not really an issue. If we expand the services that they provide to us, I think there might be more opportunities for miscommunication, but knowing what I do about them, I don’t anticipate any reason for their performance to change other than the workload getting bigger.
Therefore, I don’t think there’s anything that needs to be improved. They’ve done a good job so far.
Do you have any advice for potential customers?
Speak with as many different companies as you can before making a decision so you can find the one that fits best. The more you talk with various companies that do the same type of work, the better understanding you’ll have about what they can actually achieve.
After speaking with 10–12 management companies, a lot of the information I got from them was how not to be an ads management company. When I spoke with Disruptive, they gave me advice on how the process works and what to look for in a partner. There was no pressure to hire them; they wanted to provide us information and help us make the best decision for our company.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
4.5
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
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