Write Good Code

BACKGROUND

Please describe your company and position.

I am the Sales of Heinlein Supply

Describe what your company does in a single sentence.

Heinlein Supply is a Rep and Distributor for industrial heating and ventilating products, supplying new units, replacement units and parts.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Write Good Code to accomplish?

• Complete redesign of two websites focused on improving UX, conversion rates, and brand positioning
• Run PPC for the last 5 years. Dropped their ad spend by 75% while increasing leads by over 200%
• Implementation of technical and content SEO strategies for both sites, resulting in improved search rankings, increased lead volume, and enhanced lead quality
• Strategic digital marketing consultation that has been consistently implemented and expanded upon by the client

SOLUTION

How did you find Write Good Code?

Referral

Why did you select Write Good Code over others?

• Pricing fit our budget
• Referred to me
• Understood what we were looking for.

How many teammates from Write Good Code were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The websites and the SEO work have been very succesfull. Write Good Code has reduced our PPC ads considerably and brought business organically to our websites. Sales are up considerably while reducing the ad spend by approx 75%.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We are not looking to add employees but now we are getting more leads than we can handle in standard work hours. We have also reduced our ad spend by approximately 75%  while increasing sales.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We had specific requirements of how we wanted the web sites, which were not traditional to what is being built by others. Others we talked to just wanted to build a site the way they do and we would have to accept it. Write Good Code worked with us to achieve our goals, saw how our requirements fit our business model and has continued to improve on the design. Websites were both created in the time line given. Reducing our PPC ads spending was high on our list. This has been achived with such success, it has allowed us to continue SEO services thru Write Good Code. They have continued to reduce ad spend and increase the organic leads to our websites, month after month.  

What was your primary form of communication with Write Good Code?

Email or Messaging App

What did you find most impressive or unique about this company?

The personal attention to our project and our company has been impressive. They are not only doing the work we have requested,  creating websites, reducing ad spend etc but in doing so has also educated themselves on the products we sell, in order to help achieve our goals.

Are there any areas for improvement or something Write Good Code could have done differently?

I do not have any suggestions. I have been pleased with their services.

BACKGROUND

Please describe your company and position.

I am the Founder of AI Answering Service

Describe what your company does in a single sentence.

We provide an AI Phone Answering service

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Write Good Code to accomplish?

• Get customers
• Build a website
• Managed google ads
• Improve google ranking.

SOLUTION

How did you find Write Good Code?

Online Search

Why did you select Write Good Code over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Write Good Code were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Build a responsive website after consultation that meets particular objectives

design and manage google ads campaigns for this website with particualr objectives

Improve organic search results using a number of methods including writing articles

Deliverables are particular levels of converted customers to meet objectives that change based on campaign and organic vs landing page vs phone call links

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Increased customers

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They have been very good at delivering items on time.  They have also been responsive when changes to scope were required or slight changes in objectives during campaigns.

What was your primary form of communication with Write Good Code?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

A comprehensive service covering an unusually large skill set, including  all aspects of website design, copywriting, understanding my business, understanding my customers and converting this into understandable and practical marketing strategies, and of course SEM, PPC but technical things like Wordpress setup, hosting and others. 

Are there any areas for improvement or something Write Good Code could have done differently?

they could move timezone to match Australia.. but thats a bit ask :) .. no seriously I can not think of anything I would want changed.

BACKGROUND

Please describe your company and position.

I am the President of R. Williamson & Associates

Describe what your company does in a single sentence.

We are a manufacturer's representative form offering ventilation products to the commercial, institutional, and industrial market places. We offer, application design, sale, and installation of all the equipment we represent. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Write Good Code to accomplish?

• Website Building
• Brand Recognition
• Lead Generation
• SEO

SOLUTION

How did you find Write Good Code?

Online Search

Why did you select Write Good Code over others?

• Pricing fit our budget
• Great culture fit
• Interview

How many teammates from Write Good Code were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Website Development - Our introduction to Write Good Code was related to re-developing a website. They created a beautiful site with great content that allowed us to get traffic organically right away. We were so happy with the result that we eventually created a sister site to further promote another line of equipment. 

SEO - Write Good Code has been performing our SEO operations for the past 3 years now. The service provided is well worth the investment. They are very in touch with the products & services we provide and as a result they require very little hand holding which gives us more time to do what we do to make money and allow Write Good Code to what they are good at to help us make more money. Our return has grown year over year. 

Lead Generation - We began with no leads and a bad website with no SEO and no web related leads. Almost immediately after establishing a relationship with Write Good Code we started seeing leads come in. Maybe 1 a week for the first few months, then they grew to a few a week within the first year. Fast forward to today, a few years later and we are now receiving multiple leads each day, totaling near 20 per week. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Website Development - Our introduction to Write Good Code was related to re-developing a website. They created a beautiful site with great content that allowed us to get traffic organically right away. We were so happy with the result that we eventually created a sister site to further promote another line of equipment. 

SEO - Write Good Code has been performing our SEO operations for the past 3 years now. The service provided is well worth the investment. They are very in touch with the products & services we provide and as a result they require very little hand holding which gives us more time to do what we do to make money and allow Write Good Code to what they are good at to help us make more money. Our return has grown year over year.

Lead Generation - We began with no leads and a bad website with no SEO and no web related leads. Almost immediately after establishing a relationship with Write Good Code we started seeing leads come in. Maybe 1 a week for the first few months, then they grew to a few a week within the first year. Fast forward to today, a few years later and we are now receiving multiple leads each day, totaling near 20 per week. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We have been very satisfied with Write Good Codes timelines and ability to adapt. Write Good Code has been flexible enough to pivot on ideas as we propose changes. Even when pivoting they tend to deliver within the original timelines.  No complaints to offer.

What was your primary form of communication with Write Good Code?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their attention to our ideas, their attention to details, their ability to adapt to changing ideas, and their response to anything we bring up. We cannot say enough good things about Write Good Code. Maybe what is so unique is that we do not have any criticisms of the company. 

Are there any areas for improvement or something Write Good Code could have done differently?

We do not have any criticisms of Write Good Code. The team has always worked hard for us. 

BACKGROUND

Please describe your company and position.

I am the Founder of a law firm.

Describe what your company does in a single sentence.

Law firm

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Write Good Code to accomplish?

• Beautifully Designed Website
• Informative
• Maximize Conversions

SOLUTION

How did you find Write Good Code?

Online Search

Why did you select Write Good Code over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Write Good Code were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Had Write Good Code put together a website for my law firm as well as a PPC campaign and they knocked it out of the park! Beautiful website and PPC Campaign is performing great. Highly highly recommend this vendor, boon to my business

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

CTR, conversions, price per click, impressions and then for the website - SEO optimization

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Ahead of schedule and extremely responsive

What was your primary form of communication with Write Good Code?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The founder of Write Good Code has a background in both SEO website design and PPC - this is a one stop shop that is dedicated to its customers

Are there any areas for improvement or something Write Good Code could have done differently?

N/A