Alphabet Productions

BACKGROUND

Introduce your business and what you do there.

We are part of the global agency group MSQ Partners, and I'm the managing director of PRECIOUS, a boutique agency specializing in content marketing and digital commerce, creating e-commerce strategies and content for major global brands.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Alphabet Productions?

We needed help with the production coordination and management of several complex creative photo and video shoots for Hilton Hotels Asia Pacific. We needed outstanding production value, very experienced models & talent, and flawless delivery.

SOLUTION

What was the scope of their involvement?

Alphabet Productions has been responsible for all aspects of production planning, preparation, ideation, and sourcing of talent. The team has also provided additional production management and logistics on the ground in Osaka and Kyoto and project accounting/oversight. The main deliverables have been approximately 100+ high-resolution images and 10+ videos for digital advertising in Japan and across APAC.

What is the team composition?

We've worked with 5+ members of Alphabet Productions' team.

How did you come to work with Alphabet Productions?

We found them through a referral. We chose them over other options because they had high ratings, their pricing fit our budget, they had a great culture fit, and they offered good value for the cost.

How much have you invested with them?

So far, we've spent around $500k-$750k with them.

What is the status of this engagement?

We started working together in June 2025, and the engagement is ongoing with intermittent projects being commissioned by our client.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Hilton APAC's senior leadership team has been very happy with the output produced, and the campaigns have performed very well. Moreover, the client has been very happy with the content produced, and the assets are performing very well.

How did Alphabet Productions perform from a project management standpoint?

Alphabet Productions' project management has been very good, and they've delivered on time. Regarding communication, we use virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

I'm impressed with Alphabet Productions' local cultural knowledge, ability to deliver top-quality experienced models and talent, speed, and accuracy in managing the project.

Are there any areas they could improve?

There's nothing they need to improve.

BACKGROUND

Please describe your company and position.

I am the Founder & Creative Director of Make Tomorrow™

Describe what your company does in a single sentence.

Building sustainable brands, good for business, people and the planet.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Alphabet Productions to accomplish?

• Video production
• Photography

SOLUTION

How did you find Alphabet Productions?

• Referral
• Other

Why did you select Alphabet Productions over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Alphabet Productions were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

• Creation of video and photography for a premium luxury property branding project.
• Including pre-production, casting, location production, venue hire, management of stylist, hair and makeup, talent, DoP, assistant, client and Creative Director.
• Delivery of final video edits including post-production, grading, music, sound, voice over and integration of CGIs and stills photography.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project sold out off the plan, prior to final build.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Alphabet showed great management skill and flexibility in realising the project under difficult circumstances. They delivered an outstanding end product within budget.

What was your primary form of communication with Alphabet Productions?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The ability to deliver a world-class production under challenging circumstances of location, logistics and weather conditions.

Are there any areas for improvement or something Alphabet Productions could have done differently?

No issues at all. 100% satisfied!