REEA Global

BACKGROUND

Please describe your company and your position there.

Founder and engineer

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire REEA Global, and what were your goals?

We needed a prototypical dashboard that could be described as functional to have the aesthetic appeal to put in front of customers and show to venture capital firms.

SOLUTION

How did you select this vendor and what were the deciding factors?

We heard of REAA and their premier development quality through Nashville based startup ecosystems.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

The scope of work was to have simple visualizations for an endpoint management platform, being user management, aggregation of data in the form of landing page charts.

How many people from the vendor's team worked with you, and what were their positions?

5 members, the CEO, 2 developers, and 2 project managers

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

They added additional features such collapsing sidebard. The added a user login tab. They added a chart on the landing page displaying threats per month to convey value.

Describe their project management style, including communication tools and timeliness.

We met at least once a week for progress updates, and communicated through slack between developers for when more technical conversations were needed.

What did you find most impressive or unique about this company?

They would rapidly develop multiple visualizations to help us figure out what would look the best. Most importantly, they quickly got up to speed with development of our dashboard. Lastly, the dashboard the dashboard is now in a state to put in front of customers and show to venture capital firms. They easily saved us at least 6 months of development if we did it oursleves.

Are there any areas for improvement or something they could have done differently?

No, they did an excellent job.

BACKGROUND

Introduce your business and what you do there.

I’m an associate at Owner Resource Group, a middle market private equity firm based out of Austin, TX.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with REEA Global?

We partnered with REEA Global to drive AI initiatives across our portfolio companies and improve our value-creation strategy.

SOLUTION

What was the scope of their involvement?

REEA Global has collaborated with us on multiple projects over the past few months, ranging from straightforward AI-driven document review and data entry automation to more advanced applications involving computer vision — all aimed at solving key business challenges within our portfolio companies. In each case, we’ve encouraged leaders to identify low-hanging fruit: projects that could be enhanced through AI.
This has built a strong ongoing relationship with REEA Global, allowing them to delve deeper and address increasingly complex business problems across our portfolio. REEA Global collaborates closely with our portfolio companies to deeply understand their challenges, then develops a proof of concept (POC) for a viable solution. 
From there, they scale up to deliver customized software solutions, leveraging cutting-edge machine learning models and their AI platform, which incorporates a human-in-the-loop approach for enhanced accuracy and oversight.

What is the team composition?

We work with 2–5 teammates from REEA Global including Justin and Marcelino.

How did you come to work with REEA Global?

REEA was referred to us through BluWave. We selected them as partners because of their proven track record in addressing similar challenges for other middle-market companies, along with an excellent cultural fit and a strong cost-value proposition.

What is the status of this engagement?

We started working with them in January 2025, and the engagement is ongoing across our portfolio.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We have continued to partner with REEA Global across our portfolio, inspired by the substantial impact of their contributions.

How did REEA Global perform from a project management standpoint?

REEA Global demonstrated exceptional transparency and creativity in showcasing their capabilities. They delivered high-quality results on time and in a cost-effective manner, supported by a dedicated team that was genuinely invested in the projects and built strong, positive relationships with our portfolio company leaders.

What did you find most impressive about them?

REEA Global's expertise in deeply understanding business challenges and developing strategic AI solutions.

BACKGROUND

Please describe your company and position.

I am the Director of Purchasing of Binswanger Glass

Describe what your company does in a single sentence.

We are a glazing service company.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire REEA Global to accomplish?

• Extract usage data from Invocies

SOLUTION

How did you find REEA Global?

Online Search

Why did you select REEA Global over others?

Pricing fit our budget

How many teammates from REEA Global were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Small sample pull of data from Invocies to create usage information.  Increased the pull as we developed and finally opened up to all Invoices.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Data set met expectations

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was thorough and delivered as promised, with the exception of a few reporting misses caused by security issues.

What was your primary form of communication with REEA Global?

Virtual Meeting

What did you find most impressive or unique about this company?

Their willingness to dive into opportunities as they presented themselves stood out.

Are there any areas for improvement or something REEA Global could have done differently?

The missed reports were a glitch, but disruptive.

BACKGROUND

Please describe your company and position.

I am the VP of Information Technology of a healthcare company

Describe what your company does in a single sentence.

We perform health plan subrogation.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire REEA Global to accomplish?

• Database Analysis and stabilization
• Development of a new application backend

SOLUTION

How did you find REEA Global?

Referral

Why did you select REEA Global over others?

• High ratings
• Pricing fit our budget
• Referred to me

How many teammates from REEA Global were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

REEA was originally hired to do consultation on a future state application design. 

REEA was then hired to build the backend for a new application. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We were able to launch an application into the backend that they created.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

REEA was very responsive and proactive in communication.

What was your primary form of communication with REEA Global?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

REEA was always willing to work with me and to go the extra mile to satisfy our goals.

Are there any areas for improvement or something REEA Global could have done differently?

NA

BACKGROUND

Introduce your business and what you do there.

I'm the Managing Director of Portfolio Company Operations at Platte River Equity. We're a Denver-based private equity firm that invests in established lower middle market industrial companies, providing capital and operational support to drive growth and stability.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with REEA Global?

We needed to remove the manual processing of vendor purchase order confirmations.

SOLUTION

What was the scope of their involvement?

REEA Global established an AI tool that reads vendor purchase confirmations and compares them to our purchase orders in our ERP. The tool ensures that the items, quantity, and pricing on the confirmation match what is on the purchase order. Once confirmed, it inputs the expected delivery date from the purchase confirmation back into our ERP.

What is the team composition?

We worked with two teammates from REEA Global.

How did you come to work with REEA Global?

We found REEA Global through a referral from BluWave. We chose them over other options because of their speed to value realization. They weren't trying to sell us a canned solution; they were truly willing to be a partner to deliver a solution.

What is the status of this engagement?

We worked together from October 2024–January 2025. The project has ended, but we continue to receive ongoing support from REEA Global.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

REEA Global's work tripled the amount of purchase order confirmations processed in a month. We observed this increase in processed purchase order confirmations within two months of the project's completion, and we achieved this without adding headcount.

How did REEA Global perform from a project management standpoint?

REEA Global's project management was effective. We primarily communicated through emails and weekly status meetings.

What did you find most impressive about them?

We were impressed by REEA Global's flexibility and willingness to stand behind their work.

Are there any areas they could improve?

REEA Global could have driven stricter timelines as our scopes changed.

BACKGROUND

Please describe your company and position.

I am the Executive Director of Code of Support Foundation

Describe what your company does in a single sentence.

We advocate for veterans and match them to the help that they need and deserve.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire REEA Global to accomplish?

• Optimize a product concept
• Develop key messaging
• Craft a proposal

SOLUTION

How did you find REEA Global?

• Referral

Why did you select REEA Global over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from REEA Global were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Helped us develop a pitch, key messaging, and marketing materials in response to a large-scale RFP. They also helped us develop an approach to differentiate ourselves from others in the marketplace.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Completion of pitch deck, messaging, and marketing materials

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was effective and efficient, and they regularly communicated the status of all deliverables.

What was your primary form of communication with REEA Global?

• Virtual Meeting

What did you find most impressive or unique about this company?

They genuinely seemed to care about the mission of my organization. The team paid great attention to detail in the final products.

Are there any areas for improvement or something REEA Global could have done differently?

no

BACKGROUND

Please describe your company and position.

I am the VP Product Innovation and Strategy of NASM

Describe what your company does in a single sentence.

NASM provides world-class fitness and wellness professionals with the knowledge and tools to transform lives.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire REEA Global to accomplish?

• User Experience Studies

SOLUTION

How did you find REEA Global?

Other

Why did you select REEA Global over others?

Referred to me

What was the size of REEA Global’s team?

2-5 Employees

What was your primary form of communication with REEA Global?

Virtual Meeting, Email or Messaging App

Describe the scope of work in detail. Please include a summary of key deliverables.

REEA performed multiple usability studies of a mobile and web application, providing an in-depth report with video of participants and recommended improvements supported by the research.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Delivery of reports

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Expectations were clear and documented early in the partnership. Items were delivered on time. Any questions and concerns were addressed immediately.

What did you find most impressive or unique about this company?

REEA’s ability to quickly understand the intent of the application and determine where to focus first to maximize the opportunities of improvement.

Are there any areas for improvement or something REEA Global could have done differently?

There wasn't anything they needed to improve on.

BACKGROUND

Please describe your company and position.

I am the Professor of Clinical Psychiatry and Behavioral Sciences of Johns Hopkins University School of Medicine

Describe what your company does in a single sentence.

The Johns Hopkins School of Medicine is an international leader in clinical care, research, and education.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire REEA Global to accomplish?

• Maintain and update a website for a depression education program.
• Expand the website to incorporate a new education program.

SOLUTION

How did you find REEA Global?

• Referral

Why did you select REEA Global over others?

• Great culture fit
• Referred to me
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

Maintaining the current website for a depression education program and now developing new webpages and a new training program for an expansion of the program.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Ongoing smooth operation of the training website
• Development of new design element for the new program

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Excellent. They have been very consistent in delivering projects on time with high quality work.

What was your primary form of communication with REEA Global?

• Virtual Meeting

What did you find most impressive or unique about this company?

Everything. The team is super responsive and is helping us prioritize our needs. The weekly meetings allow us to check in and give us an opportunity to bring up issues in a timely manner.

Are there any areas for improvement or something REEA Global could have done differently?

Not that I can identify. They have allowed me to focus on my project by being so on top of the technology issues.