Zigma Internet Marketing

BACKGROUND

Please describe your company and position.

I am the Competition trampolines for gymnastics of a manufacturing company

Describe what your company does in a single sentence.

Trampoline Manufacturer 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Zigma Internet Marketing to accomplish?

• The goal of this project was to strengthen our online presence, increase brand visibility, and attract more qualified leads. Zigma provides SEO, social media management, website maintenance, and Google Business Profile optimization to drive targeted traffic and support business growth.

SOLUTION

How did you find Zigma Internet Marketing?

Online Search

Why did you select Zigma Internet Marketing over others?

• Close to my geographic location
• Pricing fit our budget
• Company values aligned

How many teammates from Zigma Internet Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We have been working with Zigma for a couple years now to help boost our online presence. Through key word searches, blog content update

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Key success metrics include increased organic traffic, improved keyword rankings, higher engagement on social media, and more inquiries through the website and Google Business Profile. Enhanced online visibility led to stronger brand awareness and consistent growth in qualified leads.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Zigma has gone beyond our expectations. Most times I am the one to take time in responding. They are great with corresponding and keeping things on track and reminders of things we discussed that need attention. 

What was your primary form of communication with Zigma Internet Marketing?

Virtual Meeting

What did you find most impressive or unique about this company?

The follow up is amazing 

Are there any areas for improvement or something Zigma Internet Marketing could have done differently?

Not with this project  

BACKGROUND

Please describe your company and position.

I am the Immigration & naturalization service in Toronto, Ontario of an immigration consultancy.

Describe what your company does in a single sentence.

We're a full‑service Canadian immigration consultancy that helps individuals and families navigate the immigration process by providing personalized application support, strategy, and representation to achieve successful outcomes.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Zigma Internet Marketing to accomplish?

• We hired Zigma Internet Marketing to help us improve and maintain our online presence while maximizing digital engagement and visibility. The specific goals included: Website Maintenance: Ensure our website remains secure, fast, and fully functional for clients and visitors. Website Updates: Regularly update content, service pages, and design elements to keep information accurate and engaging. Google Grants Management: Optimize our Google Ads Grants account to increase online reach, attract potential clients, and drive inquiries. Social Media Management: Develop and execute social media strategies to increase engagement, brand awareness, and community outreach.

SOLUTION

How did you find Zigma Internet Marketing?

Online Search

Why did you select Zigma Internet Marketing over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Zigma Internet Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Zigma Internet Marketing provided comprehensive digital marketing and website management services to support our online presence and client engagement. The key deliverables and work performed included:

1.Website Maintenance & Updates

• Regular monitoring and updating of website content to ensure accuracy and relevance.
• Technical maintenance including security updates, plugin updates, and performance optimization.
• Redesign and layout improvements on key pages to enhance user experience and accessibility.

2.Google Grants Management

• Setup, monitoring, and optimization of Google Ad Grants campaigns.
• Keyword research, ad copywriting, and bid adjustments to maximize visibility within grant limits.
• Monthly performance reporting to track impressions, clicks, and conversions.

3.Social Media Management

• Creation of content calendars, posts, and graphics for social media platforms.
• Community engagement through timely responses, follower interaction, and campaign support.
• Analytics tracking to monitor growth, engagement, and lead generation through social channels.

4.Reporting & Strategy

• Monthly reporting on website performance, social media engagement, and Google Grants results.
• Recommendations for ongoing improvements, content strategy, and digital marketing initiatives.

Through these efforts, Zigma helped maintain a professional, engaging, and optimized online presence, while increasing visibility and supporting our client acquisition and outreach goals.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Key success metrics include increased website traffic, higher social media engagement, and more inquiries from prospective clients. Optimized Google Grants campaigns expanded reach, boosting awareness of our services and generating more client consultations and applications.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Zigma Internet Marketing demonstrated excellent project management. They consistently delivered updates and deliverables on time, communicated clearly, and were responsive to all our needs and feedback throughout the project. Their proactive approach ensured smooth coordination and timely execution of all tasks.

What was your primary form of communication with Zigma Internet Marketing?

Virtual Meeting

What did you find most impressive or unique about this company?

What stood out most about Zigma Internet Marketing was their combination of technical expertise and personalized service. They not only delivered high-quality digital marketing solutions but also took the time to understand our specific needs, providing tailored strategies that truly supported our goals.

Are there any areas for improvement or something Zigma Internet Marketing could have done differently?

Overall, our experience with Zigma Internet Marketing was excellent. One area for potential improvement could be more frequent progress updates or check-ins to keep us even more closely informed on ongoing campaigns and website updates.

BACKGROUND

Introduce your business and what you do there.

I’m an HR generalist at a non-profit organization. We support marginalized youth in Toronto by providing mental health services, housing, educational support, family assistance, and outreach programs to promote well-being and prevent involvement in the child welfare system.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Zigma Internet Marketing?

We needed help updating our company website.

SOLUTION

What was the scope of their involvement?

Zigma Internet Marketing edits and updates our company profile on our webpage and our career page. The team also coordinates with our HR team for job postings. Zigma Internet Marketing has handled some technical updates.

What is the team composition?

We work with 2–5 teammates from Zigma Internet Marketing.

How did you come to work with Zigma Internet Marketing?

We found them through a referral. We chose them because their pricing fit our budget.

What is the status of this engagement?

We started working with them in February 2022, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Zigma Internet Marketing has a quick turnaround time, good communication, and the ability to complete the requested tasks. The team meets our deadlines and requests in a timely manner.

How did Zigma Internet Marketing perform from a project management standpoint?

Zigma Internet Marketing’s project management is good. We communicate via email and messaging apps.

What did you find most impressive about them?

Zigma Internet Marketing’s team is very prompt in their responses to us. They coordinate work in a timely manner and collaborate well with our team.

Are there any areas they could improve?

No, so far, so good.

BACKGROUND

Introduce your business and what you do there.

I’m the general manager of Arelli Cleaning, a company that provides office and commercial cleaning services. We focus on transparency, professionalism, and 24/7 customer support to build lasting relationships with clients and crew members.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Zigma Internet Marketing to accomplish for your business?

We needed help with our website transition from Webflow to WordPress while keeping AI search friendliness in mind.

SOLUTION

What was the scope of their involvement?

Zigma Internet Marketing has helped us with our full website migration, design updates, SEO, and AI optimization.

What is the team composition?

We’ve worked with 2–5 teammates from Zigma Internet Marketing.

How did you come to work with Zigma Internet Marketing?

We found them through a referral. We chose them over other options because they had high ratings, their pricing fit our budget, they had a great culture fit, they offered good value for the cost, and their company values aligned with ours.

How much have you invested with them?

So far, we’ve spent between $10,000 and $49,999 with them.

What is the status of this engagement?

We started working together in October 2025, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Zigma Internet Marketing has delivered the pages on time, passed the validation requirements for AI friendliness, and delivered an architecturally sound final design. Regarding AI friendliness, the content should be highly structured and direct to be AI-friendly. The direct answers should be placed at the beginning of the content, and the content should be structured around specific user questions using headers for questions. The content should also use Schema markup, especially FAQPage and HowTo, to label key information for AI.

Additionally, the content should be concise and scannable using bullet points, numbered lists, and short paragraphs to make it easy for machines to parse. Finally, the content should have a conversational tone and a natural, spoken-language style that mimics how people ask voice assistants questions. AI prioritizes authoritative sources, so the content should include data and expertise, particularly by building a dedicated learning center or knowledge hub.

How did Zigma Internet Marketing perform from a project management standpoint?

Zigma Internet Marketing’s project management is friendly, attentive, and professional. We communicate via in-person meetings, virtual meetings, and emails or messaging apps.

What did you find most impressive about them?

Zigma Internet Marketing considers our input and fine-tunes it to technical requirements.

Are there any areas they could improve?

There’s nothing they need to improve.

BACKGROUND

Introduce your business and what you do there.

I’m the VP of product and solution marketing for IDENTOS Inc. We design and develop digital identity and access technologies that enhance digital trust, privacy, and interoperability. We enable organizations to connect securely and compliantly in a user-centric way.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Zigma Internet Marketing?

We needed help managing and maintaining our web presence. We also needed help improving our SEO and SEM capabilities to rank higher in organic search.

SOLUTION

What was the scope of their involvement?

Zigma Internet Marketing has created an SEO plan aligned with our content marketing plan. They’ve also implemented the plan by creating video content, optimizing the structure of our site, and focusing on keywords for our content.

What is the team composition?

We’ve worked with 2–5 teammates from Zigma Internet Marketing.

How did you come to work with Zigma Internet Marketing?

We found them through an online search and a referral. We chose them over other options because they had high ratings, were close to our geographic location, had pricing that fit our budget, and offered good value for the cost.

How much have you invested with them?

The investment is confidential.

What is the status of this engagement?

We started working together in August 2024, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Zigma Internet Marketing provides regular reporting on SEO and SEM projects. We’ve seen an improved organic ranking on keywords, increased website traffic, and lead generation.

How did Zigma Internet Marketing perform from a project management standpoint?

They deliver on time. We communicate via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

They’re an excellent vendor to collaborate with. They take feedback well. They’re willing to listen and take our concerns into consideration. They also move fast.

Are there any areas they could improve?

There’s nothing they need to improve.

BACKGROUND

Introduce your business and what you do there.

I'm the owner of a pest control company that provides professional pest and wildlife control services in Toronto and the Greater Toronto Area. We use safe and efficient methods to remove a wide range of pests from homes.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Zigma Internet Marketing?

We needed help increasing qualified leads, improving online visibility, and strengthening our local search presence for our pest and wildlife control services. Our main objective was to generate more consistent service calls and quote requests for our business through SEO, PPC advertising, and website optimization.
Another key goal was to improve our Google search rankings for high-intent pest and wildlife service keywords while strengthening our Google Business Profile visibility to capture more local customers searching for urgent services.
We also wanted to improve website conversion performance, user experience, and tracking accuracy so we could better measure marketing performance and make data-driven decisions for the long-term growth of our pest and wildlife control operations.

SOLUTION

What was the scope of their involvement?

Zigma Internet Marketing handles full digital marketing execution for our company, covering both lead generation and long-term brand visibility across paid and organic channels.
Their work includes SEO services such as technical website audits, on-page optimization, service page optimization, local SEO strategy, Google Business Profile optimization, and ongoing content planning to improve search rankings and local map visibility.
PPC management is a major deliverable and includes campaign setup, keyword research, ad copy creation, landing page alignment, bid strategy optimization, audience targeting, remarketing setup, and continuous performance optimization to drive qualified service calls and quote requests.
Website work includes performance optimization, user experience improvements, landing page design updates, and conversion rate optimization to increase lead capture. Tracking and analytics deliverables include call tracking, form tracking, Google Analytics configuration, and performance dashboards.
Additional deliverables include competitor analysis, keyword expansion strategy, monthly performance reporting, and ongoing digital marketing consulting to support consistent lead growth and market expansion.

What is the team composition?

We work with 2–5 teammates from Zigma Internet Marketing.

How did you come to work with Zigma Internet Marketing?

We found them through an online search and a referral. We chose them because their pricing fit our budget, they offered good value for the cost, and their company values aligned with ours.

What is the status of this engagement?

We started working together in January 2021, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We've seen strong improvements in lead generation, search visibility, and overall marketing performance. We've seen steady growth in qualified inbound leads, including more phone calls and quote form submissions coming from both organic search and paid advertising campaigns. Our website traffic has increased significantly, especially on core service pages targeting high-intent pest and wildlife service searches.
Several primary service keywords have moved into top search positions in our target service areas, which has increased daily visibility and reduced our reliance on paid ads alone. Our Google Business Profile performance has also improved, generating more customer interactions, calls, and direction requests.
Additionally, website optimization and landing page improvements have helped convert more visitors into booked service requests. Tracking and reporting improvements have allowed clearer visibility into marketing performance and helped support better budget and growth decisions.
Our organic website traffic has grown by roughly 2–3x after SEO and local search optimization were implemented, especially across core pest and wildlife service pages. Inbound leads from digital channels have increased by approximately 70–120%, driven by a combination of improved Google rankings, Google Business Profile performance, and optimized PPC campaigns.
Several high-intent service keywords have moved into the top three Google search positions in major service areas, which has significantly increased daily search visibility and consistent inbound inquiries. Conversion performance has also improved, with landing page optimization and tracking improvements helping turn more website visitors into phone calls and quote form submissions.
After optimization work from Zigma Internet Marketing, our Google Business Profile engagement has increased noticeably. Profile interactions such as calls, direction requests, and website clicks have increased significantly as local ranking and map visibility have improved. We've also seen stronger review activity and more customer engagement directly from local search results.
In addition, profile impressions and discovery searches have increased, meaning more customers are finding our business through non-branded local searches related to pest and wildlife services, which has helped drive consistent inbound leads from the map listing.
We've monitored both conversion rate performance and cost efficiency. Conversion rates have improved after landing page optimization, better call-to-action placement, faster page load speed, and improved targeting from both SEO and PPC campaigns. This has helped turn more website visitors into phone calls and quote requests.
Cost per lead has improved over time as campaigns have been optimized through keyword refinement, negative keyword management, audience targeting, and improved ad relevance. As organic search visibility has increased and paid campaigns have become more efficient, marketing spend has generated more qualified leads and more consistent monthly results.

How did Zigma Internet Marketing perform from a project management standpoint?

Zigma Internet Marketing has demonstrated strong project management throughout our engagement. Communication has been consistent, deliverables have been clearly outlined, and progress updates have been provided regularly.
They've delivered key milestones on time, including campaign launches, SEO implementation phases, website updates, and reporting setup. Any adjustments or new requests have been handled quickly, and timelines have been communicated clearly when priorities have shifted due to seasonality or campaign changes.
Overall, they've been organized, responsive, and proactive in managing both ongoing optimization work and new marketing initiatives.

What did you find most impressive about them?

What has stood out most about working with Zigma Internet Marketing is their ability to combine technical expertise with a real business-focused strategy while supporting our company's growth. They don't just focus on traffic metrics; they focus on generating qualified leads and improving real revenue outcomes.
Their understanding of local service marketing, search intent, and customer behavior has helped create campaigns that produce consistent inbound calls and service inquiries.
Another impressive aspect is their transparency and reporting. We always have clear visibility into performance data, campaign results, and next-step strategy recommendations, which makes it easy to trust their process and make confident marketing decisions.

Are there any areas they could improve?

Overall, we're very satisfied with the work delivered by Zigma Internet Marketing. If anything, the only area that could be improved is scaling content production and local landing page expansion faster, simply to capture additional service area traffic sooner. However, this is more about growth opportunity than a performance issue.
Communication, delivery timelines, campaign performance, and reporting have all been handled professionally, and the team is responsive whenever adjustments or new campaign ideas are needed.

BACKGROUND

Introduce your business and what you do there.

I’m a customs broker at Argo Customs. We provide Canadian customs brokerage services for commercial and personal shipments. We specialize in urgent clearances, regulated food and beverage items, and hunting trophies, with support for both domestic and international forwarding.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Zigma Internet Marketing?

We needed SEO services.

SOLUTION

What was the scope of their involvement?

Zigma Internet Marketing manages our website, adds new pages, creates new articles, helps with site connections to our SWI EDI system, and assists us with many other technical tasks every day.

What is the team composition?

We work with 2–5 teammates from Zigma Internet Marketing.

How did you come to work with Zigma Internet Marketing?

We found them through an online search. We chose them over other options because they had high ratings.

What is the status of this engagement?

We started working with them in September 2021, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our sales have increased. We have monthly and annual statistics, and approximately 30% of our new customers come from the SEO work done by Zigma Internet Marketing. They’ve improved our site a lot, and we have better visibility, more calls, and more new accounts opened.

How did Zigma Internet Marketing perform from a project management standpoint?

They deliver on time and are very accurate and professional. We communicate via email and messaging apps.

What did you find most impressive about them?

They’re always in contact with us and provide reports in a timely manner. They’re always ready to help and act immediately when we need them. They’re knowledgeable and top-end.

Are there any areas they could improve?

No, they do their job perfectly.

BACKGROUND

Introduce your business and what you do there.

I’m the director of Imagine Holidays, a privately owned travel agency.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Zigma Internet Marketing to accomplish for your travel agency?

We hired Zigma Internet Marketing for branding and marketing.

SOLUTION

Can you describe the scope of work Zigma Internet Marketing handled for Imagine Holidays? Please include the main deliverables if you can.

Zigma Internet Marketing promotes our company online, including maintaining our presence on Google, posting our products and services weekly, and monitoring and responding to our Google reviews. The team has also created our website and manages our social media.

What is the team composition?

We work with 2–5 teammates from Zigma Internet Marketing.

How did you come to work with Zigma Internet Marketing?

They were referred to me. I chose them because they had high ratings, offered good value for the cost, and had company values that aligned with ours.

How much have you invested with them?

We’ve spent around $10,000.

What is the status of this engagement?

We started working with them in October 2018, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve seen a 60% increase in new clients, phone calls, and walk-in clients.

How did Zigma Internet Marketing perform from a project management standpoint?

Zigma Internet Marketing’s project management is highly professional and punctual. We communicate via in-person meetings, virtual meetings, and emails or messaging apps.

What did you find most impressive about them?

It’s extremely simple to collaborate with Zigma Internet Marketing. They take on the responsibility from A to Z and facilitate a seamless working experience for us.

Are there any areas they could improve?

No, there’s nothing they could improve. Everything is managed exceptionally well.

BACKGROUND

Please describe your company and position.

I am the Owner of Royal Laser and Skincare Clinic

Describe what your company does in a single sentence.

Laser and Skincare Clinic

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Zigma Internet Marketing to accomplish?

• Lead generation with local SEO
• More phone calls
• Increase form submissions

SOLUTION

How did you find Zigma Internet Marketing?

• Online Search
• Referral

Why did you select Zigma Internet Marketing over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Zigma Internet Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Since 2017, our company has partnered with Zigma Internet Marketing to build and grow our brand from the ground up. Their team developed our company website, managed our social media presence, and implemented SEO and PPC campaigns to increase online visibility and attract qualified leads.

They also supported us with branding, content creation, and digital marketing strategies to strengthen our market presence and drive business growth through consistent and results-oriented marketing efforts.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

75% increase in lead generation

Our website traffic and online visibility significantly increased through effective SEO and PPC campaigns, leading to a steady rise in qualified leads and customer inquiries. Social media engagement grew across all platforms, expanding brand awareness and audience reach. Overall, these efforts contributed to higher conversion rates, improved brand recognition, and consistent business growth year over year.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their team was responsive to our needs, quick to implement feedback, and proactive in suggesting improvements to enhance results. Overall, they managed timelines effectively and ensured a smooth, professional working relationship.

What was your primary form of communication with Zigma Internet Marketing?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What I found most impressive about this company was their professionalism and how successful it was to work with them. Their team is highly knowledgeable and always up to date with the latest marketing strategies and trends, which helped us stay competitive and achieve great results efficiently.

Are there any areas for improvement or something Zigma Internet Marketing could have done differently?

My experience with Zigma Internet Marketing was excellent. I don’t see any areas that need improvement, the team has been professional, responsive, and consistently delivers great results. It’s been a pleasure working with them.

BACKGROUND

Please describe your company and your position there.

Food photograph and Social Media Influencer

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zigma Internet Marketing?

Troubleshooting website plugin issues

SOLUTION

How did you select this vendor and what were the deciding factors?

Resolved issue expeditiously

How many resources from the vendor's team worked with you, and what were their positions?

One

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Excellent service

How effective was the workflow between your team and theirs?

Excellent. Reasonable.

What did you find most impressive or unique about this company?

Their excellent service was amazing!

Are there any areas for improvement or something they could have done differently?

None