Octopus Agency

BACKGROUND

Please describe your company and your position there.

I'm the CTO at an Affordable Insurance Services in the US. We provide an extensive range of insurance services, personal and commercial.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Octopus Agency, and what were your goals?

We needed Technical SEO for our website and local SEO for brick-and-mortar locations, including on-page optimization for local web pages, online review and backlink strategies, conversion optimization, and optimization of third-party directories such as Yelp, Google My Business.

We wanted to increase the online discoverability of our locations, as well as improve overall traffic and conversions. Also, we were looking to identify and test new SEO tactics and assess our ability to scale across locations.

SOLUTION

How did you select Octopus Agency and what were the deciding factors?

We’d previously engaged Octopus Agency on a small content-focused project, which we expanded into a broader, local SEO project.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

At first, we talked to them about our business and told them about the peculiarities of our field and our goals in digital. After that, the Octopus team formed an SEO strategy for our website, described the KPI, formed a roadmap for the project, planned the tasks, and started the work.

Initially, they started with Technical SEO for our website. From our initial meeting, they introduced us to an entire world of SEO that they could help us with to enhance not only our overall web presence but all the details of our campaigns too. When our devs did with all the technical issues Octopus Agency started on-page optimization for local web pages and link building.

Simultaneously with the technical optimization, work on local SEO was started.

How many people from the Octopus Agency team worked with you, and what were their positions?

We have a dedicated project manager, and also work with their SEO team lead, SEO specialist, several content specialists, one link builder, and one outreach specialist. We’ve got a team of about 7–8, but I usually only interact with our project manager and SEO team lead.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Since we didn't have much of an SEO strategy before, they focused on that. Our key metrics increased. More importantly, we implemented a lot of new tactics and test scenarios, which will boost our company’s future prospects.

As a result, we've seen a 96% increase in organic results from this time last year. According to a large number of brick-and-mortar locations, we are ranked in the TOP5 Google and it's an awesome result.

Describe their project management style, including communication tools and timeliness.

We had regular weekly online meetings after each sprint, plus they were always readily available to answer our questions. They’ve been really good to work with and are consistent. Our project manager is always available for questions; I’ve never had an issue getting ahold of him or anyone else there.

They’re good at outlining our team’s responsibility versus their team’s responsibility. I haven’t had any issues overall; they’ve been excellent. We use Google Docs to collaborate and have a dedicated folder for the project. We used Worksection as the project management tool and Slack, Google Meet, and email for daily communication.

The team has met deadlines and stayed with the budget.

What did you find most impressive or unique about this company?

Each team member seems highly knowledgeable. They provided extremely detailed, actionable strategies to implement short-term and long-term strategy changes.

Are there any areas for improvement or something they could have done differently?

I can't think of anything.

BACKGROUND

Please describe your company and your position there.

I’m Chief Marketing Officer of ECOVILL.MEDIA . We promote health lifestyle in Ukraine. We create content about health foods, mental & physical health and other important things in our life.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Octopus Agency, and what were your goals?

We wanted to attract a strong marketing partner to build a digital marketing strategy and cover marketing and content-marketing tasks. We hired this company when we had only idea. Octopus has developed a marketing strategy for us and carried out all the necessary work to launch a new product on the Ukrainian market. Our goal was to launch new information product for Ukrainian market, increase content about healthy lifestyle, increase the number of leads, brand awareness, and company online presence on target markets.

SOLUTION

How did you select this vendor and what were the deciding factors?

We looked for companies that are experts in digital marketing for media companies. After the first contact, we understood that they have strong expertise in digital marketing on the market.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Octopus team with marketers developed a digital marketing strategy, decomposed into stages and launch our product into a market. They developed the website, conducted technical website optimization, create content plan, write article and and set up content distribution via via paid media channels (showing relevant content to the target audience). We have worked with Google Ads, Facebook, Instagram.

How many resources from the vendor's team worked with you, and what were their positions?

Marketing Team Lead, Project manager, Designer, SEO specialist, PPC specialist and WordPress developer

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The number of leads began to grow from the second month, and as a result, the increase in the number of leads was 273%.

How effective was the workflow between your team and theirs?

A good project manager who always helps to solve any problem. Every month we had status meetings where we analyzed, discussed, and modified our campaigns. They are really very helpful and patient with our requests.

What did you find most impressive or unique about this company?

We have been very impressed with their ever-growing knowledge base and empathy for their clients.

Are there any areas for improvement or something they could have done differently?

Overall the process was good. We are happy that we found such a competent partner in digital marketing and SEO-optimisation. We will definitely recommend them to our clients and partners.

BACKGROUND

Please describe your company and your position there.

I'm the Chief Marketing Officer at a ECOVILL. We had a site development and wanted to become more active in the promotion of our services on the web.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Octopus Agency, and what were your goals?

We hired Octopus Agency for SEO & PPC. They are helping us setup advertising, technical optimization, keyword and content optimization, create content that is useful to our customers, and help our search position. We needed to boost commercial traffic and increase conversions

SOLUTION

How did you select Octopus Agency and what were the deciding factors?

We felt comfortable with the roadmap laid out from the beginning. It was a great plan and explained how the entire process would go.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

We started with strategy and planing. After this created a road map and started work. The first stage was technical optimization and website structure creation. After that Octopus Agency team improved our keywords, setting up all the google analytics tools, creating new content and fine tuning our current articles.

How many people from the Octopus Agency team worked with you, and what were their positions?

We have worked with project manager, SEO team lead and one middle SEO specialist, one from Google Ads team and one from link building team.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We are very happy with all the improvements over the past few months and look forward to our weekly meetings to see what improvements have been made over the past week.

Describe their project management style, including communication tools and timeliness.

The project managers have been great, direct and to the point. If we have a question it always gets answered within a few hours if not sooner.

What did you find most impressive or unique about this company?

Their level of knowledge and timeliness are great and I know going into meetings things are about to get done!

Are there any areas for improvement or something they could have done differently?

At this point I must say no.

BACKGROUND

Please describe your company and your position there.

I’m the CTO at Reward Pointers, a SaaS Travel Service that can help you track any type of loyalty account and manage your travel plans

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Octopus Agency, and what were your goals?

We hired Octopus to implement a web-based marketing campaign and evaluate the resulting analytics. We wanted to enter new markets in North America and the EU, increasing our number of qualified leads.

SOLUTION

How did you select this vendor and what were the deciding factors?

We were aware that the team had provided excellent work for other businesses. So, we decided to start a pilot project with them. Since the resulting quality was excellent, we decided to work with other projects with them.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The team has performed a variety of digital marketing services, including content marketing and a link building. They've determined an optimal SEO strategy for our business by performing keyword research. After launching campaigns, they review performance analytics to determine next steps.

How many people from the vendor's team worked with you, and what were their positions?

Three specialists from Octopus worked with internal marketer.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Now, some of our keywords are ranked on page one of search results - https://prnt.sc/EBI1Ik3UQCOL. We expect our keyword rankings to improve as we continue to work with Octopus in the future.

Describe their project management style, including communication tools and timeliness.

The team assigned a dedicated project manager who structured our communication throughout the timeline. He also resolved any issues we brought forward.

What did you find most impressive or unique about this company?

They have leveraged ideal opportunities to reach our business goals. The team was meticulous about using performance data to evaluate campaign results.

Are there any areas for improvement or something they could have done differently?

Since we’re very happy with the results, it’s hard to recommend any areas for improvement.

BACKGROUND

Please describe your company and your position there.

My name is Vitaly Shinkarenko, I'm the CEO of Tails. We are a pet information project and we also do dog training. Our mission is to help people learn more about pets.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Octopus Agency, and what were your goals?

We hired the Octopus Agency for SEO promotion of our website Tails. The main goal was to attract maximum clients and organic traffic by promoting the site to the top positions in Google.

SOLUTION

How did you select this vendor and what were the deciding factors?

We decided to select this vendor based on only positive feedback and recommendations from our colleagues and partners who previously had the opportunity to cooperate with them. We have been working with this company's team for 3 years and are completely satisfied with the results.

Initially, we established cooperation with the company's co-founder – Oksana, who later successfully built a whole SEO team and brought it to the market. The work with them is as swift and efficient as possible.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The first scope of work included semantic core and structure for several categories and a simple website, but at this moment, Octopus Agency works with SEO of the complete website and a lot of new article.

How many people from the vendor's team worked with you, and what were their positions?

We work with the team lead of the company, project manager, and technical specialists. We always get quick responses, and all work is done efficiently and on time.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

In the first 4 month of our work with Octopus Agency, our mounthly SEO traffic has grown from 0 people per month to 1804 people per month. We are consistently ranked 1-3st in Ukraine for all priority keywords - and this is great!

Describe their project management style, including communication tools and timeliness.

The word "professional" is suitable for our cooperation! Work is always in line with deadlines and goals. We have rapid communication and responses to all inquiries. All calls and correspondence are carried out in the prescribed manner, and there is no loss of data or information! With Octopus Agency, everything was organized professionally, and the work process was a pleasure for both teams.

What did you find most impressive or unique about this company?

Timeliness of tasks, implementations, and the desire to make our company "number 1" in our market. This is worthy of respect and admiration, and it feels like they are a full-fledged part of our team. We notice quick responses to changes in the market and get answers to our requests 24/7.

Are there any areas for improvement or something they could have done differently?

At this stage of work, we can safely say that communication, results, and planning are splendid, so I would not change anything. We are growing, and every time we have an excellent opportunity to improve each other.

BACKGROUND

Please describe your company and position.

I am the CEO & Founder of EvaCodes

Describe what your company does in a single sentence.

EvaCodes is a leading blockchain development company that helps startups and enterprises build scalable Web3 products, smart contracts, and innovative dapps and crypto wallets from idea to launch.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Octopus Agency to accomplish?

• We engaged Octopus Agency for their expertise in SEO services tailored for software development companies. Our primary goal was to enhance our online visibility, increase organic traffic, and improve search engine rankings.

SOLUTION

How did you find Octopus Agency?

Online Search

Why did you select Octopus Agency over others?

High ratings

How many teammates from Octopus Agency were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The team worked closely with us to understand our unique challenges and goals. The project encompassed keyword research, competitor analysis, content creation and optimization, on-page and off-page SEO, as well as regular performance analysis.  Octopus helped us launch and optimize our SEO from scratch,  build long-term strategy, and consistently maintain the achieved results while continuously looking for ways to improve them. We have been collaborating for several years now  and are very satisfied with the results. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Following our collaboration with Octopus, we have achieved an average of 30 SQL per month. The ongoing project results exceeded our expectations. We witnessed a significant increase in organic traffic, and our search engine rankings improved noticeably. The detailed analytics reporting provided by Octopus allows us to track the progress and understand the tangible results of their efforts.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The workflow between our teams is highly effective. Octopus maintains open and transparent communication throughout the project, keeping us informed about their strategies and any adjustments made to align with the evolving digital landscape. 

What was your primary form of communication with Octopus Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us the most about the company was their industry knowledge, adaptability, and commitment to delivering results. Their professionalism and attention to detail set them apart as a reliable partner in our digital marketing endeavors.

Are there any areas for improvement or something Octopus Agency could have done differently?

While our experience with Octopus is overwhelmingly positive, there is always room for improvement in any collaboration. Perhaps enhancing the depth of result planning on specific metrics could add even more value to their already comprehensive SEO service.

BACKGROUND

Please describe your company and position.

I am the Associate Clinical Luch Specialist of THINK Surgical

Describe what your company does in a single sentence.

THINK Surgical, based in Fremont, California, is a medical technology company founded in 2007 that specializes in advanced robotic systems for orthopedic surgery.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Octopus Agency to accomplish?

• Strengthen our organic presence across competitive industry keywords.
• Improve the overall quality of inbound inquiries through targeted SEO.
• Build a scalable content and link strategy that could support long term lead generation.

SOLUTION

How did you find Octopus Agency?

• Online Search
• Clutch Site

Why did you select Octopus Agency over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Octopus Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Octopus Agency worked with us to build a tailored SEO program designed around our niche. They carried out a full SEO audit, resolved technical issues on our site, and refreshed our web content so it was both engaging and search-friendly. They also implemented a structured link building campaign and gave us a roadmap for creating new keyword focused articles.

Full technical SEO cleanup (speed, mobile optimization, and metadata).

Keyword research and competitive analysis aligned with our industry.

On-page and off-page optimization for high-value pages.

Consistent link-building efforts to boost domain authority.

Monthly reports with keyword ranking updates and traffic insights.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We started to see measurable improvements in the relevance of our inbound leads, and traffic to our site has been steadily growing since the partnership began. More importantly, the people reaching out to us now are aligned with the solutions we provide, which is helping our sales team focus on real opportunities rather than unqualified inquiries.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was smooth and professional. Deadlines were generally met, and the team was quick to answer questions or provide clarifications whenever we needed. Their proactive communication helped us feel confident that the project was on track.

What was your primary form of communication with Octopus Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What really stood out to us was how Octopus Agency didn’t just deliver SEO work they took the time to understand our industry and align their strategy with our business goals. They blended technical expertise with practical strategies, and their transparency throughout the process gave us confidence at every step.

Are there any areas for improvement or something Octopus Agency could have done differently?

If we had to suggest one improvement, it would be to increase the frequency of progress updates. While the reporting was solid, having more touchpoints during the month could have made collaboration even smoother.

BACKGROUND

Please describe your company and position.

 I am the Chief Executive of an other industries company 

Describe what your company does in a single sentence.

We empower businesses to innovate and scale by delivering full cycle AI, blockchain, and Web3 solutions, including DeFi platforms, NFT marketplaces, and enterprise-grade applications

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Octopus Agency to accomplish?

• We partnered with Octopus Agency to strengthen our SEO, especially focusing on LLM-optimized content and strategies
• Our goal was also to generate higher-quality leads and boost the overall number of inbound inquiries to support sustainable business growth.

SOLUTION

How did you find Octopus Agency?

Referral

Why did you select Octopus Agency over others?

• High ratings
• Good value for cost
• Referred to me

How many teammates from Octopus Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We came to Octopus Agency with a partially optimized website and outdated content that needed significant attention. Our main objectives were to rewrite and modernize the content, resolve technical SEO issues, and maintain a consistent monthly link-building strategy. Progress has been steady; we are seeing gradual traffic growth, and the quality of inbound leads is improving. While results are not immediate, the work has laid a solid foundation for long term SEO performance and lead generation.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes from our collaboration with Octopus Agency include a clear improvement in the relevance of inbound leads and a modest uptick in website traffic. While we are still actively working together, the initial results are encouraging, and we anticipate even more significant progress as the project continues.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Octopus Agency maintained a generally organized approach to project management. Most tasks and deliverables were completed on time, though there were occasional minor delays. The team was responsive to our needs, addressing questions and feedback promptly, and they were proactive in suggesting adjustments when challenges arose. Overall, their project management has been effective in keeping the project moving forward and aligned with our objectives, while still allowing for ongoing improvements.

What was your primary form of communication with Octopus Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most about Octopus Agency was their ability to combine SEO expertise with a clear focus on our business goals. They were responsive, adaptable, and consistently worked to improve lead quality and website performance.

Are there any areas for improvement or something Octopus Agency could have done differently?

One area for improvement could be more frequent updates on progress and timelines. While the team delivered quality work, regular checkins would help keep expectations fully aligned

BACKGROUND

Please describe your company and position.

I am the Marketing Manager of Artilab

Describe what your company does in a single sentence.

Artilab is a leading company specializing in custom WordPress solutions, loved by our clients. We create high-quality, marketing-ready websites, allowing our clients to focus on their business goals without worrying about the technical side of the business. No hassle, just results.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Octopus Agency to accomplish?

• Build an SEO strategy for our website
• Research competitors' promotion strategies and find growth points
• SEO audit
• Evaluate potential investments in SEO

SOLUTION

How did you find Octopus Agency?

Online Search

Why did you select Octopus Agency over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Good value for cost

How many teammates from Octopus Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The initial step was to align with the Team Lead on a clear action plan and establish an organized workflow. The next step involved reaching a consensus on the list of competitors to be analyzed. Following that, the team proceeded with the SEO audit while providing regular progress updates. In the final step, they delivered the findings and proposed strategies, which were formally presented during a meeting.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We received a comprehensive report of niche & competitor analysis, KPIs, a detailed step-by-step SEO strategy for 12 months, and a budget estimate.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Communication is primarily handled through a Telegram chat, with documentation shared via Google Docs and Spreadsheets. The managers are consistently responsive, typically replying within an hour. Overall, it has been a pleasure working with them.

What was your primary form of communication with Octopus Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They offer a range of services that are both more cost-effective and less resource-intensive compared to building an in-house team for the same scope of work.

Are there any areas for improvement or something Octopus Agency could have done differently?

No

BACKGROUND

Please describe your company and position.

I am the CMO of the company

Describe what your company does in a single sentence.

We are a CRM platform based on working with the largest auto manufacturers in Europe.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Octopus Agency to accomplish?

• WE wasn’t happy with our organic rankings on Google. We engaged Octopus Agency to launch a series of initiatives to boost our rankings on Google.
• Technical optimization
• We wanted start our own content marketing campaign

SOLUTION

How did you find Octopus Agency?

• Online Search
• Clutch Site

Why did you select Octopus Agency over others?

• High ratings
• Great culture fit
• Good value for cost

How many teammates from Octopus Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The first thing we collaborated on was the keyword research. We prioritized those keyword clusters, and then they came up with strategies on how to rank better for those keywords and how many resources they need for this. The strategy was personalized in terms of what they thought could get the best results for each of these terms that we wanted to rank for.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

They’ve successfully boosted our rankings on Google; the average search result across our tracked keywords right now is on the second page, whereas they were on the seventh or eighth page before Octopus Agency came on. We were nowhere to be found before, and since they started, we’ve seen gains. 

The lead flow and the uptick in the SERP are the two things that I measure. They’re making a difference and are committed to the partnership. They’re always good about the ancillary things, like being responsive and on time for meetings.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The nice thing about Octopus is that they have everything in a tool called Worksection, which I can log into. I can see the rankings and monthly reports. Pavlo puts together monthly reports that he uploads to the Worksection, and we review those collaboratively and go through the progress that was made. We also have weekly calls to chat about any strategy direction, changes we want to make, etc. The project management is really what has set them apart in my eyes.

What was your primary form of communication with Octopus Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They communicate they’re accountable for their results, and they truly have our business’s best interest in mind. Having worked with a lot of SEO companies, I know this is uncommon, so finding that in a business partner is really valuable.

Are there any areas for improvement or something Octopus Agency could have done differently?

I have been really happy with the partnership. I don’t really have anything.