Zigma Internet Marketing

BACKGROUND

Please describe your company and position.

I am the Manager of a warehouse equipment company.

Describe what your company does in a single sentence.

Our company supplies material handling and warehouse equipment for businesses across Canada. Our product range includes pallet trucks, lift tables, carts, dollies, shelving, storage solutions, loading equipment, and other products used to improve workplace safety, efficiency, and day-to-day operations. We work with warehouses, distribution centres, manufacturing facilities, retailers, and other commercial operations that need reliable equipment for moving, storing, lifting, and handling materials.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Zigma Internet Marketing to accomplish?

• Increase qualified organic traffic by improving search visibility for material handling equipment, warehouse products, and related commercial and industrial searches.
• Generate more sales inquiries through PPC by targeting businesses actively searching for material handling products, equipment, and warehouse solutions.
• Improve the website experience by making products easier to find, organizing categories more clearly, and creating a smoother path from product research to quote or purchase inquiry.
• Build a coordinated digital marketing strategy across SEO, PPC, website optimization, content, analytics, and conversion tracking to support long-term lead generation and sales growth.

SOLUTION

How did you find Zigma Internet Marketing?

Referral

Why did you select Zigma Internet Marketing over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Zigma Internet Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Zigma Internet Marketing managed our digital marketing and website optimization for us. Their scope included SEO, Google Ads/PPC management, content optimization, website updates, analytics, conversion tracking, and ongoing technical support. Key deliverables included keyword and competitor research, technical and on-page SEO, optimization of product and category pages, paid search campaign setup and management, landing page improvements, and website usability updates. They also worked on improving product discovery, navigation, and calls to action so commercial buyers could move more easily from research to quote or purchase inquiry. Their team monitored organic rankings, PPC performance, website behaviour, lead generation, and ROI. They regularly adjusted SEO and paid campaigns based on search demand, product interest, lead quality, and sales performance.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Organic visibility improved for high-intent searches related to material handling equipment and warehouse products, bringing more qualified commercial traffic to key pages.

PPC campaigns generated a steadier flow of quote requests and product inquiries by targeting businesses actively searching for specific equipment and warehouse solutions.

Website and product-page improvements made it easier for buyers to find relevant equipment, compare options, and move from research to inquiry with less friction.

Improved analytics and conversion tracking provided clearer insight into lead sources, campaign performance, product interest, and ROI, helping guide marketing and budget decisions.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Zigma’s project management was organized and reliable. They delivered SEO work, PPC campaigns, website updates, and reporting on time, while keeping us informed about priorities and performance. They responded quickly when we needed changes to product pages, campaigns, or technical issues. Their team was flexible, easy to communicate with, and proactive in adjusting the strategy based on product demand, lead quality, and campaign results.

What was your primary form of communication with Zigma Internet Marketing?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was Zigma Internet Marketing’s ability to understand a specialized B2B and industrial market and translate that into practical SEO, PPC, and website strategies. They focused on attracting the right commercial buyers, not just increasing traffic. Their team also connected product visibility, paid campaigns, website usability, and conversion tracking into one strategy, which helped us make better marketing decisions and improve the quality of inquiries.

Are there any areas for improvement or something Zigma Internet Marketing could have done differently?

 One area for improvement would be planning more product-focused campaigns and content around seasonal demand and specific equipment categories earlier in the year.

BACKGROUND

Please describe your company and position.

 I am the Owner of a retail company 

Describe what your company does in a single sentence.

We were very satisfied with the overall engagement. One area that could have been improved was testing more email messaging and audience segments earlier in the process. Starting those tests sooner could have helped identify the strongest combinations of targeting, messaging, and follow-up more quickly. Aside from that, Zigma was responsive, organized, and focused on improving lead quality and sales opportunities throughout the project.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Zigma Internet Marketing to accomplish?

• Increase qualified organic traffic and online sales by improving search visibility for moving boxes, packing supplies, and related product categories.
• Improve PPC performance by targeting customers actively searching for moving and packing products, with a stronger focus on purchase intent, conversions, and ROI.
• Improve the e-commerce shopping experience by making product discovery, category navigation, mobile usability, and checkout easier for customers.
• Build a coordinated digital marketing strategy across SEO, PPC, website optimization, content, analytics, and conversion tracking to support long-term online sales growth.

SOLUTION

How did you find Zigma Internet Marketing?

Referral

Why did you select Zigma Internet Marketing over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Zigma Internet Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Zigma Internet Marketing managed our B2B lead generation, email marketing, and CRM strategy. Their work focused on building a steady pipeline of qualified prospects and improving how leads were captured, organized, nurtured, and followed up by the sales team. Key deliverables included audience research, prospect targeting, lead list development, email campaign planning, copy and sequence creation, follow-up automation, and campaign optimization. They also supported CRM setup and management, including pipeline organization, lead status tracking, workflow automation, and data cleanup. Zigma monitored email engagement, lead quality, response activity, and pipeline movement, then refined targeting and messaging based on results. This helped create a more structured lead generation process and gave our sales team better visibility into active opportunities and next steps.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

PPC campaigns generated more purchase-focused traffic and helped improve return on ad spend by concentrating budget on stronger-performing keywords and product categories.

Website and e-commerce improvements made it easier for customers to find the right packing products, compare options, and complete purchases with less friction.

Improved analytics and conversion tracking provided clearer insight into revenue, transactions, campaign performance, and ROI, helping us make better marketing and budget decisions.

Organic visibility improved for high-intent searches related to moving boxes and packing supplies, bringing more qualified shoppers to key product and collection pages.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Zigma’s project management was organized, reliable, and easy to work with. They delivered lead generation campaigns, email marketing work, CRM updates, and reporting on time, while keeping us informed about progress and priorities. They responded quickly when we needed changes to targeting, messaging, lead criteria, or CRM workflows. Their team also adapted based on feedback from our sales team and lead quality, making adjustments without slowing down the overall process. Communication was clear, and we always had a good understanding of what was being worked on and what the next steps were.

What was your primary form of communication with Zigma Internet Marketing?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was Zigma’s ability to connect lead generation, email marketing, and CRM management into one coordinated sales process. They focused not only on generating leads, but also on lead quality, follow-up, and how prospects moved through the pipeline. Their team understood that marketing performance should be measured by real sales opportunities, not just email opens or contact volume. That business-focused approach made the work more valuable to our sales team.

Are there any areas for improvement or something Zigma Internet Marketing could have done differently?

We were very satisfied with the overall engagement.

BACKGROUND

Please describe your company and position.

I'm a department head at DesignTO

Describe what your company does in a single sentence.

We are a charitable arts and culture organization that focuses on advancing the public's knowledge of design and art through a variety of programming including exhibitions and events. We are most known for our 10-day DesignTO Festival taking place each January.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Zigma Internet Marketing to accomplish?

• Increase awareness and qualified website traffic for DesignTO programs and events through SEO and Google Ad Grants, while reaching people actively interested in design and cultural programming.
• Maximize the value of the Google Ad Grant by improving campaign structure, keyword targeting, ad relevance, and landing page alignment to drive meaningful engagement and event participation.
• Improve conversion rates across the website by optimizing user journeys, calls to action, event pages, and registration paths so more visitors take meaningful actions.
• Strengthen DesignTO’s digital presence through social media strategy, content promotion, SEO, and website optimization to grow audience engagement and support festival participation year-round.

SOLUTION

How did you find Zigma Internet Marketing?

Referral

Why did you select Zigma Internet Marketing over others?

• High ratings
• Pricing fit our budget
• Referred to me
• Company values aligned

How many teammates from Zigma Internet Marketing were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Zigma has been instrumental in assisting with the creation and maintenance of our Google Ads. Through their expertise, they have helped us maneuver the Google Ads grant and helped us obtain the traffic to our site with the goal of increasing attendance at the 10-day Festival.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Social media activity increased awareness and engagement around DesignTO programming, helping extend the reach of events, exhibitions, and festival-related content.

Improved SEO, analytics, and conversion tracking provided clearer insight into traffic sources, audience behaviour, campaign performance, and which channels were driving the strongest results.

Google Ad Grant campaigns increased qualified website traffic and helped more people discover DesignTO events, programs, and participation opportunities through search.

CRO improvements increased engagement with key pages and helped more visitors move toward registrations, ticket actions, program participation, and other important conversions.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team was responsive and really helped us develop a strategy to increase our online visibility. They were helpful and insightful, providing us with the right information to establish ways to get target our desired audience.

What was your primary form of communication with Zigma Internet Marketing?

Virtual Meeting

What did you find most impressive or unique about this company?

They were great at listening to our needs, shifting when necessary, and supporting our goals, especially when it comes to understanding our unique financial restraints.

Are there any areas for improvement or something Zigma Internet Marketing could have done differently?

Not that come to mind

BACKGROUND

Please describe your company and position.

I am a manager at Rugman

Describe what your company does in a single sentence.

Rugman.com is an e-commerce retailer specializing in handmade and machine-made area rugs, including Persian, Oriental, traditional, modern, and contemporary styles. We offer rugs in a wide range of sizes, colours, patterns, and materials to suit different rooms, design preferences, and budgets. Our goal is to make it easier for customers to browse a large selection of rugs online, compare styles and sizes, and find the right piece for their home or space.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Zigma Internet Marketing to accomplish?

• Increase qualified organic traffic and online sales by improving search visibility for high-intent rug keywords, product pages, and collection pages.
• Improve PPC performance by targeting shoppers actively searching for Persian, Oriental, traditional, and area rugs, with a stronger focus on profitable conversions and ROI.
• Improve the e-commerce website experience by making product discovery, navigation, mobile usability, and the path from browsing to purchase easier for customers.
• Build a coordinated digital marketing strategy across SEO, PPC, website optimization, content, analytics, and conversion tracking to support consistent long-term online sales growth.

SOLUTION

How did you find Zigma Internet Marketing?

Referral

Why did you select Zigma Internet Marketing over others?

• Close to my geographic location
• Pricing fit our budget
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Zigma Internet Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Zigma Internet Marketing managed our ongoing digital marketing and e-commerce growth strategy for Rugman.com. Their scope included SEO, Google Ads/PPC management, website optimization, content improvements, analytics, conversion tracking, and ongoing technical support. Key deliverables included keyword and competitor research, technical and on-page SEO, optimization of product and collection pages, paid search campaign setup and management, landing page improvements, and website updates. They also worked on improving navigation, mobile usability, product discovery, and the overall customer journey from search to purchase. Their team monitored organic rankings, paid campaign performance, website behaviour, transactions, and revenue. They regularly adjusted SEO and PPC strategies based on product demand, search trends, conversion data, and ROI, while also resolving technical issues and identifying new opportunities to improve online sales.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

PPC campaigns generated more purchase-focused traffic and improved return on ad spend by concentrating budget on higher-intent keywords, products, and audiences.

Website and e-commerce improvements increased engagement with product pages and made it easier for customers to browse collections, compare rugs, and complete purchases.

Improved analytics and conversion tracking gave us clearer visibility into revenue, transactions, traffic sources, and campaign ROI, helping us make better marketing and budget decisions.

We saw a clear improvement in ROI from Zigma’s work. Their SEO and PPC strategies helped generate more revenue from our marketing investment, while ongoing campaign optimization improved the efficiency of our ad spend. By focusing on higher-intent keywords, stronger landing pages, and better conversion tracking, we were able to identify which campaigns and products were generating the best returns and allocate budget more effectively.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Zigma’s project management was reliable and well organized. They delivered SEO work, PPC campaigns, website updates, and reporting on time, while keeping us informed about priorities and performance. They were responsive when we needed campaign changes, product updates, or technical fixes. Their team adapted quickly to our needs and communicated clearly, which made it easy to manage ongoing e-commerce and marketing priorities.

What was your primary form of communication with Zigma Internet Marketing?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was Zigma’s ability to connect SEO, PPC, and website improvements directly to e-commerce ROI. They focused on which campaigns, keywords, and products were actually driving revenue, not just traffic. Their team also understood the complexity of marketing a large rug catalogue and used performance data to continually refine the strategy, improve efficiency, and support stronger online sales.

Are there any areas for improvement or something Zigma Internet Marketing could have done differently?

We were very satisfied with the overall engagement.

BACKGROUND

Please describe your company and position.

 I am the President of a home services company 

Describe what your company does in a single sentence.

We provide professional attic insulation and home energy efficiency services for homeowners in Toronto and the GTA. Our services include attic insulation installation and upgrades, insulation removal, attic ventilation, air sealing, mold remediation, and related attic improvement work. We help homeowners improve comfort, energy efficiency, indoor air quality, and overall attic performance through properly assessed and professionally completed attic solutions.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Zigma Internet Marketing to accomplish?

• Redesign and improve AtticPros.ca to create a more professional, conversion-focused website that clearly presents attic insulation and related services.
• Increase qualified organic traffic by improving SEO, local search visibility, technical performance, and rankings for high-intent attic service keywords.
• Generate more leads through Google Ads/PPC by targeting homeowners actively searching for attic insulation, ventilation, mold, and related services.
• Build a coordinated digital marketing strategy across web design, SEO, PPC, content, analytics, and conversion tracking to support consistent lead generation and business growth.

SOLUTION

How did you find Zigma Internet Marketing?

• Online Search
• Referral

Why did you select Zigma Internet Marketing over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Zigma Internet Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Zigma Internet Marketing handled our website redesign and ongoing digital marketing strategy for us. Their scope included web design and development, SEO, local SEO, Google Ads/PPC management, content optimization, conversion tracking, and ongoing technical support.
Key deliverables included restructuring and improving service pages, mobile and speed optimization, keyword research, technical and on-page SEO, location targeting, landing page development, and stronger calls to action. They also managed PPC campaigns, including campaign structure, keyword targeting, ad copy, bidding, negative keywords, and ongoing optimization.
Their team set up and monitored analytics, call tracking, and form tracking, handled website updates and technical issues, and regularly adjusted the strategy based on lead quality, search trends, campaign performance, and seasonal demand.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw clear growth in qualified leads, including more phone calls and quote requests from both organic search and Google Ads. Our visibility improved for important attic insulation and related service keywords, which brought more relevant homeowners to the website.
The redesigned website and landing pages also improved conversion performance by making it easier for visitors to understand our services and contact us. PPC campaigns became more efficient over time, while stronger SEO reduced our dependence on paid traffic and contributed to a more consistent flow of leads.

SEO work improved visibility for high-intent attic service keywords and brought more qualified organic traffic to core service and location pages.

PPC campaigns generated a steadier flow of qualified leads by targeting homeowners actively searching for attic insulation, ventilation, mold, and related services.

Improved analytics and conversion tracking gave us clearer data on calls, form submissions, traffic sources, and campaign performance, helping us make better marketing decisions.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Zigma’s project management was organized, responsive, and dependable. They delivered website updates, SEO work, PPC campaigns, and reporting on schedule and kept us informed about priorities and next steps. They responded quickly when we needed changes to campaigns, service pages, or website functionality.
Their team also adapted well to seasonal demand and shifting priorities, which is important in the home-services industry. Communication was clear, and issues were handled promptly without slowing down our marketing efforts.

What was your primary form of communication with Zigma Internet Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was Zigma’s ability to combine web design, SEO, PPC, and conversion strategy into one coordinated approach. They focused on generating qualified leads, not just improving traffic or rankings. Their understanding of local home-service marketing was also valuable. They knew how to align service pages, paid campaigns, and search intent so the website and advertising worked together to produce better business results.

Are there any areas for improvement or something Zigma Internet Marketing could have done differently?

all good

BACKGROUND

Please describe your company and position.

 I am the Owner of a retail company 

Describe what your company does in a single sentence.

Ours is an online grocery store offering Persian, Middle Eastern, and specialty food products. Our selection includes pantry staples, rice, spices, tea and coffee, snacks, dairy products, frozen foods, fresh items, ready-to-eat products, and household or kitchen essentials. We focus on making culturally familiar products easier to find and order online, with a convenient shopping experience for customers looking for authentic grocery items and everyday essentials.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Zigma Internet Marketing to accomplish?

• Increase qualified traffic and online sales by improving organic search visibility for Persian, Middle Eastern, and specialty grocery products.
• Improve PPC performance by targeting shoppers actively searching for groceries, specialty foods, and related products while focusing on conversions and return on ad spend.
• Improve the e-commerce shopping experience by making product discovery, navigation, mobile usability, and checkout easier for customers.
• Build a coordinated digital marketing strategy across SEO, PPC, website optimization, content, analytics, and conversion tracking to support long-term online sales growth.

SOLUTION

How did you find Zigma Internet Marketing?

Referral

Why did you select Zigma Internet Marketing over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Zigma Internet Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Zigma Internet Marketing managed our digital marketing and e-commerce growth strategy for us. Their scope included SEO, Google Ads/PPC management, website optimization, content improvements, analytics, and conversion tracking. Key deliverables included keyword research, technical and on-page SEO, optimization of product and category pages, paid search campaign setup and management, landing page improvements, and ongoing website updates. They also worked on improving navigation, mobile usability, product discovery, and the overall checkout experience. Their team handled campaign monitoring, analytics and e-commerce tracking, technical troubleshooting, competitor research, and performance reporting. They regularly adjusted SEO and paid advertising strategies based on customer search behaviour, product demand, campaign performance, and online sales results.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Organic search visibility improved for important grocery and specialty food keywords, bringing more qualified shoppers to product and category pages. We saw a clear increase in online revenue after Zigma improved our SEO, PPC campaigns, and e-commerce performance. More qualified shoppers were reaching the site, and a higher share of that traffic was converting into purchases. Revenue from paid campaigns became more consistent as targeting and keyword strategy improved, while organic search contributed more sales over time. We also gained better visibility into which products, campaigns, and traffic sources were generating the strongest return, helping us invest more effectively.

PPC campaigns generated more purchase-focused traffic and online orders, while ongoing optimization helped improve advertising efficiency and return on ad spend.

Website and e-commerce improvements made it easier for customers to find products, navigate categories, and complete purchases, contributing to stronger conversion performance.

Improved analytics and e-commerce tracking gave us clearer visibility into revenue, orders, customer behaviour, and marketing ROI, allowing us to make better campaign and budget decisions.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Zigma’s project management was organized and dependable. They delivered website updates, SEO work, PPC campaigns, and reporting on time and kept us informed about priorities and performance. They were responsive whenever we had product changes, promotions, or technical issues and adjusted campaigns quickly when our needs changed. Their team was easy to communicate with and proactive about identifying opportunities to improve traffic, conversions, and online revenue.

What was your primary form of communication with Zigma Internet Marketing?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was Zigma’s ability to connect marketing strategy directly to e-commerce revenue. They did not focus only on traffic or rankings; they looked at which channels, products, and campaigns were actually generating sales. Their team also combined SEO, PPC, website optimization, analytics, and technical support under one strategy. That made it easier to move quickly, solve issues, and keep improving performance based on real customer behaviour and sales data.

Are there any areas for improvement or something Zigma Internet Marketing could have done differently?

We were very satisfied with the overall engagement.

BACKGROUND

Please describe your company and position.

I am the Owner of a flower shop.

Describe what your company does in a single sentence.

We're a family-owned business that started as a small local flower shop and has now expanded into a large online e-commerce flower shop. Our main goal is to provide our clients with the best service, products, and shopping experience possible. Whether it's a Happy Birthday, Anniversary, thank you, or any other special life occasion, we are here to create beautiful arrangements for you. Additionally, during difficult times, we aim to make the process easy and provide stunning arrangements.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Zigma Internet Marketing to accomplish?

• Increase online flower orders and qualified traffic by improving our visibility across organic and paid search, particularly for high-intent flower delivery searches in Toronto and surrounding areas.
• Improve the performance and usability of our e-commerce website, making it easier for customers to browse products, place orders, complete checkout, and use important account features.
• Strengthen our SEO and local search presence for competitive flower delivery keywords while improving the technical foundation of the website to support long-term organic growth.
• Improve our overall digital marketing performance by connecting SEO, PPC, website development, conversion tracking, and ongoing technical improvements around measurable online sales.

SOLUTION

How did you find Zigma Internet Marketing?

Referral

Why did you select Zigma Internet Marketing over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Zigma Internet Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Zigma Internet Marketing managed our digital marketing and ongoing website development for us. Their scope included SEO, Google Ads/PPC management, website optimization, technical support, conversion tracking, and e-commerce improvements. Key deliverables included keyword research, technical and on-page SEO, optimization of product and category pages, paid search campaign management, landing page improvements, and analytics setup. They also handled ongoing website updates, troubleshooting, integrations, and improvements to the customer journey and online ordering experience. Their team continuously monitored search visibility, paid campaign performance, website behaviour, and conversions. They used this data to refine campaigns, address technical issues, improve the website, and help us generate more qualified traffic and online flower orders.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our paid search campaigns generated consistent purchase-focused traffic and online orders, while ongoing campaign optimization helped us focus advertising spend on keywords and audiences with stronger buying intent.

Website and checkout improvements created a better customer journey across desktop and mobile, helping reduce friction between product discovery and completing an online flower order.

Improved analytics, conversion tracking, and technical monitoring gave us much better visibility into orders and customer behaviour, allowing marketing and website decisions to be based on actual performance.

We saw a clear improvement in marketing ROI, with our SEO and PPC investment generating more qualified traffic, online orders, and revenue. Google Ads became more efficient, producing stronger returns from our advertising budget, while organic search contributed a growing share of sales without increasing media spend. Improved conversion tracking also gave us a clearer picture of revenue generated by each marketing channel and helped us allocate our budget toward the campaigns producing the best returns.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Zigma’s project management was organized and reliable. They consistently delivered website updates, SEO work, PPC campaigns, and other requested items on time. They were very responsive when we had urgent requests, which is particularly important for our seasonal flower business. Their team communicated clearly, adapted quickly to changing priorities, and was proactive in identifying and resolving technical or marketing issues before they affected our campaigns or online sales.

What was your primary form of communication with Zigma Internet Marketing?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us was Zigma Internet Marketing’s ability to connect marketing strategy with e-commerce performance. They looked beyond traffic and rankings and focused on online orders, ROI, conversion behaviour, and customer experience. Their team also combined SEO, PPC, website development, and technical support under one strategy, which made execution faster and more consistent for our business.

Are there any areas for improvement or something Zigma Internet Marketing could have done differently?

We were very satisfied with the overall engagement. If there was one area for improvement, it would be providing more proactive recommendations around seasonal campaign planning earlier in the year. For a flower business, major holidays move quickly, so having more campaign ideas and testing plans prepared further in advance could create even more opportunities.

BACKGROUND

Please describe your company and position.

I am the HVAC contractor in Toronto of Cozy Comfort Plus

Describe what your company does in a single sentence.

Cozy Comfort Plus is a Toronto-based HVAC company providing expert sales, installation, and service for furnaces, tankless water heaters, fireplaces, and cooling systems with a focus on quality, integrity, and customer satisfaction.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Zigma Internet Marketing to accomplish?

• The goal of this project was to strengthen Cozy Comfort Plus’s online presence, increase brand visibility, and drive customer engagement. Zigma provided SEO, social media, email marketing, website maintenance, and Google Business Profile management to attract leads and support business growth.

SOLUTION

How did you find Zigma Internet Marketing?

Referral

Why did you select Zigma Internet Marketing over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Zigma Internet Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Zigma Internet Marketing provided full digital marketing support for Cozy Comfort Plus. The project included website maintenance and updates to ensure optimal performance, social media management to increase engagement and brand awareness, and email marketing campaigns to promote services and connect with clients. Key deliverables included a fully maintained and updated website, regular social media content and posts, and targeted email campaigns to drive customer interaction and leads.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Key success metrics include increased website traffic, higher search engine rankings, improved social media engagement, and more inquiries from email campaigns and Google Business Profile. These efforts contributed to stronger brand visibility, lead generation, and overall business growth.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Zigma managed the project very efficiently. They delivered all tasks on time, communicated clearly throughout, and were highly responsive to our requests. Their team was responsible, attentive, and ensured every item was completed to meet our expectations.

What was your primary form of communication with Zigma Internet Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was how responsible and communicative the team was. They consistently provided updates, called to check in, and ensured we were informed throughout the project, making the process smooth and stress-free.

Are there any areas for improvement or something Zigma Internet Marketing could have done differently?

Overall, Zigma performed exceptionally. One area to consider could be providing even more proactive suggestions for marketing strategies, though their responsiveness and quality of work were already excellent.

BACKGROUND

Please describe your company and position.

I am the Competition trampolines for gymnastics of a manufacturing company

Describe what your company does in a single sentence.

Trampoline Manufacturer 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Zigma Internet Marketing to accomplish?

• The goal of this project was to strengthen our online presence, increase brand visibility, and attract more qualified leads. Zigma provides SEO, social media management, website maintenance, and Google Business Profile optimization to drive targeted traffic and support business growth.

SOLUTION

How did you find Zigma Internet Marketing?

Online Search

Why did you select Zigma Internet Marketing over others?

• Close to my geographic location
• Pricing fit our budget
• Company values aligned

How many teammates from Zigma Internet Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We have been working with Zigma for a couple years now to help boost our online presence. Through key word searches, blog content update

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Key success metrics include increased organic traffic, improved keyword rankings, higher engagement on social media, and more inquiries through the website and Google Business Profile. Enhanced online visibility led to stronger brand awareness and consistent growth in qualified leads.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Zigma has gone beyond our expectations. Most times I am the one to take time in responding. They are great with corresponding and keeping things on track and reminders of things we discussed that need attention. 

What was your primary form of communication with Zigma Internet Marketing?

Virtual Meeting

What did you find most impressive or unique about this company?

The follow up is amazing 

Are there any areas for improvement or something Zigma Internet Marketing could have done differently?

Not with this project  

BACKGROUND

Please describe your company and position.

I am the Immigration & naturalization service in Toronto, Ontario of an immigration consultancy.

Describe what your company does in a single sentence.

We're a full‑service Canadian immigration consultancy that helps individuals and families navigate the immigration process by providing personalized application support, strategy, and representation to achieve successful outcomes.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Zigma Internet Marketing to accomplish?

• We hired Zigma Internet Marketing to help us improve and maintain our online presence while maximizing digital engagement and visibility. The specific goals included: Website Maintenance: Ensure our website remains secure, fast, and fully functional for clients and visitors. Website Updates: Regularly update content, service pages, and design elements to keep information accurate and engaging. Google Grants Management: Optimize our Google Ads Grants account to increase online reach, attract potential clients, and drive inquiries. Social Media Management: Develop and execute social media strategies to increase engagement, brand awareness, and community outreach.

SOLUTION

How did you find Zigma Internet Marketing?

Online Search

Why did you select Zigma Internet Marketing over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Zigma Internet Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Zigma Internet Marketing provided comprehensive digital marketing and website management services to support our online presence and client engagement. The key deliverables and work performed included:

1.Website Maintenance & Updates

• Regular monitoring and updating of website content to ensure accuracy and relevance.
• Technical maintenance including security updates, plugin updates, and performance optimization.
• Redesign and layout improvements on key pages to enhance user experience and accessibility.

2.Google Grants Management

• Setup, monitoring, and optimization of Google Ad Grants campaigns.
• Keyword research, ad copywriting, and bid adjustments to maximize visibility within grant limits.
• Monthly performance reporting to track impressions, clicks, and conversions.

3.Social Media Management

• Creation of content calendars, posts, and graphics for social media platforms.
• Community engagement through timely responses, follower interaction, and campaign support.
• Analytics tracking to monitor growth, engagement, and lead generation through social channels.

4.Reporting & Strategy

• Monthly reporting on website performance, social media engagement, and Google Grants results.
• Recommendations for ongoing improvements, content strategy, and digital marketing initiatives.

Through these efforts, Zigma helped maintain a professional, engaging, and optimized online presence, while increasing visibility and supporting our client acquisition and outreach goals.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Key success metrics include increased website traffic, higher social media engagement, and more inquiries from prospective clients. Optimized Google Grants campaigns expanded reach, boosting awareness of our services and generating more client consultations and applications.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Zigma Internet Marketing demonstrated excellent project management. They consistently delivered updates and deliverables on time, communicated clearly, and were responsive to all our needs and feedback throughout the project. Their proactive approach ensured smooth coordination and timely execution of all tasks.

What was your primary form of communication with Zigma Internet Marketing?

Virtual Meeting

What did you find most impressive or unique about this company?

What stood out most about Zigma Internet Marketing was their combination of technical expertise and personalized service. They not only delivered high-quality digital marketing solutions but also took the time to understand our specific needs, providing tailored strategies that truly supported our goals.

Are there any areas for improvement or something Zigma Internet Marketing could have done differently?

Overall, our experience with Zigma Internet Marketing was excellent. One area for potential improvement could be more frequent progress updates or check-ins to keep us even more closely informed on ongoing campaigns and website updates.