Mr. White Creative

BACKGROUND

Please describe your company and position.

I am the VP University & Healthcare Services of SP+

Describe what your company does in a single sentence.

SP+ develops and integrates industry-leading technology with best-in-class operations management and support to deliver mobility solutions that enable the efficient and time-sensitive movement of people, vehicles, and personal travel belongings. 

Offering a wide range of technology driven mobility solutions, we are committed to deliver business success by supporting our client’s unique objectives and diverse needs across aviation, commercial, hospitality, and institutional industries. Our extensive range of services encompasses professional parking management, ground transportation, luggage logistics and management, facility maintenance, and event logistics. 

Our team members take pride in SP+ creating memorable experiences for our guests, clients, and co-workers. Our diverse and talented workforce is dedicated and primed to meet current and future demands, blending people and technology to deliver service excellence. Through training and talent management programs, our employees are engaged from day one to develop their professional skills in support of the clients we serve. 

Leveraging our core values of integrity, ingenuity, and diversity, we provide our clients with solutions that streamline operations and deliver exceptional customer experiences. With over 20,000 team members located throughout North America and Europe, SP+ is committed to providing solutions that make every moment matter for a world on the go.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mr. White Creative to accomplish?

• Development of trade-show material
• Messaging
• Booth design

SOLUTION

How did you find Mr. White Creative?

Referral

Why did you select Mr. White Creative over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Mr. White Creative were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Development of market-focused trade show booth material to be used on a regular basis at various industry events/exhibits.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Great feedback from within the broader company and from prospective buyers at the various trade shows. 
• The design highlighted our services in a clear and concise format with an eye-catching design and layout.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything was delivered on-time with various options presented at the outset, development and presentation of selected choice, and ultimately final refinement and delivery of the chosen option. Additional accommodation was made after the initial engagement to adjust dimensions of the design and layout to best fit the selected media.

What was your primary form of communication with Mr. White Creative?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The creativity and quality of the options presented along with the nimbleness of the team to make adjustments tailored to the specific needs of the project.

Are there any areas for improvement or something Mr. White Creative could have done differently?

There were no complaints or areas for improvement on our project.

BACKGROUND

Please describe your company and position.

I am the B2B Marketing Manager of an employee wellness platform.

Describe what your company does in a single sentence.

E-Retail purchase program and employee wellness platform.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mr. White Creative to accomplish?

• Collateral creation for lead nurturing campaigns
• Email content and design
• Social media content and design

SOLUTION

How did you find Mr. White Creative?

External Vendor partner for many years.

Why did you select Mr. White Creative over others?

• Great culture fit
• Good value for cost
• Company values aligned
• Quick turn-around time & quality work

How many teammates from Mr. White Creative were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

For 2023, we had a list of lead nurturing efforts to get our pipeline going. We had multiple events that we were sponsoring and/or attending, as well as hosting client events from a loyalty aspect. We needed collateral, booth designs, social media content, emails, whitepapers, and materials customized for our sales team.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Booth attendees/badges scanned
• QR scans
• Social media impressions/likes
• pages visited
• responses from campaign members

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their ability to deliver work on time had a significant impact on our project's success. It provides us with the peace of mind that comes with knowing we could rely on Mr. White Creative to handle all projects requested without any problems. This allows us to focus on other aspects of the project, confident that the work they were responsible for would be completed. 

Furthermore, the quality of the work Mr. White Creative delivers is always exceptional. Despite our occasional tight timelines, there's no compromise on the quality of their work. They've paid meticulous attention to detail and ensured every project aspect meets or exceeds our expectations.

What was your primary form of communication with Mr. White Creative?

Email or Messaging App

What did you find most impressive or unique about this company?

First and foremost, Mr. White Creative displays a great level of professional creativity and innovation. They can take our vision and elevate it to a whole new level, adding unique and artistic touches. Their attention to detail is extraordinary, and it is evident that they put a tremendous amount of thought and effort into every aspect of their work. 

They have a team of many resources, from ads to video production to website creation. It's a one-stop shop, and what they might not have, they usually have recommendations. Convenience makes a difference when you have tight deadlines. 

Communication with Mr. White Creative is also seamless and efficient. They're always responsive to my questions and concerns and keep me updated on timelines. Their professionalism and dedication to delivering a top-notch experience were truly impressive.

Are there any areas for improvement or something Mr. White Creative could have done differently?

Nothing aside from growing his team even further.