Module Studio

BACKGROUND

Please describe your company and your position there.

I'm the Head of Marketing at SJH Group. Based in London, the SJH Group is a leader in developing bespoke publications and campaigns for a global audience. Comprising three imprints – St James’s House, Artifice Press and Black Dog Press.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Module Studio, and what were your goals?

Our websites had become outdated. Since we didn't have in-house developers, we hired Module to design and develop four WordPress websites. We were looking for an agency that was able to embrace multiple technical challenges and create a strong identity for the various brands.

SOLUTION

How did you select this vendor and what were the deciding factors?

We shortlisted 4 web developers. After interviewing Module, we chose this agency based on their past projects, skills, cost estimate, professionalism and enthusiasm.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We had a kick-off meeting to discuss our goals and objectives. From there, the Module team delivered mock-ups for our sites. After multiple iterations, they developed and designed four WordPress sites.

How many people from the vendor's team worked with you, and what were their positions?

The Digital Marketing Director was our main point of contact throughout the process. There were also developers and designers working behind the scenes.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Clients love the updated design, and they now have a better understanding of our multiple brands and services. After launching the websites, we have considerably increased lead generation.

Describe their project management style, including communication tools and timeliness.

Effective, smooth and timely communication.

What did you find most impressive or unique about this company?

They gave us professional and beautifully designed websites that are very easy to manage. Module Studio's team is incredibly responsive and highly qualified.

Are there any areas for improvement or something they could have done differently?

A website is continually evolving and requires regular maintenance. They have always been very quick to fix any issues.

BACKGROUND

Please describe your company and your position there.

I am a Senior Marketing Executive in a law firm that offers both corporate and private client services.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Module Studio?

Module Studio was initially hired to help with the re-design of our brand and website.

SOLUTION

How did you select Module Studio and what were the deciding factors?

The collaborative approach, friendliness and support is what helped Blaser Mills Law to work with Module. They are a fantastic group of people that completely understood our objectives and desires.

Describe the project in detail and walk through the stages of the project.

We really wanted to move away from our old branding, very box standard law firm dark navy colours and really bring the brand to life. We also wanted to make the brand feel modern and fresh whilst still keeping all the history it has built since the beginning. We needed a brand refresh, a new website and assets that can be utilised by the firm.

How many resources from the Module Studio team worked with you, and what were their positions?

In total we worked with around 4 people.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The team at Module completely understood out assignment and were able to provide us with creative options and transition the brand seamlessly. We are really happy with our new branding and it definitely has allowed us to stand out in the market. We have been using Module every since on a monthly basis and they have really formed part of our BDM team!

They are always on hand to help with our latest requirements and always produce to a very high standard. The whole firm is confident to approach them, even some of our partners!

How effective was the workflow between your team and theirs?

The workflow is very effective and has been since the beginning. Module Studio turn things around very quickly to a very high standard and understand what is being asked of them. They are quick to make any changes and understand the fast-paced world of law.

What did you find most impressive or unique about this company?

Module Studio really are present for their clients and form part of the team. I don't see them as an external company, they really have blended into the Blaser Mills Law family!

Are there any areas for improvement or something they could have done differently?

No negative feedback. We are really happy with their services.

BACKGROUND

Please describe your company and your position there.

NEDA is the professional Association that develops and supports competent Non-Executive Directors. Marketing and Communications at Emile Woolf International and the Non-Executive Directors'​ Association.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Module Studio?

To develop and upgrade our existing website. To provide going support and implementation of all our websites.

SOLUTION

How did you select this vendor and what were the deciding factors?

We have worked with the Module Team for over 10 years. They were the obvious choice as our preferred supplier of website and social media support.

Describe the project in detail and walk through the stages of the project.

After a series of internal meetings to discuss the growing need to update some of our pages on the current site, we worked with Module to discuss our requirements and develop a plan to implement these. They provided a series of live mock-ups so we might views these. We worked together to tweak and refine these until the design was correct and fit for the new requirements of the site.

How many resources from the vendor's team worked with you, and what were their positions?

In total, we worked with 4 Module Team members - a project manager, systems, admin and designer.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The main outcome has been to increase the traffic to our site and to improve the customer journey once on the site.

How effective was the workflow between your team and theirs?

Communication with Module is second to none. We were able to pick up the phone or drop an email when we needed with a timely response received.

What did you find most impressive or unique about this company?

Module Studio is like family. They are the external team that become your internal support.

Are there any areas for improvement or something they could have done differently?

None

BACKGROUND

Please describe your company and your position there.

I am Operations Director and one of the founders at Tonic Collective, a boutique marketing agency. Tonic Collective is a formidable team of experts across brand, events, digital, content marketing, media, PR and creative design and CRM. We hand pick the expertise required to provide tailored solutions for our clients, and have specialism in automotive, luxury and real estate.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Module Studio?

We have been trading since 2015 and during that time we have evolved and refined our positioning, ways of working and approach to client requirements. We wanted to encapsulate the essence of our unique Tonic approach with a new brand and website that captured that.

What were your goals for this project?

Create a brand and website that reflected the breadth and depth of our experience in a way that would resonate with our client base and prospective new clients. Ultimately we wanted to showcase our work and attract new business.

SOLUTION

How did you select Module Studio?

I have worked with Module Studio for many years, and have always been impressed by their creativity and positive can-do attitude so they were our first choice when we decided to have a brand refresh and new website.

Describe the project in detail.

As well as a new brand and website, we wanted to create a tone of voice for Tonic as well as defining our values and culture. So we started with a workshop to really get to the heart of our brand, our essence and what makes us tick. This really set the framework to create the new brand, website look and feel, copy and tone. We provided a lot of the content for case studies, and images, but the main copy, layouts and flow was created by Module. What stands out for us are the little bits of genius that link our new brand with the website navigation; we have a dot icon that moves around the page with navigation to link content and connects our brand to the website in a subtle but unmistakable Tonic way.

What was the team composition?

Our main point of contact was the project manager who kept us regularly up to date and on track with timelines and content requirements from our side. We also had contact with the team of designers and web developers to discuss specific details around layouts and navigation. Quite often with real time changes being made and updated as we input into the process.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Around the time of our new brand and website launch, the country went into lockdown with Covid-19. So our anticipated new business push was stalled, however, having our new website and brand still gave us the perfect opportunity to rekindle old contacts and make new ones. Despite the restrictions, being able to showcase our work in such a professional manner has resulted in a pipeline of new projects, and even opened doors to some opportunities that would have been unobtainable in the past!

How effective was the workflow between your team and theirs?

When a project is as personal as a brand and website that reflects not only the business, but you as individuals, it can be difficult not to get too caught up in the tiny details. Module were always on hand to answer questions and give guidance, and handled our micro managing with diplomacy and efficiency. They would listen to all our comments and suggestions, guiding and steering us towards the right decisions.

What did you find most impressive about this company?

Module Studio are the perfect combination of agility, creativity and professionalism, as well as being a great bunch of people to work with! Overall their drive to create the very best work and ensure you, the client, is happy, is their most impressive and endearing quality.

Are there any areas for improvement?

No, not really, nothing that stands out... the good qualities outshine everything else!

BACKGROUND

Please describe your company and your position there.

Howard Kennedy LLP is a London based, full-service law firm, specialising in providing straightforward legal advice to entrepreneurial businesses and individuals on domestic and international matters. My position in Head of Marketing & Communications.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Module Studio?

When I joined Howard Kennedy they had done some work on the brand proposition but their visual identity didn't reflect it. I had previously worked with the team at Module so I knew they'd be able to help us tie it all together and deliver a full rebrand for the firm.

What were your goals for this project?

To update and align our visual identity to reflect the newly defined brand proposition. To engage with key stakeholders to be excited and proud of the Howard Kennedy brand. To ensure every touchpoint had a consistent brand feel to it.

SOLUTION

How did you select Module Studio?

I'd work with them before so I knew that not only were they a great bunch of creatives but that the quality they delivered was really high. Although I knew them, they had to come and pitch to the management committee and a groups of senior partners at the firm. There were two other agencies that pitched. Module blew them out the water with their designs.

Describe the scope of their work in detail.

This was a mammoth project. The first stage was to create the brand toolkit. This then had to be applied to every single touchpoint - the list was in the 100's. Module did this in sprints. Finally they created a very detailed brand guidelines document for us and support on the internal roll out and engagement.

What was the team composition?

We had a day to day project manager and a lead designer. We met with both of those regularly. I don't doubt there were many others behind the scenes but to keep it straightforward for us we only dealt with two.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The rebrand was a huge success both internally and externally. We were shortlisted for Best Rebranding Campaign at the Citywealth Brand Management and Reputation Awards 2020.

There were no complaints or moans internally which was a MIRCLE. Externally it has provided us with the building blocks to raise our profile and communicate with our clients in an impactful way.

How effective was the workflow between your team and theirs?

I cannot tell you how many balls to juggle and plates to spin (at the same time) this rebrand had... but we would never have known from Module that this was the case. They were calm, communicated clearly, and managed expectations very well. The feedback throughout the project was really collaborative and open.

What did you find most impressive about this company?

Their quality and creativity are really impressive. Neither suffered to achieve the other. They felt part of our team. They invested in our people and built longstanding relationships across the board.

Are there any areas for improvement?

I honestly can't think of anything!

BACKGROUND

Introduce your business and what you do there.

I’m the director of an arts management consultancy business that’s been going on for over 20 years. We work across the cultural sector in theaters, galleries, museums, art centers, orchestras, and film. 

Our company provides diverse services, including strategic and business planning, organizational reviews, audience development, and a lot of feasibility studies for new cultural buildings. We employ people on a project-by-project basis and according to specific skills required by the client’s brief, be it fundraising expertise, property development support, or other work areas. 

We mainly do business in the UK, but we also do some work internationally; we are like a one-stop-shop for arts organizations looking or going through change processes. Module Studio has been a key partner in this process.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Module Studio?

I’ve worked with Module Studio for many years. They have supported my company in various ways, but the primary work they’ve done involves web development and management.

SOLUTION

What was the scope of their involvement?

Over the years, Module Studio has provided design, website structure, and management services. They built a WordPress website from scratch and also handle site management. 

They recently helped us with an exciting initiative we launched in November – an online arts journal for creative practitioners. We worked closely with Module Studio over the last 4–5 months; they developed the whole infrastructure and trained its team to deliver the project. We discussed closely with their team how we can move this art journal forward. 

For the arts journal, their team has provided media, such as films, documentaries, high-class quality photographs, audios, and text, to engage with a wider creative audience. 

What is the team composition?

I don’t know how many people are involved behind the scenes, but we’ve dealt with three people at any one time.

How did you come to work with Module Studio?

I knew Module Studio’s director when he was at another company that I used to employ when I was at another job. We stayed in touch, and when he set up his studio, I was keen to work with him.

How much have you invested in them?

I don’t know exactly what we spend with Module Studio annually, but it’s less than $10,000.

What is the status of this engagement?

We started working with them at the beginning of 2004, and a lot of our work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

It’s been enjoyable working with their team. I receive comments from people in the cultural sector who really like what they do. Module Studio puts a lot of care into their work, and that is reflected in the positive feedback and reception. 

Since we’ve been time-constrained, we haven’t done any metrics or evaluation work for the art journal. It’s also a bit too soon, but there’s been strong anecdotal evidence from colleagues, and we are pushing the project forward. 

They are a creative and responsible team, committed to helping deliver the product, which we really value.  

How did Module Studio perform from a project management standpoint?

What is important for us with Module Studio is that they are always there when an issue or a technical crisis arises. We typically communicate by phone or email, and they are always very responsive. 

What did you find most impressive about them?

The most impressive part of Module Studio is that the team at the top of the organization has remained constant and attentive for a long time. We've been able to build up a close relationship.

Their team has taken a lot of time to understand my business, do data analysis, and compare it to our competitors while providing creative solutions on how to communicate what we do in the marketplace. Module Studio is always able to deliver, and we´ll continue to work very closely with them.

Are there any areas they could improve?

A few years ago, we had a problem with the quality of some design work, as perhaps some of the designers they hired lacked the right experience. This was addressed, and it is no longer a problem; they’ve been very receptive to our concerns. 

Do you have any advice for potential customers?

For any company thinking about working with Module Studio, my advice would be to look at their range of work on their portfolio and talk to some of their clients to get a real feel of how they work.

BACKGROUND

Introduce your business and what you do there.

I’m the managing director of One Stop Language Solutions, a London-based translation and interpreting company. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Module Studio?

I've decided to have a brand new website and I started the project with my designer who I’ve been working with for many years. However, for some reason, after the global pandemic happened, we were stuck because we couldn’t find the right images that we wanted to convey.

The images I had for my homepage were based on in-person meetings and were no longer applicable. We only had the texts ready. As a result, we hired Module Studio to source the images we needed.

SOLUTION

What was the scope of their involvement?

The Module Studio team started by sourcing images for my website, specifically for my header. They came up with five different ideas, and we had a slider with different images. Then, whenever we ended up choosing something, we also analyzed the color palette during that process.

Furthermore, we had some requirements for LinkedIn Showcase Pages, but then I decided not to go ahead with it. We’ve also been sending newsletters to them. Once they receive it, they look for errors and contacts us straight away. David (Director) has since given a solution to that.

They also made recommendations for a six-month SEO campaign that involves speeding up pages, backlinking, and performing competitor analysis. Then, just a few weeks ago, Module Studio started spearheading the implementation of some changes on our platforms such as sourcing new images for our homepage and Google My Business page.

What is the team composition?

They’ve got a team, but I’ve always been liaising with Sabrina (Studio Manager) and David. 

How did you come to work with Module Studio?

I was talking with a client of mine, and they suggested getting in touch with Module Studio. I initially contacted Sabrina who was very friendly. Then, when we booked a call, we started having a relationship with David.

How much have you invested with them?

We’ve spent  £2,000–£2,500 (approximately $2,700–$3,400 USD)

What is the status of this engagement?

The partnership started in June 2020, and it’s ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

I’m very pleased with the services that they've provided. David has been instrumental in taking the website to the next level in terms of sourcing new images. I was stuck in terms of colors, color palettes, and more. However, thanks to his help, I’ve implemented the changes that I wanted. 

Since the launch of the website, I haven't received any requests, but it’s not their fault. It’s partly due to us not driving traffic to the site and we have no Google campaigns — or main SEO activities conducted. 

How did Module Studio perform from a project management standpoint?

Their project management process has always been perfect and most of the time, it exceeds expectations. They deliver on time and are very quick to provide cost estimates. 

Additionally, their communication has always been on point, and we have frequent catch-up calls. We also have Skype calls, which has enabled us to establish a relationship based on trust. For documents, we use Google Docs a lot and I see their progress there. 

What did you find most impressive about them?

Their willingness to help distinguishes them from other providers. David is committed, friendly, proactive, and very hands-on. For example, if I have a problem or something I want to change, he can do it straight away. Above all, David is always ready to meet our demands.

Are there any areas they could improve?

To be honest, I haven’t found any negative about them.

Do you have any advice for potential customers?

Book a virtual call with David.

BACKGROUND

Please describe your company and your position there.

AccountsCo is a firm of UK Chartered Accountants, Chartered Tax Advisors & Registered Auditors that specialise in helping international businesses operate in the UK

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Module Studio, and what were your goals?

Our main challenge was to refresh our brand and create an up-to-date professional web-site. In addition we wanted to increase our social reach.

SOLUTION

How did you select Module Studio and what were the deciding factors?

We spoke to a number of firms and received a number of quotes. We chose Module because they had experience in our sector and because their team seemed very collegiate. We felt we were embarking on a relationship rather than an assignment.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

The scope of work was to analyse our brand and come up with ideas on how to improve it. Then the team designed and built the web-site (WordPress ML). They also provided a lot of assistance with social media and provided training on how to use the web-site, Hootsuite and various other tools.

How many people from the vendor's team worked with you, and what were their positions?

Its hard to say how many people worked on the site. We had meetings with up to four people but most of the work was co-ordinated by one person.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We have a great web-site and a good relationship with a top tier partner. Overall it was a very good result.

Describe their project management style, including communication tools and timelines.

Module is quite relaxed but very in control. Everything they do is professional.

What did you find most impressive or unique about this company?

They are happy to pick up the phone when called and work with you for a solution. They are not in it to make a quick buck. Instead they take pride in their work and want to create a relationship.

Are there any areas for improvement or something they could have done differently?

Overall they are excellent. There are always little things here and their that could be done better, but nothing worth mentioning.

BACKGROUND

Please describe your company and your position there.

I am the Marketing Assistant at Age UK Bradford District.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Module Studio?

Module have designed our main marketing brochure, the recent work was on a revised edition.

SOLUTION

How did you select this vendor and what were the deciding factors?

They had designed previous jobs for us, so they were the first option.

Describe the project in detail and walk through the stages of the project.

This project was modest, involving image updates and copy amends, and new copy added.

How many resources from the vendor's team worked with you, and what were their positions?

David Maxwell, Digital Marketing Director

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

I found working with Module very smooth, they were always quick to respond, understood the job in hand perfectly and completed the work quicker than I expected.

How effective was the workflow between your team and theirs?

They exceeded my expectations by completing the project.

What did you find most impressive or unique about this company?

There was no need to go back to explain any of my amends, they understood in the first instance and created a great end product, in that the brochure looks well laid out and designed.

Are there any areas for improvement or something they could have done differently?

There really is no areas I would highlight for improvement, cannot fault the work in anyway.