UP2DATE Software

BACKGROUND

Please describe your company and position.

I am the Head of Mobile Apps of B&H Photo Video

Describe what your company does in a single sentence.

B&H Photo is a leading retailer of photography, video, audio, and electronics equipment, serving professionals and enthusiasts globally through its New York City superstore and online platform.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire UP2DATE to accomplish?

• Design an intuitive and user-friendly interface for browsing and purchasing products.
• Optimize navigation for ease of use, ensuring quick access to product categories and search features.
• Allow customers to place orders, track shipments, and manage their accounts directly within the app.
• Integrate with the existing B&H Photo Video backend system to sync product inventory, pricing, and user data.
• Ensure real-time updates on product availability and order statuses.
• Implement secure payment methods and encryption to protect user data.
• Support multiple payment options, including credit cards, PayPal, and other popular methods
• Keep users informed with real-time notifications about deals, order updates, and new arrivals
• Offer personalized recommendations based on user preferences and browsing history
• Enable wishlist functionality for saving products of interest

SOLUTION

How did you find UP2DATE?

• Online Search
• Referral

Why did you select UP2DATE over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from UP2DATE were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Scope of Work and Key Deliverables:

• Collaborated with the design team: Partnered closely with our design team to bring their vision to life, translating detailed designs into seamless, high-performing features for both iOS and Android platforms.
• Development of modular components: Built and implemented modular, reusable components for faster development and greater flexibility in updating or scaling the app’s features in the future.
• Complete overhaul of product listing and detail pages: Redesigned and redeveloped the product listing and detail pages to improve usability, enhance performance, and align with modern UX standards, ensuring an intuitive and engaging shopping experience for users.
• Brand-new checkout flow implementation: Engineered a new checkout process from scratch, optimizing the workflow to minimize friction, reduce cart abandonment rates, and ensure a smooth transaction experience for customers.
• Homepage implementation and optimization: Implemented & optimized a brand-new homepage, prioritizing faster loading times to provide a seamless user experience. Given its role as the landing page, this optimization was critical in reducing bounce rates and ensuring a positive first impression for users.
• Comprehensive app maintenance and testing: Maintained both iOS and Android apps with rigorous quality assurance practices, including end-to-end and regression testing to ensure all new and existing features function flawlessly. Identified and resolved bugs promptly to uphold reliability and performance.
• Automated testing pipelines: Designed and deployed automated testing frameworks to improve development efficiency, minimize human error, and ensure consistency across all app functionalities.
• Proactive UX and performance enhancements: Provided valuable insights and recommendations to optimize the user experience and improve application performance, contributing significantly to user satisfaction and retention.

This scope of work not only delivered high-quality app features but also laid a strong foundation for scalability, improved performance, and a superior user experience. These key deliverables were pivotal in ensuring the project’s success and aligning with business goals.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• App Downloads: Achieved significant growth in the number of installations on both iOS and Android platforms, reflecting strong user interest and adoption.
• 5-Star Customer Ratings: Consistently received high ratings across app stores, with numerous 5-star reviews praising the app’s usability, design, and functionality.
• Positive Customer Feedback: Garnered overwhelmingly positive responses in customer surveys, highlighting satisfaction with the app’s performance, navigation, and overall experience.
• High Net Promoter Score (NPS): Achieved an excellent NPS, indicating strong customer loyalty and a high likelihood of users recommending the app to others.

These metrics collectively demonstrate the project’s success in delivering a user-centric app that exceeded customer expectations and supported business growth:

Active Users: Daily and monthly active users (DAU/MAU) to measure engagement.

Session Duration: Average time users spend on the app per session.

Conversion Rate: Percentage of users who complete a purchase compared to total app visitors.

Cart Abandonment Rate: Percentage of users who add items to the cart but do not complete the purchase.

Mobile Sales Revenue: Total revenue generated through the app, compared to other sales channels

Average Order Value (AOV): Average amount spent per transaction.

Crash-Free Sessions: Percentage of sessions without crashes or technical issues

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management by the team was exemplary. They consistently delivered all milestones and deliverables on time, often exceeding expectations. Communication was clear and proactive, with regular updates and discussions to ensure alignment with project goals. They demonstrated exceptional responsiveness to our needs, quickly adapting to changes in scope and addressing concerns promptly.

Their ability to manage timelines without compromising on quality was a standout feature. They utilized efficient planning and agile methodologies to stay on track, while also incorporating feedback seamlessly into the development cycle. Their collaborative and solution-oriented approach made working with them an effortless and productive experience. Overall, their project management ensured a smooth process and a highly successful outcome.

What was your primary form of communication with UP2DATE?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most about this company was their proactive and forward-thinking approach. Their ability to go beyond simply meeting requirements and instead contribute meaningful insights and ideas made them a standout partner. They displayed a deep understanding of user experience and business goals, which translated into features and designs that truly resonated with our audience.

Additionally, their dedication to quality was impressive — whether it was their attention to detail, their rigorous testing processes, or their commitment to timely delivery. Their adaptability and willingness to embrace challenges with innovative solutions further highlighted their expertise. Overall, their blend of technical excellence, creativity, and partnership mindset made them a truly unique and invaluable collaborator.

Are there any areas for improvement or something UP2DATE could have done differently?

While the overall experience with Up2Date was excellent, there are a few areas where slight improvements could further enhance their service. For example, occasionally, more frequent updates or progress tracking reports could have provided greater visibility into the project’s status. Additionally, while they were highly adaptable to feedback, incorporating a more structured approach to capturing and prioritizing client input might streamline the iteration process even further.

That said, these are minor observations in what was an overwhelmingly positive experience. Their ability to deliver high-quality results on time and their proactive communication already set a very high standard.

BACKGROUND

Please describe your company and position.

I am the General Manager of KBoosting LLC

Describe what your company does in a single sentence.

At KBoosting.com, we help people complete complex tasks in their favorite PC games to skip the tedious and grindy parts of games and jump to the fun ones!

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Up2Date to accomplish?

• Improve the frontend of our website
• Add new functionalities to our platform
• Update the code of our site to PhP 8
• Help us optimize our site for SEO
• Integrate with some API's

SOLUTION

How did you find Up2Date?

Online Search

Why did you select Up2Date over others?

• Close to my geographic location
• Good value for cost
• Company values aligned
• Other

What was the size of Up2Date’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work for this project involves collaborating with KBOOSTING.COM for the programming and development of our gaming platform. Their expertise and support have been crucial in the creation of a user-friendly, engaging, and reliable platform for our users and also our team working on content for the website.

Key Deliverables:

1. Technical consultation: KBOOSTING.COM provided valuable insights and guidance on the best programming practices and tools to use for the development of our gaming platform.
2. Platform architecture design: Up2Date assisted in designing a robust and scalable architecture that ensures optimal performance and supports future growth.
3. Front-end and back-end development: Up2Date's team of skilled developers worked on both front-end and back-end programming, ensuring seamless integration and a high-quality user experience.
4. Security and compliance: The company ensured that our gaming platform adheres to industry security standards and regulations, safeguarding our users' data and privacy.
5. Quality assurance and testing: KBOOSTING.COM conducted rigorous testing to identify and resolve any potential issues or bugs, guaranteeing a smooth and reliable platform for our users.
6. Ongoing support and maintenance: The company has provided ongoing support for our gaming platform, addressing any concerns, implementing updates, and optimizing performance as needed.

We are grateful for the exceptional service provided by KBOOSTING.COM in the development of our gaming platform and highly recommend their services to others seeking programming expertise.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Website traffic
• Conversion rate
• Our staff's satisfaction

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Up2Date demonstrated exceptional project management throughout our collaboration. They consistently delivered items on time, adhering to the established deadlines without compromising on quality. Their responsiveness to our needs was remarkable, as they were always attentive and efficient in addressing any concerns or requests.

The team at Up2Date effectively communicated project progress and updates, ensuring we were always informed about the status of each task. They were proactive in seeking feedback and making any necessary adjustments to meet our specific requirements. Overall, Up2Date's excellent communication skills and commitment to client satisfaction made our collaboration a success, and we highly recommend their services.

What was your primary form of communication with Up2Date?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What we found most impressive and unique about Up2Date is their exceptional response times and outstanding problem-solving skills. The team's ability to address concerns and inquiries promptly showcased their commitment to customer satisfaction.

Their agility and efficiency in tackling issues allowed for a smooth project workflow, ensuring minimal disruption and delays. Up2Date's dedication to providing rapid and effective solutions sets them apart from other companies in the industry and greatly contributed to the success of our collaboration.

Are there any areas for improvement or something {provider_name} could have done differently?

Although no company is perfect, we are hard-pressed to find any significant areas for improvement or aspects that Up2Date could have done differently. Their exceptional performance and dedication to our project left us highly satisfied with the collaboration. We genuinely appreciate their efforts and have no negative feedback to share at this time.

BACKGROUND

Introduce your business and what you do there.

I’m a manager at a financial institution.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Up2Date?

We needed help with the development of our internal platforms.

SOLUTION

What was the scope of their involvement?

Up2Date provides development support and technical implementations for us. They develop web platforms and mobile apps; they usually build them from scratch based on our idea, IT environment, and initial inputs. We have our own data centers, and we mostly deploy solutions on our own infrastructure. We also provide them with a detailed list of specifications for each requirement. Key technologies being used are Elasticsearch and Kibana. Their team provides maintenance support as well.

What is the team composition?

We work with 7–8 people from their side, including developers and testers, and a business analyst.

How did you come to work with Up2Date?

We found Up2Date through a Google advertisement. We decided to work with them based on their in-depth knowledge of the latest technologies.

How much have you invested with them?

We’ve spent $500,000.

What is the status of this engagement?

We started working together in June 2015, and it’s still an ongoing collaboration.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Everything has been delivered on time and according to our specifications; the platforms they’ve built are all easy to use.

How did Up2Date perform from a project management standpoint?

They’re always accessible and willing to help us work through any bugs or issues. We communicate in person and virtually.

What did you find most impressive about them?

We’re impressed with Up2Date’s flexibility — they’re always willing to adapt to our needs. They’re also proactive, intuitive, and easy to work with.

Are there any areas they could improve?

Their communication in writing can be improved. They’re a small company and not used to using complex words.

Do you have any advice for potential customers?

Have one-on-one calls with them and engage in workshops. Also, clearly set your expectations for each requirement.

BACKGROUND

Introduce your business and what you do there.

I’m the director of lumyn solutions ltd, an IT services company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with UP2DATE?

We needed to create a rota software.

SOLUTION

What was the scope of their involvement?

UP2DATE developed the rota software from scratch. The team handled everything.

What is the team composition?

I don’t know how many teammates from UP2DATE were assigned to the project.

How did you come to work with UP2DATE?

I found UP2DATE through an online search. I chose them over other options because they had high ratings, their pricing fit our budget, they had a great culture fit, they offered good value for the cost, and their company values aligned with ours.

How much have you invested with them?

I prefer to keep the investment amount confidential.

What is the status of this engagement?

We started working with UP2DATE in January 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

UP2DATE completed the project in a very short time, and the software had no bugs or errors.

How did UP2DATE perform from a project management standpoint?

We communicated through virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

UP2DATE had a great team and provided great support. Overall, they offered amazing value for our money.

Are there any areas they could improve?

No, everything went perfectly and smoothly.

BACKGROUND

Please describe your company and position.

 I am the economist of an electric company 

Describe what your company does in a single sentence.

Distribution and providing electricity 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire UP2DATE to accomplish?

• Create an application for travel requests management

SOLUTION

How did you find UP2DATE?

Online Search

Why did you select UP2DATE over others?

Good value for cost

How many teammates from UP2DATE were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

User interface design and user experience development, Authentication, Travel request management, Management of creation, approval, and tracking of travel requests, Travel Agency integration - Integrates with travel agency systemsto provide booking options, Provides centralized viewing and approval of travel costs, Event organization, Reports and analytics aupport and incident.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The application works well and is easy to use and intuitive. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They deliver the project items in a very short time, were proactive and met all customisation requirements.

What was your primary form of communication with UP2DATE?

Email or Messaging App

What did you find most impressive or unique about this company?

It's a small company, but they work very well and respond very quickly to client needs.

Are there any areas for improvement or something UP2DATE could have done differently?

I suggest they could work on the level of depth of issues that arise to prevent possible incidents.

BACKGROUND

Please describe your company and position.

I am the Head of Product and Digital Transformation Manager of Smith&Smith

Describe what your company does in a single sentence.

Financial services

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Up2Date to accomplish?
Develop mobile app for money transfer

SOLUTION

How did you find Up2Date?

Online Search

Why did you select Up2Date over others?

• Close to my geographic location
• Pricing fit our budget

How many teammates from Up2Date were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Project Planning and Requirements Gathering
• UI/UX Design 
• Application Development
• Backend Development and Integration
• Maintenance and Support

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The Smith Transfer app's successful launch sets the stage for future growth. Key anticipated outcomes include strong user acquisition, high transaction volumes, exceptional performance and reliability, robust security, and positive user feedback, demonstrating Up2Date’s excellence and innovation.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They adhered strictly to the project timeline, consistently delivering items on or ahead of schedule. Their proactive communication ensured that our needs were promptly addressed, and their agile approach allowed for flexibility and quick adjustments. 

What was your primary form of communication with Up2Date?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

What stood out most about Up2Date was their remarkable ability to combine technical expertise with innovative problem-solving.

Are there any areas for improvement or something Up2Date could have done differently?

Incorporating more extensive user testing phases earlier in the development cycle might help identify and address potential usability issues more effectively.

BACKGROUND

Please describe your company and position.

I am a Department Manager at JerrysPizza

Describe what your company does in a single sentence.

Bakes and delivers the best pizza in Romania.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Up2Date to accomplish?

• Native mobile application on Android and IOS
• Website: company and pizza restaurant ordering
• Back-end and API integrations

SOLUTION

How did you find Up2Date?

Referral

Why did you select Up2Date over others?

• Great culture fit
• Good value for cost

What was the size of Up2Date’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Native mobile applications, Company and e-shop website, Orders management back-end software, Application integration via REST and SOAP APIs, application maintenance.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• On spec deliverables

What was your primary form of communication with Up2Date?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The software developemnt and support were CI/CD. The deliverables fulfilled our functionality, UX, design, and support requirements.

What did you find most impressive or unique about this company?

The flexibility, attention to understanding the client functional requirements and come up with solutions. Willingness to go the extra mile and maintain a good report with the client. The company not only delivers the solutions/applications, but by staying with the client, has all the incentives to write highly maintainable, clean, documented code.

Are there any areas for improvement or something Up2Date could have done differently?

The ability to tackle larger projects, work on multiple software modules simultaneously.