Cranked Marketing

BACKGROUND

Please describe your company and position.

I am the Head of Sales & Marketing of Timbercraft Tiny Homes

Describe what your company does in a single sentence.

Handcrafting custom tiny homes since 2014. Timbercraft is a leading Tiny Home Builder dedicated to quality, adaptability, and excellence in personal and business practices.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cranked Marketing to accomplish?

• Paid Search
• Paid Ads
• Marketing Strategy

SOLUTION

How did you find Cranked Marketing?

Referral

Why did you select Cranked Marketing over others?

• Great culture fit
• Good value for cost

How many teammates from Cranked Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

30 hours a week of Marketing support.  High-level strategic planning, analytical reviews, and execution/implementation. A utility player type of support, someone who could do all things.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

As the Head of Marketing, I've worked with Cody and the Cranked Marketing Team for many years now and have nothing but high praise, respect, and recognition to share. My only concern is when does this guy sleep; many times, I found that I could get a faster response and solution from Cody and his team than I could my internal direct reports. Cody is extremely organized, accountable, knowledgeable, patient, understanding, creative, and driven. His business helped to bring stability and consistency to a volatile industry and organization. The increased performance we saw from having Cody and Cranked as a partner was undeniable. He has a wealth of knowledge and years of experience in paid search, paid ads, and Google Analytics. The only mistake you can make here is not inking a LONGER contract with Cody and his Team. If it's not clear by now, I highly recommend Cranked Marketing.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They usually delivered items ahead of schedule, always delivered on time. Resilient and adaptable, flexible, and willing to work in a very dynamic business.  As our needs evolved, Cody and team adapted and continued to help us meet them.

What was your primary form of communication with Cranked Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Cody operates at a level of readiness and responsiveness that you rarely see from internal employees, let alone an agency partner or contract worker.

Are there any areas for improvement or something Cranked Marketing could have done differently?

None that come to mind. If you have constructive, productive feedback, they are always open and willing to hear it and constantly strive to be better.

BACKGROUND

Please describe your company and position.

I am the COE of Nika

Describe what your company does in a single sentence.

We are a digital agency focused on branding and websites.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cranked Marketing to accomplish?

• SEO
• PPC

SOLUTION

How did you find Cranked Marketing?

Referral

Why did you select Cranked Marketing over others?

• Pricing fit our budget
• Referred to me

How many teammates from Cranked Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Cranked Marketing started with a comprehensive SEO audit to assess strengths and weaknesses, laying the groundwork for a customized strategy. Their approach involved thorough keyword research and optimization to attract the most relevant audience. They implemented both on-page and off-page SEO enhancements, refining website elements while leveraging external factors like backlinks to strengthen our online presence.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Partnering with Cranked Marketing led to a significant boost in organic traffic to Nika's website, reflecting effective keyword optimization and enhanced search engine visibility. This was accompanied by improved search rankings, with many of Nika's target keywords achieving first-page positions.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Along with monthly check-ins, we had a line of communication through Slack, and the project was delivered on time.

What was your primary form of communication with Cranked Marketing?

Virtual Meeting

What did you find most impressive or unique about this company?

Their knowledge and past experiences with the industry's latest trends were outstanding.

Are there any areas for improvement or something Cranked Marketing could have done differently?

Nothing that comes to mind right now.