Superhuman Prospecting

BACKGROUND

Please describe your company and your position there.

We're Rise.co, a digital agency supporting our client's online marketing, website and app development efforts. I am the Founder of the company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Superhuman Prospecting & Pereus Marketing?

We needed help with the call center portion of one of our client's B2B outreach campaigns. We were looking for a team that could understand the nuances of our client's pitch, deliver it well and set appointments with prospects from our list.

What were your goals for this project?

To set qualified appointments for our client.

SOLUTION

How did you select Superhuman Prospecting & Pereus Marketing?

We were referred to Superhuman Prospecting through word-of-mouth by a consultant that we've worked with.

Describe the project in detail.

We had a list of 500 prospects that needed to be called and pitched. The pitch had to be delivered to decision-makers and appointments were set with our client's business developer.

What was the team composition?

We worked directly with their account manager, Chris. Behind the scenes, there were 1 or 2 reps / dialers on our campaign.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Superhuman Prospecting was dedicated enough to understand our client's pitch and deliver it well. They were flexible in our arrangement and willing to customize their workflow to work with us and our clients. They successfully set many appointments for our client.

How effective was the workflow between your team and theirs?

It was effective, we met weekly and were always made aware of the status and progress of our campaign.

What did you find most impressive about this company?

We were impressed with their ability to understand our client's highly-nuanced sales pitch and deliver it to prospects over the phone well. We were also impressed with their willingness to be flexible with us, as our engagement with SHP was just one aspect of our larger campaign.

Are there any areas for improvement?

Reporting on campaign performance could be improved but was not an issue.

BACKGROUND

Introduce your business and what you do there.

I’m the director of sales for a CBD retailer. We produce retail products and branded license ingredients.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Superhuman Prospecting & Pereus Marketing?

We outsourced cold-calling to them.

SOLUTION

What was the scope of their involvement?

They were just doing cold calls.

What is the team composition?

We worked primarily with John (Account Manager).

How did you come to work with Superhuman Prospecting & Pereus Marketing?

They had a better presentation than others I looked at.

How much have you invested with them?

We spent about $1,500.

What is the status of this engagement?

The project lasted from June–August 2020.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We had about an 11% conversion rate. It was great. I have no complaints.

How did Superhuman Prospecting & Pereus Marketing perform from a project management standpoint?

They met their deadlines 100% and were generally communicative. We had weekly calls and emails.

What did you find most impressive about them?

They were very thorough and they were effective. Their conversion rates were great, and that’s what I’m looking for.

Are there any areas they could improve?

No, they were great.

Do you have any advice for potential customers?

Identify your leads ahead of time.

BACKGROUND

Please describe your company and your position there.

We are a disabled veteran owned supply company, CEO

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Superhuman Prospecting & Pereus Marketing?

To make outbound lead generation calls to set up meeting with new customers.

What were your goals for this project?

To drive revenue and create brand awareness

SOLUTION

How did you select this vendor?

I felt as if they had a full solution. I did research and ultimately wanted to use a firm with a proven track record.

Describe the project in detail.

The Superhuman team took a list of warm leads and called them 3 times each to schedule a one on one call with account executives.

What was the team composition?

The team was great, there were several callers that updated the lead list.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Utilizing SuperHuman Prospecting I was a able to double my profit month over month.

How effective was the workflow between your team and theirs?

The workflow was seamless, and had constant communication with John who had been a true pleasure to work with.

What did you find most impressive about this company?

I am impressed by their professionalism all the way through the project. The whole team represented my brand perfectly.

Are there any areas for improvement?

No

BACKGROUND

Please describe your company and your position there.

My company provides healthcare services for pain management and behavioral health providers nationwide. I am a regional representative in charge of reaching out to hundreds of prospects

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Superhuman Prospecting & Pereus Marketing?

I contracted with Pereus Marketing to reach out to 500+ prospects in my region. The goal is to schedule appointments with myself and the main contact for each prospect.

What were your goals for this project?

Goals were to set between 3-6 appointments per month

SOLUTION

How did you select this vendor?

I originally found this company on Upwork. They had good reviews and were very professional through the entire setup process.

Describe the project in detail.

I contracted with Pereus Marketing to reach out to 500+ prospects in my region. The goal is to schedule appointments with myself and the main contact for each prospect. Calls were made M-Thr during business hours. Pereus representatives would call off spreadsheet and update leads accordingly daily. We also have bi monthly calls for updates and goal setting.

What was the team composition?

Team is composed of myself, CEO of Pereus Marketing and their call team. I am assigned a specific rep for my industry.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Pereus Marketing consistently hit monthly goals and were very thorough in providing updates, communication, and changes that were needed.

How effective was the workflow between your team and theirs?

Very effective, any questions, concerns, or updates I have are responded to within a couple hours. Pereus staff did well in adapting to any changes to scripts or prospect types.

What did you find most impressive about this company?

They were very professional and efficient throughout the entire process.

Are there any areas for improvement?

Through my time working with Pereus Marketing the staff seemed to improve on knowledge of the services that I offer on an ongoing basis

BACKGROUND

Please describe your company and your position there.

Online Retailer of atheltic footwear. Owner

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Pereus Marketing (RPMC)?

We wanted a company to reach out to prospective stores to buy sneakers from.

What were your goals for this project?

To expand our customer base of stores we buy from.

SOLUTION

How did you select this vendor?

From them through Upwork

Describe the project in detail.

We had them call a list of 100 stores to see if they would be interested in having us purchase sneakers from them.

What was the team composition?

They had a group of about 10 different people calling the list daily.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We linked up with about 5 stores and have prospects for another 3 stores to do business with.

How effective was the workflow between your team and theirs?

It was fantastic. They were very much on top of everything from setup to completion and always were on time with their deliveries.

What did you find most impressive about this company?

They were very prompt with communication and follow through with what they said they were going to do.

Are there any areas for improvement?

They were perfect for what I needed them for. No complaints.

BACKGROUND

Please describe your company and your position there.

I’m the managing director of i2W, a digital marketing company focusing on national and e-commerce marketing campaigns.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Pereus Marketing (RPMC)?

We were looking to test cold calling to our target demographic.

What were your goals for this project?

We wanted to gather feedback from the call center operators about general sentiment to our offer, and understand how to best reach them in future.

SOLUTION

How did you select this vendor?

We interviewed a few vendors and went through a discovery process to find the best match.

Describe the project in detail.

In order to make the project a success, we decided to gather the lead information ourselves. Pereus Marketing (RPMC) created the cold calling script. They delivered it to us with additional explanation of each step.

What was the team composition?

We primarily communicated with one project manager. We also had access to the CEO for any higher-level needs.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The results were satisfying. Pereus Marketing (RPMC) did what was asked of them. They called all contacts, and leads were gained during the process.

How effective was the workflow between your team and theirs?

The process was okay, but could have been better. Some communications lacked clarity. These had to be followed-up by additional calls in order to clear up the confusion. Overall, the workflow was satisfactory and the script was completed on time.

What did you find most impressive about this company?

I really appreciated that their CEO was willing to jump on a call right away when things didn’t go as planned. He and I had a good conversation to set the campaign up for success.

Are there any areas for improvement?

The initial setup and communication between sales and project management teams could be improved. Other than that, all was great.

BACKGROUND

Please describe your company and your position there.

We're a digital marketing agency that provides social media marketing services to local businesses to get them more clients.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Pereus Marketing (RPMC)?

We wanted to outsource our cold outreach and appointment setting to focus more on the inside sales point of the business.

What were your goals for this project?

We wanted to get 2–3 appointments from a list of 100 contacts.

SOLUTION

How did you select this vendor?

They responded to our listing on Upwork. While we weren’t initially looking for an agency, their team met all of our requirements and seemed like they knew what they're doing.

Describe the project in detail.

Pereus Marketing (RPMC) helped us from start to finish with our cold calling campaign. First, we had an onboarding session to discuss our business and our offer. Next, we tweaked the call script in detail, then the campaign kicked off. We had a mid-campaign call to discuss the results to date and to see what we could improve. At the end of the campaign, we had a final call to discuss the final results. They billed us upfront for the total amount.

What was the team composition?

We were in contact mainly with Ryan (Owner, Pereus Marketing (RPMC)) and Dyanna (Project Manager, Pereus Marketing (RPMC)).

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Pereus Marketing (RPMC) exceeded our expectations by a lot. They got a 26% response rate out of 100 contacted decision makers, and generated five appointments.

How effective was the workflow between your team and theirs?

Their communication was mainly through email. That wasn't an issue for us because Pereus Marketing (RPMC) was fast to reply to any questions about the campaign.

What did you find most impressive about this company?

Pereus Marketing (RPMC)’s results, transparency, and superb communication were all impressive. They also have a big team of actual humans—not a software or bot—to make their calls, which helps a lot.

Are there any areas for improvement?

My only suggestion is to change the design of the call tracker. It was a little difficult to use at first, but we got used to it pretty quickly.

BACKGROUND

Please describe your company and your position there.

I’m the owner of Rebue Corporation. We have several brands that sell leisure products to a commercial audience.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Pereus Marketing (RPMC)?

We needed help cultivating and qualifying leads to close sales.

What were your goals for this project?

We wanted to gain face-to-face meetings with key decision makers.

SOLUTION

How did you select this vendor?

We identified Pereus Marketing through an RFQ.

Describe the project in detail.

We provided Pereus Marketing with 100 cold leads to contact regarding our products and services. They introduced these leads to our business model, gaining trust and a face-to-face meeting for our team to deliver marketing materials on-site. Secondly, they captured key data on four questions identified by our team.

What was the team composition?

I have a single point of contact but can inquire directly with Pereus Marketing’s phone bank operators when necessary.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The project has been quite successful. We started on a one-off basis but have since moved to assigning them monthly campaigns. It’s allowed us to focus on closing sales and expanding into three additional states.

How effective was the workflow between your team and theirs?

Communication has never been a problem. They have a very effective onboarding process. Mistakes do happen, but they're corrected quickly. We have access to key data points to measure performance, and we hold a monthly review to make quick pivots and adjustments.

What did you find most impressive about this company?

Their professionalism is at a best-in-industry level. They’ve exceeded our expectations.

Are there any areas for improvement?

Every business has areas for improvement. We’ve had a few minor glitches, but in some cases, they were due to information we either provided or failed to provide. Pereus has always been very willing to correct any problem, be it their fault or ours.

BACKGROUND

Please describe your company and your position there.

I’m the digital marketing strategist at Midnight Island, a B2B digital marketing agency. We run paid online campaigns to generate leads for small- and medium-sized local businesses.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Pereus Marketing (RPMC)?

We hired them to handle our outbound cold outreach phone calls. We had a long list of local businesses that were hard to contact via email. Our team wanted to try cold calling, but did not have the time or knowledge to do it in-house.

What were your goals for this project?

We wanted to set five appointments and win one new client by the end of the project.

SOLUTION

How did you select this vendor?

They responded to our listing on Upwork. We weren’t necessarily looking for an agency, but the team met all of our requirements. Pereus Marketing had a proven strategy, a solid workflow, clear communications, and high standards.

Describe the project in detail.

Pereus Marketing helped us from start to finish with our cold outreach campaign. First, we had an onboarding session to discuss our business and our offer. Next, we tweaked the call script and possible outcomes of each call. We did a package for 100 businesses to outreach; Pereus Marketing would contact each business up to three times—300 total calls if needed. Our team approved this approach because it created multiple contact opportunities during the life of the campaign. They billed us upfront for the total amount.

What was the team composition?

We worked with 3–4 people including Ryan (CEO and Owner, Pereus Marketing).

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The project was successful because we had controlled how they represented our company and still benefited from the team’s expertise. The campaign saved us time, which enabled us to focus on other aspects of our business. Pereus Marketing was a pleasure to work with and their performance met our expectations for appointments and warm leads.

How effective was the workflow between your team and theirs?

The team communicated clearly and helpfully shared files to keep us informed about the status of each call. We had a meeting at the project’s mid-point to discuss results and any needed changes. During the campaign, we could see which service representative contacted each business. Our team appreciated knowing who was working on what.

What did you find most impressive about this company?

The team’s transparency distinguished them. They set clear expectations and created an accessible workflow. Pereus Marketing then leveraged their knowledge and skill sets to achieve tangible results.

Are there any areas for improvement?

Call recording would be a nice touch, as well as more guidance on follow up processes with prospective clients. We needed more tweaks and examples of successful campaigns to add value.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of an insulation company that serves much of Eastern Pennsylvania and Southwest New Jersey.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Pereus Marketing?

We wanted a team to help us generate leads at events and tradeshows.

SOLUTION

What was the scope of their involvement?

They work on lead generation and staffing at events. They find tradeshows, set up and break down our displays, and generate appointments for us to follow up with on our end. Insulation isn’t an impulse buy, so we need to help clients understand the benefits. Pereus gets people interested in our services so we can make the sale.

What is the team composition?

Ryan (Founder, Owner, Principal Consultant, Pereus Marketing) is our main point of contact.

How did you come to work with Pereus Marketing?

We bought an existing business when we expanded into the Philadelphia market. Ryan was working for the old owner. He explained what he was doing and we felt it fit in with our plan to generate more leads.

How much have you invested with them?

We have invested over $50,000 with them, split between us and the old owner and the relationship is only getting stronger.

What is the status of this engagement?

We started working together in August 2017 and work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They generate 15–20% of our leads. Among those leads, we see about a 40% close rate.

How did Pereus Marketing perform from a project management standpoint?

They do really well and their communication is clear. They use Google Docs to take leads and update the spreadsheets at each event. Then, we follow up with specific customers. We meet once a month or so to discuss future events and negotiate pricing. They represent us extremely well.

What did you find most impressive about them?

Managing 2–5 additional staff members at events would be difficult for us but they make it easy. We may pay a little more than some of our other franchises who do this sort of work in-house but the ease makes it worthwhile.

Are there any areas they could improve?

They do a great job for us. Any innovations to get more leads or a higher close rate would be fantastic.

Do you have any advice for potential customers?

Focus on your core business and let them handle their area of expertise. We didn’t have experience with service-driven vendors or marketing at events, so we trusted them to handle their additions to our company.