# X Agency
X Agency Reviews (21), Pricing, Services & Verified Ratings
- Verified
- 5.0 out of 5 average review rating
- 5 connections joined X Agency's Network

[Visit Website](https://xagency.com/)
[Get a Custom Proposal](https://clutch.co/profile/x-agency)

**Drive Profitable Revenue for Transformational Grow**
X Agency is a full-service digital marketing agency relentlessly focused on growth. We’re built for brands that want more.

We’ve doubled revenue for multiple clients, earned top-tier reviews, and have become the trusted growth partner for teams tired of stalled performance and vanity metrics.

Our X System blends AI, advanced bidding, full-funnel strategy, and hands-on optimization to grow both revenue and ROAS—consistently, predictably, and profitably. We partner with ecommerce, B2B, and nonprofit brands who want to grow smarter, scale faster, and outperform the competition.

## Company Information
- Minimum project size: $10,000+
- Hourly rate: $200 - $300
- Number of employees: 10 - 49
- 2 Locations:
  - Lynnfield, MA (Headquarters)
  - Nashville, TN

- Founded in 2017
- 5 languages: English, Spanish, Mandarin, Portuguese, Vietnamese


## Services, Focus Areas, Industries, and Clients

### Service Lines

- 15% Demand Generation Marketing

- 15% Pay Per Click

- 15% Performance Marketing

- 15% Search Engine Optimization

- 10% Conversion Optimization

- 10% Email Marketing

- 10% Generative AI

- 10% Social Media Marketing


### Focus Areas

- Conversion Optimization Focus:
    - 40% Conversion Rate Auditing Services
    - 40% Landing Page Optimization Services
    - 20% Performance Reporting Services

- Platform SEO Focus:
    - 30% Magento SEO
    - 30% Shopify SEO
    - 30% WordPress SEO
    - 5% Squarespace SEO
    - 5% YouTube SEO

- PPC Focus:
    - 20% Bing Advertising
    - 20% Display Advertising
    - 20% Google Adwords
    - 20% Retargeting Advertising
    - 10% Amazon Advertising
    - 10% YouTube Advertising

- Social Media Focus:
    - 20% Facebook Advertising
    - 20% Instagram Advertising
    - 15% LinkedIn Advertising
    - 15% Pinterest Advertising
    - 10% Influencer Marketing
    - 10% Reddit Advertising
    - 10% Twitter Advertising

- SEO Focus:
    - 10% Content development
    - 10% Generative Engine Optimization
    - 10% Link earning & development
    - 10% Local search
    - 10% Mobile optimization
    - 10% On site optimization
    - 10% SEO Reputation Management
    - 10% Technical SEO
    - 10% Website Migration
    - 5% International SEO
    - 5% Multilingual SEO


### Industries

- 15% Consumer products & services

- 5% Arts, entertainment & music

- 10% Manufacturing

- 10% Home Services

- 5% Beauty

- 25% eCommerce

- 10% Other industries

- 10% Medical

- 10% Non-profit


### Clients

- 65% Small Business (<$10M)

- 35% Midmarket ($10M - $1B)


## Pricing Snapshot

Average rating for cost based on this provider's reviews: 5.0 out of 5


**What Clients Have Said** *(This summary is based on verified Clutch reviews.)*:

X Agency offers competitive pricing, with clients noting good value for cost. Annual project costs range from $220,000 to $250,000. They are praised for responsiveness, effective communication, and tailored strategies that deliver measurable results, significantly increasing clients' sales and traffic.


**Most Common Project Size**: Less than $10,000 based on 15 reviews
*(Pricing information for this provider is based on reviews where the project size was available.)*

### Pricing by Service

- Search Engine Optimization: $10,000 to $49,000 based on 6 reviews

- Ecommerce Marketing: $10,000 to $49,000 based on 5 reviews

- Social Media Marketing: $10,000 to $49,000 based on 5 reviews

- Content Marketing: Less than $10,000 based on 3 reviews

- Other Digital Marketing: Confidential based on 3 reviews

- Email Marketing: Less than $10,000 based on 2 reviews

- Digital Strategy: $10,000 to $49,000 based on 2 reviews

- Web Design: $10,000 to $49,000 based on 1 review

- Conversion Optimization: Less than $10,000 based on 1 review

- Web Development: Less than $10,000 based on 1 review

- Content Writing Services: Confidential based on 1 review

- E-Commerce Development: Confidential based on 1 review

- Marketing Strategy: Confidential based on 1 review

- Pay Per Click: $10,000 to $49,000 based on 1 review

- Video Marketing: Confidential based on 1 review



## Reviews

Clutch investigates each reviewer's identity and work history. Every review goes through a rigorous, human-led verification process to confirm the reviewer's identity, and reviews that we verify are visibly marked as 'Verified' so you can trust that they come from a real client. [Learn More](https://help.clutch.co/en/knowledge/how-clutch-verifies-reviews)


### X Agency Review Insights

Overall Review Rating: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0



### Top Mentions

- Collaborative (2 mentions)

- Communicative (2 mentions)

- Easy to work with (2 mentions)

- Great project management (2 mentions)

- High-quality work (2 mentions)

- Knowledgeable (2 mentions)

- Team players (2 mentions)

- Timely (2 mentions)

- Understands their clients' needs (2 mentions)

- Unique expertise (2 mentions)

- Accommodating (1 mentions)

- Creative (1 mentions)

- Flexible (1 mentions)

- Innovative (1 mentions)

- Patient (1 mentions)

- Professional (1 mentions)

- Puts the customer first (1 mentions)

- Results-oriented (1 mentions)

- Trustworthy (1 mentions)

- Well-organized projects (1 mentions)



### Review Highlights

**Detailed Reporting and Analytics**
Clients appreciated X Agency's use of data and analytics to monitor and track campaign success, providing detailed reports that allowed for continuous optimization and improvement.

**Conservative Ad Spend Approach**
A client expressed a desire for X Agency to take more risks with ad spend, noting that their conservative approach sometimes slowed results. However, this also ensured that money was not wasted.

**Tailored Marketing Strategies**
Clients valued X Agency's ability to craft customized marketing strategies that were specifically designed to meet their unique business goals and target audiences, leading to effective outcomes.

**Flexibility and Adaptability**
Clients appreciated X Agency's flexibility and adaptability in responding to evolving project needs and making necessary adjustments to ensure success.

**Collaborative Approach**
X Agency was appreciated for their collaborative approach, working closely with clients as if they were an extension of the client's team. This fostered a sense of partnership and mutual success.

**Effective Communication**
X Agency maintained effective communication with clients through various channels, ensuring that all parties were aligned and informed throughout the project.

**Strong Customer Insights**
X Agency provided clients with valuable insights into their customers, helping them improve their marketing strategies and better understand their target audience.

**Highly Responsive and Reliable**
Clients consistently praised X Agency for their responsiveness, timely deliveries, and ability to accommodate changes. They were described as dependable partners who ensure projects stay on track.

**Areas for Improvement: Digital Strategy**
One client mentioned that X Agency could improve their digital strategy offerings, suggesting a potential area for growth and enhancement in their service portfolio.

**Personalized Client Service**
Clients felt that X Agency genuinely cared about their success, providing personalized and attentive service. This created a positive and supportive working relationship.


### X Agency Reviews

#### E-Commerce Web Optimization for Cleaning Products Retailer (Featured Review)
**The Project**
- Services: Digital Strategy, E-Commerce Development, Pay Per Click
- Project size: Confidential
- Project length: Apr. 2023 - Mar. 2024

**Project Summary**: X Agency optimized the existing e-commerce website of a cleaning products retailer. The team was also responsible for targeting a specific audience through SEM, social media ads, and SEO campaigns.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Director of Marketing, Manufacturing
- Industry: Manufacturing
- Client size: 11-50 Employees
- Review Type: Online Review
- Verified

**The Review** — Apr 5, 2024

**Feedback Summary**: X Agency increased the client's target audience by over 150% and sales by 30% within six months. The team was highly responsive to queries and concerns, and internal stakeholders were particularly impressed with the service provider's personable approach and streamlined operations.
""X Agency was extremely responsive to our questions and needs.""

**BACKGROUND**
Please describe your company and position.I am the Director of Marketing of PathoSans TechnologiesDescribe what your company does in a single sentence.Produce all-natural cleaning products.

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire X Agency to accomplish?Optimize ecommerce websiteDrive traffic for target marketsincrease conversions

**SOLUTION**
How did you find X Agency?ReferralWhy did you select X Agency over others?Great culture fitReferred to meHow many teammates from X Agency were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.X Agency was engaged to optimize our e-commerce site and reach a very specific target audience through SEM, Paid Social and SEO campaigns. Deliverables included weekly status updates and monthly reporting.

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?Increased traffic of our target audience by over 150% in a s period six-month period which increased sales by 30%.Describe their project management. Did they deliver items on time? How did they respond to your needs?X Agency was extremely responsive to our questions and needs. As with any project, plans evolved a bit as we went and they were very accommodating as changes were made. Weekly meetings were date and deadline driven.What was your primary form of communication with X Agency?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?The team of specialists operating in seamless conjunction with our team. From content, to design, to SEM and paid social, the entire team was on the same page and a pleasure to work with.Are there any areas for improvement or something X Agency could have done differently?Nothing comes to mind.


---


#### Web Design & Strategy for Video Production Co
**The Project**
- Services: Digital Strategy, Ecommerce Marketing, Search Engine Optimization, Social Media Marketing
- Project size: $10,000 to $49,999
- Project length: Jan. - Feb. 2023

**Project Summary**: X Agency provided website design and strategy consultation for a video production company. The team created a plan to optimize the site for specific audiences.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Director & Founder, Pixela Films
- Industry: Other industries

- Client size: 1-10 Employees
- Review Type: Online Review
- Verified

**The Review** — Mar 16, 2023

**Feedback Summary**: X Agency completed the project on time without sacrificing quality, satisfying the client's expectations. The team was consistent with their work and communication. They were fun and easy to talk to and actually cared about the success of the project.
""They also did a really great job reaching out to help us stay on deadline without being pushy! I love that.""

**BACKGROUND**
Please describe your company and position.

I am the Director and Founder of Pixela Films

Describe what your company does in a single sentence.

Video production for documentary films and for commercial clients.

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire X Agency to accomplish?

SEO
	Digitial marketing strategy
	Website design consultation


**SOLUTION**
How did you find X Agency?

Online Search

Why did you select X Agency over others?

High ratings, Great culture fit, Company values aligned

What was the size of X Agency’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

From the beginning we had great communication with X agency and started with finalizing our new website. It was great to get design and strategy consultation as the site was being finalized. We had in person and remote meetings and they helped the overall flow and performance of the site. We did a lot of work thinking about our new target audience and X Agency helped lay out a plan to optimize our site for these specific folks. Its been a great experience.

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?

Website completion
	Backend website work
	Final strategic plan
Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything was done before the deadlines. They also did a really great job reaching out to help us stay on deadline without being pushy! I love that.

What was your primary form of communication with X Agency?

In-Person Meeting

What did you find most impressive or unique about this company?

They actually care. It was obvious from the initial meeting that they wanted us to success in every way - and wanted to dig deep to find the best possible path. Its nice to feel like you've got immediate new fans of what you do. They were also very consistent with the work and communication. Always fun and easy to talk to. I feel like they are lifelong collaborators with us.

Are there any areas for improvement or something X Agency could have done differently?

I want to hang out with them more!


---

#### PPC Support for Pageant Community
**The Project**

- Project size: $200,000 to $999,999
- Project length: Mar. 2019 - Ongoing

**Project Summary**: X Agency handles a pageant community's PPC initiatives. Their responsibilities include setting up the client's Google Analytics, making changes to their existing PPC campaigns, and tracking their progress.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
CEO, Pageant Community
- Industry: Retail

- Client size: 11-50 Employees
- Review Type: Online Review
- Verified

**The Review** — Feb 21, 2023

**Feedback Summary**: X Agency has taken the time to analyze the gaps in their marketing strategy, allowing them to develop a new one and improve the results. The team manages expectations well, communicates effectively, and demonstrates a strong interest in the client's success.
""They genuinely care about our company's success.""

**BACKGROUND**
Please describe your company and your position there.

I'm the CEO. We are a pageant community. We sell dresses & software to make pageants easy for our community.

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire X Agency, and what were your goals?

We hired them to expand our footprint in the United States and to increase our retail sales and software downloads.

**SOLUTION**
How did you select this vendor and what were the deciding factors?

It's been a while but I remember getting referred to them and interviewing about 5-6 other companies before making the decision.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Analyze our current PPC conversions. (i.e. what worked and what could be improved)
	Set up / restructure Google Analytics so that the tracking was accurate
	Make changes to the various campaigns
	Track the progress and send me the reports
How many people from the vendor's team worked with you, and what were their positions?

One accountant manager and one Adwords specialist and one social media specialist.

**RESULTS & FEEDBACK**
Can you share any measurable outcomes of the project or general feedback about the deliverables?

X agency are masters at delivering results. When I first met with them they were able to analyze the gaps in our marketing strategy and to close those gaps in a way that enabled us to see a return on our investment.

Describe their project management style, including communication tools and timeliness.

We have monthly meetings and we mostly communicate through email / slack. They are great about managing my expectations and then meeting or superceding them. They don't ALWAYS do but they have done it enough times to make me a client for life.

What did you find most impressive or unique about this company?

Apart from the ROI they really are great at communication / customer service. They genuinely care about our company's success.

Are there any areas for improvement or something they could have done differently?

I would like them to take more risks on my adspend but they are conservative until the ads prove themselves. This can cause the results to be a little slower but on the flip side you are not wasting money needlessly.


---

#### Digital Marketing for E-Commerce Business
**The Project**

- Project size: Less than $10,000
- Project length: Nov. 2022 - Ongoing

**Project Summary**: X Agency was hired by an e-commerce business to develop and implement a marketing strategy. They use data and analytics to monitor and track the success of their campaigns.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
COO, Fire Pit Stock LLC
- Industry: Retail

- Client size: 1-10 Employees
- Review Type: Online Review
- Verified

**The Review** — Feb 21, 2023

**Feedback Summary**: X Agency's support has boosted the client's traffic and sales by 200%. Leading an out-of-the-box approach, the team provides marketing insights and is willing to provide guidance as needed. They impress with their attention to detail and eagerness to go above and beyond to meet the client's needs.
""Their meticulousness and desire to go above and beyond to comprehend our company's needs are remarkable.""

**BACKGROUND**
Please describe your company and your position there.

I am the COO of Fire Pit Stock. We are an e-commerce business specializing in indoor & outdoor heating products.

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire X Agency, and what were your goals?

We wanted an agency that wouldn't give us the same marketing strategy as the next one. Our goal was to increase our sales month over month during our busiest season of the year.

**SOLUTION**
How did you select this vendor and what were the deciding factors?

Their expert staff was very knowledgeable, incredibly professional, and always available to answer our questions. They took the time to thoroughly analyze my business and target audience to create a comprehensive digital marketing strategy that was tailored to our business goals.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Their approach was creative, and their execution was flawless. During a short period of time, both website traffic and sales significantly increased. Their use of data and analytics to monitor and track the success of our campaigns was impressive, and they constantly made adjustments to better results.

How many people from the vendor's team worked with you, and what were their positions?

A senior strategist as my main point of contact, and two other account managers for our paid ad channels.

**RESULTS & FEEDBACK**
Can you share any measurable outcomes of the project or general feedback about the deliverables?

Their marketing strategy helped grow our sales by 200% month over month during Q2.

Describe their project management style, including communication tools and timeliness.

Not only did they help grow our business, but they also helped our team better understand the importance of digital marketing in today's competitive landscape. They were patient and willing to explain everything in a way that was easy to understand, even for someone like me who is not an expert in this field.

What did you find most impressive or unique about this company?

After our initial conversation, we could tell this agency was unique from the others. Their meticulousness and desire to go above and beyond to comprehend our company's needs are remarkable.

Are there any areas for improvement or something they could have done differently?

No, we highly recommend X Agency as your go-to digital marketing agency for any company that is looking to take its business to the next level. Their expertise, commitment, and exceptional service are unmatched. We are confident that they will deliver outstanding results for anyone who chooses to work with them.


---

#### Digital Marketing for Pilates Equipment Retailer
**The Project**

- Project size: Less than $10,000
- Project length: Jan. 2017 - Jan. 2023

**Project Summary**: A pilates equipment manufacturer hired X Agency to handle their Google Ads and Facebook Ads manager. The aim was to improve the client's online sales and presence.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
CMO, Pilates Connector
- Industry: Other industries

- Client size: 1-10 Employees
- Review Type: Online Review
- Verified

**The Review** — Feb 21, 2023

**Feedback Summary**: X Agency's support resulted in a 3x increase in the client's revenue, much to their delight. The team was quick to respond and highly attentive to the client's needs. Their hands-on, collaborative approach and outstanding marketing expertise made them a valuable resource to the client.
""They treated us like family.""

**BACKGROUND**
Please describe your company and your position there.

I'm the company's CMO - we sell Pilates equipment online.

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire X Agency, and what were your goals?

We hired X Agency to improve our online sales and presence. They helped us become profitable with hyper-focused campaigns aimed to target our ideal audience.

**SOLUTION**
How did you select this vendor and what were the deciding factors?

We were looking for an agency that understood our needs and was experienced in this field.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

They managed our Google Ads and Facebook Ad Manager. The goal was to achieve a 6x ROAS throughout the year. They sent us a report each month via Google drive and we have bi-weekly calls to discuss how things were going.

How many resources from the vendor's team worked with you, and what were their positions?

We had at least 3 managers, one for social media, another for google ads, and a manager that oversees both of them.

**RESULTS & FEEDBACK**
Can you share any measurable outcomes of the project or general feedback about the deliverables?

We avg. around a 2x ROAS per month before X Agency stepped in. Now we spend around the same amount but were able to triple revenue after the account was dialed in.

How effective was the workflow between your team and theirs?

It went well, emails were answered promptly and anything needed on the fly could be done within 24 hours.

What did you find most impressive or unique about this company?

They treated us like family. It felt like we were working with an in-house marketing team rather than an outsourced agency.

Are there any areas for improvement or something they could have done differently?

We were able to make improvements along the way so we don't have any suggestions besides maybe Darwin (CEO) could hit the gym some more!


---

#### SEM & Advertising for Sporting Goods Manufacturer
**The Project**
- Services: Content Marketing, Social Media Marketing
- Project size: $200,000 to $999,999
- Project length: Sep. 2019 - Nov. 2022

**Project Summary**: A sporting goods manufacturer has hired X Agency to provide Google and Bing SEM and advertising services. Their work included paid social media on Facebook and Instagram and email marketing, among other tasks.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Former President, ISLE
- Industry: Manufacturing

- Client size: 11-50 Employees
- Review Type: Phone Interview
- Verified

**The Review** — Feb 16, 2023

**Feedback Summary**: X Agency's work was instrumental in helping the client grow the value of their company and optimize their ROI on marketing. Using Zoom and email as their main tools, X Agency led a communicative and collaborative process. The client also praised their trustworthiness throughout the process.
"''While we were with them, we experienced about a 50% year-over-year growth in revenue.''"

**BACKGROUND**
Introduce your business and what you do there.
I'm the former president of ISLE, a consumer goods manufacturer specializing in paddle boards.


**OPPORTUNITY / CHALLENGE**
What challenge were you trying to address with X Agency?
We were looking for a marketing agency.


**SOLUTION**
What was the scope of their involvement? 
X Agency provided strategy management and the execution of our digital marketing, including search engine marketing (SEM) on Google and Bing, organic and paid social media marketing for Facebook and Instagram, and email marketing. Their team managed the ads and the creative assets we gave them. In addition, X Agency worked hand in hand with a third-party SEO firm we were working with whenever the workload was too much.
Our primary focus was to maximize topline revenue while maintaining our total average sale cost. We wanted to ensure to make our ad spend a specific percentage of our income.
What is the team composition?
We worked with Rachel (COO), who was our main point of contact. In addition, she had a team working for her, including an SEM specialist, a social media manager, and an email marketer. Moreover, Darwin (CEO) got involved as needed.
How did you come to work with X Agency?
Our in-house marketing manager referred X Agency to us.
How much have you invested in them?
We spent $220,000–$250,000 every year of the engagement.
What is the status of this engagement?
We worked together from September 2019–November 2022.


**RESULTS & FEEDBACK**
What evidence can you share that demonstrates the impact of the engagement?
We sold the company at a very attractive price, and X Agency's work was an instrumental part of that because they helped us build the company's value up tremendously. They were awesome in driving our top-line revenue and keeping our bottom line healthy by maintaining and staying within our spending guidelines, especially during the pandemic.
Overall, while we were with them, we experienced about a 50% year-over-year growth in revenue.
How did X Agency perform from a project management standpoint?
X Agency's project management was great — we felt that we were more like partners working on the day-to-day operation of the marketing side of our business. Regarding communication, we had weekly Zoom calls, constant emails, and Slack messages to check on the project. They were a part of our team, and it was great. We also used spreadsheets to share information. 
What did you find most impressive about them?
X Agency's trustworthiness was their best attribute. I had worked with many different marketing agencies, and every one of those agencies made me lose my trust in them. X Agency didn't do that; in fact, it built up over time.
Are there any areas they could improve?
I would've loved it if they had offered more services, but they were focused on their area of expertise and were good at it. X Agency didn't specialize in content creation, content management, influencer marketing, and SEO. They helped with it, but we didn’t pay them to do that, so if they could be a one-stop shop, it'd be great.
Do you have any advice for potential customers?
Be very clear and specific in communicating your expectations so that they can tailor their actions to what you want. Moreover, be detailed on how you want them to address your challenges, how promotionally you wish to be, and how much you want to spend in the channels. The more they know, the better they will do for you. 



---

#### Digital Marketing for Fashion Retailer
**The Project**

- Project size: $1,000,000 to $9,999,999
- Project length: Jan. 2017 - Ongoing

**Project Summary**: X Agency handles a fashion retailer's digital marketing efforts. They manage their paid media and SEO strategies, Google, Meta, and Microsoft paid activities, and Google Tag Manager and Analytics accounts.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
General Manager of E-Commerce, City Chic Collective
- Industry: Retail

- Client size: 201-500 Employees
- Review Type: Online Review
- Verified

**The Review** — Feb 16, 2023

**Feedback Summary**: X Agency's support is instrumental to the client's digital growth trajectory and has played a key role in increasing their revenue. A flexible, professional, and dedicated team, they work closely with the client and communicate well. Their strong project ownership and marketing skills stand out.
""X Agency treats our success as their success.""

**BACKGROUND**
Please describe your company and your position there.

I'm the VP of eCommerce for a leading global plus size fashion retailer

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire X Agency, and what were your goals?

We were looking for a Digital Marketing agency to partner with to help execute our digital marketing plans for paid advertising while also working with us on future growth plans and our overall digital marketing growth strategy

**SOLUTION**
How did you select this vendor and what were the deciding factors?

We were looking for a long term partner who was committed to being a part of our team and working as an extension of our eCommerce/Digital Marketing departments. It was really important that we had a partner who could be flexible and grow with us while providing excellent services and second-to-none execution of our digital marketing budget

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

We wanted an agency to handle our full paid media strategy as well as the optimisation of our SEO strategy. They handle all of our Google, Meta, Bing/Microsoft paid activity as well as owning our Google Tag Manager and Google Analytics accounts across 8 global websites

How many resources from the vendor's team worked with you, and what were their positions?

We've worked directly with the CEO, COO and the Senior Director of Digital Strategy as well as a host of Account Managers across their various areas of expertise

**RESULTS & FEEDBACK**
Can you share any measurable outcomes of the project or general feedback about the deliverables?

Since we started working with X Agency, they’ve made a significant impact on the success of our business. They’ve been instrumental to our digital growth trajectory both domestically and internationally and have played a critical role in increasing our revenue. Unlike other agency’s we’ve worked with in the past, X Agency operate as if they are truly an extension of our team and their flexibility, knowledge, professionalism and dedication is second-to-none. They make navigating the complex world of SEO & SEM far easier for us than it deserves to be. Any brand who has the opportunity to work with them – should!

How effective was the workflow between your team and theirs?

X Agency integrate and work as if they are part of our team. Despite the fact our team is based in Sydney, Australia and our key account managers are based in the US, we've always had excellent communication and workflow streams.

What did you find most impressive or unique about this company?

X Agency treats our success as their success - they share in the joys of watching our business grow and understand the impact and importance of what they're doing.

Are there any areas for improvement or something they could have done differently?

They've always been a great partner and a team that we value. At this point, there's no areas for improvement


---

#### Digital Marketing Services for Wedding & Event Supply Co
**The Project**
- Services: Other Digital Marketing
- Project size: Confidential
- Project length: Jan. 2018 - Ongoing

**Project Summary**: X Agency is managing a wedding and event supply company’s PPC and paid social strategy. They are managing paid search and social media campaigns and building out Google Analytics reporting. 


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Executive Vice President of Marketing, Ya Ya Creations
- Industry: Retail

- Client size: 201-500 Employees
- Review Type: Online Review
- Verified

**The Review** — Feb 1, 2023

**Feedback Summary**: Since partnering with X Agency, the client noted a 20% increase in their overall company growth through 2021 which continue till last year. The team showed great innovation, responsiveness, and accountability. The workflow and communication were excellent throughout the collaboration.
""The CEO's out-of-the-box thinking along with the pure drive to succeed for his clients ware incredible.""

**BACKGROUND**
Please describe your company and your position there.

Executive Vice President of Marketing for the World's Largest Wedding & Event Supply Company. We offer the largest selection with over 20k skus from table linens to party balloons and disposable dinnerware and everything in between.

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire X Agency, and what were your goals?

We hired X Agency to manage our PPC SEM and Paid Social Strategy. Our goals were to grow 20% YoY, and those goals have been hit each year that we have been with X Agency.

**SOLUTION**
How did you select this vendor and what were the deciding factors?

I have worked with 3 other agencies and X Agency was lightyears ahead of the others in terms of strategy & thinking outside the box to get the required results. Doesn't just follow the norm or stick with "best practices". The deciding factor for me was the confidence of receiving a free 30 day dial trial period following the 30 day clean up account. They've got to get results to be able to offer that.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Managing our entire Paid SEM and Social Strategy & building out our Google Analytic Reporting. Over 400 campaigns, multiple platforms, reporting etc.

How many resources from the vendor's team worked with you, and what were their positions?

4 Sr. Strategy Manager Sr. SEM Account Manager Sr. Social Account Manager Founder & CEO

**RESULTS & FEEDBACK**
Can you share any measurable outcomes of the project or general feedback about the deliverables?

Since we signed on, not only did our account grow by double digits, we grew over 20% through 2021. After making it through the Covid shut downs and drastic change in buyer behavior our growth continues as we head into the 4th Quarter of 2022. Our account's success is because of X Agency's innovation, responsiveness & accountability and anybody looking to beat the competition must hire X Agency. Hands down the absolute best.

How effective was the workflow between your team and theirs?

Excellent, we've used slack together since day 1.

What did you find most impressive or unique about this company?

The CEO's out-of-the-box thinking along with the pure drive to succeed for his clients were incredible.

Are there any areas for improvement or something they could have done differently?

No


---

#### E-Commerce Mktg & PPC Services for Smart Home Services Co
**The Project**
- Services: Ecommerce Marketing, Search Engine Optimization, Social Media Marketing
- Project size: $10,000 to $49,999
- Project length: July - Oct. 2025

**Project Summary**: X Agency was hired by a smart home devices company to optimize their Google Shopping and set up and manage their PPC campaigns. The team restructured the product feed and enhanced product descriptions.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Manager, NextGen Automation LLC
- Industry: Other industries

- Client size: 11-50 Employees
- Review Type: Online Review


**The Review** — Oct 14, 2025

**Feedback Summary**: Thanks to X Agency's efforts, the client achieved their goal of increasing sales by 25%. The team was organized and efficient, completing all tasks on time and maintaining clear communication. Their data-driven approach, deep expertise, and commitment to delivering measurable results stood out.
""Their project management was highly organized and efficient.""

**BACKGROUND**
Please describe your company and position.I am the Manager of NextGen Automation LLCDescribe what your company does in a single sentence.We sell innovative smart home devices and cutting-edge electronics online to make everyday living smarter, easier, and more connected.

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire X Agency to accomplish?We hired X Agency to boost our Google Shopping sales by 25% through strategic product feed optimization and targeted PPC campaigns.

**SOLUTION**
How did you find X Agency?ReferralWhy did you select X Agency over others?Pricing fit our budgetHow many teammates from X Agency were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Comprehensive optimization of our Google Shopping product feed to improve visibility and relevance, along with the setup and management of high-performing PPC campaigns. Key deliverables involved auditing and restructuring the product feed, enhancing product titles and descriptions, implementing keyword-rich content, setting up targeted ad groups, managing bids, monitoring campaign performance, and providing regular reports with actionable insights to drive sustained sales growth.

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?The project delivered measurable results, including a 25% increase in Google Shopping sales, higher click-through and conversion rates, improved product visibility, and a stronger return on ad spend. Additionally, overall website traffic from Shopping ads grew significantly, leading to more qualified leads and consistent revenue growth.Describe their project management. Did they deliver items on time? How did they respond to your needs?Their project management was highly organized and efficient. All deliverables were completed on schedule, and they maintained clear communication throughout the campaign. They were quick to respond to our questions, provided timely performance updates, and made adjustments based on our feedback to ensure goals were met smoothly.What was your primary form of communication with X Agency?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?What impressed us most about X Agency was their data-driven approach and deep expertise in Google Shopping optimization. They didn’t just run ads—they continuously analyzed performance, implemented strategic improvements, and shared clear insights that helped us understand the impact. Their proactive communication and commitment to delivering measurable results truly set them apart.Are there any areas for improvement or something X Agency could have done differently?None; exceeded expectations


---

#### Digital Marketing Services for Fashion Retailer
**The Project**
- Services: Ecommerce Marketing, Social Media Marketing
- Project size: $10,000 to $49,999
- Project length: July - Sep. 2025

**Project Summary**: X Agency provided digital marketing services for a fashion retailer. The team managed paid ads on Facebook, Instagram, and Google, created content, launched influencer campaigns, and optimized the website.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Senior Executive, CellFinity
- Industry: Other industries

- Client size: 11-50 Employees
- Review Type: Online Review


**The Review** — Oct 11, 2025

**Feedback Summary**: Thanks to X Agency, the client saw a 20% increase in e-commerce sales and over 5,000 social media followers. The team significantly improved website traffic and engagement, conversion rates, brand visibility, and in-store sales. Their organized, efficient, and transparent approach stood out.
""They exceeded expectations.""

**BACKGROUND**
Please describe your company and position.I am the Senior Executive of CellFinityDescribe what your company does in a single sentence.Sells trendy fashion apparel online and in-store.

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire X Agency to accomplish?Increase e-commerce sales by 20% and social media followers by 5,000

**SOLUTION**
How did you find X Agency?Online SearchReferralWhy did you select X Agency over others?Pricing fit our budgetHow many teammates from X Agency were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.The scope of work focused on boosting online and in-store growth through targeted digital marketing. X Agency managed paid ads on Facebook, Instagram, and Google, created engaging content, and launched influencer campaigns to expand reach. They optimized the website for better conversions, implemented audience engagement strategies to grow social media followers by 5,000, and delivered monthly reports to help achieve a 20% increase in e-commerce sales.

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?The project delivered strong, measurable results that reflected clear growth. E-commerce sales increased by 20%, meeting our primary goal, while social media followers grew by over 5,000 across platforms. Website traffic and engagement improved significantly through targeted campaigns, and conversion rates rose due to optimized landing pages and retargeting strategies. Additionally, influencer collaborations and ad campaigns generated higher brand visibility, resulting in more consistent online and in-store sales.Describe their project management. Did they deliver items on time? How did they respond to your needs?Their project management was organized, efficient, and transparent. X Agency consistently delivered all tasks and campaigns on schedule, ensuring smooth execution without delays. They maintained clear communication, regularly updated us on progress, and were quick to adapt strategies based on our feedback. Whenever we had questions or required adjustments, their team responded promptly and proactively, demonstrating strong commitment to our goals and satisfaction.What was your primary form of communication with X Agency?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?What did you find most impressive or unique about this company?Are there any areas for improvement or something X Agency could have done differently?None. They exceeded expectations.


---

#### Email Marketing & SMM for Catering Company
**The Project**
- Services: Email Marketing, Social Media Marketing
- Project size: Less than $10,000
- Project length: June - Sep. 2025

**Project Summary**: X Agency provided digital marketing services for a catering company. The team was tasked with generating 150 event inquiries per month through social media and email marketing efforts.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Assistant, Grand Palate
- Industry: Consumer products & services

- Client size: 11-50 Employees
- Review Type: Online Review


**The Review** — Oct 8, 2025

**Feedback Summary**: Thanks to X Agency's efforts, the client achieved their goal of generating 150 event inquiries per month. The team excelled in project management, consistently delivering on time and responding promptly to the client's needs. Their organized approach and stunning social media content also stood out.
""They exceeded our expectations.""

**BACKGROUND**
Please describe your company and position.I am the Assistant of Grand PalateDescribe what your company does in a single sentence.Provides gourmet catering services for events.

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire X Agency to accomplish?Generate 150 event inquiries per month through social media and email marketing.

**SOLUTION**
How did you find X Agency?ReferralWhy did you select X Agency over others?Pricing fit our budgetHow many teammates from X Agency were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Achieved 60 event inquiries per month and a 20% increase in email open rates

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?The project delivered clear, measurable results, including generating 60 event inquiries per month and achieving a 20% increase in email open rates, demonstrating strong engagement and growth.Describe their project management. Did they deliver items on time? How did they respond to your needs?Their project management was excellent. X Agency consistently delivered everything on time and kept us informed at every stage. They were quick to respond to our needs, made adjustments whenever required, and ensured the campaigns stayed aligned with our goals. Thanks to their organized approach, we were able to generate 150 event inquiries per month through social media and email marketing.What was your primary form of communication with X Agency?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Their ability to create visually stunning social media contentAre there any areas for improvement or something X Agency could have done differently?None; they exceeded our expectations.


---

#### Website Redesign & SEO for Healthcare Provider
**The Project**
- Services: Search Engine Optimization, Web Development
- Project size: Less than $10,000
- Project length: Apr. - Oct. 2025

**Project Summary**: X Agency redesigned a healthcare provider's website to improve UX and streamline the booking process. They also implemented on-page and technical SEO strategies to increase organic traffic.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Operation Manager, J & J Pharma
- Industry: Other industries

- Client size: 11-50 Employees
- Review Type: Online Review


**The Review** — Oct 4, 2025

**Feedback Summary**: Thanks to X Agency's efforts, the client saw a 25% increase in online appointment bookings. The team was organized, transparent, and communicative, and they delivered all milestones on time. They were also quick to respond and adapt to the client's feedback and requests.
"“They exceeded our expectations.”"

**BACKGROUND**
Please describe your company and position.I am the Operation Manager of J & J PharmaDescribe what your company does in a single sentence.Offers telemedicine and in-person healthcare services.

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire X Agency to accomplish?Improve online appointment bookings through a website redesign and SEO.

**SOLUTION**
How did you find X Agency?ReferralWhy did you select X Agency over others?Pricing fit our budgetHow many teammates from X Agency were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Redesign the company website with a focus on user experience, responsive design, and optimized navigation to streamline the booking process. Implement on-page and technical SEO strategies, including keyword optimization, metadata enhancement, and local SEO improvements, to increase visibility and organic traffic. Key deliverables include a fully redesigned website, improved loading speed, integrated online booking system, SEO audit report, and measurable increase in appointment bookings by 25%.

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?The project resulted in a 25% increase in online appointment bookings through a combination of website redesign and SEO improvements, demonstrating clear progress and measurable success.Describe their project management. Did they deliver items on time? How did they respond to your needs?Their project management was highly organized and transparent. They delivered all milestones on time and maintained clear communication throughout the process. Whenever I had feedback or new requests, they were quick to respond and adapt, ensuring the final result aligned perfectly with my goals.What was your primary form of communication with X Agency?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Genuine commitment to understanding my vision and translating it into a functional, patient-focused website. Their ability to combine creativity with data-driven SEO strategies made the entire experience both seamless and effective.Are there any areas for improvement or something X Agency could have done differently?None. They exceeded our expectations.


---

#### Content Marketing for Branding & Graphic Design Agency
**The Project**
- Services: Content Marketing, Conversion Optimization, Search Engine Optimization
- Project size: Less than $10,000
- Project length: May - Sep. 2025

**Project Summary**: X Agency provided content marketing services for a branding and graphic design firm. They published SEO-optimized, audience-focused content, conducted strategic backlinking, and shared content on social media.

**Review Rating**: 5.0
- Quality: 4.5
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Manager, PixelNest
- Industry: Arts, entertainment & music

- Client size: 11-50 Employees
- Review Type: Online Review


**The Review** — Sep 25, 2025

**Feedback Summary**: X Agency helped the client reach 1,200 monthly site visitors and increase brand mentions by 30%. The team's structured, goal-oriented project management approach enabled them to publish content as scheduled and respond promptly to needs. They also adapted the strategy to the audience's preferences.
""Their creative approach to storytelling in our blogs impressed us.""

**BACKGROUND**
Please describe your company and position.I am the Manager of PixelNestDescribe what your company does in a single sentence.Provides graphic design and branding services for startups

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire X Agency to accomplish?Increase brand visibility through a content marketing campaign and achieve 1,000 monthly website visitors.

**SOLUTION**
How did you find X Agency?ReferralWhy did you select X Agency over others?Pricing fit our budgetReferred to meHow many teammates from X Agency were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Develop and implement a targeted content marketing campaign designed to boost brand visibility by consistently publishing valuable, SEO-optimized, and audience-focused content. Through blog posts, social media distribution, and strategic backlinking, the campaign will drive organic traffic growth and engagement, with the specific goal of reaching at least 1,000 monthly website visitors within the set timeframe.

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?Website traffic reached 1,200 monthly visitors, and brand mentions increased by 30%.Describe their project management. Did they deliver items on time? How did they respond to your needs?Their project management was structured and goal-oriented. They consistently delivered items on time, ensuring that content was published as planned to build momentum. They were also responsive to needs, adapting the campaign strategy and content to align with audience preferences and SEO opportunities, which helped achieve the targetWhat was your primary form of communication with X Agency?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Their creative approach to storytelling in our blogs impressed us.Are there any areas for improvement or something X Agency could have done differently?None; exceeded expectations


---

#### Content Marketing for Home Decor & Furniture Company
**The Project**
- Services: Content Marketing, Ecommerce Marketing, Search Engine Optimization
- Project size: $10,000 to $49,999
- Project length: July 2024 - Apr. 2025

**Project Summary**: X Agency provided digital marketing services for a home decor and furniture company. The team created multi-platform ad campaigns, revamped product landing pages, built email flows, and implemented SEO.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Sr. Operations Executive, Moderno Porcelain Works
- Industry: Construction

- Client size: 51-200 Employees
- Review Type: Online Review


**The Review** — May 10, 2025

**Feedback Summary**: Thanks to X Agency's efforts, the client saw a 92% increase in website conversion rate, a 67% growth in paid media ROAS, a 48% uplift in organic search traffic, and an increase in email marketing revenue. Moreover, the team was highly proficient and accurate throughout the project.
""They were flexible, solutions-oriented, and always quick to implement feedback.""

**BACKGROUND**
Please describe your company and position.I am the Senior Operations Executive of Moderno Porcelain WorksDescribe what your company does in a single sentence.Sells artisanal, eco-friendly home decor and furniture products

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire X Agency to accomplish?To scale their eCommerce revenue through paid social, SEO improvements, and CRO (conversion rate optimization).

**SOLUTION**
How did you find X Agency?ReferralWhy did you select X Agency over others?Pricing fit our budgetGood value for costReferred to meHow many teammates from X Agency were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Multi-platform ad campaigns, conducted a full SEO audit and implementation, revamped 8 product landing pages with A/B testing, built 5 automated email flows (welcome, cart abandonment, win-back, post-purchase, and loyalty rewards), and provided detailed monthly reporting with KPIs tracked.

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?92% increase in website conversion rate, 67% growth in paid media ROAS (return on ad spend), 48% uplift in organic search traffic, 2x increase in email marketing revenueDescribe their project management. Did they deliver items on time? How did they respond to your needs?Absolutely — stayed ahead of schedule, communicated transparently, and rapidly adapted campaigns based on performance data. They were flexible, solutions-oriented, and always quick to implement feedback.What was your primary form of communication with X Agency?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Strong attention to detail, communicated adjustments immediately, and proactively brought new ideas to the tablAre there any areas for improvement or something X Agency could have done differently?None; exceeded expectations


---

#### Digital Marketing for Outdoor Clothing & Gear Company
**The Project**
- Services: Digital Strategy, Ecommerce Marketing, Email Marketing
- Project size: $10,000 to $49,999
- Project length: Oct. 2024 - Apr. 2025

**Project Summary**: X Agency provided digital marketing services for an outdoor clothing and gear company. The team created a full digital marketing strategy, social ad creatives, audience targeting, and email marketing.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Deputy Editor, The Drive
- Industry: Automotive

- Client size: 11-50 Employees
- Review Type: Online Review


**The Review** — May 3, 2025

**Feedback Summary**: Thanks to X Agency's efforts, the client achieved 67% year-over-year revenue growth and sold out their new product line in five months. The team met all timelines and communicated seamlessly through virtual meetings and email. Their creativity and adaptability were second to none.
""Their creative energy and ability to pivot fast based on campaign results were impressive.""

**BACKGROUND**
Please describe your company and position.I am the Deputy Editor at The DriveDescribe what your company does in a single sentence.Designs and sells high-performance outdoor clothing and gear which align with our automotive concept.

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire X Agency to accomplish?Drive e-commerce sales and launch a new product line with a digital-first campaign.

**SOLUTION**
How did you find X Agency?Clutch SiteWhy did you select X Agency over others?High ratingsPricing fit our budgetGood value for costHow many teammates from X Agency were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Full digital marketing strategy for launch, social ad creatives, audience targeting, automation email flows

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?67% YoY revenue growth, sold out of the new product line in 5 monthsDescribe their project management. Did they deliver items on time? How did they respond to your needs?Extremely efficient; all timelines met and communication was seamlessWhat was your primary form of communication with X Agency?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Their creative energy and ability to pivot fast based on campaign results were impressive.Are there any areas for improvement or something X Agency could have done differently?None; exceeded expectations


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#### SEO, PPC & Web Design for Marketing Consulting Company
**The Project**
- Services: Pay Per Click, Search Engine Optimization, Web Design
- Project size: $10,000 to $49,999
- Project length: Jan. 2023 - Mar. 2024

**Project Summary**: X Agency provided SEO services for a marketing consulting company. The team was also responsible for setting up and managing PPC campaigns and redesigning a landing page.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Senior Marketing Strategist, Watt Business Consulting
- Industry: Other industries

- Client size: 1-10 Employees
- Review Type: Online Review


**The Review** — Apr 29, 2025

**Feedback Summary**: X Agency's efforts improved organic traffic by 200%, increased qualified leads by 42%, and achieved a 3x ROI. The team delivered on time, provided clear reports, and was highly responsive to evolving needs. Their knowledge, proactive communication, and results-driven approach impressed the client.
""I was impressed by their deep industry knowledge, proactive communication, and results-driven approach.""

**BACKGROUND**
Please describe your company and position.I am the Senior Marketing Strategist of Watt Business ConsultingDescribe what your company does in a single sentence.A marketing consultant—you gain a dedicated partner who’s as invested in your growth

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire X Agency to accomplish?increase online visibility and drive qualified leads

**SOLUTION**
How did you find X Agency?ReferralWhy did you select X Agency over others?Pricing fit our budgetGood value for costReferred to meHow many teammates from X Agency were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Full SEO overhaul, ad campaign setup and management, landing page redesign recommendations, monthly reporting

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?200% increase in organic traffic, 42% increase in qualified leads, 3x ROI on paid adsDescribe their project management. Did they deliver items on time? How did they respond to your needs?Outstanding — all deliverables were on-time, clear reporting, extremely responsive to evolving needsWhat was your primary form of communication with X Agency?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?I was impressed by their deep industry knowledge, proactive communication, and results-driven approach.Are there any areas for improvement or something X Agency could have done differently?NA


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#### E-Commerce Web Optimization for Cleaning Products Retailer
**The Project**
- Services: Digital Strategy, E-Commerce Development, Pay Per Click
- Project size: Confidential
- Project length: Apr. 2023 - Mar. 2024

**Project Summary**: X Agency optimized the existing e-commerce website of a cleaning products retailer. The team was also responsible for targeting a specific audience through SEM, social media ads, and SEO campaigns.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Director of Marketing, Manufacturing
- Industry: Manufacturing

- Client size: 11-50 Employees
- Review Type: Online Review
- Verified

**The Review** — Apr 5, 2024

**Feedback Summary**: X Agency increased the client's target audience by over 150% and sales by 30% within six months. The team was highly responsive to queries and concerns, and internal stakeholders were particularly impressed with the service provider's personable approach and streamlined operations.
""X Agency was extremely responsive to our questions and needs.""

**BACKGROUND**
Please describe your company and position.I am the Director of Marketing of PathoSans TechnologiesDescribe what your company does in a single sentence.Produce all-natural cleaning products.

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire X Agency to accomplish?Optimize ecommerce websiteDrive traffic for target marketsincrease conversions

**SOLUTION**
How did you find X Agency?ReferralWhy did you select X Agency over others?Great culture fitReferred to meHow many teammates from X Agency were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.X Agency was engaged to optimize our e-commerce site and reach a very specific target audience through SEM, Paid Social and SEO campaigns. Deliverables included weekly status updates and monthly reporting.

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?Increased traffic of our target audience by over 150% in a s period six-month period which increased sales by 30%.Describe their project management. Did they deliver items on time? How did they respond to your needs?X Agency was extremely responsive to our questions and needs. As with any project, plans evolved a bit as we went and they were very accommodating as changes were made. Weekly meetings were date and deadline driven.What was your primary form of communication with X Agency?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?The team of specialists operating in seamless conjunction with our team. From content, to design, to SEM and paid social, the entire team was on the same page and a pleasure to work with.Are there any areas for improvement or something X Agency could have done differently?Nothing comes to mind.


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#### Paid Campaign Management for Children's Bike Retailer
**The Project**
- Services: Ecommerce Marketing, Pay Per Click, Social Media Marketing
- Project size: Confidential
- Project length: Jan. 2019 - May 2023

**Project Summary**: X Agency managed and optimized paid campaigns for a children's bike retailer. They handled paid media accounts.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Paid Media Specialist, woom Bikes USA
- Industry: Retail

- Client size: 501-1,000 Employees
- Review Type: Online Review
- Verified

**The Review** — Apr 27, 2023

**Feedback Summary**: The client increased their budget and revenue thanks to X Agency's efforts. The team responded to all needs and delivered the project on time. They collaborated efficiently through virtual meetings and email updates. Above all, their quality output and campaign management were commendable.
""They were very responsive.""

**BACKGROUND**
Please describe your company and position.I am the Paid Media Specialist of woom Bikes USADescribe what your company does in a single sentence.Empowering kids to love riding a bike.

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire X Agency to accomplish?Manage Paid Media accounts

**SOLUTION**
How did you find X Agency?ReferralWhy did you select X Agency over others?Referred to meWhat was the size of X Agency’s team?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Managing paid campaigns, optimizing, and reporting

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?Scaling increased budget and revenueDescribe their project management. Did they deliver items on time? How did they respond to your needs?Yes, they were very responsive.What was your primary form of communication with X Agency?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?High level of output and campaign managementAre there any areas for improvement or something X Agency could have done differently?Digital strategy


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#### Digital Marketing Services for Retail E-Commerce Company
**The Project**
- Services: Content Writing Services, Digital Strategy, Ecommerce Marketing, Email Marketing, Marketing Strategy, Other Digital Marketing, Pay Per Click, Search Engine Optimization, Social Media Marketing, Video Marketing
- Project size: Confidential
- Project length: July 2011 - Ongoing

**Project Summary**: X Agency provides ongoing SEO and social media marketing services for a retail e-commerce company. 


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
President, City Chic
- Industry: Retail

- Client size: 501-1,000 Employees
- Review Type: Online Review
- Verified

**The Review** — Apr 17, 2023

**Feedback Summary**: The client's financial and market share growth was achieved while maintaining healthy ROAS, thanks to X Agency's efforts. The team is responsive, quick to react, and solves issues consistently, and internal stakeholders are particularly impressed with the vendor's vast technical expertise.
""Their level of expertise is unsurpassed across all of digital marketing.""

**BACKGROUND**
Please describe your company and position.

I am the President, US Operations & Marketing of City Chic

Describe what your company does in a single sentence.

Retail eCommerce

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire X Agency to accomplish?

SEM
	Paid Social
	SEO


**SOLUTION**
How did you find X Agency?

Referral, Other

Why did you select X Agency over others?

Good value for cost, Other

What was the size of X Agency’s team?

6-10 Employees

What was your primary form of communication with X Agency?

In-Person Meeting, Virtual Meeting

Describe the scope of work in detail. Please include a summary of key deliverables.

Have employed X Agency across more than 40 clients since 2011 with exceptional results spanning a multitude of industries.

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?

Driving financial and market share growth while maintaining healthy ROAS.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Always responsive, quick to react and solve issues, very dependable and an indispensable partner.

What did you find most impressive or unique about this company?

Their level of expertise is unsurpassed across all of digital marketing.

Are there any areas for improvement or something X Agency could have done differently?

Keep growing and adding qualified personnel equal to existing staff.


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#### Web Design & Marketing for Gardening Products Manufacturer
**The Project**

- Project size: Confidential
- Project length: Jan. - Aug. 2022

**Project Summary**: A gardening products manufacturer hired X Agency to refresh their website. They were also tasked with developing and implementing an advertising strategy for the client.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 4.5

**The Reviewer**
Owner, Dalen Products
- Industry: Other industries

- Client size: 11-50 Employees
- Review Type: Online Review


**The Review** — Feb 16, 2023

**Feedback Summary**: X Agency delivered the project on time. They ensured effective collaboration by leading weekly meetings, managing their tasks and the client's expectations well, and communicating effectively. Their confidence, enthusiasm, and personable approach made them stand out.
""X Agency's staff was awesome.""

**BACKGROUND**
Please describe your company and your position there.

Dalen manufactures gardening product so people can grow more in their garden.

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire X Agency, and what were your goals?

Our website needed a refresh, and we needed help developing and managing an advertising strategy

**SOLUTION**
How did you select this vendor and what were the deciding factors?

A fractional CMO is the one who arranged our partnership with X agency

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We wanted to refresh the website to increase conversion rate, and develop ads that gave us a good return on investment

How many people from the vendor's team worked with you, and what were their positions?

3-4 people

**RESULTS & FEEDBACK**
Can you share any measurable outcomes of the project or general feedback about the deliverables?

The new website looks great but unfortunately the conversion rate went down. I think this was because there is a problem with how the website displays on mobile devices. But really, im not sure why the conversion rate went down. It may also have something to do with the state of the market

Describe their project management style, including communication tools and timeliness.

Good communication, weekly meetings & analysis, clear objectives

What did you find most impressive or unique about this company?

X Agency's staff was awesome. Their characters, and confidence about what to do

Are there any areas for improvement or something they could have done differently?

I felt like we struggled with creating effective new content.


---

#### Digital Marketing for Health Technology Company
**The Project**

- Project size: Less than $10,000
- Project length: Jan. 2022 - Ongoing

**Project Summary**: A health technology company has hired X Agency to manage their e-commerce campaigns. This involves handling the client's paid social and PPC campaigns, designing their site, and developing a CRO strategy.


**Review Rating**: 4.5
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
CEO, Health Technology Company
- Industry: Other industries

- Client size: 1-10 Employees
- Review Type: Online Review
- Verified

**The Review** — Feb 15, 2023

**Feedback Summary**: X Agency's support has boosted the client's ROAS, lowered their advertising costs, provided them with better insight into their customers, and helped improve their marketing best practices. The team's straightforward approach to collaborative decision-making helps them provide the best results.
""The team was competent and knowledgeable.""

**BACKGROUND**
Please describe your company and your position there.

We are a health and wellness technology company with proprietary pain relieving products selling both B2B and B2C

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire X Agency, and what were your goals?

X was hired to manage our ecomm campaigns. Goal was to increase exposure and ROAS

**SOLUTION**
How did you select this vendor and what were the deciding factors?

Extensive knowledge of the platforms, the industry and broad experience across retail B2C ecomm. Great team of knowledgeable and friendly people with complimentary skills.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We turned over the management of our ecomm campaigns to X including Paid Social, PPC as well as web design and CRO strategy.

How many people from the vendor's team worked with you, and what were their positions?

We have had amazing support from the CEO, COO and key experts in email, paid social and display advertising. They put all of their team in front of the client to ensure success.

**RESULTS & FEEDBACK**
Can you share any measurable outcomes of the project or general feedback about the deliverables?

Increase ROAS, lowered advertising costs. More insight into our customer as well as improving our best practices.

Describe their project management style, including communication tools and timeliness.

We were assigned a PM as well as a specific specialist for each area of ecomm campaigning. The team was competent and knowledgeable.

What did you find most impressive or unique about this company?

Down to earth. Straightforward approach to collaborative decision making for the best results for our business.

Are there any areas for improvement or something they could have done differently?

I can't suggest any!


---

#### Paid Ad & SEM Strategy for Event Decorations Retailer
**The Project**
- Services: Other Digital Marketing
- Project size: Confidential
- Project length: Jan. 2018 - Ongoing

**Project Summary**: X Agency manages the digital marketing efforts of an event decorations retailer. The team conducts paid ad and SEM campaigns and provides social media marketing through Facebook and Instagram.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
EVP of Marketing, Ya Ya Creations
- Industry: Retail

- Client size: 201-500 Employees
- Review Type: Online Review


**The Review** — Feb 1, 2023

**Feedback Summary**: X Agency is able to help the client grow their account by 20% and positively change their customers' purchasing behavior. The team is highly proactive and communicative, and internal stakeholders are particularly impressed with the vendor's innovation and results-driven approach.
""They don't just rely on the "best practices"; they think outside the box.""

**BACKGROUND**
Please describe your company and your position there.

I'm the Executive VP of Marketing and oversee all paid/organic marketing and customer facing site optimizations.

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire X Agency, and what were your goals?

To manage all of our paid digital advertising. SEM and Social.

**SOLUTION**
How did you select this vendor and what were the deciding factors?

I have worked as a client of 3 different digital agencies. My company has now been a client of X Agency's since it first opened about 4 years ago. I selected X Agency because of their innovative, out of the box strategy plus their get results priority over everything else.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Strategizing and managing out SEM campaigns (300+) in Google, Bing, their affiliated networks and Facebook and Instagram. We are very active in our account management, it is not a set it and forget it type account. X agency has to be point and they always are.

How many resources from the vendor's team worked with you, and what were their positions?

5 Sr. SEM Account Manager Sr. SEM Account Manager Sr. Social Digital Account Manager Sr. Strategist CEO and Founder

**RESULTS & FEEDBACK**
Can you share any measurable outcomes of the project or general feedback about the deliverables?

not only did our account grow by double digits, we grew over 20% through 2021. After making it through the Covid shut downs and drastic change in buyer behavior our growth continues as we head into the 4th Quarter of 2022. Our account's success is because of X Agency's innovation, responsiveness & accountability and anybody looking to beat the competition must hire X Agency. Hands down the absolute best.

How effective was the workflow between your team and theirs?

Very effective. They've worked within our systems, using slack for all communication which makes progress much quicker.

What did you find most impressive or unique about this company?

They don't just rely on the "best practices"; they think outside the box, innovate and are 100% only results driven.

Are there any areas for improvement or something they could have done differently?

There's nothing they need to improve on.


---



## Portfolio & Awards


### Digital Marketing for Fashion Retailer
X Agency handles this fashion retailer's digital marketing efforts. They manage their paid media and SEO strategies, Google, Meta, and Microsoft paid activities, and Google Tag Manager and Analytics accounts.



### Clutch Awards

- [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_asian_owned_company_united_states_2025_award.svg)


### Industry Recognitions

- #1828 in Inc 5000 Fastest Growing Companies




## Key Clients

- City Chic


## Packages



## About the Team

### Our Story
Founded in 2017, X Agency is a full-service performance marketing agency built to drive business results—not vanity metrics.
Our mission is to create results that ripple. With scientist-level testing, owner-level hustle, and partner-level heart, we deliver results that grow companies in ways that grow people. When our clients win, their employees win. And when their employees win, so do we. We’re not here to play the game — we’re here to change it.


### What Sets Us Apart

- We're Keeping It Real: We are authentic and act with integrity, recommending client-first strategies and spend. We bring humor and honesty to every interaction, keeping it light and fun, because serious results don’t need stuffy attitudes.

- We Learn Boldly: We stay curious, test fearlessly, and are always learning. We relentlessly experiment with new strategies to push boundaries and find what drives remarkable results.

- We Take Radical Ownership: We take responsibility for every account detail, from the client relationship to campaign tactics. We put in the hustle and own our work, from wins to losses.







## Verification

Clutch verification provides an additional layer of data to help you make the right purchasing decision of business services.

- Verified Client Reviews: 11
- Overall Review Rating: 5.0

Last Updated: 2026-06-05T15:26:40Z

### Business Entity
- Business Entity Name: Darwin Liu LLC
- Source: Massachusetts Secretary of State
- Jurisdiction of Formation: Massachusetts
- Date of Formation: August 5, 2014
- Status: Active
- Last Updated: November 27, 2024
- ID: 001144507


### Credit Report Results
- International Credit Risk Assessment: Very Low Risk
- Source: Creditsafe
- Last Updated: November 27, 2024



## Locations (2)

### Lynnfield, MA (Headquarters)
- 200 Broadway Suite 207
- Lynnfield, MA 01940
- United States
- 2 - 5 employees
- Phone: +16176698880

### Nashville, TN
- 615 Main Street
- Nashville, TN 37206
- United States
- 6 - 9 employees
- Phone: 7164322138




## Contact X Agency
[Send a message](https://clutch.co/profile/x-agency)

### Connect on Social
- [LinkedIn](https://www.linkedin.com/company/x-agency-boston/)
- [Facebook](https://www.facebook.com/XAgencyDigital)

- [Instagram](https://www.instagram.com/xagencyboston/)
