Sasquatch Digital

BACKGROUND

Please describe your company and position.

I am the Project manager of MainteGO

Describe what your company does in a single sentence.

We are MainteGO, a B2B platform for property maintenance, finance and analytics. Our clients are landlords, property-management teams and field crews. We work with real-estate businesses across the United States, helping them streamline operations and improve cost control through data and automation.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sasquatch Digital to accomplish?

• In October this year we engaged Sasquatch Digital to manage Pay-Per-Click advertising to accelerate lead generation for our platform. The goal was to drive qualified trial sign-ups and demo requests from US property managers and landlords while keeping CPL efficient within a limited budget.

SOLUTION

How did you find Sasquatch Digital?

Online Search

Why did you select Sasquatch Digital over others?

• High ratings
• Good value for cost

How many teammates from Sasquatch Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Sasquatch handled the full PPC workflow end-to-end:
1/ Audit & Strategy — rapid audit of our existing accounts and landing funnels; defined priority audiences and mapped conversion paths.
2/ Campaign setup & targeting — created Google Search and Performance Max campaigns plus LinkedIn lead-generation and selective Facebook campaigns targeting decision-makers in the US real-estate sector. Implemented layered audience targeting (industry, job title, company size) and negative keyword lists.
3/ Tracking & Analytics — configured conversion tracking (GA4 + Google Ads), implemented UTM taxonomy, and set up call-tracking for demo requests. Validated event accuracy across site and CRM.
4/Creative & landing optimisation — provided copy recommendations and quick landing-page variants; suggested headline/CTA tweaks for better match with ad intent.
5/ Ongoing optimisation & reporting — daily bid adjustments, weekly A/B tests on keywords and creatives, and bi-weekly performance reports with actionable insights and next steps.
6/ Key deliverables included: campaign setups, tracking implementation, landing-page recommendations, weekly performance reports, and a short roadmap for scaling once CPL targets were met.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Given the short engagement window and modest budget, Sasquatch delivered clear early wins, specifically generating a sufficient volume of qualified demo sign-ups for our team to process.

Additionally, they established robust signal and tracking — full end-to-end event tracking was implemented, giving us reliable data to accurately measure outcomes.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was professional and responsive. Sasquatch assigned a dedicated account manager who ran weekly check-ins and delivered concise, data-driven reports. Major tasks (campaign setup, tracking implementation) were completed on schedule. When we requested quick landing-page tweaks or fast segmentation changes, the team acted promptly — often turning around small fixes within a few hours. Escalations are handled transparently, and solutions are presented with clear trade-offs.

What was your primary form of communication with Sasquatch Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Two things stood out:
1/ Commercial focus: they treated PPC as a business channel rather than purely a traffic channel — every test and optimisation was tied to conversion quality and pipeline impact.
2/ Technical rigour: their tracking and analytics work closed critical data gaps we had struggled with for months, enabling meaningful optimisation decisions.

Are there any areas for improvement or something Sasquatch Digital could have done differently?

Overall, we haven't been working together long enough to see any serious mistakes in the agency's work or to make any recommendations. We are completely satisfied with everything.

BACKGROUND

Please describe your company and position.

I am the Director of Parkan UA

Describe what your company does in a single sentence.

We are a company providing sales, rental, and installation services for industrial gates and automatic doors for B2B clients, including factories, retail, banks, and industrial facilities.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sasquatch Digital to accomplish?

• Google company for Pay Per Click
• Ecommerce Marketing
• Other Digital Marketing

SOLUTION

How did you find Sasquatch Digital?

Online Search

Why did you select Sasquatch Digital over others?

• High ratings
• Good value for cost

How many teammates from Sasquatch Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Sasquatch has been providing comprehensive Pay Per Click and eCommerce marketing services for Parkan.ua over the past three years. The scope of work includes:

1. PPC Campaign Management
- Strategy development and ongoing optimization for Google Ads, Microsoft Ads, Meta.
- Continuous monitoring of ad performance, A/B testing, and bid adjustments to maximize ROI.

2. Ecommerce Marketing
- Conversion rate optimization on the website to increase online sales.
- Product feed management and optimization for advertising platforms.
- Analysis of user behavior and campaign performance to refine targeting and messaging.

3. Analytics and Reporting
- Regular reporting on KPIs such as traffic, lead generation, and sales conversions.
- Insights and recommendations for improving campaign performance and scaling marketing efforts.

Key Deliverables
- Fully managed PPC campaigns across multiple platforms.
- Optimized eCommerce product listings and landing pages.
- Monthly performance reports with actionable insights.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The collaboration with Sasquatch has delivered clear and measurable results over the past three years:
- Increased Qualified Leads: Targeted PPC campaigns consistently drove high-intent traffic, resulting in a significant increase in qualified leads.
- Improved ROI: Optimized advertising spend and campaign management led to higher return on investment across all paid channels.
- Enhanced Online Visibility: Strategic eCommerce marketing and product feed optimization increased visibility in search results and social platforms, boosting overall brand awareness.
- Conversion Growth: Website optimizations and targeted campaigns improved conversion rates, translating online traffic into tangible sales.
- Actionable Insights: Regular reporting and analysis provided data-driven recommendations, allowing Parkan.ua to make informed decisions and refine their marketing strategy.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Sasquathʼs team demonstrated excellent project management throughout our collaboration. All campaigns, reports, and deliverables were consistently delivered on time, with clear communication at every stage.

The team was highly responsive to our needs, quickly addressing questions, implementing feedback, and adapting strategies as required. They proactively suggested optimizations and improvements, ensuring that every campaign aligned with our business goals and delivered measurable results.

Their structured approach and attention to detail made collaboration seamless and efficient, allowing us to rely on them for both ongoing campaigns and ad hoc marketing initiatives.

What was your primary form of communication with Sasquatch Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most about Sasquatch Digital was their combination of strategic insight and hands-on execution. They not only managed campaigns efficiently but also brought creative and data-driven ideas to the table that helped us maximize results across both our own brands and the international brands we distribute.

Their deep understanding of digital marketing, attention to detail, and ability to adapt quickly to our evolving needs set them apart. We particularly valued their proactive communication, transparency in reporting, and commitment to delivering measurable outcomes that directly supported our business objectives.

Are there any areas for improvement or something Sasquatch Digital could have done differently?

Overall, our experience with Sasquatch Digital has been excellent. If we were to suggest any area for improvement, it would be to provide even more proactive insights or benchmarking against industry trends. While their strategies and execution are already strong, occasional recommendations comparing our performance to broader market benchmarks could add extra value and help us identify new growth opportunities.

That said, their responsiveness, professionalism, and ability to deliver measurable results consistently make them a highly reliable partner.

BACKGROUND

Please describe your company and position.

I am the Founder / CEO of Profit.Store

Describe what your company does in a single sentence.

Profit.Store builds custom analytics and automation systems that help businesses make data-driven decisions and scale efficiently.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sasquatch Digital to accomplish?

• Our two- year engagement was defined by a clear mandate: maximize profitability, and optimize ad spend for ProfitStore

SOLUTION

How did you find Sasquatch Digital?

Online Search

Why did you select Sasquatch Digital over others?

• High ratings
• Good value for cost

How many teammates from Sasquatch Digital were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

They were responsible  for the overall Digital Strategy with PPC and Media Planning & Buying being the core services. Key deliverables included : developing sophisticated bidding strategies, daily optimization of product campaigns (Google Shopping, Dynamic Ads), implementing effective cros-channel retargeting, and dynamic adjustment of the media plan to align with seasonal sales and inventory changes

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Success was measured directly by financial performance. We achieved a consistent average ROAS of 5.0 which outperformed our previous in--house benchmark by a significant margin. The total volume of online revenue attributable to their ad campaigns grew by 18% over the project duration.  Their expertise in Media Planning & Buying helped us effectively allocate budget during peak seasons, resulting in a
12% higher conversion rate during those periods compared to historical data.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

In the fast-paced e--commerce environment, rapid response is crucial, and their project management was structurally sound and efficient. Reports and campaign adjustments were always delivered precisely on schedule. Communication was highly efficient ; when we had urgent requests to launch a flash sale or react to a competitor's pricing shift, the team responded and executed changes within hours. The manager was proactive, frequently flagging potential budget inefficiencies or new opportunities before we even noticed them.

What was your primary form of communication with Sasquatch Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their most unique quality is their deep specialization in e-commerce profitability. They don't just execute ad buys;  they analyze the entire competitive landscape and efficiently allocate budget to maximize profit margins, not just traffic. Their ability to make data-driven decisions in real-time, based on sales volume and inventory metrics sets them apart from typical agencies. They truly understand the commercial goals of retail operations.

Are there any areas for improvement or something Sasquatch Digital could have done differently?

We believe an earlier implementation of a comprehensive Customer Loyalty and CRM marketing integration would have provided even greater synergy. While their core PPC work was outstanding integrating their Digital Strategy tighter with our internal loyalty programs sooner could  have unlocked additional long-term value. This is a suggestion for expansion,  not a criticism of their core service delivery.

BACKGROUND

Please describe your company and position.

I am the Partner

Describe what your company does in a single sentence.

We are a law firm specializing in maritime, transport and trade law

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sasquatch Digital to accomplish?

• The project aimed to elevate the international visibility and reputation of Interlegal among agricultural companies, using a cautious, compliance-focused approach.

SOLUTION

How did you find Sasquatch Digital?

• Online Search
• Referral

Why did you select Sasquatch Digital over others?

• High ratings
• Good value for cost

How many teammates from Sasquatch Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The work included market and competitor research, a social media presence strategy aimed at industry professionals, and advanced content marketing (expert articles, analytical materials, etc.). Sasquatch specialists managed our social media, targeted Pay Per Click campaigns, and display advertising to generate B2B inquiries. Key results: monthly creation of authoritative legal content and management of PPC campaigns targeting decision-makers, with a focus on high-quality leads

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

In the legal sector, success is defined by the quality of inquiries. The most critical outcome was a 30% increase in High Value Leads inquiries for large-scale international cases directly atributed to their content and strategy. They helped us reduce the Cost Per Qualified Lead by 15%. The strategic Social Media presence led to a 30 % rise in engagement from potential partners, significantly reinforcing our image as a market leader.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was excellent, which is essential for a law firm where accuracy and timeliness are non-negotiable standards. All reports, content plans, and creatives were delivered precisely on schedule and adhered to our strict legal compliance guidelines. Communication was consistently formal and highly professional. When urgent legal updates arose, the team demonstrated remarkable agility, adapting content plans and active campaigns within a short time to reflect the changes.

What was your primary form of communication with Sasquatch Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What truly sets them apart is their deep respect for and understanding of regulatory constraints in legal marketing. They ensured all PPC and Content Marketing adhered to platform rules without sacrificing effectiveness. They leveraged Graphic Design to convey authority and trust worthiness, not just visual appeal. This combination of cautious compliance with effective lead generation makes them a valuable partner.

Are there any areas for improvement or something Sasquatch Digital could have done differently?

For further international expansion, a more proactive exploration of niche, country specific legal marketing platforms beyond the core channels (Google/ Meta) earlier in the contract might have accelerated penetration into select markets . However, within the defined scope, their professional execution was very good

BACKGROUND

Please describe your company and position.

I am the Founder and CEO of CASES

Describe what your company does in a single sentence.

CASES is a media and education platform that helps creative and tech professionals grow by providing expert content, industry insights, and practical learning tools.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sasquatch Digital to accomplish?

• SMM Consulting
• We approached Sasquatch Digital to better understand the needs, motivations, and challenges of owners and directors of advertising agencies. This research was critical for us because our platform serves creative professionals, and we needed a deeper, more structured understanding of this segment. From time to time, we also engage Sasquatch Digital to develop marketing strategies to promote our platform and strengthen our position in the industry.

SOLUTION

How did you find Sasquatch Digital?

Online Search

Why did you select Sasquatch Digital over others?

• High ratings
• Good value for cost

How many teammates from Sasquatch Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Sasquatch were an important part of our project to research the needs of businesses in the creative industries, as well as helping to develop programs for advancing the SMM direction within our platform. The goal of the collaboration was to find Product Market Fit and identify the right value propositions for service providers in the creative industries. The Sasquatch team made a fundamental contribution to this work. Another important contribution was their support of the CASES Creative Professions Incubator project, in which they participated both as consultants and as employers.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

1) Sasquatch helped implement the strategy for attracting the B2B segment of users to the platform, which was an important direction for the development and monetization of our business, and enabled us to begin monetizing the platform in a new category. That allowed us to earn first B2B-contracts by the end of 2025.

2) They contributed to the expansion of our network of relevant contacts and helped us build a sales funnel with over 50 additional relevant business contacts in it.

3) They continue to help us develop an ecosystem that is business-oriented and client-focused, providing users with relevant value propositions.

4) They also support the development of our graduates’ employment model and help enhance our educational programs and internship initiatives.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was structured and predictable. We always received clear timelines, transparent communication, and timely delivery. The team adapted easily to our requests, whether it involved expanding the scope, adding new segments to research, or revising hypotheses. They responded quickly, provided thoughtful explanations, and ensured every stage of the work aligned with our goals. Their documentation and presentations were always well-organised and easy for our team to act upon.

What was your primary form of communication with Sasquatch Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was their ability to combine deep industry expertise with a very practical, business-oriented approach. They understand the creative and digital markets not superficially but from the inside - including the realities of running an agency, managing teams, and building products for creators. Their insights were not abstract; they were relevant and immediately applicable.
Additionally, the team is proactive and genuinely invested in the success of the projects they take on.

Are there any areas for improvement or something Sasquatch Digital could have done differently?

Overall, our experience has been extremely positive. If there is anything they could improve, it would be expanding the range of analytical tools and perhaps offering ongoing, long-term analytics dashboards. But this is more of a “nice to have” rather than a drawback - the quality of work they deliver already meets and exceeds our expectations.

BACKGROUND

Please describe your company and position.

I'm the Executive of Ukrainian Digital Community

Describe what your company does in a single sentence.

UKRAINIAN DIGITAL COMMUNITY is a professional network that brings together Ukrainian digital specialists and agency owners. We support business development, provide consulting, and organise themed meet-ups, webinars, and masterminds — creating a space for knowledge-sharing and collective growth.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sasquatch Digital to accomplish?

• Digital Strategy
• Marketing Strategy

SOLUTION

How did you find Sasquatch Digital?

Online Search

Why did you select Sasquatch Digital over others?

Good value for cost

How many teammates from Sasquatch Digital were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Our engagement with Sasquatch Digital was a high intensity, short- term project spanning one year, focusing exclusively on strategic consulting for a new market vertical. This was primarily a Digital Strategy and Marketing Strategy project, falling under Other Digital Marketing. Key deliverables: a comprehensive audit of existing digital assets, a detailed competitive analysis, the creation of a clear 12month strategic roadmap with defined KPIs , and a final presentation outlining prioritized channels and resource allocation.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

As a strategic consulting project with a minimal budget, success was tied to practical planning. Their strategy enabled us to reduce internal time spent on channel research and decisionmaking by 40 %. They accurately identified the most promising digital channels, allowing us to launch our new vertical market without wasting budget on ineffective test campaigns, resulting in projected savings of 10% of initial media spend. The action plan became a solid foundation for our future internal marketing efforts.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was extremely focused and efficient.Given the tight deadlines and minimal budget, speed was paramount. All strategic documents and research reports were delivered exactly on time. They were highly receptive to feedback; when we challenged certain channel recommendations, they provided immediate, robust data to support their rationale or suggested viable alternatives. It was a clear, transparent, and accelerated consulting process.

What was your primary form of communication with Sasquatch Digital?

Email or Messaging App

What did you find most impressive or unique about this company?

Their uniqueness was their ability to distill complex market data into simple, clear, and executable strategic steps. They delivered practical guidance -not just theory hat we could immediately implement. To receive such a deep level of strategic expertise and comprehensive audit within the constraints of a minimal budget is genuinely remarkable. They maximized the value of every dollar invested.

Are there any areas for improvement or something Sasquatch Digital could have done differently?

Considering the limited scope and budget, the execution was near perfect. Perhaps a very short, optional follow-up session 90 days after project completion to fine-tune early strategy implementation would have been helpful. Beyond that minor suggestion, they delivered outstanding strategic value.

BACKGROUND

Please describe your company and position.

I am the CEO of SEOTM Digital Agency

Describe what your company does in a single sentence.

SEO Services and web development

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sasquatch Digital to accomplish?

• Digital Strategy
• Pay Per Click
• Social Media Marketing
• Content Marketing

SOLUTION

How did you find Sasquatch Digital?

Online Search

Why did you select Sasquatch Digital over others?

Good value for cost

Describe the scope of work in detail. Please include a summary of key deliverables.

We engaged Sasquatch agency to support one of our major clients with a full-scale digital marketing initiative. Their scope included developing a comprehensive digital strategy, setting up and optimizing PPC campaigns, managing social media marketing, and creating content for various platforms

They started by conducting an audit of the client’s existing presence and audience behavior, after which they proposed a clear action plan with defined KPIs. Their team handled creative concept development, campaign structuring, ad visuals, copywriting, and monthly performance reports. They also provided valuable insights for budget allocation and ad targeting, which helped us align the client’s marketing activities with measurable business goals

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The campaigns developed and managed by Sasquatch agency delivered consistent month-over-month growth across all key metrics. The client saw a 27% increase in engagement rate and a 35% improvement in CTR within the first year

Moreover, their data-driven approach to campaign optimization resulted in a lower cost per lead by nearly 20%, while maintaining the quality of traffic. The content strategy also strengthened the brand’s visibility on social media - organic reach and interactions increased significantly compared to the previous year

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was structured and highly transparent. We had a dedicated project manager who coordinated communication and kept everything on schedule. All deliverables - from ad creatives to reports - were provided on time or earlier

The team was very responsive and flexible, quickly adapting to changes in the client’s requirements or campaign direction. Regular status updates, clear feedback loops, and monthly review meetings made the collaboration seamless. They also used convenient communication tools and maintained a professional yet friendly tone throughout the project

What was your primary form of communication with Sasquatch Digital?

Email or Messaging App

What did you find most impressive or unique about this company?

What stood out the most was their strategic thinking and creative precision. Sasquatch Digital doesn’t just “run ads” - they dive deeply into the brand’s essence and audience insights to build meaningful, conversion-oriented communication

Their blend of analytical discipline and bold creativity made them a rare find. They think like strategists but execute like artists. We were also impressed by their integrity, attention to detail, and the way they treat partnerships - as true collaborations, not just contracts

P.S. We continue to work with Sasquatch agency to this day, which speaks for itself

Are there any areas for improvement or something Sasquatch Digital could have done differently?

Overall, we were very satisfied with the collaboration. If there’s anything we could suggest, it would be to expand their reporting dashboards to include more real-time performance data. While their monthly reports were detailed and insightful, and their weekly updates clearly reflected a controlled and well-managed process, faster access to live metrics could further streamline decision-making

That said, this is more of a suggestion for future projects rather than a criticism - their communication and overall execution were excellent

BACKGROUND

Please describe your company and position.

I am the PR Coordinator of M&P Communications

Describe what your company does in a single sentence.

M&P Communications is a PR agency specializing in strategic communications, media relations, reputation management, and content development. The agency helps brands and leaders build visibility, trust, and influence across media and digital platforms.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sasquatch Digital to accomplish?

• Pay Per Click
• Social Media Management
• Strategy
• Generative AI Companies

SOLUTION

How did you find Sasquatch Digital?

Online Search

Why did you select Sasquatch Digital over others?

Good value for cost

Describe the scope of work in detail. Please include a summary of key deliverables.

We collaborated with Sasquatch Digital agency on launching international advertising campaigns for our client in various countries, including France, Belgium, Switzerland, Algeria, Tunisia, Canada, and others. The task was to achieve high efficiency without exceeding the budget, adapting communication to local markets and different mentalities

The scope of work included creating and optimising campaigns on Meta Ads, Google Ads (Performance Max, banner network), YouTube, TikTok, and programmatic platforms — DV360, Hybrid, and Admixer. Thanks to deep geotargeting, the agency was able to tailor impressions to specific cities, regions, and even a specific distance (from 50 metres to 1 km).

The team quickly created and adapted creatives in any language using AI services, and also developed localised banners taking into account cultural characteristics. Hypotheses with different calls-to-action were tested for each market, and A/B testing helped to identify the most effective solutions. The results showed that adapting creatives to the local market increases CTR by 40-70%.

The agency also helped us realise that social proof - reviews, comments, video cases - has a greater impact on consumers than local advertising, and that Google or App Store ratings are often more important than the physical location of an office.

A few illustrative examples:
Case 1: showed that the cost of placement from Ukrainian accounts is lower than through local ones.
Case 2: in a project with localised landing pages and a Ukrainian Google Ads account, we managed to achieve a CTR of 6.3%, which was higher than local competitors.
Case 3: one of the campaigns, targeted at Ukrainians in Canada, reached over 2 million users thanks to precise settings in Google Ads, DV360, Meta, and Viber.

The agency also paid attention to local values: in France = privacy and aesthetics, in Guadeloupe - profit and speed, in Senegal - status and family values, in Lebanon - practicality and reliability. The specialists took into account how the characters looked in the visuals - after all, the audience responds better to ‘their own’ - and even nuances such as dress codes in Muslim countries were not overlooked.

Thanks to systematic A/B testing and in-depth expertise, Sasquatch Digital helped us build campaigns that were global in scope but local in content. In our opinion, this is the main advantage of a modern digital partner.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes clearly demonstrated strong progress and efficiency across all markets

1. CTR growth: Localised creatives and A/B testing increased click-through rates by 40–70% compared to non-adapted versions.
2. Lower media costs: Launching campaigns from Ukraine to another countries reduced Google Ads placement costs compared to local ad accounts.
3. Higher engagement: Localised landing page and Ukrainian Google Ads account achieved a CTR of 6.3%, outperforming local competitors.
4. Audience reach: A campaign targeting Ukrainian users abroad reached around 2 million users through Google Ads, DV360, Meta and Viber.
5. Improved localisation impact: Testing multiple creatives with different visuals, messages and CTAs for each market led to higher relevance scores and lower CPCs across all programmatic and social platforms.

Overall, the campaigns achieved broader international reach with locally relevant messaging, proving that global launches can perform better when tailored to each market’s cultural context

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The agency demonstrated excellent project management throughout the collaboration.

All deliverables were provided on time or ahead of schedule, even when several campaigns were running simultaneously across different countries. The team maintained clear communication, proactively updated us on progress, and quickly adapted to any changes or new requests.

They were highly responsive - questions were addressed within hours, and creative or targeting adjustments were implemented almost immediately. Their structured workflow, combined with flexibility and deep market understanding, made the process smooth and efficient.

What was your primary form of communication with Sasquatch Digital?

Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most about Sasquatch Digital was their ability to combine global reach with deep local insight. They don’t just launch ads - they made each campaign culturally relevant to the target audience, no matter the country or language.

Their use of advanced tools, AI-powered localisation and constant A/B testing showed a level of precision and adaptability rarely seen in agencies.

We also appreciated their mindset: data-driven, strategic, and genuinely focused on delivering measurable business impact - not vanity metrics.

Are there any areas for improvement or something Sasquatch Digital could have done differently?

Overall, our experience with this agency was excellent. If anything, one minor area for improvement could be providing even more proactive reporting on emerging trends in new markets. While their campaigns were always well-optimized and data-driven, having slightly more foresight on upcoming shifts could help plan future strategies even faster.

BACKGROUND

Please describe your company and position.

I am the CTO of Stratton Analytics

Describe what your company does in a single sentence.

We specialize in web analytics and paid online advertising channels.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sasquatch Digital to accomplish?

• Promotion strategy
• PPC campany

SOLUTION

How did you find Sasquatch Digital?

Online Search

Why did you select Sasquatch Digital over others?

Good value for cost

Describe the scope of work in detail. Please include a summary of key deliverables.

We engaged Sasquatch Digital for a comprehensive, year-long project focused on developing a full-funnel promotion strategy and executing multi-channel PPC campaigns to drive qualified leads and increase our market share.
The scope of work was divided into two main phases:

1. Promotion Strategy Development:
Before launching of campaigns, Sasquatch conducted an in-depth discovery and strategy phase. This involved:
- market & Competitor Analysis: A thorough audit of our main competitors, their advertising activities, messaging, and positioning.
- audience Segmentation: Identifying and defining our core target audience segments, creating detailed user personas, and mapping their customer journeys.
- channel & Budget Planning: Recommending the most effective digital channels (Google Ads, Meta, LinkedIn) and providing a strategic budget allocation plan to maximize ROI.
- messaging Framework: Developing the core value propositions and key messaging pillars tailored to each audience segment and funnel stage.

2. PPC Campaign Management:
Following the approval of the strategy, Sasquatch managed the day-to-day execution of our paid media campaigns. This included:
- google Ads: Full management of Google Search, Display, and Performance Max campaigns. This involved keyword research, ad copy creation, audience targeting, and bid management.
- Meta Ads (Facebook & Instagram): Setting up and optimizing conversion-focused and lead generation campaigns, including A/B testing of various creatives, ad copy, and audience sets (including Lookalike and custom audiences).
- optimization & Reporting: Continuous, hands-on optimization of all active campaigns to improve CPL (Cost Per Lead) and ROAS (Return on Ad Spend).

Key Deliverables Included:
- a comprehensive Promotion Strategy presentation.
- fully configured and launched PPC campaigns across Google Ads and Meta platforms.
- design and copywriting for all advertising creatives (banners, text ads, social media ads).
- detailed monthly performance reports with analysis and actionable insights.
- regular bi-weekly strategy calls to review results and plan upcoming activities.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project was highly successful, delivering measurable improvements across all key performance indicators. The primary objective was to increase qualified leads while improving budget efficiency, and Sasquatch Digital delivered on both fronts. Key measurable outcomes included: - 120% Increase in MQLs: Within the first six months of the new strategy, we saw a 120% increase in marketing-qualified leads (MQLs) generated through the channels they managed. - 35% Reduction in CPL: Through continuous optimization, strategic audience refinement, and A/B testing of creatives, they successfully decreased our blended Cost Per Lead (CPL) by 35% compared to our previous efforts. - 40% Improvement in Conversion Rate: Their strategic approach to audience-specific messaging and landing page recommendations led to a 40% improvement in our overall conversion rate from paid traffic. - improved ROAS: We saw a significant and consistent uplift in our Return on Ad Spend (ROAS) from Google Ads, demonstrating a clear and positive return on our investment. Ultimately, Sasquatch transformed our paid media efforts from a simple traffic-driving function into a predictable, efficient, and scalable lead-generation engine

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Sasquatch’s project management was excellent-structured, transparent, and highly responsive. From the beginning, they established a clear workflow. We used a shared project management tool (Worksaction) for daily communication and task tracking, which kept everything organized and ensured no deadlines were missed. Timeliness: They were exceptionally reliable. All key deliverables, from the initial strategy presentation to monthly reports and ad creatives, were delivered exactly on schedule. When we requested minor changes, they were implemented immediately, often within the same business day. Responsiveness: Their responsiveness was one of the strongest aspects of our partnership. Our dedicated account manager was always available. They didn't just respond to our needs; they anticipated them. We had weekly calls to review performance, but they were proactive in providing updates or strategic recommendations between meetings if they spotted an opportunity or a challenge. Any question or request was acknowledged almost instantly and resolved thoroughly, demonstrating a genuine commitment to our success.

What was your primary form of communication with Sasquatch Digital?

Email or Messaging App

What did you find most impressive or unique about this company?

What we found most impressive and unique about Sasquatch Digital was their ability to function as a true strategic partner, not just an external vendor.

Many agencies can execute campaigns, but Sasquatch Digital brought a level of proactive, data-driven strategy that was rare. They didn't just report on metrics; they came to every meeting with actionable insights and new ideas to test.

Their unique value lies in the blend of deep technical expertise with a genuine understanding of our business goals. For example, they weren't just focused on lowering our CPL; they were actively providing insights on lead quality and collaborating with us to improve it, which had a direct and positive impact on our sales pipeline.

This combination of senior-level expertise, transparent communication, and an unwavering commitment to our actual business success-not just ad performance-is what truly sets them apart

Are there any areas for improvement or something Sasquatch Digital could have done differently?

To be honest, nothing significant comes to mind. Our collaboration was very smooth from start to finish. They always met all deadlines, communicated clearly, and the results of the campaign exceeded our expectations. We had a very positive experience and cannot point to any areas that need improvement. That is why the Sasquatch team is still our contractor