What was the scope of their involvement?
Comrade built us a basic website from scratch to show the online community who we are and what we do so clients can go online and get quotes from us. I’m not sure what was used to build the website. I think it was PHP. The main goal of the website was for us to accept orders.
The leads would go onto the website, place an order, and get a quote. In the translation business, you usually do a quote first, because there’s a big market. Once we saw the quotes, we started talking to the clients and providing them services. We were also hiring people to work for us through the website, so we also were accepting CVs from freelance translators and interpreters through the website.
We told Comrade that we wanted to be different from other businesses in our market, and we asked for their help. They asked us some questions and took it from there. The only thing we provided was the information about our company and what we wanted to do.
They rewrote that text to make it more attractive to visitors. At first, they showed us the initial design, we checked it out, we thought it was good, and we approved it. Then they sent us the text, which we also approved. We actually argued on the images, because it was hard to figure out what we wanted. Eventually, we came to a conclusion with that and figured out what images we wanted to use. That was pretty much it.
In terms of optimizing the site, that was a big issue when we started working with Comrade. They created pages for us, and we added a blog. The main thing was that they were creating and adding new articles every week about translation services, mistakes in translations, listicles, etc.
What I was seeing was that everything was organic. They showed me, “Here we have these words, and that will help us do this.” They were using the words in our company’s name as keywords in different articles. As far as I remember, the content was credible. They were doing a lot of SEO with our blog.
Comrade also put our company information out on different platforms, like Yellow Pages and other local resources, and they created profiles for us on different platforms. We got a few clients from those platforms too.
How did you come to work with Comrade Web Agency?
Comrade was a referral from a friend of mine who had worked previously on a project with them. He said they did a good job and were affordable. We had a limited budget because we were a small business. When you have a small budget, sometimes you have bad service, but my friend said Comrade could do everything for us and in a good way.
We called them to schedule a meeting, and they said we could stop by their office and talk, so we visited them. They explained everything. Actually, at that time, the person who was explaining everything was one of the owners of the company. He said, “I’m going to take the responsibility and create everything for you in a nice way.”
Their fees were not too high, so we decided to go with them because we were looking for the types of services they offered, but we couldn't afford the rates other companies were charging. I also liked that we spoke with the business owner and not some sales representative who doesn't care and just wants your email address.
How much have you invested with Comrade Web Agency?
I think we about $7,000 for the website, which was a good price at the time. In terms of SEO services, I'm not sure of the total, but I remember we were paying $2,000 a month. So I think the total was around $35,000. We used them for more than a year, but I'm not sure for how long exactly.
What is the status of this engagement?
We started working with Comrade at the end of 2010, and the project ended in early 2011.