Add Media Ltd

ADD Media UK is a London-based paid media consultancy specialising in Google Ads and Meta (Facebook and Instagram) for B2C businesses in retail, subscription, and fintech.

Founded by Ben Hunt, a performance marketing specialist with 10+ years of experience across agency, in-house, and consulting roles, ADD Media UK provides senior-level paid media strategy and hands-on campaign execution without the overhead of a traditional agency.

Ben spent 5 years at Brainlabs, one of the UK's leading PPC agencies, progressing from Account Executive to Senior Group Account Director. During that time he led UK and US teams managing $5 to $7M in monthly ad spend across ecommerce, fintech, retail, and charity clients. He then moved in-house to Zepz (WorldRemit and Sendwave) as Head of Digital, leading global performance marketing across paid search, paid social, YouTube, and Apple Search Ads, scaling monthly investment from $1M to $2M while improving efficiency across LATAM, APAC, EMEA, and the US.

ADD Media UK works with ambitious startups and mid-market companies that need experienced paid media support, whether that's a full account rebuild, ongoing campaign management, or strategic oversight alongside an internal team.

Core services include paid search (Google Ads) strategy and management, paid social (Meta) strategy and management, account restructures and performance turnarounds, , budget allocation and forecasting, creative testing, and reporting frameworks tied to revenue, LTV, and incrementality.

Key results include +131% YoY PPC revenue through a full account rebuild and 3.2x signup growth at lower cost per acquisition.