Nextwebi IT Solutions Private Limited

BACKGROUND

Please describe your company and position.

I am the Marketing Manager of a plywood and veneer manufacturing company.

Describe what your company does in a single sentence.

We are manufacturer and supplier of plywood and veneer

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Nextwebi IT Solutions Private Limited to accomplish?

• Web App Development
• Digital Marketing
• Ecommerce Web Development
• Website Development

SOLUTION

How did you find Nextwebi IT Solutions Private Limited?

Online Search

Why did you select Nextwebi IT Solutions Private Limited over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Nextwebi IT Solutions Private Limited were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Website Design & Development
Nextwebi has designed and developed a fully functional, brand-aligned website for us, ensuring strong visual identity, usability, and performance.

Key Activities

• UI/UX Design

1. Custom layout reflecting our brand aesthetics and product positioning
2. Mobile-responsive and cross-browser compatible design
3. User-friendly navigation and structured information architecture

• Website Development

1. End-to-end website development using modern, scalable technologies
2. Integration of dynamic pages, product showcases, and enquiry features
3. Performance optimization for fast loading and smooth browsing

• E-commerce Module Integration

1. Product catalog setup with categories, filters, and product detail pages
2. Shopping cart and secure checkout functionality
3. Payment gateway integration and order management system
4. Inventory handling and backend administrative controls

• Content & SEO-Ready Structure

1. SEO-friendly URLs, metadata structure, and schema readiness
2. Optimized page hierarchy for search engine crawling and indexing
    

Search Engine Optimization (SEO)

Comprehensive SEO services are implemented to improve organic visibility, keyword rankings, and website traffic.

Key Activities

1. In-depth keyword research aligned with décor and interior product searches
2. On-page optimization (meta tags, headings, internal linking, image optimization)
3. Technical SEO (site speed, mobile usability, indexing, crawlability fixes)
4. High-quality content creation and blog strategy
5. Off-page SEO including backlink building and citation management

Monthly performance tracking, ranking reports, and improvement strategy
 

Social Media Management
Strategic management of our social media presence to increase engagement, brand awareness, and lead generation.

1. Platform management (Instagram, Facebook, LinkedIn, etc.)
2. Creative post design aligned with brand identity
3. Caption writing, hashtag strategy, and content calendar planning
4. Reels, carousel creatives, and promotional campaigns
5. Audience engagement through comments, messages, and community interaction

Monthly analytics reporting and optimization
 

Pay-Per-Click (PPC) Advertising
Execution and optimization of paid advertising campaigns to drive targeted traffic and conversions.

1. Google Ads campaign setup (Search, Display, and Shopping where applicable)
2. Keyword targeting, ad copywriting, and creative optimization
3. Budget planning and bid strategy management
4. Conversion tracking and remarketing implementation
5. Continuous A/B testing and performance optimization
6. Detailed monthly reporting on ROI, leads, and conversions
    

Google Business Profile (GBP) Management
Active management of the Google Business Profile to improve local search visibility and customer engagement.

1. Profile optimization with accurate business information, categories, and services
2. Regular post updates, product highlights, and announcements
3. Image uploads and listing enhancements
4. Review monitoring, response management, and reputation building
5. Insights tracking and local SEO performance improvement

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Successful launch of a fully responsive, brand-aligned website with an integrated e-commerce module, resulting in improved user experience and smoother product discovery and purchasing flow.
• Significant improvement in organic search visibility through structured SEO implementation, leading to increased keyword rankings, higher website traffic, and better search engine indexing.
• Consistent growth in social media engagement, and brand interaction due to planned content strategy, creative campaigns, and active audience management.
• Performance-driven PPC campaigns that generated targeted traffic, qualified leads, and measurable return on ad spend (ROAS) through continuous optimization and conversion tracking.
• Enhanced local presence via Google Business Profile optimization, reflected in improved local search impressions, customer interactions, and review engagement.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was highly organized and professional throughout the engagement. The team followed a structured workflow with clearly defined timelines, regular progress updates, and transparent communication at every stage of the project.

All major deliverables—including the website development, e-commerce integration, and digital marketing activities—were completed on schedule or within the agreed timelines. The team was proactive in addressing feedback, quick to implement revisions, and consistently responsive to our evolving requirements.

They demonstrated strong ownership, flexibility, and problem-solving ability, ensuring that our business goals were understood and reflected in the final outcomes. Overall, their responsiveness, timely delivery, and collaborative approach made the entire process smooth and efficient. We are glad to continue our services with them.

What was your primary form of communication with Nextwebi IT Solutions Private Limited?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most about Nextwebi was their ability to combine creative design, technical expertise, and performance-driven digital marketing into one cohesive solution. Rather than offering isolated services, they took a holistic approach to building our online presence—from developing a brand-focused, user-friendly website with e-commerce functionality to executing data-driven SEO, social media, and PPC strategies.

Their proactive communication, attention to detail, and genuine commitment to understanding our business goals truly set them apart. The team consistently provided strategic insights, responded quickly to feedback, and focused on delivering measurable results rather than just completing tasks.

Their professionalism, transparency, and end-to-end digital capability made them a reliable long-term partner rather than just a service provider.

Are there any areas for improvement or something Nextwebi IT Solutions Private Limited could have done differently?

We did not encounter any major issues—Nextwebi IT Solutions Private Limited was responsive, professional, and delivered everything as expected.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of a company that supplies wellness and health products through online platforms and our own website.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Nextwebi IT Solutions Private Limited to accomplish for your business?

We hired Nextwebi IT Solutions Private Limited for e-commerce web and mobile app development.

SOLUTION

What was the scope of their involvement?

Nextwebi IT Solutions Private Limited handled the complete end-to-end development of our e-commerce web and mobile applications. Their scope of work included business requirement analysis, UI/UX design, front-end and back-end development, database architecture, and full platform deployment. They built a scalable e-commerce website with product catalog management, category structuring, advanced search and filtering, secure user registration/login, shopping cart, and integrated payment gateway functionality.

On the mobile side, they developed an Android app aligned with our website to ensure a seamless omnichannel experience. The app includes product browsing, account management, order tracking, push notifications, and secure checkout functionality.

Additional key deliverables included:

• Admin dashboard for inventory, order, and customer management
• Payment gateway and shipping API integrations
• Performance optimization and mobile responsiveness
• Security implementation and data protection measures
• Testing (QA/UAT) and post-launch technical support

What is the team composition?

We worked with 2–5 teammates from Nextwebi IT Solutions Private Limited.

How did you come to work with Nextwebi IT Solutions Private Limited?

We found them through an online search. We chose them over other options because they had high ratings, a great culture fit, good value for cost, and aligned company values.

What is the status of this engagement?

We worked together from February–October 2016.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The launch of both the web platform and mobile application had a direct and measurable impact on our sales growth.

The e-commerce website significantly improved our online visibility and conversion rates. With a streamlined user journey, better product categorization, faster loading speed, and a simplified checkout process, customers were able to browse and purchase more easily. This led to an increase in completed transactions and overall online revenue.

The mobile app further accelerated sales by making our products accessible anytime and anywhere. It encouraged repeat purchases through a convenient shopping experience, faster reordering, and improved customer engagement. Having both platforms allowed us to capture customers across devices, which increased order frequency and boosted overall sales volume.

Together, the web and mobile platforms created a seamless omnichannel experience that expanded our customer base, reduced cart abandonment, improved retention rates, and ultimately drove consistent growth in our revenue.

Within the first 6–8 months, overall online sales increased by approximately 35%–45%, website conversion rates improved by around 20%–25%, cart abandonment reduced by nearly 15%, repeat purchase rate increased by about 30%, the mobile app contributed to nearly 25%–30% of total monthly orders after adoption, and customer retention improved by approximately 18%–22%.In addition to sales growth, we tracked a significant increase in website traffic after the launch, along with higher user engagement and longer browsing sessions. Most importantly, a large number of customers returned for repeat purchases, clearly demonstrating improved customer satisfaction and trust in the platform. The enhanced user experience across both web and mobile played a key role in driving traffic growth and strengthening customer loyalty.

How did Nextwebi IT Solutions Private Limited perform from a project management standpoint?

Nextwebi IT Solutions Private Limited demonstrated strong and professional project management throughout the engagement. They followed a structured development process with clear timelines, regular progress updates, and milestone-based delivery. Communication was consistent, and they were responsive to our feedback and change requests. Most importantly, they delivered the project within the agreed timeframe, ensuring a smooth launch without major delays.

What did you find most impressive about them?

What impressed us most about Nextwebi IT Solutions Private Limited was their deep understanding of e-commerce and their ability to translate our business requirements into a practical, scalable digital solution. They didn’t just focus on development; they provided strategic input on user experience, performance optimization, and conversion improvement. Their responsiveness, technical expertise, and commitment to delivering a high-quality web and mobile platform made them stand out. They were proactive, solution-oriented, and genuinely invested in the success of our business.

Are there any areas they could improve?

No, there weren’t any.

BACKGROUND

Please describe your company and position.

I am the Data analyst.

Describe what your company does in a single sentence.

web development company

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Nextwebi to accomplish?

• Increase website traffic
• Generate leads

SOLUTION

How did you find Nextwebi?

• Online Search
• Referral

Why did you select Nextwebi over others?

• Pricing first our budget
• Good value for cost
• Company values aligned

What was the size of Nextwebi’s team?

Other

Describe the scope of work in detail. Please include a summary of key deliverables.

• Search Engine Optimization (SEO): SEO involves optimizing a website's content, structure, and code to improve its visibility and ranking on search engines like Google. It includes activities like keyword research, on-page optimization, link building, and content creation.
• Pay-Per-Click Advertising (PPC): PPC advertising involves placing ads on search engine results pages or social media platforms and paying each time someone clicks on the ad. It requires keyword research, ad creation, and bid management.
• Social Media Marketing (SMM): SMM involves promoting a brand or product through social media platforms like Facebook, Instagram, Twitter, and LinkedIn. It includes activities like content creation, community management, and advertising.
• Content Marketing: Content marketing involves creating and sharing valuable and relevant content to attract and engage a target audience. It can take the form of blog posts, videos, infographics, e-books, and more.
• Email Marketing: Email marketing involves sending promotional messages or newsletters to a list of subscribers. It requires creating compelling email content, managing a mailing list, and tracking email performance.
• Affiliate Marketing: Affiliate marketing involves partnering with other businesses or individuals to promote a product or service and earning a commission for each sale or lead generated through the partnership.
• Influencer Marketing: Influencer marketing involves partnering with social media influencers or bloggers to promote a brand or product to their followers.
• Mobile Marketing: Mobile marketing involves promoting a brand or product through mobile devices, such as smartphones and tablets. It includes activities like mobile app development, mobile advertising, and SMS marketing.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• got leads in short span of time
• website ranking

Describe their project management. Did they deliver items on time? How did they respond to your needs?

High-end IT solutions are provided to my organisation by Nextwebi. They provide comprehensive managed services, which makes us our customers' chosen IT partners.

What was your primary form of communication with Nextwebi?

In-Person Meeting

What did you find most impressive or unique about this company?

• work perfection
• on time delivery
• best customer support

Are there any areas for improvement or something Nextwebi could have done differently?

Everything was perfect.