Panem Agency

BACKGROUND

Please describe your company and your position there.

I’m the the Director of Median ads. We are a social media advertising agency. Our team has a seven-year experience in marketing solutions and online advertising. We also run an online educational platform where we offer courses in digital marketing.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Panem Agency?

Our main goal was to start working worldwide, so we needed an efficient SEO service to facilitate our international promotion. Besides keyword research and SEO, Panem Agency provided complete Google Ads support.

What were your goals for this project?

We focused on boosting relevant traffic to our website, and increasing Google Ads ROAS.

SOLUTION

How did you select this vendor?

We investigated numerous reviews and case studies and found out that Panem Agency would best match our goals. I’d also like to point out that reasonable prices for services and ongoing communication with the team much affected our choice of an SEO partner.

Describe the scope of their work in detail.

We started with a couple online meetings to familiarize the Panem team with our business strategy and to establish the goals for the project. With our overall business concept and goals taken into consideration, they prepared a plan for SEO as well as a Google Ads strategy and presented them to us.

While the team were working on our project, they kept in touch with us all the time and reported on the progress of the project.

What was the team composition?

Their team included a project manager, an SEO expert, a Google Ads specialist and a copywriter.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Yes, we got a higher Google SERP position. They also managed to double our traffic within a short period of time. As a result, we started acquiring more local and overseas customers.

How effective was the workflow between your team and theirs?

We are 100% satisfied with our collaboration. The workflow between the teams was highly effective because they provided clear non-stop communication: explained the plan they drew up for our business, informed us about each stage of work that was done.

What did you find most impressive about this company?

The things that impressed us most:

• experience in SEO
• affordable pricing
• flexibility
• communication
• results met our goals

Are there any areas for improvement?

They did their job very well, so I can’t figure out any. I think that the key to success was the communication they provided. With this, we could fix any disagreements right away and go on moving towards our goal.

BACKGROUND

Introduce your business and what you do there.

I’m a marketing specialist at Inoxoft, an outsourced software development company. We have a team of 100 developers, and we create web and mobile applications. We’re continuing to grow and establish offices abroad, including New York, Philadelphia, Tel Aviv, and Oslo. Our headquarters are in Lviv, Ukraine.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Panem Agency?

Our main goals were to generate more traffic to our website and to improve our Google ranking and Google Ads optimization. We needed expert assistance, so we went to Panem Agency.

SOLUTION

What was the scope of their involvement?

Our goal was to expand to the global market, and Panem Agency helped us with our international promotions. Their services included keyword research and Google Ads support. They’re also helping us with content production. They have SEO and SEM experts and copywriters on their team.

What is the team composition?

We’ve worked mainly with one person from Panem, but they also have specialists in Google Ads, SEO, and copywriting, who helped create strategy for us. 

How did you come to work with Panem Agency?

We chose Panem Agency based on the positive feedback we heard about them, their affordable pricing, their considerable experience, and their efficient communication.

How much have you invested with them?

The cost so far is $60,000–$70,000.

What is the status of this engagement?

We started working with Panem in mid-2017, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Panem Agency managed to improve our Google search position and double our traffic within a couple of weeks. We’ve gotten more clients and leads thanks to them.

How did Panem Agency perform from a project management standpoint?

All their tasks have been completed on time. Panem has always given us detailed estimations, and our communication with them is pretty clear. They listen attentively to our suggestions and take them into consideration. We communicate through phone calls and platforms like Zoom and Skype. They track our progress and give us weekly and monthly reports.

What did you find most impressive about them?

We’re impressed with their experience, and that’s why we chose them. Plus, they offer clear communication, and they’re very open. Panem is results-oriented and flexible, and we feel completely satisfied with the results of our collaboration. They’ve managed to achieve the goals we set with them.

Are there any areas they could improve?

They’ve done an excellent job, and I can’t spot any areas where they need to improve.

Do you have any advice for future clients of theirs?

I’d definitely recommend Panem Agency. They’re experts in their field, and they’re open, flexible, and responsible.

BACKGROUND

Please describe your company and your position there.

I am the Marketing Team Manager at Waverley Software, a global full-cycle software engineering company with HQ in Silicon Valley and development centers in Ukraine, Vietnam, and Bolivia. Since 1992 we've been building dedicated development centers for companies in Robotics, Smart Home, Energy, Telecom, and other industries.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Panem Agency?

Panem Agency provides SEO consulting services, including technical website audits, content optimization, and link building.

What were your goals for this project?

We wanted to improve our website's exposure for the relevant search queries and boost our lead generation potential in organic search.

SOLUTION

How did you select this vendor?

We started working with Pavlo Lysyi and Panem Agency after interviewing several SEO consultants. In addition to the fact that they had experience working with technology firms and Western markets, they were also located in Lviv, which allowed for on-site visits to our Lviv office, where our Marketing Team is situated.

Describe the project in detail.

We started a little over two years ago, at the time we had a website with good (but not SEO-friendly enough) content describing our company background, services, and expertise. We had several in-person meetings at the beginning, where we discussed our goals for the SEO, the company specifics, expertise focus, and customer profiles. Pavlo and his team at Panem Agency helped us deeply analyze the structure of the website, improve its performance, speed, discoverability. On the content side, we came up with a strategy to fill in the gaps, fix the current mistakes, developed a vector in which to develop our website and Blog.

What was the team composition?

At first, we only worked with Pavlo Lysyi and a dedicated Keyword Researcher. Now, we also work with an SEO Team Lead, Linkbuilding Manager, and a Project Manager on their side.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Over the two years that we've worked together, we managed to optimize our website for search engines, fill our website with the relevant content, some of it ranking on the first pages of Google. We've improved our overall positions in organic search, significantly grew the number of organic users (and leads) on the website. We continue implementing new SEO strategies and seeing good results for our business.

How effective was the workflow between your team and theirs?

We managed to establish a process, where the workload was effectively divided between our team and theirs. They advise us on the technical side of things, keep us posted about changes in Google algorithms, help with the keyword research, and TF-IDF analysis. We fix all technical issues ourselves, come up with the content strategy, and create our own content, following their recommendations and guidance.

What did you find most impressive about this company?

They are very knowledgeable about everything that's going on in the world of organic traffic, keep an eye on the search tendencies, and help mitigate potential risks.

Are there any areas for improvement?

There's not much to improve, they are there for us when we need them. The team we work with are easy to communicate with, we also learn a lot from them about the SEO best practices in the process.

BACKGROUND

Please describe your company and your position there.

VoIPTime is a company that offers cloud call center solution to different organisations in various spheres, i.e. banks and other financial institutions, online shops, outsourcing contact centers, etc. We launched a successful contact center software that passed multiple versions and became highly popular in the CIS market. As a CEO and owner of this project, I am in charge of boosting sales, management of development process, marketing, etc.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Panem Agency?

Working with marketing and sales, we were faced with an urgent need to promote our product to the international market. Previously we worked with some SEO companies but they couldn't meet our expectations. Later we were recommended to embark on cooperation with Panem Agency.

What were your goals for this project?

Our primary goal was to launch Google ads and improve our position on Google with the help of key words and achieve Top 5.

SOLUTION

How did you select this vendor?

The main criteria for choosing the vendor was rich experience, affordable price, and positive feedback.

Describe the project in detail.

We make plans once a month and review them weekly. Also, we make regular appointment with the vendor.

What was the team composition?

The main person in the team is a project manager who is responsible for maintaining communication with the content manager, link builder, and SEO specialist.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

I enjoy working with professionals. In two years of working with Panem Agency, we have been able to achieve an outstanding result. The result is not in words, but in real positions on Google. The constant pace, new and interesting ideas not only in terms of getting positions, but also in terms of marketing, clear planning, balanced team are all things that can characterize our cooperation with Panem Agency.

How effective was the workflow between your team and theirs?

Before working with the above mentioned company, I tried to cooperate with several SEO companies where I was constantly shown the following, i.e. here is TOP 3, TOP 5, TOP 10, but I was not heard, I need targeted orders, so I am ready to recommend this company to everyone not only my friends or acquaintances. It is here where you'll be heard and offered the highest quality of service.

What did you find most impressive about this company?

We are most impressed by the quick response to the requests, all our remarks are taken into account and dealt with in the short period of time.

Are there any areas for improvement?

I am fully satisfied with my cooperation with Panem agency and the only thing I can recommend is to plan the budget more carefully and monitor keeping to that budget.

BACKGROUND

Please describe your company and your position there.

I am the marketing manager at VisEngine Digital Solutions. We are an international company established in 2009 with the headquarters in London and the main offices in United Arab Emirates, USA and Canada. We are famous for the combination of 3D visualization techniques and the latest IT solutions. I'm responsible for the strategic direction of our online marketing and advertising efforts.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Panem Agency?

We've chosen Panem Agency as a partner for the promotion of our website. Besides SEO and keyword research they help us a lot with technical support, content writing and social media consulting.

What were your goals for this project?

We wanted to redesign our website, as well as show up in search results for the terms related to our new services. The overall goal was to increase the number of online referrals we were receiving and to bring new clients to our studio, especially for out new services.

SOLUTION

How did you select this vendor?

We met their chairman at a conference where he was giving a lecture about SEO. His speech was extremely interesting and we decided to get acquainted with him. After weeks of tight communication we were sure that the company was result-oriented. Price and efficient communication were also important factors.

Describe the project in detail.

We started off with a series of online and offline meetings to familiarize them with our brand and goals online. They helped us revise and add to our target group of keywords. They implemented some other structural changes to the site to make it more SEO friendly. We made clearer the calls to action and worked on the website design so that it is simpler and more intuitive for the user. They also write monthly articles for link building for us.

What was the team composition?

We usually go through a project manager, but we are also in very good communication with the owner and other team members (Link Builders, SEO specialists, PPC specialists).

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We had a very positive experience working with Panem Agency. They can act both as a part of the team and as a consulting associate. We were able to see the results within the promised timeframes and we are glad we've chosen them as a partner for the promotion of our website. Their services are not limited to SEO and keyword research. They also do technical support, content writing, and social media consulting. We especially liked that they were able to jump in with extra help when we were considering whether we should outsource some tasks or cover them in-house. Highly recommended.

How effective was the workflow between your team and theirs?

It's a pleasure working with this team. We have no problems with regular communication via email, Skype and phone. Additionally, if we need any consultation or updates, they are always ready to help.

What did you find most impressive about this company?

Panem Agency is a great team of experienced SEO experts who know their way around the latest and most effective strategies. Our business is very niche, that is why not so many people know a lot about this sphere. Despite this, Panem team took the time to get familiar with our industry and competitors and helped us to be noticed among others.

Are there any areas for improvement?

There is no limit to perfection and we should always strive for improvement.

BACKGROUND

Please describe your company and your position there.

Newoldstamp is a SaaS product in MarTech. We work globally with the primary market in the U.S. I'm CMO

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Panem Agency?

Search Engine Optimization and Pay Per Click

What were your goals for this project?

• Increase Google rankings
• Generate more targeted traffic
• Generate more traffic from the paid channels

SOLUTION

How did you select this vendor?

We found Panem from the referral. The feedbacks from other companies were so positive that we had no doubt in starting our cooperation. We also visited events where the Panem CEO was one of the speakers. Pavlo showed his expertise in SEO by sharing the deepest industry insights.

Describe the project in detail.

We outsource all SEO activities to the Panem team. They helped us to re-organize the website according to the latest SE requirements. Find and target new keywords with a more advanced and structured approach. They also share amazing marketing ideas. It's beyond any expectations!

What was the team composition?

We now have a dedicated project manager that helps us with the task distribution among the team of Link Builder, SEO specialist, PPC specialist. We constantly communicate with the CEO.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We made the website update and saw a dramatic drop in positions. Panem helped us to significantly improve positions and generate more valid traffic.

How effective was the workflow between your team and theirs?

We have regular face-to-face meetings and constant communication via Skype. The responses are super quick. The amazing team you can rely on

What did you find most impressive about this company?

The mix of expertise and customer care makes Panem more than just a vendor. They are our partners. We feel that they care about our business and do their best to find the best solutions for us.

Are there any areas for improvement?

they are just great

BACKGROUND

Introduce your business and what you do there.

I’m the owner of Bezdor 4x4. We sell 4x4 parts.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Panem Agency?

We hired them to perform SEO services for our website.

SOLUTION

What was the scope of their involvement?

Panem Agency built our SEO strategy. They provided keyword research, page optimization, link building, and everything else related to the SEO of our website. They updated some of the content on our site and wrote the text for some of our pages. We have a PPC manager inside our company, so we only worked with Panem Agency on reviews and consultations for this part.

What is the team composition?

Viktor (SEO Team Lead, Panem Agency) was our main contact and the head of the team we worked with, which had at least four people. It included a project manager looking after the work, an SEO specialist, a link builder, and a text specialist. We also had meetings with Pavlo (CEO, Panem Agency).

How did you come to work with Panem Agency?

Our digital marketing manager found them.

How much have you invested with them?

We spent about $200,000 across the collaboration.

What is the status of this engagement?

The partnership started in June 2016 and took a pause in October 2019 as we redesign our website.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our revenue from sales grew by more than 150% for several channels. It grew by two or three times, and we’ve grown each year by about 100%. We’re very pleased with those numbers.

Their work was good quality. We’ve worked with multiple companies, and we have several websites. For now, Panem Agency is the best SEO company we’ve found.

How did Panem Agency perform from a project management standpoint?

We received weekly reports on their work and the status of our keyword positioning.

What did you find most impressive about them?

Compared to the results we’ve seen from larger companies, we’re very satisfied with Panem Agency’s work.

Are there any areas they could improve?

Sometimes when we ask for feedback, they don’t answer as quickly as I would like. I think they may need to hire more people.

Do you have any advice for future clients of theirs?

It’s a good company.

BACKGROUND

Introduce your business and what you do there.

I’m the business development manager at Otakoyi, a design and development company that offers mobile, web, and UI/UX solutions. We provide offshore teams, and we typically work with American and European customers.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Panem Agency?

We’re business partners with Panem Agency, acting as both clients and providers to each other.

SOLUTION

What was the scope of their involvement?

We refer our clients to Panem Agency for SEO. Customers come to us for search engine solutions for their websites, or other improvements related to SEO, such as developing a whole new website or solving issues.

Panem Agency is also responsible for our company’s SEO. During the first year of our partnership, Panem Agency worked on our site’s ranking in the Ukranian market. They helped us move our Ukrainian website to a new domain. They’ve been working on American and European markets for the past few years.

Panem Agency does some consulting on social media. They help us with technical issues and content strategy, such as advertisements. They either do the work themselves or consult us on how to do it with our own resources. The team recommends what technology stack we should use, what we can improve on, and more.  

What is the team composition?

My team has worked with 10–12 people from Panem Agency across our collaboration, including the CEO, content writers, and team members who research new markets and keywords.  

How did you come to work with Panem Agency?

We’ve known Panem Agency’s CEO since before our company existed. He’d previously worked on a project with our CTO, who described him as a professional in SEO.

How much have you invested with them?

The total investment so far—taking into account what they’ve delivered in the cases where we were working together for a client—would be $100,000–$150,000.

What is the status of this engagement?

Our company began operating in June 2011, but our official relationship with Panem Agency surrounding the brand Otakoyi started much earlier. The engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

It’s been a successful long-term partnership. They launched our first website fully SEO-ready and user-friendly. Our website had good content from the start. Around 80% of our customers are organic, which is part of Panem Agency’s work.

We’re among Google’s top three rankings for highly competitive keywords in the Ukranian market. After we moved our Ukrainian website to a new domain, it only took a few months for the new domain to attain the same positioning as the old one. Being on the first page is great, since SEO in this field is quite competitive, especially in Ukraine. We don’t have any results with the American and European markets yet, but it took us seven years to get to the first position in search results for the Ukrainian market.

How did Panem Agency perform from a project management standpoint?

I work directly with the staff of Panem Agency through chat. I tell them what I need, and they tell me what we have to do to achieve the result. My team works on branding and lead generation through the website.

What did you find most impressive about them?

We’ve had a truly successful experience. We value the CEO’s SEO experience and knowledge.

If someone’s looking for highly-experienced search engine optimizers or excellent copywriters who can find new ways to improve a website and its search results, Panem Agency is a good choice. They not only know SEO, but also how social media works, how to improve a website technically, and how to save money by advertising on alternative platforms like Clutch. We found Clutch because they recommended it to us.

Are there any areas they could improve?

No, they’re really great. They have strong technical expertise relating not only to SEO, but also UI/UX, mobile app development, and so on. If someone hopes to optimize their search results on Google or Bing, or wants to improve the user flow of a website or application, Panem Agency has experts in analytics and other fields.

Do you have any advice for future clients of theirs?

Panem Agency can work as an outsourcing company for the client, but they can also act as part of the team. They can deliver technical staff and act as the SEO team for a company or a product. This is how they work for us.

They not only execute tasks but also solve issues. They’ve found results for us and completed research without any required guidance from us. They’re a product-oriented team.

BACKGROUND

Please describe your company and your position there.

I am the CEO at KeenEthics. KeenEthics is a full-cycle software development partner with a keen and ethical approach to solving business challenges. Since 2015, we have been providing our customers with high-quality education software development services:

• web and mobile app development
• AI, machine learning, chatbots, and programmable voice
• UI/UX design
• business analytics
• CTO as a service
• support and tech consultancy

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Panem Agency?

KeenEthics had a website, which did not perform well in terms of traffic.

What were your goals for this project?

We hired Panem to improve the visibility of our website and to increase the quality and quantity of web traffic.

SOLUTION

How did you select this vendor?

Panem is the best SEO agency in Lviv and one of the leaders in this industry in Ukraine overall. They have a long history of helping various companies from different business domains to advance their websites and to become more visible online.

Describe the project in detail.

Panem assisted KeenEthics with a lot of marketing activities going way beyond a typical SEO agency. They helped us build a proper SEO structure for our website and write all of the original content for it: https://keenethics.com.

They help track and analyze our website. They provide help with building backlinks to the site. They even find publications where we can submit our articles. Panem is truly a jack of all trades company.

What was the team composition?

The team comprises of SEO specialists and AdWords specialists.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The website traffic has increased significantly, and our web pages are listed in the top of Google search results, which brought us a lot of high-quality clients and partners.

How effective was the workflow between your team and theirs?

The workflow is consistent and steady. Not only we communicate via Google services, Skype, and Trello but also we have regular meetings face-to-face.

What did you find most impressive about this company?

Panem company is very active and well-experienced. Their ideas are supported by successful case studies and statistical data.

Are there any areas for improvement?

I cannot think of anything.

BACKGROUND

Please describe your company and position.

I am the Marketing Director of OfficeLogixShop

Describe what your company does in a single sentence.

Office furniture

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Panem Agency to accomplish?

• Marketing Services

SOLUTION

How did you find Panem Agency?

Referral

Why did you select Panem Agency over others?

• High ratings
• Referred to me

Describe the scope of work in detail. Please include a summary of key deliverables.

Panem handled many of the marketing activities from online presence to ads. They results were truly great.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

For every milestone we planned, they made sure to deliver 100%. While I can't share specific key metrics due to privacy concerns, I can safely say that the improvements in performance were outstanding.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management skills and time allocation are extremely professional. They're attentive and quick to address any concern I have. 

What was your primary form of communication with Panem Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Experienced staff who have the precise knowledge and skill sets to smoothly navigate any issue or challenge we face.

Are there any areas for improvement or something Panem Agency could have done differently?

None. Everything is per my expectations.